Tommy Hilfiger, the iconic fashion brand, has proudly announced Georgia May Jagger as the brand ambassador for its Spring Summer 2024 watch and jewellery collection campaign. Georgia May Jagger’s natural charisma, optimism, and effortless style perfectly embody Tommy Hilfiger’s Classic American Cool DNA, bringing a refreshing touch to the brand’s latest offerings. The campaign, captured by Scott Trindle in the picturesque setting of Barcelona, Spain, showcases the fusion of timeless elegance and contemporary allure.

⌚ Women’s Watch Collection: The Spring Summer women’s watch collection introduces the Sport Lux range, featuring bold 40mm stainless-steel cases with ceramic accents, multifunctional movements, and crystal indexes. The collection highlights a dressed-up timepiece with a crystal-set bezel and tonal dial, presented on link bracelets for a relaxed yet sophisticated spring aesthetic. Versatile jewellery styles complement the watches, including integrated bracelets in various finishes like carnation gold and 14K gold plate, along with a heart charm bracelet crafted with delicate chains and bi-colored charms.

⌚ Men’s Watch Collection: The Spring Summer men’s watch collection shines a spotlight on the new Sport Metropolitan range, offering bold 44mm cases, multifunctional dials, and textured sub-eyes. These elevated casual timepieces are paired with wrist straps ranging from refined leather to classic stainless steel, while the jewellery styles feature link bracelets in gold plate. A black onyx bead bracelet adds a contemporary touch, perfect for the modern city-goer seeking both style and functionality.

The collaboration between Georgia May Jagger and Tommy Hilfiger for the Summer 2024 watch and jewellery collection embodies the brand’s commitment to timeless elegance, versatility, and innovation, appealing to fashion enthusiasts seeking a blend of classic sophistication and modern trends.