Latest News

Endorsement Deals 2 mins read

Cavinder Twins Sign New Endorsement Deal With Under Armour

Haley and Hanna Cavinder, stars of the University of Miami women’s basketball team, have inked a significant three-year endorsement deal with Under Armour, marking a major milestone in their burgeoning sports careers.

🏀 Strategic Partnership: This partnership is a strategic move by Under Armour to leverage the Cavinder twins’ substantial influence and popularity in the realm of college basketball and beyond. Represented by Everett Sports Marketing, Haley and Hanna are poised to bring their dynamic presence and athletic prowess to the Under Armour brand.

📲 Social Media Impact: The Cavinder twins are not only known for their skills on the basketball court but also for their strong social media presence. Haley boasts over 800,000 followers on Instagram with an impressive engagement rate of nearly 9%, while Hanna matches her sister’s following with an engagement

… Read More
New Signings 2 mins read

Saweetie Signs with United Talent Agency (UTA)

Influential rapper and entrepreneur Saweetie has made a significant move in her career by signing with United Talent Agency (UTA) for representation. Her agents at UTA will be David Zedeck and Alexis Lesko. This partnership is set to expand her presence in both the music industry and other entertainment sectors.

🎤 New Agency Representation: By partnering with UTA, Saweetie aligns herself with one of the leading agencies in the entertainment world, joining a roster that includes some of the most prominent names in music, film, and television. UTA will represent her across all areas of her career, complementing her ambitious vision for growth and diversification.

🎵 Recent Musical Endeavors: Saweetie continues to make waves in the music scene with her recent single “NANi,” released through Warner Records. This track adds to her repertoire of hits that blend catchy hooks with sharp lyricism, further

… Read More
New Signings 2 mins read

Derrick Jones Jr. Signs with Klutch Sports Group

NBA high-flyer Derrick Jones Jr. has made a significant change in his representation, signing with Klutch Sports Group, he was previously with Aaron Turner at Verus Management Team. This move aligns him with one of the most influential agencies in sports.

🏀 New Representation: Joining Klutch Sports Group places Jones Jr. among elite company, including NBA superstar LeBron James, WNBA star A’ja Wilson, and NFL standout Jalen Hurts. Klutch is known for its aggressive representation and securing lucrative deals for its clients, positioning Jones Jr. for new opportunities in his career.

🏆 Athletic Highlights: Known for his incredible athleticism and dunking ability, Derrick Jones Jr.

… Read More
Endorsement Deals 2 mins read

Bobby Witt Jr. Signs New Endorsement Deal with Whataburger

Rising baseball star Bobby Witt Jr., represented by Octagon, has inked a new endorsement deal to become the brand ambassador for Whataburger, aligning with one of the most iconic fast-food chains in the U.S.

🍔 New Partnership Highlights: As the new face of Whataburger, Witt Jr. will utilize his growing social media presence to promote the brand. With over 160,000 followers on Instagram, he has the platform to effectively engage with fans and consumers, introducing them to Whataburger’s offerings and promotions.

🏅 Endorsement Portfolio: Bobby Witt Jr.’s endorsement deal with Whataburger adds to a growing list of partnerships, including collaborations with major brands such as Under Armour, Wilson, and Homewood Bat Co. These partnerships underscore his marketability and appeal

… Read More
Endorsement Deals 2 mins read

Lil Wayne and LeBron James Team Up for Beats Campaign

In a captivating new campaign for Beats, music and sports collide with Lil Wayne and LeBron James showcasing the brand’s latest offerings. The advertisement creatively plays on the humorous frustration of Lil Wayne as his hit song “A Milli” becomes the soundtrack of a lively party hosted by LeBron and his wife, Savannah.

🌟 Creative Collaboration: The scene sets a light-hearted tone where Lil Wayne grows increasingly exasperated

… Read More
Music 2 mins read

Victor Lou Signs with UTA for Global Representation

Victor Lou, a trailblazer in the vibrant ‘desande’ music movement, has expanded his international reach by signing with United Talent Agency (UTA) for worldwide representation, excluding Brazil where he remains under the aegis of Entourage.

🌍 Dynamic Representation Team: At UTA, Victor Lou’s career will be steered by a proficient team comprising Shaq Milli and Kevin Gimble. This team is tasked with amplifying his global presence and securing strategic opportunities that align with his artistic vision and career aspirations.

🎶 Management and PR Synergy: Continuing under the management of Douglas Assis at Next Management, Victor Lou benefits from a cohesive career strategy that is complemented

… Read More
PR Signings 2 mins read

Finger Eleven Signs with SRO PR for Public Relations

Renowned rock band Finger Eleven has entered into a new partnership with SRO PR for their public relations needs, marking a strategic move to bolster their media presence and engagement.

📣 Expert PR Team: At SRO PR, Finger Eleven will be represented by industry veterans Mitch Schneider and Kelly Walsh, who bring extensive experience and a deep understanding of the music industry’s PR landscape. Their expertise is expected to enhance Finger Eleven’s visibility and media narrative effectively.

🎶 Booking and Management Stability: Maintaining continuity in other areas of their career, Finger Eleven continues their representation with The Kirby Organization for live music bookings in the U.S., and with Feldman Agency for their engagements in Canada.

… Read More
Music 2 mins read

DJ Gigola Signs with Wasserman for North and South America Representation

Techno and trance sensation DJ Gigola has officially signed with Wasserman for representation in North and South America, marking a significant expansion of her career into new territories. This partnership is designed to enhance her visibility and bookings across the American continents.

🎧 Comprehensive Representation: While Wasserman will handle her endeavors in the Americas, DJ Gigola continues to be represented internationally by Pierre Sainz at Reprise Talent. This dual representation strategy ensures that her career is supported and promoted effectively on a global scale.

📀 Management and Artistic Collaborations: DJ Gigola is managed by Irrsinn Management, known for nurturing innovative talents in the electronic music scene. Additionally, her involvement with the artist collective Live from Earth underlines her commitment to collaborative

… Read More
Agency Signing 2 mins read

Tommy Richman Signs with CAA

Emerging music artist Tommy Richman has taken a significant step in his career by signing with Creative Artists Agency (CAA) for representation, signaling his readiness to expand his reach within the global music industry.

🎤 Agency Representation: By aligning with CAA, Tommy Richman positions himself alongside some of the most successful and influential artists in the music world. CAA will manage his bookings, public appearances, and overall representation as he continues to grow his profile both in the U.S. and internationally.

🌍 Management and PR Strategy: Continuing under the management of Darren Xu, Tommy is ensured consistent and strategic career guidance. His public relations efforts are expertly handled by Biz 3, maintaining a cohesive and effective approach to his growing brand and public image.

🎵 Recent Musical Success: Tommy Richman made waves with his breakout single “Million Dollar Baby,” which captured global attention. He has kept the momentum going with his latest release,

… Read More
Electronic 2 mins read

Malóne Signs with Liaison Artists

DJ and producer Malóne has joined Liaison Artists for representation across North and South America, enhancing his strategic positioning within the electronic music scene. This collaboration is poised to broaden his reach and boost his performance opportunities throughout the continent.

🎧 New Agency Collaboration: At Liaison Artists, Malóne will be managed by Andrew Kelsey, who is tasked with broadening his engagement and network within key American markets. This arrangement seeks to leverage the robust electronic music scene in the Americas and secure Malóne more spots in festivals and club events.

🌍 Global Representation Continues: Alongside his new representation in the Americas, Malóne remains under the global representation of WME. This dual representation ensures a cohesive and effective strategy across all markets, maintaining a consistent and expansive presence internationally.

🎵 Management Team: Managed by Paul Campbell at NU Management, Malóne is supported by a team that is deeply invested in his artistic growth and career advancement. This comprehensive management approach ensures that his career moves are well-coordinated

… Read More
Agency Signing 2 mins read

Lil Gotit Signs with Wasserman for Worldwide Representation

Rising rap artist Lil Gotit has officially signed with Wasserman for worldwide representation, marking a significant step in his expanding music career. This strategic partnership is set to amplify his presence in the music industry globally.

🎤 New Management Team: At Wasserman, Lil Gotit will be represented by agents Matt Adler for North America touring and Mike Malak for Europe/UK. This experienced team will support his international touring efforts and help navigate the complex landscape of global music promotions.

🎵 New Music on the Horizon: Lil Gotit is set to release his highly anticipated tape “Shut the Door, Nobody Listening” tomorrow. The project boasts collaborations with notable artists such as Young Thug, Mariah the Scientist, and features from his late brother Lil Keed, adding a personal touch to his new work.

📀 Record Label and Management: Lil Gotit is a notable member of Young Thug’s YSL label, a connection that has significantly shaped his musical style and career trajectory. He is managed by Brandon Beverly at SalXCo, a management firm known for handling high-profile artists like The Weeknd, Ty Dolla Sign, and

… Read More
New Signings 2 mins read

Sosie Bacon Signs with Gersh

Sosie Bacon, an accomplished actress known for her dynamic roles in film and television, has joined Gersh for representation across all areas. This new partnership is poised to enhance her already flourishing career in the entertainment industry.

🎬 Recent and Notable Roles: Sosie Bacon has recently garnered acclaim for her lead role as Rose Cotter in the horror film “Smile,” produced by Paramount and Temple Hill. Her performance in “Smile” has marked a significant milestone in her career, showcasing her ability to anchor a major studio film.

📺 Diverse Acting Portfolio: Before her breakthrough in “Smile,” Bacon delivered a compelling performance in Jason Katims’ Amazon series “As We See It.” She also played a significant role in HBO’s critically acclaimed and multi-Emmy-nominated series “Mare of Easttown,” opposite Kate Winslet. Additionally, Bacon had key recurring roles in popular Netflix series “13 Reasons Why” and “Narcos: Mexico,” further establishing her versatility and range as an actress.

👥 Management and Public Relations: Alongside her new representation

… Read More
Business Ventures 2 mins read

Jennifer Morrison Co-founds Amia, Takes Role as Chief Brand Officer

Jennifer Morrison, acclaimed actress and director, is taking a significant leap into the health and wellness sector as the co-founder and Chief Brand Officer of Amia, a company dedicated to creating migraine-friendly foods. This new role taps into her passion for health and wellness, complementing her distinguished career in entertainment.

🎬 Distinguished Filmography: Jennifer Morrison is best known for her roles in popular TV series and films. She gained fame as Dr. Allison Cameron on the medical drama “House” and as Emma Swan in the fantasy series “Once Upon a Time.” Her directorial skills were showcased in her feature film debut “Sun Dogs,” and she has appeared in acclaimed films like “Star Trek” and “Bombshell.”

🌱 Health Advocacy: This is not Jennifer’s first foray into health-oriented initiatives; last year, she was involved with Seed, a health company focused on gut health, where she helped raise awareness about the importance of probiotics and overall gut wellness. Her commitment to health and wellness is a recurring

… Read More
Racing 2 mins read

Charles Leclerc’s New Endorsement Deal with Bang & Olufsen

Formula 1 sensation Charles Leclerc has been appointed the new brand ambassador for Bang & Olufsen, the renowned Danish luxury audio brand. Represented by WME, Leclerc is set to bring his dynamic influence and substantial social media reach to this new partnership.

🏎️ Proven Track Record and Media Influence: As a leading figure in Formula 1 racing with Scuderia Ferrari, Charles Leclerc not only demonstrates exceptional skill on the tracks but also commands a significant presence off the track. He boasts over 16 million followers on Instagram, engaging a robust 10% of them with his content, which highlights his popularity and influence.

📈 Strategic Brand Alignment: Leclerc’s role with Bang & Olufsen will involve promoting their high-end audio products, a fitting association given his personal brand’s alignment with performance and luxury. His involvement is expected to enhance Bang & Olufsen’s visibility and appeal, especially among younger, tech-savvy consumers who admire Leclerc’s career and lifestyle.

🌐 Diverse Endorsement Portfolio:

… Read More
Music 2 mins read

Drew Baldridge Signs with UTA for Representation

Country music artist Drew Baldridge has made a significant agency switch to United Talent Agency (UTA) for representation, transitioning from his previous alignments with Sound Talent Group and WME. This strategic move is set to catalyze the next phase of his burgeoning music career.

🎤 New Representation Team: At UTA, Drew will be represented by a dynamic team including Matthew Morgan, Lance Roberts, Nick Barnes, and Zach Hartley. This experienced group of agents will provide fresh perspectives and robust support for his touring, recording, and branding initiatives.

📈 Strong Spotify Presence: Drew Baldridge enjoys a solid presence on Spotify, where he boasts almost 800,000 monthly listeners. His music resonates particularly well in cities like Sydney, Brisbane, Chicago, Melbourne, and Dallas, indicating his widespread appeal and strong international potential.

🎵 Career Highlights and Musical Style: Known for his vibrant blend of country and pop, Drew first captured national attention with his debut album “Dirt on Us” in 2016. Since then, he has been known for his energetic performances and heartfelt songwriting. His hits like “Dance

… Read More
Hip-Hop 2 mins read

Lithe Signs with WME Agency

Emerging music talent Lithe has officially joined the roster at WME. At WME, her team will include prominent agents Kevin Shivers, James Rubin, Lucy Dickins, Mary Hannon, and Craig D’Souza, with Kevin Shivers taking the lead as her point agent. He is still with Proxy Agency for Asia Pacific touring.

🎤 Expanding Reach and Opportunities: By partnering with WME, Lithe is poised to expand her touring reach and tap into new opportunities that align with her growing popularity. WME’s extensive network and influence in the music industry are expected to open doors for larger venues and more significant events, enabling her to connect with wider audiences.

📈 Strong

… Read More
Data Insights 2 mins read

The Agencies Behind BET Awards Nominees

The BET Awards, a celebration of talent in music, film, sports, and entertainment, are taking place this Sunday in Los Angeles, California. We used Booking Agent Info to research the agencies behind this years line-up.

WME represents 22% of the nominees, including stars from sports, music, and film/TV such as Anthony Edwards, Denzel Washington, Summer Walker, Gunna, and Nicki Minaj.CAA follows with 18%, representing talents like Tems, Doja Cat, Beyoncé (both Doja and Beyoncé are nominated for Best Female R&B/Pop Artist), Jalen Brunson, and Damson Idris.United Talent Agency (UTA) reps 10% of the nominees, featuring artists like Cardi B, Burna Boy, Lil Wayne, (Burna Boy and Lil Wayne are both nominated for Best Male Hip-Hop Artist), and film/TV stars Anthony Mackie and Issa Rae.Wasserman also represents 10%, with nominees such as Kendrick Lamar, Drake, and Future (all three are nominated for Best Male Hip-Hop Artist).Independent Artist Group represents 3% of the nominees, including 2 Chainz and Bino Rideaux .Cara Louis Group also has 3%, with artists like Bryson Tiller, Ice Spice, and

… Read More
Sports 2 mins read

Coco Gauff’s New Endorsement Deal with NAKED Juice

Coco Gauff, the dynamic professional tennis player, has embarked on a refreshing new role as the brand ambassador and “Chief Smoothie Officer” for NAKED Juice. This partnership leverages Gauff’s influential presence on social media to promote NAKED Juice’s commitment to healthy, real fruit juice smoothies.

🎾 Rising Tennis Star and Social Media Influence: Represented by TEAM8, Coco Gauff has made significant waves not just on the tennis courts but also across social media platforms. With over 1.7 million followers on Instagram and more than 600k followers on TikTok, her engaging content boasts high engagement rates, making her an ideal spokesperson for dynamic consumer brands like NAKED Juice.

🍹 Role as Chief Smoothie Officer: In her unique role as Chief Smoothie Officer, Gauff will collaborate with NAKED Juice to co-create new smoothie flavors, bringing her personal touch and health-conscious perspective to the brand’s product line. This initiative is designed to connect with health-focused consumers and Gauff’s young, active audience.

📲 Promotional

… Read More
Music 2 mins read

Måneskin’s Damiano David Appointed Diesel’s First Male Global Ambassador

Damiano David, the charismatic lead singer of the sensational Italian rock band Måneskin, has been named the first male global ambassador for the fashion brand Diesel. This landmark appointment follows Måneskin’s meteoric rise to international fame after their victorious performance at the 2021 Eurovision Song Contest.

🎸 Fashion Forward: Known for his distinct style and bold fashion choices, Damiano has quickly become a fashion icon, embodying the rebellious and avant-garde spirit that Diesel champions. His engagement with the brand is expected to include starring in global advertising campaigns and representing Diesel at major fashion events worldwide.

🌍 Collaborative Efforts: Diesel has a history of dynamic collaborations, including with Korean-American rapper Jay Park, who has served as Diesel’s Korean and Asia Pacific ambassador since 2022, and British Skepta, with whom Diesel launched the fragrance “Sound of the Brave”

… Read More
Film/TV 2 mins read

Louis Vuitton Names Gong Yoo as New Brand Ambassador

Gong Yoo, the esteemed South Korean actor known for his captivating performances and charismatic presence, has been appointed as the latest brand ambassador for Louis Vuitton. This partnership places him alongside other high-profile ambassadors from the world of K-pop, such as J-Hope of BTS, and BamBam and Jackson Wang of Got7, under the prestigious LVMH Moët Hennessy Louis Vuitton umbrella.

🎬 Celebrated Career and Influence: Gong Yoo, acclaimed for his roles in iconic films and series such as “Train to Busan” and “Goblin,” continues to be a significant figure in the entertainment industry. His role as the enigmatic Salesman in the global phenomenon “Squid Game” has further solidified his status as a global star, with anticipation building for his return in the show’s eagerly awaited second season.

📸 Social Media Impact: On Instagram, Gong Yoo boasts an impressive following of over 4 million, accompanied by an extraordinary engagement rate of 17%. His influence extends beyond the screen, as he captivates a vast audience with his style and persona, making him

… Read More