Damiano David, the charismatic lead singer of the sensational Italian rock band Måneskin, has been named the first male global ambassador for the fashion brand Diesel. This landmark appointment follows Måneskin’s meteoric rise to international fame after their victorious performance at the 2021 Eurovision Song Contest.
? Fashion Forward: Known for his distinct style and bold fashion choices, Damiano has quickly become a fashion icon, embodying the rebellious and avant-garde spirit that Diesel champions. His engagement with the brand is expected to include starring in global advertising campaigns and representing Diesel at major fashion events worldwide.
? Collaborative Efforts: Diesel has a history of dynamic collaborations, including with Korean-American rapper Jay Park, who has served as Diesel’s Korean and Asia Pacific ambassador since 2022, and British Skepta, with whom Diesel launched the fragrance “Sound of the Brave” in 2021. Damiano’s role promises to add a fresh, rock-inspired edge to Diesel’s evolving fashion narrative.
? Måneskin’s Global Impact: Since their Eurovision win, Måneskin has enjoyed immense global success, amassing over 25 million monthly listeners on Spotify and nearly 7 million followers on Instagram. The band’s infectious tracks and vibrant performances have captivated a worldwide audience, solidifying their status as global music icons.
? Damiano’s Influence: Individually, Damiano boasts over 5 million followers on Instagram, where he shares moments from his life, band activities, and personal style insights. His influence extends beyond music into fashion and social activism, resonating with a young, enthusiastic fanbase eager to emulate his style and values.
? What’s Next: With this partnership, Diesel aims to tap into the youthful, vibrant energy that Damiano and Måneskin bring. Fans can anticipate innovative fashion lines influenced by Damiano’s unique style, potentially including exclusive apparel and accessory collections that reflect his artistic and personal ethos.
Damiano David’s appointment as Diesel’s first male global ambassador marks a significant milestone in his career and underscores his influence in both the music and fashion industries. As he steps into this role, his contributions are set to redefine fashion standards and inspire a new generation of style enthusiasts worldwide.