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New Signings 2 mins read

Troy Kotsur, ‘CODA’ Oscar Winner, Signs with Independent Artist Group

Troy Kotsur, celebrated for his groundbreaking Oscar win in Apple TV+’s drama “CODA,” has signed with the Independent Artist Group. This move comes as a significant step in the career of Kotsur, who has made an indelible mark in the industry as the first Deaf male to win an acting award at the Oscars.

🏆 A Historic Win: Kotsur’s performance in “CODA,” written and directed by Sian Heder, earned him widespread acclaim and recognition. His portrayal of Ruby’s father Frank, a fisherman who initially struggles with his daughter’s aspirations, resonated deeply with audiences and critics alike. His role in “CODA” also led to Best Supporting Actor wins at the BAFTA, SAG, Independent Spirit, Critics’ Choice, and Gotham Awards.

📺 Upcoming and Notable Roles: Fans can look forward to seeing Kotsur in the final season of Larry David’s “Curb Your Enthusiasm.” Additionally, he gained attention in 2019 for his work in “The Mandalorian” and for creating an adapted form of sign language for “The Book of Boba Fett,” another Star Wars

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Brand Ambassador 2 mins read

Madelyn Cline Becomes Revlon’s Latest Global Brand Ambassador

Revlon, a prominent American beauty label, has added American actress Madelyn Cline to its impressive roster of global brand ambassadors. Cline joins the ranks of other notable figures such as Ashley Graham and Megan Thee Stallion, representing the brand’s vision and products on a global scale.

📺 Cline’s Rise to Fame: Madelyn Cline, renowned for her roles as Sarah Cameron in Netflix’s series ‘Outer Banks’ and Whiskey in ‘Glass Onion: A Knives Out Mystery’, has rapidly made a name for herself in both cult and popular TV and movie projects. Her performances over the past four years have garnered widespread acclaim and a growing fanbase.

👗 Fashion and Beauty Icon: Known for her fashion-forward appearances on the red carpet and as a beauty and skincare influencer, Cline has amassed a significant following, with a cross-platform social media reach of 25 million. Her influence and style make her an ideal face for Revlon.

📈 Revlon’s Vision: Speaking about the partnership, Martine Williamson, chief marketing officer at Revlon, emphasized the

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Brand Ambassador 2 mins read

Karan Johar Joins Indkal Technologies as Appliance Ambassador in India

Indkal Technologies, the license partner for BLACK+DECKER® large appliances in India, has taken a significant step in its branding strategy by announcing Karan Johar as the ambassador for its air conditioners, refrigerators, and washing machines business in India.

🎬 Karan Johar’s Influence: Known for his iconic status in the Indian film industry, Karan Johar’s association with BLACK+DECKER® is seen as a perfect blend of style, technology, and design. “We believe Karan’s style compliments our customers’ appetite for premium products with cutting-edge technology, top performance, and elegant design,” said Anand Dubey, CEO of Indkal Technologies.

📈 Milestone for Indkal Technologies: This partnership marks a crucial milestone for Indkal Technologies as it aims to broaden its reach and introduce innovative and versatile products in the Indian market. Karan Johar’s widespread appeal and understanding of the consumer base in India make him an ideal face for the brand.

💡 Enhancing Customer Experience: Amit Datta, commercial director licensing at Stanley Black

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New Signings 2 mins read

Mexican American Artist Xavi Teams Up with WME for Global Representation

Xavi, the emerging Mexican American singer-songwriter, has signed with WME (William Morris Endeavor) for global representation in all areas, as recently reported by Billboard. This strategic move signifies a major step in the young artist’s burgeoning career.

📈 Chart-Topping Success: At just 19 years old, Joshua Xavier Gutiérrez, known professionally as Xavi, has already made significant strides in the music industry. He kickstarted 2024 with his first No. 1 on any Billboard chart with the romantic corrido “La Diabla,” which topped the Hot Latin Songs chart dated January 6. The song has also achieved notable positions on the Billboard Global 200 Excl. US and the Billboard Global 200 chart.

🏆 Making History on Spotify: Xavi has carved out a unique place in música mexicana history by becoming the first artist in the genre to secure the No. 1 spot on Spotify’s Top 50 Global chart with a solo track, thanks to “La Diabla.”

🎶 Continued Success on Billboard: The artist has maintained a presence at the top of Billboard’s Latin Songwriters chart for four weeks. His other

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New Signings 2 mins read

Icelandic Band LÓN Joins Do Less Management Roster Ahead of Eurosonic Performance

Do Less Management, headed by Christiana Sudano, has announced the signing of Icelandic indie band LÓN. This partnership comes as LÓN prepares for their upcoming showcase performance at Eurosonic later this month, marking a significant step in their international exposure.

🇮🇸 The Trio of LÓN: LÓN, an Icelandic three-piece band, brings together a blend of indie and jazz/rock influences. The group includes Valdimar Guomundsson and Asgeir Aoalsteinsson, known for their work with the Icelandic indie rock band Valdimar, and Omar Guojonsso, a member of the jazz/rock bands adhd and the award-winning duet ROFOROFO.

🏞️ Formation During the Pandemic: The band was formed during the pandemic, a time when the three long-time friends came together to create music in a cabin by Iceland’s largest lake. This setting fostered a creative environment, leading to the birth of LÓN.

🗣️ Christiana Sudano on Representing LÓN: Sudano expressed her excitement about working with LÓN. “I am honored to represent Iceland’s super trio and to help expand their network in the U.S. These guys are no strangers to the music industry, and I am humbled that

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New Signings 2 mins read

Lee Yeon Hee Signs with Saram Entertainment, Joining Prominent Artists

South Korean actor Lee Yeon Hee has embarked on a new journey in her illustrious career by signing an exclusive contract with Saram Entertainment, an agency known for representing talented artists including Uhm Jung Hwa and Lee Ha-nee.

📝 A New Beginning with Saram Entertainment: Lee So-young, CEO of Saram Entertainment, expressed excitement about this new collaboration with Lee Yeon Hee. “We are delighted to start anew with Lee Yeon-hee. We will provide unwavering support as a strong partner to enable her active participation across various fields and works,” So-young said. This partnership signifies a commitment to nurturing and expanding Yeon Hee’s career in diverse creative directions.

🎬 Lee Yeon Hee’s Diverse Career: Since her debut in 2004 with the drama ‘Emperor of The Sea’, Lee Yeon Hee has demonstrated a wide range of acting skills. Her repertoire includes roles in acclaimed dramas like ‘East of Eden’, ‘Phantom’, ‘Gu Family Book’, ‘Splendid Politics’, ‘Welcome to Wedding Hell’, and films such as ‘Marriage Blue’, ‘Detective K: Secret of the Lost Island’,

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New Signings 2 mins read

Tatiana Eva-Marie Joins The Kurland Agency for Worldwide Representation

The Kurland Agency, a notable figure in the world of music representation, has announced the signing of bandleader, singer, and actor Tatiana Eva-Marie for worldwide representation. This partnership marks a significant step in Eva-Marie’s flourishing career.

🎷 Leader of Avalon Jazz Band: Tatiana Eva-Marie is best recognized as the leader of the acclaimed Avalon Jazz Band. Her work with the band showcases a versatile range, spanning from the 1930s pop to modern jazz. Her unique style reflects her diverse cultural background, drawing on influences from her French and Romani heritage and the Great American Songbook.

🌐 Expanding Horizons: Over the past two years, Eva-Marie has been diligently working to broaden her touring presence in the U.S. Simultaneously, she has been cultivating a dedicated fan base online, appealing to jazz aficionados and music enthusiasts globally.

🎭 Exciting Projects in 2024: The year 2024 is set to be a landmark year for Tatiana Eva-Marie. She is preparing to premiere her first opera, where she serves as a librettist, in Switzerland in April. Additionally, she is slated to release her new album “Djangology”

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Campaigns 2 mins read

Reebok Teams Up with Tobe Nwigwe for ‘Reebok by Chukwu’ Collection in Fall 2024

Reebok is starting the year 2024 on a high note by announcing an exciting collaboration with rapper and actor Tobe Nwigwe. This partnership promises to blend Nwigwe’s unique artistic vision with Reebok’s iconic sportswear legacy, creating a co-branded collection that resonates with fans of both music and fashion.

🌟 Tobe Nwigwe on Joining Forces with Reebok: Expressing his excitement about the collaboration, Nwigwe shared his personal connection with Reebok, recalling his middle school days and the eagerness to own the latest Question drop. He stated, “I’m honored to partner with a brand like Reebok that represents so many iconic moments in culture.” He looks forward to merging his perspective with Reebok’s to craft something extraordinary.

👗 The ‘Reebok by Chukwu’ Capsule Line: Nwigwe’s debut collection with Reebok, named “Reebok by Chukwu,” is set to feature a unique array of mint-colored apparel for men, women, and children. The line includes items like a zip-up vest, jacket, pants, and a skirt. Additionally, it will feature white lace-up sneakers with brown rubber

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Campaigns 2 mins read

Rihanna and A$AP Rocky Collaborate for Fenty Beauty’s New Lip Balm

Rihanna and A$AP Rocky, a dynamic duo known for their musical prowess, have ventured into a new creative realm. This time, they’ve collaborated not in the recording studio, but in the makeup lab, resulting in an exciting new product for Fenty Beauty.

👄 Introducing Lux Balm Ultra-Hydrating Cherry Lip Balm: On Thursday, January 4, the couple unveiled the Lux Balm Ultra-Hydrating Cherry Lip Balm through Rihanna’s Fenty Beauty line. Touted as “the baddest lip balm out there,” this launch marks a unique blend of music and beauty.

📹 A$AP Rocky Stars in Ad Campaign: A$AP Rocky takes center stage in the new ad campaign for the lip balm. In a stylish and catchy promotion, he raps about this latest collaboration with Rihanna, who he affectionately refers to as his “baby mama” in the ad.

🌟 Rihanna’s Vision for the Product: In a press release shared with Page Six, Rihanna described the lip balm as the “ultimate lip savior.” Infused with vitamin E and shea butter, the Lux Balm aims

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Campaigns 2 mins read

Robert De Niro and Asa Butterfield Team Up for Uber One U.K. Ad Campaign

In an engaging new advertising vignette for Uber One’s U.K. campaign, Oscar-winning actor Robert De Niro and ‘Sex Education’ star Asa Butterfield come together in an unlikely, yet amusing, on-screen friendship. Directed by David Shane, this three-minute ad aims to boost Uber One’s U.K. subscriber base and follows in the footsteps of previous celebrity-driven campaigns by Uber.

🎬 A Comedic, Awkward Bonding: The ad starts with both actors on a film set, where Butterfield attempts to strike a conversation with De Niro, who is quietly enjoying his Uber-delivered meal. This leads to a somewhat awkward yet humorous dialogue, circling around the basic human activities of eating and going places. De Niro amusingly concludes, “Wow, look at that. We both eat food and we both go places.”

🤝 Building a ‘Best Friends’ Narrative: Butterfield’s character, spurred by this interaction, decides they are going to be best friends, leading him to purchase an Uber One membership for their adventures together. This premise sets the stage for a series of comical and quirky scenarios, including

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Brand Ambassador 2 mins read

(G)I-DLE’s Yuqi Becomes Fendi’s Latest Brand Ambassador

Fendi, the prestigious Italian luxury fashion house, has officially announced (G)I-DLE‘s Yuqi as its latest brand ambassador. This exciting revelation was made on January 7, and the announcement was shared on Fendi’s official Weibo account, accompanied by Yuqi’s first campaign photos for the brand.

📸 Yuqi’s Fashion Forward Campaign: In her debut campaign for Fendi, Yuqi showcases her versatility and fashion-forward persona. The campaign photos highlight her ability to seamlessly blend boldness, uniqueness, and liveliness, qualities that resonate deeply with Fendi’s brand ethos.

🎉 Fendi’s Official Announcement: Fendi’s announcement praises Yuqi for her charming talent and strong fashion expression. “Her changeable styles are full of infinite possibilities,” the announcement states, underscoring her alignment with the brand’s avant-garde and vibrant image.

🔮 Anticipating Future Collaborations: Fendi’s statement also expresses enthusiasm for Yuqi’s future contributions: “Look forward to Song Yuqi showing more

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Endorsement Deals 2 mins read

BTS’ V Boosts Compose Coffee to Global Fame with Remarkable Sales Growth

Compose Coffee, initially a popular brand mainly in South Korea, has experienced a phenomenal surge in global popularity and user growth, thanks to BTS member V, also known as Taehyung. This significant boost in sales and user engagement has positioned the coffee brand on the global map, indicating the powerful influence of the K-pop superstar.

📈 Skyrocketing User Base: In December 2023, when V, the beloved Layover singer and a key member of BTS, became the face of Compose Coffee, the brand witnessed an astonishing rise in users. Within just 10 days of this partnership, Compose Coffee drew in over 12 million users, a testament to V’s immense global appeal and the brand’s growing popularity.

🌏 Global Sensation Over a Decade: Originating from Busan, Compose Coffee’s transformation into a global sensation is largely attributed to V’s endorsement. His universal appeal across various demographics has played a crucial role in the brand’s rapid expansion.

📣 Official Statement from Compose Coffee: Celebrating the partnership, Compose Coffee expressed their excitement

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New Signings 2 mins read

Thom Zimny, Renowned Documentarian, Signs With Artists First

Veteran documentary filmmaker Thom Zimny, celebrated for his acclaimed works such as ‘Sly’ and ‘Willie Nelson & Family,’ has signed with Artists First. This partnership aims to explore new avenues in the narrative feature world, leveraging Zimny’s exceptional filmmaking skills.

🏆 Emmy and Grammy Award-winning Talents: Zimny, an Emmy and Grammy Award-winning director, producer, and editor, has a rich history of crafting compelling narratives. His recent project, ‘Willie Nelson & Family,’ co-directed with Oren Moverman, was the first authorized documentary on Nelson’s life and career, premiering at the 2023 Sundance Film Festival and later debuting on Paramount+.

🎬 Zimny’s Diverse Projects: ‘Sly,’ a documentary examining Sylvester Stallone’s extensive Hollywood career, is another of Zimny’s notable works. His upcoming project includes ‘The Beach Boys,’ a documentary about the iconic surf rock band, co-directed with Frank Marshall for Disney+.

🎸 Collaborations with Bruce Springsteen: Zimny’s longstanding collaboration

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Brand Ambassador 2 mins read

Sydney Sweeney Elevates to Global Ambassador for Laneige

Laneige, the renowned Korean skincare brand, part of the Amorepacific conglomerate since 1994, has announced a significant development in its global branding strategy. The brand has named two-time Emmy award winner Sydney Sweeney as its first-ever global ambassador, a move that highlights both the brand’s and Sweeney’s expanding international influence.

🌟 From National to Global: Already serving as the brand ambassador for the United States, Sydney Sweeney’s elevation to a global role is a testament to her widespread appeal and the brand’s ambition to scale new heights worldwide. This global ambassadorship underscores both Sweeney’s international fame and Laneige’s strategy for global expansion.

💬 Sydney Sweeney on Her New Role: Expressing her enthusiasm, Sweeney said, “I couldn’t be more excited to announce my extended partnership with Laneige as their first-ever global ambassador.” She added that her collaboration with Laneige developed organically after discovering the perfect skincare routine with their products.

📈 Laneige’s Global Aspirations:

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Brand Ambassador 2 mins read

LeBron James Officially Steps into the World of Fashion as a Louis Vuitton Model

Basketball legend LeBron James has officially joined the ranks of Louis Vuitton as a model, showcasing the iconic brand’s Spring/Summer 2024 collection designed by Pharrell Williams. This partnership, which has been a topic of discussion for a few months, was formally unveiled on Louis Vuitton’s website and social media channels on January 4, 2023.

👔 Pharrell’s Debut LV Collection: LeBron’s involvement in the LV Spring/Summer 2024 collection, which debuted at pop-up shops in New York and Los Angeles, marks a significant moment in fashion. The collection, Pharrell’s first for Louis Vuitton, merges the world of luxury fashion with the dynamic persona of the NBA star.

📸 LeBron’s Stylistic Transformation: The campaign imagery captures LeBron James in a new light, showcasing him in a stylistic avatar that transcends his usual appearance. While LeBron’s personal style has been subject to mixed reviews, his appearance in head-to-toe Louis Vuitton attire presents him in an impressively elegant manner.

👗 A Perfect Fit for LeBron’s Frame: The

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New Signings 2 mins read

Javon Woodard Teams Up with Wise Owl Boxing for Career Advancement

Wise Owl Boxing is excited to announce the signing of super bantamweight Javon Woodard to a management contract. In a strategic career move, Woodard will also be co-managed by Lamont Roseborough, setting the stage for new heights in his boxing career.

🥊 Woodard’s Impressive Track Record: At 27, the Raleigh, North Carolina native, now fighting out of Atlanta, boasts a commendable record of 12-2 with 10 knockouts. His skill and performance in the ring have already marked him as a standout fighter in his division.

📈 Mark Habibi on Woodard’s Potential: Mark Habibi of Wise Owl Boxing expressed high expectations for Woodard, noting his exceptional talent and dedication. “Javon is a super talented, exciting fighter and he’s going to get a lot of attention in the division,” Habibi remarked. He also praised Woodard’s work ethic and desire for greatness, factors that are crucial for success in the competitive world of boxing.

🔙 Overcoming Past Setbacks: Despite coming off a split decision loss in a fight promoted by Overtime, Woodard’s new team at Wise Owl Boxing is confident in his ability to bounce back stronger.

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New Signings 2 mins read

Actress Geum Sae Rok Joins BH Entertainment’s Star-Studded Lineup

BH Entertainment has officially welcomed talented actress Geum Sae Rok into its fold, having announced an exclusive contract with her on January 5. This partnership signifies a promising development in Geum Sae Rok’s acting career.

📣 BH Entertainment on the New Signing: In their announcement, BH Entertainment expressed their excitement about working with Geum Sae Rok. Praising her wide-ranging acting spectrum and limitless potential, the agency committed to being more than just a representative. They aim to be a partner and companion to Geum Sae Rok, providing support for her continued growth as an actress.

🏢 A Home to Renowned Actors: BH Entertainment is renowned for its impressive array of actors, including Lee Byung Hun, Kim Go Eun, Park Bo Young, Han Hyo Joo, GOT7’s Jinyoung, Han Ji Min, Lee Jin Wook, Han Ga In, Park Hae Soo, Lee Ji Ah, Ahn So Hee, and more. Geum Sae Rok joining such a star-studded roster highlights the agency’s reputation for nurturing and promoting top-tier talent.

🌟 Geum Sae Rok’s Rising Career: Having debuted in 2011 through an advertisement, Geum Sae Rok has steadily built a name for herself

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Brand Ambassador 2 mins read

Under Armour Welcomes Spanish Soccer Pro Fermín López to Its Roster

Under Armour has made a significant addition to its team by signing Spanish soccer professional Fermín López, midfielder for FC Barcelona, as announced on Wednesday. This partnership marks a new era for the brand in strengthening its presence in the world of soccer.

👟 Gear for the Game and Beyond: As part of the deal, López will sport Under Armour’s Shadow Elite 2 soccer cleats during his matches. Additionally, he will represent the brand off the field by wearing Under Armour athletic and sportstyle items, as stated in the press release.

🌠 Rising Star on the Field: At just 20 years old, López is quickly making a name for himself in the soccer world. His recent milestones include signing his first professional contract and scoring his first goal, showcasing his potential as a rising talent in the sport.

🌍 Joining a Diverse Roster: López’s signing brings him alongside other European soccer players representing Under Armour. The brand’s roster boasts players from various countries, including England, Italy, and Germany, reflecting its commitment to nurturing

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Brand Ambassador 2 mins read

Shruti Haasan Celebrates Fybros’ Fan Collection as Brand Ambassador

Fybros, an esteemed player in the electrical manufacturing industry, has announced an exciting expansion of its product line to include fans. This move comes as part of the company’s ongoing commitment to cater to the diverse needs of India’s fast-moving electrical goods (FMEG) sector, where it has been a significant presence for over 55 years.

🎉 Grand Launch with Shruti Haasan: The launch event was graced by the presence of acclaimed actor Shruti Haasan, who serves as the brand ambassador for Fybros. Her involvement in the launch underscores the importance Fybros places on quality and innovation in their product expansion.

🗣️ Shruti Haasan on the New Venture: Expressing her enthusiasm for the new product category, Shruti Haasan remarked, “I’m delighted to be associated with Fybros as they venture into the fan category. Their commitment to quality and innovation is truly commendable, and I believe these new additions will elevate the standards of comfort and efficiency for consumers across the country.”

Fybros’ foray into the fan segment marks a strategic extension

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New Signings 2 mins read

Lee Jong Suk Joins Ace Factory, Embarks on New Chapter in His Career

Renowned actor Lee Jong Suk has officially joined Ace Factory, marking a fresh start in his illustrious career. The news of his signing an exclusive contract with the agency was announced on January 3, exciting fans and industry insiders alike.

📄 Ace Factory on Welcoming Lee Jong Suk: Expressing their delight, Ace Factory shared, “We are truly happy to be able to accompany the new start of Lee Jong Suk, who has built up a solid filmography beyond being a trustworthy actor who has a good eye for choosing projects.” The agency recognized Lee Jong Suk’s global appeal and pledged full support for his international endeavors and forthcoming projects.

🌍 Global Recognition and Support: Known for his impressive range and choice of roles, Lee Jong Suk has earned acclaim both domestically and internationally. Ace Factory’s commitment to supporting his global activities aligns with his status as an actor cherished by viewers worldwide.

🏠 A Diverse Talent Pool at Ace Factory: Lee Jong Suk joins a roster of talented actors at Ace Factory, including Lee Joon Hyuk, Lee Si Young, and Yoo Jae Myung. His addition to the agency is expected to further

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