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Brand Ambassador 2 mins read

Love Island Star Malin Andersson Becomes the Face of Isovibe Clear Whey Protein

Love Island alumna Malin Andersson continues to make waves in the wellness world as she partners with Isovibe, the exciting new brand offering clear whey protein powders bursting with fun and fruity flavors.

🔥 Rising to Fame: Malin rose to fame in 2016 after captivating audiences on the second series of ITV2’s Love Island. Since then, she has become a beacon of inspiration, championing mental health advocacy and body positivity, earning the admiration of thousands worldwide.

💃 Healthy Lifestyle Ambassador: Now, as the face of Isovibe, Malin will leverage her platform to empower others with tips and insights on maintaining a healthy lifestyle and reaching protein goals. Balancing the demands of motherhood and a busy schedule, Malin embodies the brand’s ethos of vitality and wellness.

🍑 Juicy Flavors: Isovibe Clear Whey Protein stands out with its premium whey protein isolate and real fruit powder-infused flavors. Available in Peach & Raspberry, Cherry & Apple, and Lemon & Lime variants

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Brand Ambassador 2 mins read

Molly Smith Lights Up as Boohoo’s Newest Ambassador

Love Island: All Stars victor Molly Smith is setting the fashion world ablaze as she steps into her role as the fresh face of Boohoo for 2024. The Manchester-born reality star, known for her captivating style and infectious charisma, has landed Boohoo’s most significant deal to date, solidifying her status as a sought-after influencer and fashion icon.

🏆 Post-Love Island Success: Molly Smith’s journey to becoming Boohoo’s ambassador began with her triumphant win on Love Island: All Stars. Her magnetic personality and impeccable fashion sense captured the hearts of viewers and industry insiders alike, leading to a flurry of interest from various brands vying to collaborate with her.

💃 Exclusive Partnership: Now, at 29 years old, Molly has signed an exclusive 12-month contract with Boohoo, marking a milestone in her flourishing career. This partnership grants her the platform to showcase her unique style and creative vision, starting with her debut curated edit set to launch on April 3rd.

👗 Sizzling

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New Signings 2 mins read

Louis Rees-Zammit Joins Roc Nation Sports for NFL Pursuit

Louis Rees-Zammit, the talented rugby star, has made a groundbreaking move by signing with Roc Nation Sports, founded by American rapper Jay-Z. This strategic partnership signals Rees-Zammit’s bold ambition to secure a contract in the National Football League (NFL) and take his athletic career to new heights.

🌟 Limitless Potential: Rees-Zammit, at the age of 23, has already made waves in the rugby world. With Roc Nation Sports backing him, he has been assured that ‘the sky is the limit’ as he embarks on this transformative journey into American football.

🏈 Transition to the NFL: In a surprising turn of events, Rees-Zammit announced his departure from rugby earlier this year to pursue opportunities in the USA. Leaving behind his contract with Gallagher Premiership side Gloucester, he seized a spot on the NFL International Player Pathway (IPP). This intensive 10-week program equips players with the essential skills needed to thrive in the NFL, and Rees-Zammit has caught the attention of scouts with his impressive abilities.

💪 Pursuing Excellence: Known

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New Signings 2 mins read

Outreach Agency Expands Roster with Social Media Influencer Rania Mavromar

Outreach Agency, a leading talent management firm, is excited to announce the addition of Rania Mavromara to its diverse roster of influencers and creators. With a strong presence on Instagram and TikTok, Rania is renowned for her engaging content that provides a glimpse into her busy life as a devoted mother of two.

🌟 Embracing Everyday Life: Rania Mavromara’s journey as a social media influencer resonates with audiences worldwide. Through her authentic and relatable content, she offers a window into the joys and challenges of balancing motherhood, family life, and personal passions.

📱 Engagement and Growth: Rania has successfully built and continues to nurture a highly engaged community across Instagram and TikTok. Her ability to connect with her audience on a genuine level has contributed to her growing influence and impact in the digital space.

🤝 Joining Outreach Agency: By welcoming Rania Mavromara to their roster, Outreach Agency reaffirms its commitment to representing diverse voices and empowering creators to reach new heights. The agency is thrilled to collaborate with Rania and support her in further expanding her reach and

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New Signings 2 mins read

David Benoit Joins Universal Attractions Agency for an Exciting Chapter in Jazz

Universal Attractions Agency (UAA) proudly welcomes the renowned pianist, composer, and Grammy-nominated artist David Benoit into its illustrious family. Benoit’s exclusive signing with UAA, with Adam Zagor as his responsible agent, marks a significant milestone in the agency’s dedication to expanding its jazz roster and nurturing exceptional talent.

🌟 A Legendary Career: With a musical journey spanning over four decades, David Benoit has carved a distinguished path in the world of jazz. His collaborations with iconic singers such as Patti Austin, Connie Stevens, Ann-Margaret, and Lainie Kazan as musical director/conductor have showcased his versatility and artistry. Benoit’s contribution to the contemporary smooth jazz movement is unparalleled, with acclaimed albums like Letter to Evan (1992), Here’s to You, Charlie Brown: Fifty Great Years (2000), and the chart-topping Waiting for Spring (1989) captivating audiences worldwide.

🎼 A Legacy of Excellence: Adam Zagor, UAA partner and responsible agent for David Benoit, expressed his excitement about the collaboration: “I am excited

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New Signings 2 mins read

Stefan Kapicic Joins CESD Talent Agency, Ready for Deadpool & Wolverine Debut

Stefan Kapicic, the acclaimed actor renowned for his portrayal of the mutant hero Colossus in the Deadpool film series, has officially joined forces with CESD Talent Agency. Represented by Pedro Tapia in Los Angeles and Mallory Tucker in New York, Kapicic’s move to CESD sets the stage for an exciting new chapter in his career.

🔥 Deadpool & Wolverine Debut: Kapicic’s signing with CESD comes as he gears up for the highly anticipated launch of Deadpool & Wolverine on July 26th. The film, starring Ryan Reynolds and Hugh Jackman, marks Deadpool’s thrilling debut under the Marvel Studios banner. Kapicic initially brought the Russian mutant Colossus to life in the groundbreaking Deadpool film of 2016, expanding the role further in the sequel Deadpool 2. Fans caught a glimpse of Kapicic’s captivating performance in the Super Bowl trailer for Deadpool & Wolverine, a record-breaking moment celebrated by Disney as the most viewed trailer of all time.

🧛‍♂️ Diverse Portfolio: Kapicic’s talent extends beyond the superhero realm. He recently dazzled audiences

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New Signings 2 mins read

CAA Welcomes Carlos Eric Lopez, a Force in Entertainment and Culture

CAA, a powerhouse in talent representation, has officially signed Carlos Eric Lopez, a multifaceted Mexican American personality, founder, photographer, creative director, and cultural curator. With over a decade of experience in the entertainment and lifestyle realms, Lopez brings a wealth of creativity, innovation, and passion to the industry.

📸 Creative Visionary: Lopez is renowned for his groundbreaking work, including the annual Dia de Muertos celebration that serves as a vibrant gathering for influential figures within the Latino community. This event brings together a diverse array of artists, tastemakers, executives, musicians, grassroots organizers, and celebrities, fostering unity and celebrating cultural richness. Notably, last year’s celebration honored Gael García Bernal with the prestigious Life & Legacy award, showcasing Lopez’s ability to curate unforgettable experiences.

🍹 Cura Lita and Cultural Celebration: Beyond events, Lopez is the visionary behind Cura Lita, a beverage company that pays homage to and celebrates the vibrant heritage of the Latino community. Through his ventures, Lopez seeks to amplify voices, showcase talent, and uplift

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New Signings 2 mins read

Paradigm Signs Rising Star Taylor Zakhar Perez from ‘Red, White & Royal Blue’

Taylor Zakhar Perez, the breakout sensation from Amazon’s beloved rom-com “Red, White & Royal Blue,” has officially joined Paradigm for representation, marking a significant step in his burgeoning career.

📽️ About the Film: In the acclaimed film directed by Matthew Lopez and based on Casey McQuiston’s bestselling novel, Perez shines as Alex Claremont-Diaz, the charismatic son of the American President (portrayed by Uma Thurman). The story follows Alex’s unexpected romance with a British prince (played by Nicholas Galitzine), amidst political tensions that threaten to strain U.S./British relations. Their staged truce evolves into a deep and heartfelt connection, captivating audiences worldwide.

🌟 Global Success: “Red, White & Royal Blue” premiered in August 2023 to immense acclaim, quickly rising to become the No. 1 movie on Prime Video globally during its premiere weekend. The film’s popularity continued to soar, maintaining its position as the platform’s most-watched film worldwide for three consecutive weeks post-release. Amazon celebrated

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Campaigns 1 mins read

Trio of Top Athletes Joins California Prunes Campaign

The California Prune Board (CPB) has teamed up with a trio of elite Italian athletes for an exciting EU and UK-wide social media campaign showcasing the nutritional benefits of prunes.

🏆 Meet the Athletes:

Simona Quadarella: World champion swimmer, boasting two gold medals from the recent World Aquatics Championships. Elena Bertocchi: European diving champion, known for her exceptional skills in the diving arena. Simone Giannelli: Talented volleyball player, recognized for his prowess on the volleyball court.

🌿 Promoting Fitness and Nutrition: As these athletes gear up for a busy year of international competitions, they are collaborating with California Prunes to highlight the role of prunes in their daily fitness routines. The six-month marketing campaign focuses on showcasing the versatility and benefits of California Prunes as an essential part of their preparational nutrition for training and competitions.

Stay tuned as Simona Quadarella, Elena Bertocchi,

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Campaigns 2 mins read

Clutch Teams Up With NBA Star Kelly Olynyk in Innovative Car Campaign

Clutch, Canada’s premier online used car retailer, is revolutionizing car advertising with a groundbreaking campaign featuring NBA star Kelly Olynyk from the Toronto Raptors. Known for its commitment to customer convenience and safety, Clutch has partnered with Mint to launch the ‘That’s Clutch’ campaign, marking its debut in NBA marketing partnerships.

🌟 Leaders in Innovation: Clutch has rapidly become one of Canada’s fastest-growing companies, earning recognition on The Globe & Mail’s list of Top Growing companies for three consecutive years. The brand’s success is rooted in its focus on providing consumers with a hassle-free car-buying experience, eliminating the need for stressful haggling and potentially risky interactions with strangers from the internet.

🏀 NBA Collaboration: The collaboration with Kelly Olynyk and the NBA underscores Clutch’s commitment to brand marketing as a key driver of long-term growth. By teaming up with a renowned NBA athlete, Clutch aims to highlight its brand distinctions

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Campaigns 2 mins read

Dickies Teams Up With Guy Mariano for Skateboarding Collection

Dickies, the iconic workwear brand with deep roots in skateboarding culture, is launching an exciting collaboration with legendary skater Guy Mariano. This collection pays homage to California skateboarding in the ’90s and brings together durability, style, and functionality for skaters and streetwear enthusiasts alike.

🌟 Skateboarding Heritage: Dickies has long been a go-to brand for skateboarders seeking tough and resilient apparel, making it a natural fit for this collaboration. Guy Mariano, known for his groundbreaking contributions to skateboarding, brings his unique style and experience to the partnership.

🌴 California Vibes: The Dickies x Guy Mariano collection captures the essence of California skateboarding with a range of standout pieces. Highlights include Guy Mariano’s signature jorts, athletic mesh shorts for ultimate mobility, a classic striped polo for a touch of retro flair, and a 3/4 zip anorak for versatile layering.

🛹 Functional Details: Each item in the collection is designed with skaters in mind, featuring practical details like embroidery, branded pull

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Endorsement Deals 1 mins read

Maya Jama Strikes Lucrative Endorsement Deal as Face of Beauty Works

Maya Jama, the dynamic 29-year-old star known for her impeccable style and influence, has recently inked a lucrative endorsement deal to become the face of Beauty Works, a renowned name in the world of hair extensions.

🌼 Maya’s Dazzling Deal: Maya’s partnership with Beauty Works marks a significant milestone in her career, adding to her impressive portfolio that already includes contracts with prestigious brands like Rimmel and Dolce and Gabbana. The deal, reportedly in the six-figure range, solidifies Maya’s position as a sought-after beauty ambassador in the industry.

💁‍♀️ Selective and Strategic: Maya’s approach to endorsements is strategic and selective, with each partnership aligning seamlessly with her personal brand and values. Her collaboration with Beauty Works reflects this ethos, showcasing her dedication to authenticity and quality.

🌟 Continued Success: Maya’s involvement with Beauty Works adds to her already impressive roster of endorsements, including beauty deals with Rimmel and fashion partnerships with Dolce and

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Campaigns 2 mins read

Tractor Supply Company and Martha Stewart Welcome Spring With Garden Apparel Line Launch

Tractor Supply Company, the leading retailer in rural lifestyle essentials, is stepping into spring with a blooming collaboration. Today, the company announced the launch of the Martha Stewart Garden Apparel Line, created in partnership with Martha Stewart, Marquee Brands, and French Dressing Jeans Inc. This exciting line, featuring eight stylish and functional pieces, will debut exclusively at Tractor Supply starting the week of March 25th in 50 select stores and online.

🌻 Martha Stewart’s Passion: Martha Stewart, known for her expertise in gardening and outdoor living, expressed her excitement about the collaboration. The Martha Stewart Garden Apparel Line features a range of essential pieces tailored for gardeners, including a Garden Chore Jacket, Garden Work Shirt, Short Sleeve Puffer Vest, Cargo Convertible Pants, Convertible Overalls, and more. Each item seamlessly blends function and comfort with personal style, catering to the unique needs of modern gardeners who live Life Out Here.

🌿 Bringing Top Brands to Rural

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Campaigns 2 mins read

Upakarma Ayurveda’s Revolutionary Campaign with The Great Khali

Upakarma Ayurveda, a renowned name synonymous with purity and effectiveness in Ayurvedic products, proudly unveils its groundbreaking advertising campaign featuring the legendary Indian icon, The Great Khali. This campaign, centered around its flagship product, Pure Shilajit Resin, is a bold step towards forging stronger connections with Indian audiences while addressing the threat posed by Deep Fake technology and promoting authenticity in the wellness industry.

🌟 Innovative Partnership: The collaboration between Upakarma Ayurveda and The Great Khali marks a significant milestone in the brand’s journey. By joining forces with such an iconic figure, Upakarma Ayurveda reinforces its commitment to innovation, quality, and genuine wellness solutions.

🛡️ Combatting Counterfeits: The campaign sheds light on the menace of counterfeit products and emphasizes the importance of authenticity in Ayurvedic health and wellness. Through engaging storytelling and a powerful message, Upakarma Ayurveda aims to educate and empower

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Endorsement Deals 2 mins read

PUBG MOBILE’s Epic Sixth Anniversary Celebration with JVKE

Get ready to level up the celebration as PUBG MOBILE marks its thrilling sixth anniversary with an electrifying musical partnership with rising pop sensation JVKE!

🎶 Official Theme Song: JVKE’s brand-new single, “clouds,” takes center stage as the official theme song for PUBG MOBILE’s sixth anniversary. This high-energy track perfectly captures the adrenaline rush and excitement of the game, making it a must-listen for PUBG MOBILE fans worldwide.

📽️ Captivating Visuals: Accompanying “clouds” is an epic music video featuring visuals inspired by the action-packed world of PUBG MOBILE. Dive into a mesmerizing blend of music and gaming as the video transports you into the heart of the PUBG MOBILE universe.

🎧 Streaming and In-Game Experience: Fans can stream “clouds” on major music platforms to immerse themselves in the anniversary vibes. Moreover, PUBG MOBILE players can unlock and enjoy the song directly within the game through the special in-app Anniversary Celebration

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Campaigns 2 mins read

Olivia Culpo and Montce Swimwear Unveil Sensational Collab for Summer Vibes

Get ready to soak up the sun in style as Olivia Culpo makes waves with her sizzling new swimsuit collaboration with Miami’s own Montce Swimwear. This summer, it’s all about feeling your best and embracing beach-ready fashion like never before.

🌊 Essential Pieces: Dive into a world of chic swimwear and summer essentials with Olivia Culpo x Montce. From stunning swim pieces to versatile slip dresses, micro and tennis skirts, button-downs, and retro corset tops, this collection has everything you need to slay your summer style.

👗 First-Ever Collaboration: Olivia Culpo’s partnership with Montce marks a milestone as the brand’s first-ever collaboration. With Culpo’s keen eye for fashion and Montce’s expertise in swimwear, expect a fusion of sophistication and beach glam.

🤩 Empowering Vibes: Culpo’s vision for the collection is clear. This collab isn’t just about fashion; it’s about empowering individuals to embrace their unique style and confidence, whether

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Endorsement Deals 2 mins read

Vincenzo Nibali Joins Forces with Q36.5 and Haute Route for Epic Cycling Journey

Get ready for a cycling adventure like never before as Italian cycling apparel brand Q36.5 teams up with Haute Route for an exhilarating ride in the 2024 multi-day cycling series. Leading the charge is none other than the legendary three-time Grand Tour winner, Vincenzo Nibali.

🇮🇹 Italian Excellence: Vincenzo Nibali, known for his unparalleled cycling prowess and remarkable victories, will be at the forefront of this exciting partnership, riding the final stage of the Haute Route Pyrenees this summer in style.

👕 Premium Performance Gear: Q36.5, renowned for its cutting-edge cycling apparel, will outfit all participants of the 2024 Haute Route events with its signature Gregarius Pro Jersey. Designed with precision to maintain cyclists’ core temperature at 36.5ºC, this aerodynamic jersey promises optimal performance during high-intensity rides.

🔍 Innovative Design: Stay tuned for the unveiling of the new race kit 2024 design in April, featuring Q36.5’s state-of-the-art materials sourced within

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Endorsement Deals 2 mins read

Jalen Milroe Teams Up with Six Star Pro Nutrition for Off-Season Fuel

Amidst the challenges of the off-season, college football star quarterback Jalen Milroe has found a new ally in his journey to greatness: Six Star Pro Nutrition®.

🌟 Motivation Unleashed: With recent changes and challenges in his football journey, including coaching transitions, Jalen Milroe is more motivated than ever to silence doubters and make a statement in the upcoming 2024 season.

🚀 Powered by Six Star Pro Nutrition®: Milroe’s off-season training, Spring Camp preparations, summer workouts, and quest for conference championships and playoff success will be fueled by Six Star Pro Nutrition®. Known for their range of performance energy protein powders, pre-workouts, and top-selling creatine, Six Star® is a trusted partner in optimizing athletic performance.

💥 Exclusive NIL Partnership: Through an exclusive Name, Image, and Likeness (NIL) agreement, Jalen Milroe is now linked with Six Star Pro Nutrition®, leveraging his influence to drive interest and consumer engagement towards

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Brand Ambassador 2 mins read

Zozibini Tunzi Embraces New Hair Journey as Dark and Lovely Ambassador

The esteemed Zozibini ‘Zozi’ Tunzi, renowned for her reign as Miss South Africa and Miss Universe, has embarked on a captivating new hair journey as she takes on the role of ambassador for haircare brand Dark and Lovely.

🌟 A Journey of Exploration: Zozi, known for her iconic fade cut during her pageant victories, has recently embraced a change with braids, symbolizing her ongoing journey of self-discovery and style evolution. This transition has not only showcased her versatility but also opened doors to exciting new opportunities in the beauty industry.

🌺 Honored Partnership: Dark and Lovely proudly announced Zozi as their brand ambassador and spokesperson for the Sub-Saharan Africa Region on Instagram, expressing their honor and excitement for the collaboration. The partnership signifies a celebration of diversity, beauty, and empowerment, aligning perfectly with Zozi’s values and influence.

🌈 Empowering Beauty: Zozi’s journey with Dark and Lovely embodies the brand’s

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Brand Ambassador 2 mins read

Kathryn Bernardo Makes History as Lancôme Philippines’ First Ambassador

In a groundbreaking move, Kathryn Bernardo has become the inaugural Lancôme Philippines ambassador, marking a significant milestone in her illustrious career as an actress and influencer.

👑 Empowerment and Redefinition: Kathryn took to Instagram to share the exciting news, embodying Lancôme’s ethos of empowerment and self-redefinition. Dressed in pink and exuding confidence, she showcased Lancôme’s newest Idôle fragrance line, encouraging everyone to embrace their unique journey of self-discovery and empowerment.

🌟 Trailblazing Achievements: This milestone follows Kathryn’s recent successes, including being named the new face of Century Tuna Superbods and captivating audiences with her Bench promotions on EDSA Guadalupe billboards. Her partnership with Lancôme adds yet another remarkable achievement to her already impressive list of feats, setting the tone for a stellar 2024 filled with groundbreaking endorsements.

🌹 Idôle Fragrance Line: Lancôme’s Idôle fragrance line,

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