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Brand Ambassador 2 mins read

Vinicius Junior Becomes Gatorade’s Latest Brand Ambassador

Vinicius Junior ana Vini Jr, the electrifying Brazilian footballer and star winger for Real Madrid, has officially joined Gatorade as a brand ambassador in a new multi-year deal. Represented by Roc Nation, Vinicius Jr. adds this significant partnership to his impressive roster of endorsements, reflecting his rising status in the global sports arena. This announcement follows Gatorade’s recent major deal with A’Ja Wilson earlier this month

⚽ Joining a Prestigious Lineup: Vinicius Jr. steps into a distinguished group of Gatorade ambassadors, joining forces with top athletes like Korean footballer Heung-min Son, NBA star Jayson Tatum, and tennis sensations Coco

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New Signings 2 mins read

Nicole Moudaber Joins Analog Agency for Global Representation

Renowned DJ and music producer Nicole Moudaber has signed with Analog Agency for worldwide representation, excluding North and South America. This strategic partnership is set to bolster her international presence, while she continues to be represented in North and South America by Emma Houser at Liaison Artists.

🎵 Expanding International Presence: Moudaber, known for her powerful techno sets and musical prowess, is aligning with Analog Agency to enhance her reach and influence in key global markets. Her music resonates strongly in major cities including Los Angeles, Las Vegas, London, Berlin, and Amsterdam, making her one of the most recognized names in the techno and electronic music scenes.

🌍 Strategic Global Coverage: By partnering with Analog Agency for regions outside of the Americas, Moudaber is poised to tap into new opportunities and expand her audience base further. Analog Agency’s expertise in managing

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Campaigns 2 mins read

Bulgari’s “Eternally Reborn” Campaign Stars Anne Hathaway, Zendaya, and Liu Yifei

Bulgari, the renowned luxury brand, has launched its latest campaign “Eternally Reborn,” featuring brand ambassadors Anne Hathaway, Zendaya, and Liu Yifei. This high-profile campaign showcases the trio in a striking representation of Bulgari’s elegant and timeless designs, underscoring their status as fashion icons in the industry.

👗 Glamorous Campaign Launch: The campaign was magnificently unveiled at a fashion show held at the historic Baths of Diocleziano, an ancient Roman bath complex, adding a touch of historical grandeur to the event. The fashion show was a star-studded affair, with iconic models like Isabella Rossellini and Carla Bruni walking the runway, enhancing the glamour and prestige of the occasion.

💎 Celebrated Ambassadors: Anne Hathaway and Liu Yifei both attended the fashion show, demonstrating their deep connection with the brand and its vision. Alongside

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Country 2 mins read

Tiera Kennedy Signs with Reliant Talent Agency for Representation

Tiera Kennedy, the rising American country music singer-songwriter, has officially signed with Reliant Talent Agency for representation. This strategic move aims to further enhance her career trajectory and expand her presence both nationally and internationally.

🎵 Growing Influence in Country Music: Tiera Kennedy has established a significant following in the country music scene, with nearly 3 million monthly listeners on Spotify. Her music resonates strongly with audiences in major cities such as New York City, London, Chicago, Brooklyn, and Los Angeles, highlighting her wide appeal and the international reach of her sound.

🤝 Continued Management by Hill Entertainment Group: While Kennedy has signed with Reliant Talent Agency for booking and representation, she continues to be managed by the Hill Entertainment Group. This ongoing relationship ensures stability and continuity in her overall career management, allowing her to maintain a focused approach to her music

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Country 2 mins read

Margo Price Joins Red Light Management

Margo Rae Price, the celebrated American country singer-songwriter, producer, and author, has signed with Red Light Management for her career representation. This partnership signifies a strategic move for Price, who is well-known for her impactful music and strong presence in the Nashville music scene.

🎵 A Flourishing Musical Journey: Margo Price has established herself as a prominent figure in the country music genre with her authentic sound and compelling storytelling. Her latest album, “Strays,” released through Loma Vista, has contributed to her growing reputation as a bold and independent artist in the industry.

🌐 Strong Listener Base on Spotify: Price boasts over a million monthly listeners on Spotify, with her music resonating strongly in markets like Chicago, Denver, Charlotte, Sydney, and Dallas. This widespread listener base underscores her appeal across diverse audiences and her ability to connect deeply through her music.

🚀 What’s Next Under Red Light Management: With the expertise

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Beauty 2 mins read

Khloé Kardashian Partners with Tatti Lashes for Exclusive Collaboration

Khloé Kardashian, a prominent figure in the beauty and fashion industry, has announced a collaboration with Tatti Lashes, a Liverpool-based company known for its high-quality false eyelashes. This partnership marks a significant move for both Kardashian and Tatti Lashes, blending Kardashian’s influence with the expertise of the renowned eyelash brand.

💄 A Strategic Beauty Alliance: This collaboration is set to leverage Khloé Kardashian’s vast reach and keen eye for beauty trends, bringing her unique style to Tatti Lashes’ already popular offerings. Known for her role in shaping beauty and fashion trends through her public appearances, television shows, and social media, Kardashian’s involvement is expected to bring fresh innovation to Tatti Lashes’ product line.

👁️ Expanding Tatti Lashes’ Market Reach: Tatti Lashes, celebrated for its quality and variety in false eyelashes, stands to gain a broader audience through this collaboration. Kardashian’s global fanbase and marketing prowess provide an invaluable platform to propel Tatti Lashes into new markets and demographics,

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Endorsement Deals 2 mins read

Jacob Elordi Named Bottega Veneta’s New Brand Ambassador

Jacob Elordi, the acclaimed Australian actor known for his role in HBO’s Euphoria, has been announced as the new brand ambassador for luxury fashion house Bottega Veneta. Elordi, a rising star in both the acting and fashion worlds, will represent Bottega Veneta in upcoming campaigns, on red carpets, and during public outings.

👔 A Fresh Fashion Partnership: As Bottega Veneta’s ambassador, Elordi will bring his distinct style and youthful charisma to the brand’s menswear line. Known for its high-quality craftsmanship and innovative designs, Bottega Veneta aligns perfectly with Elordi’s contemporary and sophisticated fashion sense. This partnership is set to highlight the brand’s modern approach to luxury fashion, with Elordi at the forefront of their new campaigns.

🌟 Rising Star in Pop Culture: Since his breakout role in Euphoria, Jacob Elordi has become a prominent figure in contemporary pop culture, capturing the attention of a global audience. His influence extends beyond the screen,

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Film/TV 2 mins read

Judd Apatow Signs With WME After Longstanding Tenure at UTA

Judd Apatow, a titan in the comedy film and television industry, has signed with William Morris Endeavor (WME) for representation, concluding a 30-year relationship with United Talent Agency (UTA). This move signifies a new phase in Apatow’s distinguished career, which has been marked by a series of critically acclaimed and commercially successful projects.

🎬 A Storied Career in Comedy: Apatow has been a defining force in the comedy genre, with a knack for creating content that balances humor with depth. His portfolio includes groundbreaking work such as the cult classic TV show Freaks and Geeks, the influential HBO series Girls, and blockbuster films like The 40-Year-Old Virgin, Knocked Up, and Trainwreck. His ability to weave relatable characters and situations into his storytelling has made his projects a staple in modern American comedy.

📽️ Wide-Ranging Influence in Film and Television: Beyond

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Investments 2 mins read

Russell Westbrook Joins Little Kitchen Academy as Investor

Little Kitchen Academy, a pioneer in Montessori-inspired cooking education for children, is excited to announce NBA all-star and renowned entrepreneur Russell Westbrook as both an investor and an advisory board member. This partnership, in collaboration with Westbrook’s Why Not? Foundation, represents a significant commitment to expanding children’s culinary education and making it more accessible, especially in underserved communities.

🍳 Empowering Young Chefs: Little Kitchen Academy is dedicated to teaching children essential life skills and food literacy through cooking. With a Montessori-inspired approach, the academy provides practical and hands-on learning experiences that foster independence, confidence, and healthy eating habits among young learners.

🏀 Westbrook’s Vision for Community Impact: Westbrook, known for his philanthropy as much as his athletic prowess, brings a wealth of experience and a deep commitment to community service

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Sports 2 mins read

Paige Spiranac Signs with WME

Paige Spiranac, renowned golfer and influential social media personality, has signed with WME for representation across all areas. This move aims to further enhance her burgeoning career both on and off the golf course.

🏌️‍♀️ Expanding Influence in Golf and Media: Known for her impressive skills in golf and a massive social media following, Spiranac brings a unique blend of athletic talent and media savvy to WME. With over 11 million followers across her platforms, including more than 4 million on Instagram, over 1.5 million on TikTok, over 1 million on X (formerly Twitter), and over 3.5 million on Facebook, she stands out as a leading figure in sports and lifestyle influencing.

🤝 Team at WME: In her new partnership with WME, Spiranac will work closely with agents Jay Danzi, Jordan Lewites, and Chloe Rothstein, who are poised to guide her through various aspects of her career development, including brand partnerships, media opportunities, and possibly even content production.

🔄 Transition from

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New Signings 2 mins read

The Isley Brothers Sign with WME for Worldwide Representation

The legendary music group The Isley Brothers, known for their influential contributions to the music industry over several decades, have signed with William Morris Endeavor (WME) for worldwide representation. This significant transition from their previous representation by Creative Artists Agency (CAA) marks a new chapter in their illustrious career.

🎶 Iconic Musical Legacy: The Isley Brothers have carved a distinct niche in the music world, blending genres and influencing generations with hits like “Shout,” “Twist and Shout,” and “This Old Heart of Mine.” Their move to WME is a strategic step to enhance their global presence and embark on new projects that resonate with both long-time fans and new audiences.

🌍 Expanding Global Reach: With WME’s extensive network and expertise in the entertainment industry, The Isley Brothers are poised to expand their influence further into international markets.

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Brand Ambassador 2 mins read

Caitlin Clark Signs Multiyear Endorsement Deal with Wilson

Caitlin Clark, the 2024 No. 1 WNBA draft pick and NCAA Division I basketball’s all-time leading scorer, has inked a multiyear partnership with Wilson. This significant endorsement deal marks a milestone for Clark as it includes a signature basketball collection, making her one of the few athletes, alongside Michael Jordan, to develop a signature line with Wilson.

🏀 A Landmark Partnership: Caitlin Clark’s new deal with Wilson is not just an endorsement but an opportunity to leave her mark on the sport. The agreement includes her own signature basketball collection, which will likely feature basketballs and possibly other basketball-related gear tailored to her specifications. This move underscores her rising influence in basketball and her potential to shape the game, much like Michael Jordan did with his groundbreaking products.

👟 A Busy Year of Endorsements: Clark has been highly active in the endorsement sphere, already securing a shoe

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New Signings 2 mins read

Ashley Benson Signs with Independent Artist Group

Actress Ashley Benson, known for her standout role in the popular Freeform series “Pretty Little Liars”, has signed with Independent Artist Group (IAG). This move marks a significant transition for Benson, who was previously represented by CAA.

📺 Iconic Role in ‘Pretty Little Liars’: Ashley Benson gained widespread recognition for her portrayal of Hanna Marin on “Pretty Little Liars,” which aired from 2010 to 2017. The series, based on the novels by Sara Shepard, became a cultural phenomenon, catapulting Benson and her co-stars into the spotlight and earning a dedicated fanbase over its seven-season run.

🚀 New Representation for Expanding Horizons: With her new partnership with Independent Artist Group, Benson is poised to explore new opportunities and expand her acting portfolio. The agency is set to support her in navigating future roles in both television and film, leveraging her talent and popularity to secure engaging and challenging projects.

🔄 Transition from CAA: The

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New Signings 2 mins read

Neuroscientist Andrew Huberman Joins WME

Andrew Huberman, Ph.D., a distinguished neuroscientist and tenured professor at Stanford School of Medicine, has signed with William Morris Endeavor (WME) for representation. This strategic partnership aims to further enhance and expand his influential presence in the digital and scientific communities.

🧠 Expanding “Huberman Lab” Podcast: One of the primary focuses of the partnership will be to continue the growth of Huberman’s highly successful podcast, “Huberman Lab.” Launched in 2021, the podcast has quickly risen to the top of the charts, becoming the #1 Health & Fitness podcast on both Apple Podcasts and Spotify. It is also frequently ranked in the top 10 overall podcasts, where Huberman explores science and science-based tools to help listeners live healthier, more fulfilling lives.

🤝 Brand Partnerships and Business Development: In addition to enhancing his podcast, WME will work with Huberman on brand partnerships, talent ventures, and overarching business and brand building. This collaboration

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Film/TV 2 mins read

Sara Sampaio Joins UTA for Representation

Sara Sampaio, the talented Portuguese actress currently making waves in the entertainment industry, has signed with United Talent Agency (UTA) for representation. This move comes as Sampaio continues to build her impressive career in both international and Hollywood films.

🎬 Rising Star in ‘Superman’: Sampaio is currently gaining significant attention for her role as Eve Teschmacher in the highly anticipated new Superman movie, directed by James Gunn. This role marks a pivotal moment in her career, showcasing her acting skills on a massive scale in one of cinema’s most iconic franchises.

🎥 Expanding Her Filmography: In addition to her role in Superman, Sara Sampaio has secured a supporting role in the indie feature Billy Knight, alongside legendary actors Al Pacino and Patrick Schwarzenegger. The film is written and directed by Alec Griffen Roth, adding to her growing list of notable film credits.

📽️ Established Film Credits: Before these recent roles,

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Film/TV 2 mins read

Chelsea and Cole DeBoer Sign with CAA for Representation

Chelsea DeBoer and Cole DeBoer, the dynamic duo known for their hit HGTV series “Down Home Fab,” have signed with Creative Artists Agency (CAA) for representation. This partnership marks a significant step in their burgeoning careers in the home renovation and design space.

🏡 Stars of ‘Down Home Fab’: The DeBoers have captivated audiences with their HGTV series “Down Home Fab,” which is currently in its successful second season. In the show, Chelsea takes the lead on design, while Cole handles the hands-on project management, together transforming homes with their unique vision and expertise. Their collaborative approach and genuine chemistry have resonated with viewers, contributing to the show’s success.

📈 Impressive Viewership and Series Impact: “Down Home Fab” has quickly become a standout on HGTV, drawing more than 6 million viewers in its first two weeks alone and achieving the status of HGTV’s highest-rated freshman series since May 2022. This impressive viewership

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New Signings 2 mins read

Ellie Zeiler Signs with CAA for Representation

Ellie Zeiler, a rising star in the realms of acting and digital content creation, has signed with Creative Artists Agency (CAA) for representation. At just 20 years old, Zeiler has already made significant strides in the entertainment industry and amassed a substantial following on social media.

📺 Emerging Talent in Entertainment: Zeiler first caught public attention with her TV debut on Chopped Junior and has since expanded her acting career with a role in Brat TV’s series Crown Lake and a lead voiceover role in the animated movie Epic Tales. Her diverse talents in both on-screen performances and voice acting highlight her versatility and potential in the entertainment sector.

🎙️ Venturing into Podcasting and Blogging: In 2022, Zeiler launched her podcast, I’ll Be Your Sister, where she shares insights and personal experiences about navigating high school, social media, and more, connecting with listeners on a personal level. Additionally, she founded MUUZ, a curated lifestyle blog

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Brand Ambassador 2 mins read

John Cena Partners with MET-Rx in New Multi-Year Deal

MET-Rx, a leader in sports nutrition and meal replacement products, has announced a dynamic new multi-year partnership with WWE legend, A-list actor, and philanthropist John Cena. Known for his unwavering commitment to fitness and nutrition, Cena will be at the forefront of a new digital campaign for MET-Rx, designed to highlight the brand’s dedication to fueling athletic greatness and nutritional excellence.

🏋️ A Perfect Fit for Fitness Promotion: John Cena, with his iconic status in both the wrestling world and Hollywood, brings a unique blend of athleticism, charisma, and widespread appeal to MET-Rx. His journey from Gold’s Gym to WWE superstardom and his transition to the red carpet exemplify the dedication and hard work that MET-Rx aims to embody with its products.

📱 High-Energy Digital Campaign: Cena will star in a high-energy digital campaign that leverages both his fit physique and his well-known comedic talents. This campaign is set to engage audiences by showcasing how MET-Rx products support intense fitness routines

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Brand Ambassador 2 mins read

David Beckham Is The New Global Brand Ambassador for Ninja Brand

SharkNinja, renowned for its innovative product design and technology, has proudly announced David Beckham as the new global brand ambassador for its Ninja brand. This multi-year partnership will leverage Beckham’s worldwide influence to highlight Ninja’s performance-oriented product design.

🍴 A Strategic Collaboration: David Beckham, celebrated football icon and global celebrity, is set to bring his expertise and charisma to the Ninja brand, known for its high-performance kitchen appliances. Beckham will play a crucial role in promoting a range of Ninja products, from blenders and food processors to cooking appliances, aligning his commitment to health and fitness with Ninja’s cutting-edge technology.

🌍 Global Reach and Influence: With Beckham’s vast global following, this partnership is poised to significantly enhance Ninja’s visibility and appeal worldwide. Beckham will help communicate Ninja’s core message of innovative, efficient, and powerful product design to a diverse audience, emphasizing the brand’s

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Brand Ambassador 2 mins read

Charlize Theron Appointed as Dior’s Jewelry and Skin Care Ambassador

Charlize Theron, the esteemed actress and long-standing muse for Dior perfumes, has expanded her role within the luxury brand to become the new Jewelry and Skin Care Ambassador. This announcement places Theron at the forefront of Dior’s high jewelry and skin care lines, marking significant firsts in both categories.

💎 Pioneering Role in High Jewelry: Charlize Theron now holds the distinguished position of being the first Dior ambassador for high jewelry. This role will see her representing some of the most exquisite and intricately designed pieces in Dior’s esteemed jewelry collection, aligning her grace and elegance with the brand’s luxurious aesthetic.

🧴 A New Face for Dior Skin Care: Additionally, Theron becomes the first actress to represent Dior’s skin care range since Sharon Stone in 2005. This role involves her promotion of Dior’s innovative skin care solutions, likely focusing on their efficacy and luxury, qualities that Theron embodies effortlessly. She will be integral in introducing and endorsing

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