Latest News

New Signings 2 mins read

Poppy Signs with CAA for Representation

Moriah Rose Pereira, known professionally as Poppy and formerly as That Poppy, has signed with Creative Artists Agency (CAA) for representation, shifting from her previous agency, United Talent Agency (UTA). This change comes as Poppy continues to evolve her distinctive musical and digital content career.

🎶 Musical Achievements: Poppy’s latest album, “Zig,” released through Sumerian Records, showcases her continued innovation in music, blending elements of pop, electronic, and avant-garde. Her unique sound has captivated a global audience, reflected in her substantial following on streaming platforms.

🌍 Global Listener Base: With 3.2 million listeners on Spotify, Poppy’s music resonates across major cities including Chicago, London, Los Angeles, Dallas, and Sydney. Her international appeal underscores her ability to connect with fans worldwide through her music and videos.

🚀 What’s Next for Poppy: With

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Film/TV 2 mins read

La La Anthony Signs with WME for Representation

La La Anthony, the versatile actor, producer, and entrepreneur, has signed with William Morris Endeavor (WME) for representation, transitioning from her previous agency, United Talent Agency. This move is aimed at further enhancing her dynamic career in entertainment and business.

🎥 Continued Representation and PR Management: While changing her agency to WME, La La continues her management relationship with Untitled Entertainment and retains her public relations with 42West. This continuity ensures that her career and public engagements are consistently supported while opening new doors through WME’s extensive network.

👗 Fashion and Beauty Ventures: La La has successfully ventured into the fashion and beauty industry, collaborating with Pretty Little Thing to create her own fashion line and launching her hair care

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Business Ventures 2 mins read

Sofia Vergara Launches New Coffee Brand, Dios Mio

Sofia Vergara, renowned actress and entrepreneur, has launched her new coffee brand, Dios Mio, tapping into her Colombian heritage to bring authentic coffee to the global market. In partnership with the Federación Nacional de Cafeteros (FNC), all Dios Mio coffee is sourced and produced in Colombia, ensuring the brand stays true to its roots.

☕ Authentic Colombian Coffee: Dios Mio emphasizes authenticity and quality by collaborating with the FNC, an organization that represents coffee growers in Colombia. This partnership not only supports local farmers but also guarantees that each cup of Dios Mio coffee offers the rich, full-bodied flavor that Colombian coffee is famous for.

🌟 Vergara’s Business Ventures: Sofia Vergara has successfully balanced her acting career with numerous entrepreneurial endeavors. In addition to Dios Mio, she has established and promoted various brands, including LatinWE, a talent management company, and Sofia Vergara Jeans, available through

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Film/TV 2 mins read

Cedric The Entertainer Signs with UTA for Representation

Cedric The Entertainer, a prominent figure in comedy, acting, and production, has officially signed with United Talent Agency (UTA) for representation, transitioning from his previous agency, CAA. This strategic move comes as he continues to expand his multifaceted career in entertainment.

📺 Continued Success in Television: Cedric currently shines as a lead in the CBS sitcom “The Neighborhood,” where he stars opposite Max Greenfield. The show has enjoyed multiple successful seasons, showcasing Cedric’s enduring charm and comedic timing, which have been central to his career.

🎤 Exciting New Ventures in Entertainment: Demonstrating his versatile talents, Cedric The Entertainer is currently engaging audiences with a unique blend of music and comedy in his sold-out residency, “Love & Laughter,” alongside multi-platinum artist Toni Braxton. This

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Investments 2 mins read

Charles Leclerc Invests in Chrono24

Charles Leclerc, the renowned Formula 1 driver and ambassador for Richard Mille, has made a strategic investment in Chrono24, a leading online platform for luxury watches. This move aligns with his interests in high-end timepieces and complements his role with Richard Mille, underscoring his growing involvement in the luxury watch market.

⌚ Deepening Ties in the Watch Industry: Leclerc’s investment in Chrono24 is a natural extension of his passion for luxury watches, evidenced by his ongoing ambassadorship with Richard Mille. By investing in Chrono24, he not only solidifies his status within the watch community but also diversifies his investment portfolio in a field he is genuinely passionate about.

🌐 Joining Forces with Prominent Investors: Leclerc joins other high-profile investors, including Cristiano

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Brand Ambassador 2 mins read

Cameron Brink Teams Up with Mattress Firm as Brand Ambassador

Cameron Brink, the standout basketball star represented by CAA, has partnered with Mattress Firm as their latest brand ambassador. This collaboration is part of Mattress Firm’s “Team Sleep Well” initiative, which emphasizes the importance of good sleep for overall wellness.

🛏️ Promoting Healthy Sleep: As a new ambassador for Mattress Firm, Cameron Brink will play a crucial role in promoting the brand’s mission to enhance sleep health across America. Her involvement is aimed at encouraging athletes and the broader public to recognize the significant impact of sleep on performance and quality of life.

🏃‍♂️ Joining Forces with Kenny Bednarek: Alongside Brink, professional runner Kenny Bednarek has also joined Team Sleep Well. Together, their endorsements will highlight their personal experiences with Mattress Firm products and underscore

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New Signings 2 mins read

Winston Duke Signs with M88 for Management

Winston Duke, celebrated for his dynamic roles in film and television, has signed with M88 for management, further solidifying his presence in the entertainment industry. He continues to be represented by Creative Artists Agency (CAA) for agency-related matters.

🎬 Expanding Professional Team: By choosing M88 for management, Winston Duke aims to enhance his career strategy and development. M88 is known for its dedicated approach to nurturing and expanding opportunities for its clients, which will complement Duke’s ongoing representation by CAA effectively.

🎥 Recent and Upcoming Projects: Duke has been making waves with his recent performance in David Leitch’s The Fall Guy, starring alongside notable actors Ryan Gosling and Emily Blunt. This role continues to build on his reputation for versatile acting prowess in both leading

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Film/TV 2 mins read

Kat Von D Signs with United Talent Agency for International Representation

Kat Von D, renowned tattoo artist, entrepreneur, and media personality, has expanded her representation by signing with United Talent Agency (UTA) for worldwide representation outside of the US and Canada. This strategic move is designed to bolster her international presence and ventures. She continues to be represented by Independent Artist Group for North America.

🌍 Global Expansion Strategy: By partnering with UTA for her international interests, Kat Von D aims to leverage UTA’s extensive global network and resources to enhance her reach and influence beyond North America. This collaboration will likely open new avenues in various entertainment and business sectors, reflecting her multifaceted career and interests.

🇺🇸 Continued North American Representation: Maintaining her relationship with Independent Artist Group for her activities in the US and Canada ensures continuity and stability in her core markets. This dual-agency approach allows Kat Von D to tailor

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Music 2 mins read

Elsa Y Elmar Joins Wasserman for Representation in North and South America

Elsa Y Elmar, the captivating singer-songwriter known for her unique blend of pop and soulful melodies, has signed with Wasserman for representation across North and South America. This strategic move aims to expand her reach and bolster her presence in these key music markets.

🎶 Expanding Representation: By partnering with Wasserman, Elsa Y Elmar is poised to tap into new opportunities in live performances and collaborations across the Americas. This partnership reflects a significant step in her career to engage with a broader audience and further establish her music internationally.

🇲🇽 Bookings in Mexico: While Wasserman will handle her bookings in North and South America, Elsa Y Elmar continues to manage her bookings in Mexico in-house. This arrangement allows for tailored strategies that cater specifically to her strong fanbase in Mexico.

🔄 Ongoing Management and PR: Elsa Y Elmar remains under the management of Vitalic Noise, ensuring

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Music 2 mins read

Kodak Black Signs with WME for Representation

Kodak Black, the influential rapper and music producer, has officially signed with William Morris Endeavor (WME) for representation, managed by Zach Iser. This move marks a significant development in Kodak Black’s career as he continues to expand his influence in the music industry.

🎵 Recent Musical Ventures: Kodak Black recently launched his new music label, Vulture Love Music, under which he released the compilation album Last Zombies on Earth. This initiative showcases his entrepreneurial spirit and commitment to fostering new music and talent within the industry.

📀 Previous Works and Achievements: Prior to his latest release, Kodak Black’s album When I was Dead was released last year, adding to his robust discography that continues to resonate with fans globally. He boasts nearly 30 million monthly listeners on Spotify, with top markets in major cities like Los Angeles, Chicago, Dallas, New York City, and Houston, underscoring his widespread

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Brand Ambassador 2 mins read

Manny Pacquiao Becomes Brand Ambassador for Hanuman Beverages

Manny Pacquiao, the legendary boxer and global sports icon, has been announced as the new brand ambassador for Hanuman Beverages, a leading Cambodian beverage company. Known for his extensive endorsement portfolio, Pacquiao’s latest partnership underscores his continued influence in the beverage industry.

🥤 Expanding Beverage Endorsements: Pacquiao’s association with Hanuman Beverages adds to his previous endorsements in the beverage sector, including Vita Water and alcoholic beverages from San Miguel Brewery and Hennessy. This new role with Hanuman Beverages allows him to tap into new markets, particularly in Southeast Asia, where his popularity remains high.

🌏 Strengthening Market Presence in Asia: By partnering with Manny Pacquiao, Hanuman Beverages aims to leverage his massive fan base and respected status to enhance their

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Brand Ambassador 2 mins read

AJ Odudu Named New Brand Ambassador for Marks & Spencer

AJ Odudu, the popular presenter from Blackburn, has been announced as the latest brand ambassador for Marks & Spencer (M&S). Represented by John Noel Management, Odudu brings her vibrant personality and growing public profile to one of the UK’s most esteemed retail brands.

🛍️ A Fresh Face for M&S: As M&S continues to modernize its brand and connect with a broader audience, AJ Odudu’s role will involve highlighting key fashion and lifestyle products. Her approachable style and relatability make her an ideal fit for M&S, aiming to attract both younger and diverse demographics to the brand.

🎤 Diverse Endorsement Background: AJ Odudu’s previous endorsements, including Diet Coke and Sol de Janeiro, demonstrate her broad appeal and effectiveness as a brand ambassador. Her experience in promoting both

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Music 2 mins read

Modestep Joins United Talent Agency for Representation in North and South America

Modestep, the dynamic dubstep and electronic rock act from London, has signed with United Talent Agency (UTA) for representation in North and South America. This marks a significant transition from their previous North American representation by Corson Agency. Modestep continues to be represented by Primary Talent for Europe/UK territories.

🎵 Evolution of Modestep: Originally a band, Modestep has evolved into a solo act led by Josh Friend, following the departure of the last band member, Pat Lundy, in 2022. This shift has seen Modestep maintaining its distinctive sound and continuing to influence the dubstep and electronic rock scenes.

🌍 Global Music Influence: Modestep boasts a strong presence in major music markets, with the top cities for their music being London, Perth, Brussels, Prague, and Denver. Their international appeal reflects their ability to resonate with diverse audiences across various cultures and musical tastes.

📈 New Opportunities

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Campaigns 2 mins read

Lil Wayne Remixes “A Milli” for Domino’s and Uber Eats Partnership Celebration

In a unique collaboration, Lil Wayne is set to remix his 2008 hit “A Milli” to “10 Milli” to celebrate Domino’s new partnership with Uber Eats. This remix commemorates Domino’s announcement of giving away $10 million worth of free pizza to Uber Eats users this season, marking a significant promotion linked to their latest service expansion.

🍕 Domino’s and Uber Eats Collaboration: The partnership between Domino’s and Uber Eats aims to enhance convenience for customers and expand the reach of Domino’s delivery services through the Uber Eats platform. Lil Wayne’s involvement brings a creative twist to this announcement, leveraging his star power to generate buzz and excitement around the launch.

🎵 A Fresh Take on a Classic Hit: “10 Milli” not only updates a beloved track but also symbolizes the substantial impact of the Domino’s and Uber Eats collaboration. Lil Wayne, who has been promoting Uber Eats since his appearance in their 2021 Super Bowl ad, continues to build on his relationship with the brand, showing

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Brand Ambassador 2 mins read

David Beckham Partners with Bowers & Wilkins as Brand Ambassador

David Beckham, the renowned global sports icon and entrepreneur, has become the new face of Bowers & Wilkins, the esteemed British audio brand. This “long-term partnership” will launch with a major campaign focused on Bowers & Wilkins’ high-end noise-cancelling wireless headphones, the Px8.

🎧 Launching the Px8 Campaign: Beckham’s collaboration with Bowers & Wilkins begins with the promotion of the Px8 headphones, a premium product that combines state-of-the-art noise-cancelling technology with superior sound quality. Beckham’s widespread appeal and refined image align perfectly with the brand’s reputation for luxury and innovation in audio technology.

📈 A Busy Month of Endorsements: Beckham’s partnership with Bowers & Wilkins adds to a busy month of endorsements, including recent deals with AliExpress, Ninja Brand, and Hugo

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Endorsement Deals 2 mins read

Casa Azul Becomes Official Sponsor of Luke Bryan’s “Mind of a Country Boy Tour”

Casa Azul has announced its partnership with country music superstar Luke Bryan as the official sponsor of his upcoming “Mind of a Country Boy Tour.” This collaboration highlights Casa Azul’s commitment to connecting with country music fans and offering unique experiences tied to the tour.

🎤 Exciting Fan Sweepstakes: As part of the sponsorship, Casa Azul is launching the Fly Away Sweepstakes, giving fans a chance to win an extraordinary trip for two to see Luke Bryan live in Tampa, FL, on September 14th. The prize package is particularly enticing, including round-trip flights, hotel accommodations, a $500 gift card to cover expenses, and an exclusive meet and greet with Luke Bryan himself. This initiative offers fans an unforgettable opportunity to experience one of the highlights of the country music calendar.

🎟️ Local Ticket Giveaways: In addition to the sweepstakes, Casa Azul is engaging fans locally by hosting ticket giveaways in select show markets. These giveaways will provide more fans the chance to experience

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Music Festivals 1 mins read

The Agencies Behind Governors Ball 2024

We wanted to see which agencies are behind New York City’s Governors Ball by Founders Entertainment. Using Booking Agent Info’s music industry directory, we researched the agencies representing this year’s lineup.Wasserman leads with a significant 39% of the lineup. Their roster includes a variety of acts from headliner SZA to Yung Gravy, Stephen Sanchez, G Flip, and Geese.Next is Creative Artists Agency with 17%. They represent headliners Rauw

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Governors Ball Agencies 2024
Data Insights 2 mins read

The Agencies Behind CMA Fest 2024

The CMA Fest by the Country Music Association (CMA) is a cornerstone event in country music, showcasing nearly 300 artists across various sub-genres. We used Booking Agent Info’s music industry directory to research the agencies behind this years line-up (with a bit of rounding for clarity).WME | William Morris Endeavor leads the pack, representing 27% of the artists. WME’s robust presence in Nashville is evident, managing a slate of major artists including Lainey Wilson, Thomas Rhett, Brothers Osborne, Chris Young, Luke Bryan, and Lee Brice.Following

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Film/TV 2 mins read

Orlando Bloom Joins Untitled Entertainment for Management

Orlando Bloom, the acclaimed actor known for his roles in blockbuster films and significant philanthropic efforts, has signed with Untitled Entertainment for management. Bloom continues to be represented by WME for agency matters. This strategic move comes as he seeks to expand his career further in both the entertainment industry and his humanitarian endeavors.

🎬 Recent Cinematic Ventures: Orlando Bloom has recently starred in notable films such as “Gran Turismo” and “Red Right Hand,” showcasing his versatility and enduring appeal as an actor. His partnership with Untitled Entertainment is expected to open new doors for leading roles in upcoming projects across film and television.

🌍 Philanthropic Involvement: Beyond his acting career, Bloom is deeply committed to philanthropy, having collaborated with organizations like the American Red Cross, Project

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Brand Ambassador 2 mins read

Peggy Gou Appointed Global Ambassador for Maybelline New York

Peggy Gou, the internationally celebrated DJ and producer, has been named the new global ambassador for Maybelline New York. Represented by WME and self-managed, Gou brings her distinct style and substantial influence to one of the leading beauty brands in the world. This collaboration highlights her expanding presence in the fashion and beauty industries, following her remarkable success in the music scene.

💄 Expanding Maybelline’s Global Influence: As Maybelline New York’s global ambassador, Peggy Gou will play a crucial role in the brand’s international campaigns, embodying the brand’s commitment to diversity and innovation in beauty. Her unique flair and global appeal are ideal for connecting with Maybelline’s diverse consumer base, as the brand continues to cater to a wide range of beauty enthusiasts around the world.

🎵 Musical and Fashion Crossover: Known for her global hit “(It Goes Like) Nanana” last year,

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