Laura Dern
Roger Vivier

Laura Dern Stars in Roger Vivier’s “Vivier Express Traveling Icons” Campaign

04/24/24 2:39AM

Laura Dern, celebrated for her roles in hits like “Big Little Lies,” is the new face of Roger Vivier‘s latest campaign, a short film titled “Vivier Express Traveling Icons.” This campaign shines a light on the label’s iconic styles, capturing the essence of timeless elegance and cinematic allure.

? A Cinematic Journey: The short film “Vivier Express Traveling Icons” showcases Roger Vivier’s renowned footwear in a narrative that blends fashion with storytelling, emphasizing the brand’s legacy through a modern lens. Dern’s participation in the campaign adds a layer of Hollywood glamour and depth, resonating with her status as a longtime muse of director David Lynch and an icon in the film industry.

?️ Iconic Collaboration: A spokesperson for Roger Vivier expressed their admiration for Dern, noting her profound impact as an actress and her surprising familiarity with the brand, which is often viewed as a niche label. Her involvement is expected to bring a broader visibility to Roger Vivier’s exquisite designs and artisanal craftsmanship.

? Elegance and Legacy: Featuring Laura Dern, the campaign is set to captivate audiences and fashion enthusiasts who appreciate the blend of cinematic storytelling and high fashion. Roger Vivier aims to reaffirm its place in the luxury fashion world with this campaign, showcasing its iconic styles while embracing the charm and talent of Dern.

This collaboration between Laura Dern and Roger Vivier is poised to set a new standard in fashion advertising, combining star power with the timeless elegance of Roger Vivier’s designs, ensuring the campaign’s place in the spotlight of both fashion and film narratives.

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