Product Collaborations

In a crossover that feels like equal parts hip-hop tour bus and backcountry hike, Post Malone has joined forces with Stanley 1913—the venerable drinkware brand known for fueling fishing trips and your uncle’s coffee addiction—for a rugged capsule collection that brings camo to the cult of hydration.

The drop, which includes Stanley’s classic tumblers, stackable cups, and adventure-ready bottles, is wrapped in camouflage and dusted with Posty’s signature blend of cozy chaos and functional cool. It’s the kind of merch that says “I like my whiskey neat, my water cold, and my headliner slot on time.”

This collaboration drops at a curious cultural moment: Stanley

Under Armour continues its cultural expansion by partnering with rising hip-hop star Lay Bankz. The 20-year-old Philadelphia native, known for her electrifying performances, bold fashion, and genre-defying sound, becomes the first female music artist to collaborate with the iconic brand. Lay joins an elite lineup of collaborators, including NFL flag football ambassador Diana Flores and international rugby star Siviwe Soyizwapi.

Career Highlights: Lay began writing raps at age 10 and released her first song, Passion, at 15. Lay gained recognition for viral TikTok hits like Left Cheek (Doo Doo Blick) and Na Na Na, which propelled her debut EP, Now You See Me, in August 2023. Collaborations with notable artists, including Ciara on the “dance mix” of Da Girls and NLE

Rapper and fashion innovator Westside Gunn has teamed up with Purple Brand to release an exclusive custom jacket, the GXFR x Purple Brand piece, in celebration of his highly anticipated HEELS HAVE EYES 3 event. Known for his bold style and unique collaborations, Gunn models the one-of-a-kind jacket in Purple Brand’s latest campaign. This collaboration follows previous projects between Gunn and the brand, including custom-designed jeans that garnered attention within the fashion and hip-hop communities. Gunn joins other notable figures who have represented Purple Brand, such as boxer Caleb Plant and model CHXRRY.

Career Highlights: Westside Gunn, a prominent figure in hip-hop, is best known as a founding member of Griselda Records, a label he started alongside his brother Conway the Machine and cousin Benny the Butcher. Known for his raw, gritty lyrics and authentic approach, Gunn has helped shape

Wilson Basketball has unveiled two new Caitlin Clark-inspired basketballs as part of its “Journey Series” collection, celebrating the standout athlete’s impact on the sport. Following the successful sell-out of the first Clark-inspired basketballs, Wilson’s new releases – a black “Every Point” ball and a white “Make Your Mark” ball – are set to captivate fans once again, as Clark continues to be one of the most marketable figures in sports.

The Journey Series: The black “Every Point” basketball represents Clark’s legacy with every shot she takes. Adorned with speckled dots symbolizing Clark’s shooting chart from her high school, college, and professional teams, each colorway reflects a phase in her career, from high school through to her pro aspirations.

The white “Make Your Mark” basketball celebrates Clark’s rapid ascent in the basketball world. Featuring the block text “CAITLIN CLARK” in team colors from every stage of her career, the design serves as an inspiration to young athletes, reminding them to leave their