Latest Posts - Page 26 of 87

Campaigns 2 mins read

Dirk Nowitzki Stars in New Lufthansa Allegris Ad Campaign

NBA basketball legend Dirk Nowitzki has been announced as the face of the new Lufthansa Allegris advertising campaign. The campaign, featuring the German-born sports icon, kicks off today in the USA and will be shown internationally in the coming months, including in Germany.

Campaign Launch: The Lufthansa Allegris campaign with Dirk Nowitzki aims to highlight the airline’s premium services and enhance its brand presence globally. Known for his humility and excellence on the court, Nowitzki is an ideal ambassador to represent the brand’s commitment to quality and customer satisfaction.

Dirk Nowitzki’s Career: Born in Würzburg, Germany, Dirk Nowitzki played his entire NBA career with the Dallas Mavericks, becoming one of the greatest power forwards in basketball history. Over his 21-season career, Nowitzki earned numerous accolades, including an NBA Championship in 2011, NBA Finals MVP, and a regular-season MVP award in 2007. He is the sixth-highest scorer in NBA history, with over 31,000 career points.

New Signings 2 mins read

Lovell Adams-Gray Signs With Luber Roklin Entertainment

Lovell Adams-Gray, one of the leads of Starz’s popular crime drama Power Book II: Ghost, has signed with Luber Roklin Entertainment for management. The actor, known for his compelling performances and versatility, continues to expand his impressive portfolio in the entertainment industry.

Upcoming Projects: Adams-Gray is set to appear alongside Ryan Reynolds, Kenneth Branagh, Maria Bakalova, and more in Mayday, an action-adventure flick directed by Jonathan Goldstein and John Francis Daley. The film, produced by Apple, Skydance, and Reynolds’ Maximum Effort, is highly anticipated and showcases Adams-Gray’s expanding range as an actor.

Career Highlights: Best known for his role in Power Book II: Ghost, Lovell Adams-Gray has captivated audiences with his portrayal of Dru Tejada, a character

Agency Signing 2 mins read

Kaliii Signs with United Talent Agency (UTA) for Touring

Kaliii has signed with United Talent Agency (UTA) for touring, adding a new chapter to her rapidly rising career. She remains under the management of Scooter Braun Projects and Chante Knox of Core Radio Group, and is signed to Atlantic Records. With a strong social media presence, Kaliii boasts over 1 million followers on Instagram and 1.4 million followers on TikTok, where she actively engages with her fans.

Career Highlights and Breakthrough: Kaliii, also known as Kalii Uchis, burst onto the music scene with her distinctive blend of R&B, pop, and hip-hop. Her unique sound and captivating performances have quickly garnered attention, setting her apart in the industry.

Notable Releases and Achievements: Kaliii’s debut single “Do a B*tch” was a viral hit, amassing millions of streams across various platforms. Her subsequent releases, including tracks like “Wet,” “Mmm

New Signings 1 mins read

Denise Julia Signs with Wasserman

Denise Julia has signed with Wasserman for worldwide representation, excluding North America. She is managed by John Vicente Salcedo.

Background and Career Highlights: Denise Julia is a rising star in the music industry, known for her soulful voice and captivating performances. She has quickly gained a reputation for her powerful vocal ability and emotive songwriting. Denise’s music blends elements of pop, R&B, and soul, creating a unique sound that resonates with a wide audience.

Music Releases and Achievements: Denise Julia has released several singles that have garnered significant attention and streams on major platforms. Her debut single “NVMD” became a breakout hit, amassing millions of streams and earning her a dedicated fanbase. Following the success of her debut, she released additional tracks such as “Body” and “Risk”, which also received widespread acclaim.

Social Media and Influence: Denise Julia has a growing presence on TikTok where she has over 1.2 million

Electronic 1 mins read

FaceSoul Signs with Primary Talent

FaceSoul, whose real name is Faisal Salah, has signed with Primary Talent for representation. His point agents at Primary Talent are Dotun Bolaji, Sally Dunstone, and Clara Charlier. He continues to be managed by GLOBE TOWN, and his public relations are handled by Inside/Out.

Background and Career Highlights: Faisal Salah, also known as FaceSoul, is a London-based Somali artist born in East Africa. From a young age, he showed a passion for music, combining his love for singing, poetry, and storytelling as an escape from the challenges of inner-city living. His unique blend of R&B, soul, and contemporary pop has garnered him a dedicated fanbase and critical acclaim.

Management and PR: With GLOBE TOWN overseeing his

Agency Signing 2 mins read

Maude Apatow Signs With WME

Maude Apatow has signed with WME, leaving UTA where she had been represented for years. Apatow, known for her roles in hit TV series and films, continues to build her career with a new agency.

Family Connections: Maude’s move to WME aligns her with her father, Judd Apatow, who also left UTA for WME in May. Her mother, Leslie Mann, is represented by CAA, making the Apatow family well-connected within the major talent agencies.

Management and PR: Despite the change in agency, Maude continues to be managed by Jimmy Miller, Molly Mandel and Paul Nelson at Mosaic. Her public relations are handled by Shelter PR, ensuring she maintains a strong presence in the industry.

Career Highlights: Maude Apatow has made a significant impact with her performances in acclaimed projects

PR Signings 1 mins read

Tinashe Hires The Lede Company for Public Relations

Tinashe has enlisted The Lede Company as her new publicist for public relations. She continues to be managed by Roc Nation and is represented by United Talent Agency (UTA) for bookings in both her music and film/TV endeavors.

Upcoming Album: Tinashe is set to release her highly anticipated album “Quantum Baby” this month through her own label and Nice Life. The album marks a significant milestone in her career, showcasing her artistic growth and independence.

Recent Success: Her single “Nasty” has been a major success, climbing the charts and reaching a peak position of 61 on the Billboard Hot 100. This achievement is particularly notable as it marks her first entry on the Hot 100 in eight years, highlighting her continued relevance and appeal in the music industry.

Tinashe’s multifaceted career continues to evolve, and her partnership with The Lede Company for public relations

Beauty 2 mins read

Estée Lauder Launches “Night Night Club” Campaign Starring Nicole Richie

Estée Lauder has unveiled its latest campaign, the “Night Night Club,” featuring actress, designer, and entrepreneur Nicole Richie. This campaign celebrates Estée Lauder’s renowned Advanced Night Repair and introduces the brand’s newest nighttime skincare innovations: Revitalizing Supreme+ Night Power Bounce Creme and Advanced Night Repair Overnight Treatment.

Campaign Focus: The “Night Night Club” campaign highlights the importance of a comprehensive nighttime skincare routine, promoting Estée Lauder’s Advanced Night Repair series alongside their new products designed to rejuvenate and repair skin overnight. Nicole Richie, known for her multifaceted career and influence in the beauty and fashion industries, brings a blend of elegance and authenticity to the campaign.

Nicole Richie’s Endorsements: Nicole Richie has a history of collaborating with top-tier brands. In addition to her role in the Estée Lauder campaign, she has previously endorsed Urban

Campaigns 2 mins read

Chlöe Bailey Stars in YITTY’s Latest “Nearly Naked” Shapewear Collection Campaign

Chlöe Bailey stars in the latest campaign for YITTY’s “Nearly Naked” shapewear collection. The label, founded by Grammy award-winning artist Lizzo, has launched a new 14-piece collection today. This campaign highlights the versatility of the “Nearly Naked” shapewear, featuring body-sculpting bodysuits and convertible sculpting shapewear dresses in both long and short lengths.

Campaign Highlights: Grammy nominee Chlöe Bailey fronts the new campaign, bringing attention to the innovative and versatile designs of the collection. The “Nearly Naked” shapewear line emphasizes comfort and functionality while maintaining a sleek and stylish appearance.

Fashion Collaborations: Chlöe Bailey has previously worked with several high-profile fashion brands, showcasing her broad appeal and influence in the fashion industry. Some of her notable collaborations include campaigns with Crocs, Fendi,

New Signings 1 mins read

Hiroko Yamamura Signs with United Talent Agency (UTA) for Representation in North/South America

Hiroko Yamamura has signed with United Talent Agency (UTA) for representation in North and South America. Her point agents at UTA are Chad Cohen and Natalie Koe. For bookings outside of the Americas, she continues to be represented by Rado Docheva at Demand Artists.

Career Highlights: Hiroko Yamamura is renowned for her distinctive blend of techno, incorporating gothic and industrial influences. Her innovative style has made her a staple in the Chicago club scene, where she has garnered a dedicated following and critical acclaim.

Festival Performances: Yamamura has performed at major music festivals, showcasing her talent on prominent stages. Notable appearances include the Detroit Movement Festival and ARC Music Festival, where she delivered electrifying sets that captivated

Agency Signing 2 mins read

LL Cool J Signs with WME for Music and Touring Representation

LL Cool J has expanded his representation with WME to include music and touring, now being repped by the agency in all areas. Jordan Stone will serve as his point agent for music and touring bookings. He continues to be managed by Claudine Joseph and Jason Barrett of Alchemy Entertainment. His publicists are Sunshine Sachs Morgan & Lylis.

Career Highlights: LL Cool J, born James Todd Smith, is a pioneering figure in hip-hop and one of the genre’s most enduring artists. With a career spanning over three decades, he has released numerous classic albums and singles, including hits like “Mama Said Knock You Out,” “I Need Love,” “Going Back to Cali,” and “Rock the Bells.” His contributions

PR Signings 2 mins read

Machine Gun Kelly Hires The Lede Company for Public Relations

Machine Gun Kelly has enlisted The Lede Company for his public relations needs, with Christopher Iacullo as his point publicist. He continues to be managed by The Familie alongside Ashleigh Veverka and remains represented by United Talent Agency (UTA) in all areas.

Career Highlights: Machine Gun Kelly, whose real name is Colson Baker, has made a significant impact in both the music and acting industries. He initially gained fame with his rapid-fire lyrical style and his debut album “Lace Up” in 2012. Since then, he has released several successful albums, including “General Admission,” “Bloom,” “Hotel Diablo,” and the genre-blending “Tickets to My Downfall,” which marked his transition to pop-punk.

Music and

Management Signings 2 mins read

Linda Perry Signs with Red Light Management

Linda Perry has signed with Red Light Management, where she will be represented by point managers Shawn Dailey and Jason Gibbs.

Career Highlights: Linda Perry is a celebrated singer-songwriter, musician, and record producer. She first gained fame as the lead singer and primary songwriter of the rock band 4 Non Blondes, known for their hit single “What’s Up?” which became a worldwide sensation in the early 1990s.

Songwriting and Producing: Perry’s impact on the music industry extends far beyond her work with 4 Non Blondes. She has written and produced hit songs for numerous top artists, including Christina Aguilera, Gwen Stefani, Pink, Alicia Keys, and Adele. Some of her notable works include Christina Aguilera’s “Beautiful,” Pink’s “Get the Party Started,” and Gwen Stefani’s “What You Waiting For?”

Awards and Recognition:

Data Insights 1 mins read

Mid-Year Festival Report: Genres By Agency

This mid-year festival report dives into the genres featured at festivals and the market share of various agencies for each genre.

In the Electronic/Dance genre, which had the most artists tracked, Wasserman leads with 21% of the artists, followed closely by United Talent Agency with 16%. The electronic music-focused agency Liaison Artists represents 7% of the artists in this genre, followed by Creative Artists Agency and WME | William Morris Endeavor.

Folk/Country is the next genre with a significant number of artists tracked, reflecting the genre’s rise over the past year. WME is the clear leader here with 23%, followed by CAA with 17%, UTA with 12%, Wasserman with 8%, and The Neal Agency with 5%.

In the Rock/Indie/Alternative genre, Wasserman leads with 19%, with CAA closely behind at 16%, WME at 14%, and UTA at 12%.

Hip-Hop

Music Festivals 1 mins read

Mid-Year Music Festival Report: Agency Market Share By Number of Performers

Our mid-year festival report offers a detailed look into the agency market share for 16 major U.S. festivals based on the number of performers.

These festivals represent a diverse range of genres, from electronic music at EDC and Ultra to hip-hop at SummerSmash and Rolling Loud, and country at CMA and Stagecoach.

This diverse selection influences the agency market share data, as the representation may vary significantly based on the genre focus of each festival.

While our report is comprehensive, it doesn’t encompass every festival happening, but rather a selected group of significant events that shape the industry landscape.

The top four agencies—Wasserman, UTA, WME, and CAA—collectively command 53% of the market share. This highlights their pivotal role in shaping festival lineups and providing a platform for artists to perform on some of the biggest stages.

Lionel Messi Signs New Endorsement Deal With Beats By Dre

Lionel Messi has signed a new endorsement deal with Beats By Dre, joining an elite group of ambassadors that includes LeBron James, Erling Haaland, Naomi Osaka, Sha’Carri Richardson, Lil Wayne, and Alessia Russo. This partnership adds to Messi’s extensive list of endorsements, which includes global brands such as Lowes, Lay’s, Mastercard, and many others.

Expanding

Comedy 1 mins read

Shane Gillis Signs with The Agency Group PR (TAG PR) for Public Relations

Comedian Shane Gillis has signed with The Agency Group PR (TAG PR) for public relations representation. His point publicists at TAG PR are Dervla Mcneice, Carolina Hurley, and Breanna Butler. Gillis continues to be represented by CAA and managed by Range Media.

Career Highlights: Shane Gillis has made a name for himself in the comedy world with his sharp wit and distinctive style. He gained significant attention through his stand-up performances and as a cast member on popular comedy shows.

Recent Projects: Gillis has been involved in various comedy specials and projects, showcasing his talent and expanding his reach within the industry. His unique perspective and comedic timing have

Brand Ambassador 1 mins read

Rickea Jackson Signs New Endorsement Deal With Skechers

Rickea Jackson, who is represented by Roc Nation, has been announced as the new brand ambassador for Skechers. Jackson, a rising star in women’s basketball, will join a distinguished lineup of athletes endorsing the brand, including Anthony Elanga, Fabio Cannavaro, and Terance Mann.

Previous Endorsements: In addition to her new role with Skechers, Jackson has previously endorsed brands such as HEYDUDE and Honey Stinger. Her growing influence in the sports industry makes her a valuable addition to Skechers’ roster of ambassadors.

Career Highlights: Rickea Jackson has made a significant impact on the basketball court, known for her exceptional skills and athleticism. As she continues to build her career, her endorsement deals

Agency Signing 2 mins read

Clara Amfo Signs With Curtis Brown

British radio DJ, TV presenter, and podcast host Clara Amfo has signed with the Curtis Brown Group. Amfo is one of several high-profile talents to have recently left Simon Cowell’s agency YMU. Curtis Brown, now owned by UTA, will represent her in all areas.

Representation: Amfo will be represented within the new unscripted entertainment division at Curtis Brown, which is helmed by former YMU agent Martha Atack. This division focuses on talent in unscripted TV and media, ensuring Amfo’s diverse skills are well-managed across various platforms.

Career Highlights: Clara Amfo is a household name on British radio and TV. She hosts numerous shows on BBC Radio 1, where she has interviewed major stars like Billie Eilish, Kendrick Lamar, and Elton John. Her television work includes fronting the BAFTA TV red carpet, covering BBC’s Glastonbury, and hosting ITV’s music show Studio Sessions. Additionally, Amfo has hosted podcasts exploring various topics, including the history of fashion.

Recent

Endorsement Deals 2 mins read

J Balvin and Cheetos Collaborate on a New Campaign

J Balvin, who is repped by WME, has teamed up with Cheetos for the latest installment of its ‘Deja tu Huella’ (‘Leave Your Mark’) campaign. Now in its fifth year, Cheetos’ annual ‘Deja tu Huella’ program honors influential figures in the Latino community who inspire positive change. This year, the program expands to include Balvin, whose Cheetle-dusted fingerprints symbolize his enduring influence.

Campaign Overview: The partnership includes a video in which

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