BTOB’s Yook Sungjae: A New Chapter with IWill Media

John Dody

12/23/23 9:38AM

Yook Sungjae, a prominent member of the K-pop group BTOB, has embarked on a new journey in the entertainment industry by signing an exclusive contract with IWill Media, a media content production company known for its impactful OSTs and dramas.

🚀 Diversifying Talent Management: IWill Media, primarily focused on producing content like “Moon in the Day,” “May I Help You?,” and “Gold Mask,” is now expanding its horizons. By signing Yook Sungjae, they are branching out into talent management, aiming to evolve into a comprehensive entertainment agency.

📝 An Exclusive Partnership: The announcement came on December 22, with IWill Media expressing their commitment to support Yook Sungjae’s multifaceted career in music, acting, and variety. They also emphasized their support for his ongoing activities with BTOB, highlighting a collaborative approach to his diverse talents.

🏁 The Final Piece in BTOB’s New Beginnings: Yook Sungjae’s move marks the completion of BTOB members finding new representation following their departure from Cube Entertainment. Earlier, Changsub had signed with Fantagio, while Eunkwang, Minhyuk, Hyunsik, and Peniel grouped together to sign with a newly established company.

🌐 Broadening Horizons: This new partnership not only represents a fresh start for Yook Sungjae but also signifies IWill Media’s ambition to become a key player in the wider spectrum of the entertainment industry. Sungjae’s versatile talent aligns perfectly with the company’s vision to blend content creation with talent nurturing.

Yook Sungjae’s collaboration with IWill Media opens up new possibilities for his career and the company’s expansion into talent management. As he continues to enchant audiences with his diverse skill set, his journey with IWill Media is set to be a harmonious blend of creativity, growth, and innovation. 🎤🌐🌟

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