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Brand Ambassador 2 mins read

(G)I-DLE’s Yuqi Becomes Fendi’s Latest Brand Ambassador

Fendi, the prestigious Italian luxury fashion house, has officially announced (G)I-DLE‘s Yuqi as its latest brand ambassador. This exciting revelation was made on January 7, and the announcement was shared on Fendi’s official Weibo account, accompanied by Yuqi’s first campaign…

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New Signings 2 mins read

Thom Zimny, Renowned Documentarian, Signs With Artists First

Veteran documentary filmmaker Thom Zimny, celebrated for his acclaimed works such as ‘Sly’ and ‘Willie Nelson & Family,’ has signed with Artists First. This partnership aims to explore new avenues in the narrative feature world, leveraging Zimny’s exceptional filmmaking skills.

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Brand Ambassador 2 mins read

Sydney Sweeney Elevates to Global Ambassador for Laneige

Laneige, the renowned Korean skincare brand, part of the Amorepacific conglomerate since 1994, has announced a significant development in its global branding strategy. The brand has named two-time Emmy award winner Sydney Sweeney as its first-ever global ambassador, a move…

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