Lana Del Rey Sizzles in SKIMS Valentine’s Day Campaign

John Dody
01/19/24 7:13AM

Lana Del Rey, the iconic “Say Yes to Heaven” singer, has stepped into a new role as the face of Kim Kardashian’s SKIMS brand, specifically for its alluring Valentine’s Day collection. The collection, set to be available from January 23 and priced between $16-$124, features Del Rey in a series of glamorous and seductive photos.

📸 Del Rey’s Enthusiasm for SKIMS: In a press release, the 38-year-old singer expressed her excitement about being part of the SKIMS Valentine’s campaign, citing her admiration for the brand since its inception. Collaborating with photographer Nadia Lee Cohen, Del Rey reveled in the “pretty and dreamy” collection, adding a touch of her unique style to the campaign.

🎥 Old Hollywood Meets Vintage Americana: The campaign resonates with Del Rey’s signature aesthetic – a blend of Old Hollywood glamour and vintage Americana. This thematic choice perfectly complements the 11-time Grammy nominee’s artistic persona, making the collaboration a seamless fit.

💋 A Romantic Ode with SKIMS: Del Rey showcases some of her most captivating looks in the SKIMS Valentine’s Day lingerie, designed to celebrate the essence of romance. The campaign not only highlights the brand’s commitment to elegance and allure but also positions Lana Del Rey as a versatile and timeless icon in the fashion world.

This partnership marks a significant moment for both Lana Del Rey and SKIMS, blending the singer’s ethereal charm with the brand’s commitment to empowering and stylish lingerie. The result is a Valentine’s Day campaign that is both dreamy and daring, much like Del Rey herself. 🌟👙💕

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