Latest News

Campaigns 1 mins read

International Delight Teams Up with Victoria Justice for Coachella-inspired Cold Foam Fun

International Delight is thrilled to announce its partnership with multi-talented artist Victoria Justice. As a celebration of music, art, and creativity, Coachella is the perfect setting to showcase International Delight’s Cold Foam, adding a touch of flavor and fun to festival-goers’ coffee experiences.

β˜€οΈ Cold Foam Delights: International Delight’s Cold Foam range offers an array of creamy delights that coffee enthusiasts can enjoy right from the comfort of their homes. From classic favorites to trendy new creations, there’s a Cold Foam flavor for every coffee lover.

πŸŽ‰ Join the Cold Foam Party: Whether you’re soaking in the Coachella vibes or simply enjoying a refreshing coffee moment at home, International Delight and Victoria Justice invite you to join the Cold Foam party and savor the deliciousness of coffee in a whole new way. Cheers to good music, great coffee, and unforgettable moments! πŸŽΆβ˜•

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Campaigns 2 mins read

Sol de Janeiro Partners with Sofia Richie Grainge to Introduce Rio Radiance SPF 50 Sunscreen Collection

Exciting news from Sol de Janeiro as they venture into the sun care market with the launch of their Rio Radiance SPF 50 Sunscreen collection, accompanied by a captivating campaign featuring influencer Sofia Richie Grainge as the face of the brand.

🌴 Embracing Diversity in Sun Protection: Sol de Janeiro’s new range aims to address diverse sun protection needs, ensuring that everyone can enjoy the sun safely while nourishing their skin. The Rio Radiance SPF 50 Sunscreen collection includes three essential products: Body Lotion, Body Spray, and Body Oil, all infused with the brand’s signature Brazilian beauty secrets.

πŸŒ… Sun-Kissed Glow: As the brand known for the iconic Brazilian Bum Bum Cream, Sol de Janeiro is now ushering in a new era with its sunscreen line, offering not just protection but also a radiant glow. CEO and co-founder Heela Yang emphasizes the importance of sunscreen that not only shields the skin but also enhances its natural beauty.

🌺 Sofia Richie Grainge as the Face: Sofia

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Campaigns 2 mins read

Kane Footwear and Brianna Cope Unveil the Kane x Brianna Cope Revive: A Tribute to the Ocean

Exciting news in the world of active recovery footwear as Kane Footwear proudly announces its partnership with professional surfer Brianna Cope and the launch of the Kane x Brianna Cope Revive. This new shoe not only represents Brianna’s love for the ocean but also pays homage to her roots on the beautiful island of Kauai.

🌺 Inspired by Nature: Brianna Cope, a Kane Athlete, shares her deep connection to the ocean and her island home through the Kane x Brianna Cope Revive. The shoe’s off-white upper symbolizes the sandy beaches of Kauai, while the blue marble swirled sole represents the majestic ocean waves that Brianna has been surfing since her youth.

🏝️ A Sanctuary and Safe Place: Growing up on Kauai, Brianna found solace and joy in the ocean, making it her sanctuary and safe place. Despite facing challenges, including being born with a birth defect, Brianna’s love for surfing and the ocean remained unwavering, shaping her identity as a pro surfer and a resilient individual.

🌟 Empowering

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Investments 2 mins read

Rosie Huntington-Whiteley Partners with The Equity Studio for Entrepreneur-led Brands

Exciting news in the world of beauty and lifestyle entrepreneurship as British model and actress Rosie Huntington-Whiteley joins forces with The Equity Studio. Rosie’s investment in The Equity Studio marks a significant step towards supporting and accelerating entrepreneur-led brands in the beauty and lifestyle sectors.

πŸ’° Strategic Investment: Rosie’s partnership with The Equity Studio involves not just financial backing but also strategic advice and resources aimed at empowering entrepreneurs to achieve their full potential. With her industry expertise and passion for innovation, Rosie aims to contribute to the growth and success of emerging brands in the beauty and lifestyle space.

πŸš€ Accelerating Entrepreneurship: The collaboration between Rosie Huntington-Whiteley and The Equity Studio signifies a shared vision of fostering creativity, innovation, and growth within the beauty and lifestyle industries. By opening up capital resources and leveraging their networks, they aim to create a supportive ecosystem

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Brand Ambassador 2 mins read

Ceec Joins Austine and Partners as Brand Ambassador for Luxury Wines and Spirits

Exciting news in the world of luxury wines and spirits as Austine and Partners proudly welcomes the esteemed celebrity Cynthia Nwadiora, fondly known as Ceec, as their newest brand ambassador. Ceec, renowned for her charm, grace, and influence, brings a touch of elegance and sophistication to Austine and Partners’ portfolio of premium offerings.

🌟 Renowned Influence: Ceec’s impressive presence as a reality television personality, particularly in “Big Brother Naija season 3” and “Big Brother Naija All Stars season 8,” has garnered her a dedicated following and immense respect in the entertainment industry. Her partnership with Austine and Partners signifies a collaboration built on mutual dedication to excellence and delivering exceptional experiences to discerning consumers.

πŸ‡ Embodying Luxury: With her talent, elegance, and influence, Ceec embodies the essence of luxury and sophistication that Austine and Partners’ luxury wines and spirits represent. Her distinctive flair and magnetic

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Brand Ambassador 2 mins read

Gabrielle Union Joins Knix as Global Brand Ambassador, Unveiling “Knix for Life” Campaign

Exciting news in the world of intimate apparel as category-defining brand Knix proudly announces actress, producer, and best-selling author Gabrielle Union as their newest Global Brand Ambassador. This partnership marks a significant moment for Knix as they introduce their empowering new campaign and tagline, “Knix for Life.”

🌺 Breaking Barriers, Embracing Authenticity: Knix’s mission to provide products for every age and stage of life aligns perfectly with Gabrielle Union’s commitment to authenticity and breaking down barriers. As Knix’s Global Brand Ambassador, Gabrielle will champion the brand’s message of inclusivity, empowerment, and breaking taboos on important topics within their community.

πŸ’° Thriving Growth Post-Acquisition: Knix’s partnership with Gabrielle Union comes on the heels of their $400M acquisition by Essity in September 2022. The brand has since experienced remarkable growth, surpassing the 3 million customer mark and achieving double-digit profitability. Gabrielle’s

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Brand Ambassador 1 mins read

TUMI Unveils Mun Ka Young as the Face of Asra Handbag Collection

Exciting news from the world of fashion as renowned brand TUMI announces South Korean actress Mun Ka Young as its newest brand ambassador, spearheading the launch of the exquisite Asra handbag collection.

🌸 Elegance Redefined: The Asra collection represents TUMI’s dedication to crafting women’s handbags that effortlessly transition from day to night. With feminine designs and elevated accents, these bags blend functionality with style, catering to the needs of modern women who exude effortless elegance in their busy lives.

πŸ“Έ Captivating Campaign: To showcase the Asra collection, TUMI has partnered with Mun Ka Young in a visually stunning campaign directed by C Prinz and photographed by Bibi Cornejo Borthwick. The campaign captures Mun’s grace and modern allure as she navigates through a timeless, museum-like architectural setting, showcasing the versatility and sophistication of the Asra handbag.

Get ready to be captivated by the elegance and charm of TUMI’s Asra collection, brought to life by the impeccable style and representation of Mun Ka Young. Stay tuned for more from this dynamic

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New Signings 2 mins read

Eddie Griffin Joins Independent Artist Group for Exciting New Ventures

In a significant move within the entertainment industry, veteran actor and comedian Eddie Griffin has inked a comprehensive deal with Independent Artist Group, marking a new chapter in his illustrious career.

🎬 Versatile Career: With an impressive resume spanning over three decades, Eddie Griffin has graced the screen in more than 50 films and television shows. He garnered critical acclaim and an NAACP Image Award nomination for his lead role in the beloved sitcom Malcolm & Eddie, which aired for four successful seasons on UPN.

🌟 Star-Studded Collaborations: Griffin’s talent has shone alongside industry giants like Dave Chappelle, Lady Gaga, and Bradley Cooper in the Academy Award-winning film A Star Is Born. His diverse roles range from the intense thriller John Q alongside Denzel Washington to comedic hits like Undercover Brother, the Deuce Bigalow franchise, Norbit with Eddie Murphy, and his own creative endeavors like My Baby’s Daddy, where he showcased his skills as a writer, executive producer, and lead actor.

πŸ’Ό Comprehensive Partnership: The partnership

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Campaigns 1 mins read

Fashion Icons Unite: Anna Sui x Marc Jacobs Collaboration Celebrates 40th Anniversary

In a dazzling celebration of style and friendship, renowned American fashion designer Anna Sui has joined forces with Marc Jacobs for a limited-edition varsity jacket and bag collection. This exclusive collaboration marks a milestone moment as Marc Jacobs commemorates its 40th anniversary in the fashion industry.

🎨 Creative Fusion: Anna Sui and Marc Jacobs, longtime friends and visionaries in the fashion world, have seamlessly blended their distinct styles and artistic flair to create a collection that epitomizes elegance, innovation, and timeless charm.

πŸ’Ό Limited-Edition Pieces: The highlight of this collaboration is a stunning varsity jacket and matching bag, meticulously crafted with premium materials and exquisite detailing. Each piece reflects the iconic aesthetics of both designers, showcasing a harmonious blend of classic sophistication and contemporary allure.

🌟 Celebrating Friendship and Fashion: The Anna Sui x Marc Jacobs collaboration not only celebrates four decades of Marc Jacobs’ influence in the fashion world but also exemplifies the power of friendship and

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Campaigns 2 mins read

PrizePicks Teams Up with ‘Suga’ Sean O’Malley in Game-Changing Partnership

PrizePicks, the premier daily fantasy sports platform in North America, has unveiled an exciting multi-year partnership with Bantamweight Champion ‘Suga’ Sean O’Malley, elevating the fan experience to new heights. This collaboration brings together the dynamic world of MMA with the thrill of fantasy sports, promising a fusion of entertainment and engagement like never before.

πŸ‘Š A Champion’s Alliance: Sean O’Malley, renowned for his electrifying performances and unmatched talent in mixed martial arts, joins forces with PrizePicks as a brand ambassador, amplifying the platform’s reach and impact among sports enthusiasts worldwide.

πŸ”₯ Innovative Campaigns: The partnership kicked off with the ‘Less Talk, More Action, More Suga’ campaign, featuring a ‘Pink Out’ takeover of PrizePicks’ Discord channel, exclusive Pink Suga Sean emojis, free entry giveaways, and a risk-free Protected Play during O’Malley’s recent championship match. These initiatives garnered

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Campaigns 2 mins read

Alex Cooper Shines in Skims Bridal Campaign

Skims, known for its innovative and inclusive approach to fashion, has once again hit the mark with its latest bridal campaign featuring soon-to-be bride and “Call Her Daddy” host, Alex Cooper.

πŸ“Έ Captivating Visuals: Shot by renowned photographer Ellen von Unwerth, the campaign captures the essence of Vegas brides from the ’60s, adding a touch of nostalgia and glamour to Skims’ bridal offerings. The brand’s press release describes the collaboration as a seamless blend of modern elegance and timeless allure. Cooper praised the beauty of the Wedding Shop collections, hinting at wearing the pieces during her wedding weekend and honeymoon, adding a personal touch to the campaign.

πŸ‘— New Collection, Timeless Style: The campaign coincides with the launch of Skims’ updated wedding shop, featuring an array of strappy lingerie, luxurious loungewear, comfortable cotton sets, and even men’s styles for the first time. The collection’s versatility and elegance are highlighted, catering to diverse tastes

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Campaigns 2 mins read

Muscle Milk Unveils “Strength for Life” Campaign with Star-Studded Athlete Roster

This spring, Muscle Milk is unleashing its power with a dynamic marketing campaign, an impressive lineup of athletes, and the launch of Muscle Milk Plant Protein shakes, signaling a new era of strength and resilience.

🌿 Introducing Muscle Milk Plant Protein: As part of the campaign, Muscle Milk introduces its latest innovation: Plant Protein shakes. Made with premium plant-based ingredients, these shakes are designed to fuel your body with the strength and vitality needed for life’s challenges, both big and small.

🌟 A Star-Studded Roster: Joining forces with Muscle Milk are MLB star Julio Rodríguez, 7x WNBA All-Star Candace Parker, and global soccer sensation Christian Pulisic. Together, they embody the essence of strength and inspire individuals to push boundaries, whether on the field, at the gym, or in everyday life.

πŸ’ͺ Strength Beyond

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Brand Ambassador 2 mins read

Love Island Star Malin Andersson Becomes the Face of Isovibe Clear Whey Protein

Love Island alumna Malin Andersson continues to make waves in the wellness world as she partners with Isovibe, the exciting new brand offering clear whey protein powders bursting with fun and fruity flavors.

πŸ”₯ Rising to Fame: Malin rose to fame in 2016 after captivating audiences on the second series of ITV2’s Love Island. Since then, she has become a beacon of inspiration, championing mental health advocacy and body positivity, earning the admiration of thousands worldwide.

πŸ’ƒ Healthy Lifestyle Ambassador: Now, as the face of Isovibe, Malin will leverage her platform to empower others with tips and insights on maintaining a healthy lifestyle and reaching protein goals. Balancing the demands of motherhood and a busy schedule, Malin embodies the brand’s ethos of vitality and wellness.

πŸ‘ Juicy Flavors: Isovibe Clear Whey Protein stands out with its premium whey protein isolate and real fruit powder-infused flavors. Available in Peach & Raspberry, Cherry & Apple, and Lemon & Lime variants

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Brand Ambassador 2 mins read

Molly Smith Lights Up as Boohoo’s Newest Ambassador

Love Island: All Stars victor Molly Smith is setting the fashion world ablaze as she steps into her role as the fresh face of Boohoo for 2024. The Manchester-born reality star, known for her captivating style and infectious charisma, has landed Boohoo’s most significant deal to date, solidifying her status as a sought-after influencer and fashion icon.

πŸ† Post-Love Island Success: Molly Smith’s journey to becoming Boohoo’s ambassador began with her triumphant win on Love Island: All Stars. Her magnetic personality and impeccable fashion sense captured the hearts of viewers and industry insiders alike, leading to a flurry of interest from various brands vying to collaborate with her.

πŸ’ƒ Exclusive Partnership: Now, at 29 years old, Molly has signed an exclusive 12-month contract with Boohoo, marking a milestone in her flourishing career. This partnership grants her the platform to showcase her unique style and creative vision, starting with her debut curated edit set to launch on April 3rd.

πŸ‘— Sizzling

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New Signings 2 mins read

Louis Rees-Zammit Joins Roc Nation Sports for NFL Pursuit

Louis Rees-Zammit, the talented rugby star, has made a groundbreaking move by signing with Roc Nation Sports, founded by American rapper Jay-Z. This strategic partnership signals Rees-Zammit’s bold ambition to secure a contract in the National Football League (NFL) and take his athletic career to new heights.

🌟 Limitless Potential: Rees-Zammit, at the age of 23, has already made waves in the rugby world. With Roc Nation Sports backing him, he has been assured that ‘the sky is the limit’ as he embarks on this transformative journey into American football.

🏈 Transition to the NFL: In a surprising turn of events, Rees-Zammit announced his departure from rugby earlier this year to pursue opportunities in the USA. Leaving behind his contract with Gallagher Premiership side Gloucester, he seized a spot on the NFL International Player Pathway (IPP). This intensive 10-week program equips players with the essential skills needed to thrive in the NFL, and Rees-Zammit has caught the attention of scouts with his impressive abilities.

πŸ’ͺ Pursuing Excellence: Known

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New Signings 2 mins read

Outreach Agency Expands Roster with Social Media Influencer Rania Mavromar

Outreach Agency, a leading talent management firm, is excited to announce the addition of Rania Mavromara to its diverse roster of influencers and creators. With a strong presence on Instagram and TikTok, Rania is renowned for her engaging content that provides a glimpse into her busy life as a devoted mother of two.

🌟 Embracing Everyday Life: Rania Mavromara’s journey as a social media influencer resonates with audiences worldwide. Through her authentic and relatable content, she offers a window into the joys and challenges of balancing motherhood, family life, and personal passions.

πŸ“± Engagement and Growth: Rania has successfully built and continues to nurture a highly engaged community across Instagram and TikTok. Her ability to connect with her audience on a genuine level has contributed to her growing influence and impact in the digital space.

🀝 Joining Outreach Agency: By welcoming Rania Mavromara to their roster, Outreach Agency reaffirms its commitment to representing diverse voices and empowering creators to reach new heights. The agency is thrilled to collaborate with Rania and support her in further expanding her reach and

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New Signings 2 mins read

David Benoit Joins Universal Attractions Agency for an Exciting Chapter in Jazz

Universal Attractions Agency (UAA) proudly welcomes the renowned pianist, composer, and Grammy-nominated artist David Benoit into its illustrious family. Benoit’s exclusive signing with UAA, with Adam Zagor as his responsible agent, marks a significant milestone in the agency’s dedication to expanding its jazz roster and nurturing exceptional talent.

🌟 A Legendary Career: With a musical journey spanning over four decades, David Benoit has carved a distinguished path in the world of jazz. His collaborations with iconic singers such as Patti Austin, Connie Stevens, Ann-Margaret, and Lainie Kazan as musical director/conductor have showcased his versatility and artistry. Benoit’s contribution to the contemporary smooth jazz movement is unparalleled, with acclaimed albums like Letter to Evan (1992), Here’s to You, Charlie Brown: Fifty Great Years (2000), and the chart-topping Waiting for Spring (1989) captivating audiences worldwide.

🎼 A Legacy of Excellence: Adam Zagor, UAA partner and responsible agent for David Benoit, expressed his excitement about the collaboration: “I am excited

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New Signings 2 mins read

Stefan Kapicic Joins CESD Talent Agency, Ready for Deadpool & Wolverine Debut

Stefan Kapicic, the acclaimed actor renowned for his portrayal of the mutant hero Colossus in the Deadpool film series, has officially joined forces with CESD Talent Agency. Represented by Pedro Tapia in Los Angeles and Mallory Tucker in New York, Kapicic’s move to CESD sets the stage for an exciting new chapter in his career.

πŸ”₯ Deadpool & Wolverine Debut: Kapicic’s signing with CESD comes as he gears up for the highly anticipated launch of Deadpool & Wolverine on July 26th. The film, starring Ryan Reynolds and Hugh Jackman, marks Deadpool’s thrilling debut under the Marvel Studios banner. Kapicic initially brought the Russian mutant Colossus to life in the groundbreaking Deadpool film of 2016, expanding the role further in the sequel Deadpool 2. Fans caught a glimpse of Kapicic’s captivating performance in the Super Bowl trailer for Deadpool & Wolverine, a record-breaking moment celebrated by Disney as the most viewed trailer of all time.

πŸ§›β€β™‚οΈ Diverse Portfolio: Kapicic’s talent extends beyond the superhero realm. He recently dazzled audiences

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New Signings 2 mins read

CAA Welcomes Carlos Eric Lopez, a Force in Entertainment and Culture

CAA, a powerhouse in talent representation, has officially signed Carlos Eric Lopez, a multifaceted Mexican American personality, founder, photographer, creative director, and cultural curator. With over a decade of experience in the entertainment and lifestyle realms, Lopez brings a wealth of creativity, innovation, and passion to the industry.

πŸ“Έ Creative Visionary: Lopez is renowned for his groundbreaking work, including the annual Dia de Muertos celebration that serves as a vibrant gathering for influential figures within the Latino community. This event brings together a diverse array of artists, tastemakers, executives, musicians, grassroots organizers, and celebrities, fostering unity and celebrating cultural richness. Notably, last year’s celebration honored Gael GarcΓ­a Bernal with the prestigious Life & Legacy award, showcasing Lopez’s ability to curate unforgettable experiences.

🍹 Cura Lita and Cultural Celebration: Beyond events, Lopez is the visionary behind Cura Lita, a beverage company that pays homage to and celebrates the vibrant heritage of the Latino community. Through his ventures, Lopez seeks to amplify voices, showcase talent, and uplift

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New Signings 2 mins read

Paradigm Signs Rising Star Taylor Zakhar Perez from ‘Red, White & Royal Blue’

Taylor Zakhar Perez, the breakout sensation from Amazon’s beloved rom-com “Red, White & Royal Blue,” has officially joined Paradigm for representation, marking a significant step in his burgeoning career.

πŸ“½οΈ About the Film: In the acclaimed film directed by Matthew Lopez and based on Casey McQuiston’s bestselling novel, Perez shines as Alex Claremont-Diaz, the charismatic son of the American President (portrayed by Uma Thurman). The story follows Alex’s unexpected romance with a British prince (played by Nicholas Galitzine), amidst political tensions that threaten to strain U.S./British relations. Their staged truce evolves into a deep and heartfelt connection, captivating audiences worldwide.

🌟 Global Success: “Red, White & Royal Blue” premiered in August 2023 to immense acclaim, quickly rising to become the No. 1 movie on Prime Video globally during its premiere weekend. The film’s popularity continued to soar, maintaining its position as the platform’s most-watched film worldwide for three consecutive weeks post-release. Amazon celebrated

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