Yellowcard

Yellowcard Enlists New PR Firepower as Nostalgia Tour Rolls On

06/12/25 2:07AM

Yellowcard—the pop-punk veterans responsible for giving your teenage angst a violin section—have signed with Schneider/Rondan Organization (SRO PR) for publicity. Yes, it’s true: the band that made high school heartbreak sound orchestral is back in the press game.

This comes as Yellowcard continues to be repped by Wasserman for live representation, a partnership that’s kept them on the road and in the festival rotation. Their most recent output includes the two-song EP Better Days, released via Better Noise Music, and A Hopeful Sign, a collaboration with ambient outfit Hammock that floated into existence via Equal Vision Records—an unexpected but oddly fitting detour from their Warped Tour roots.

With over 4.3 million monthly listeners on Spotify and fan hotspots spanning Chicago, Los Angeles, Jakarta, Sydney, and Denver, Yellowcard has fully crossed into the “legacy act with streaming juice” zone. They’ve hit stages at So What?! Music Festival and have re-emerged as fixtures in the pop-punk nostalgia circuit, serving both veteran fans and a new generation discovering “Ocean Avenue” via algorithm.

In an era where emo is an aesthetic and PR is a comeback engine, Yellowcard’s latest move signals they’re still playing the long game. And with SRO handling the headlines, don’t be surprised if your feed starts looking a little more 2004—again.

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