Rihanna and A$AP Rocky, a dynamic duo known for their musical prowess, have ventured into a new creative realm. This time, they’ve collaborated not in the recording studio, but in the makeup lab, resulting in an exciting new product for Fenty Beauty.

? Introducing Lux Balm Ultra-Hydrating Cherry Lip Balm: On Thursday, January 4, the couple unveiled the Lux Balm Ultra-Hydrating Cherry Lip Balm through Rihanna’s Fenty Beauty line. Touted as “the baddest lip balm out there,” this launch marks a unique blend of music and beauty.

? A$AP Rocky Stars in Ad Campaign: A$AP Rocky takes center stage in the new ad campaign for the lip balm. In a stylish and catchy promotion, he raps about this latest collaboration with Rihanna, who he affectionately refers to as his “baby mama” in the ad.

? Rihanna’s Vision for the Product: In a press release shared with Page Six, Rihanna described the lip balm as the “ultimate lip savior.” Infused with vitamin E and shea butter, the Lux Balm aims to transform even the driest lips, offering a blend of nourishment and style.

? A New Chapter for the Couple: This collaboration comes on the heels of their holiday vacation in Aspen, Colorado, and follows significant personal milestones, including welcoming their second child.

Rihanna and A$AP Rocky’s venture into Fenty Beauty with the Lux Balm Ultra-Hydrating Cherry Lip Balm is a testament to their multifaceted talents and ability to innovate across industries. Fans and beauty enthusiasts alike are eager to experience the blend of glamour and care that this new product promises. ?✨?