Latest News

Endorsement Deals 3 mins read

Angel Reese and Reebok Drop New Ad Titled ‘Fuel’

With the release of her first-ever signature sneaker today, Angel Reese and Reebok are dropping a powerful new ad titled Fuel. The spot stars the WNBA sensation herself, who shares a moving message about what this moment truly means to…

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Endorsement Deals 2 mins read

Ryan Reynolds Does Voiceover for Visa’s New Campaign

Ryan Reynolds lends his voice—and his meme-savvy—to Visa’s new haunted-island spot, a Maximum Effort production that leans into the newly purchased Fyre Festival IP. The premise: Fyre Fest as a literal “zombie brand,” with Reynolds narrating a tongue-in-cheek escape tale…

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Endorsement Deals 1 mins read

Christina Aguilera Partnered with Grindr For Brand Activation

Christina Aguilera has partnered with Grindr for a first-of-its-kind activation, ahead of her headlining performance at San Francisco’s Portola Festival. From September 15–22, Grindr swapped its signature “bloop” notification for Aguilera’s Grammy-winning hit Come On Over Baby (All I Want…

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Music 2 mins read

Khruangbin Signs With Red Light Management

Khruangbin has signed with Red Light Management for management representation while continuing to be booked globally by ROAM and handled by Toast Press (UK) and The Oriel (US) for PR.

The Texas trio—known for their genre-blurring blend of psych-rock, soul,…

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Music 1 mins read

Two Feet Signs With Raw Material for Management

Two Feet has signed with Raw Material for management. He continues to be represented by Wasserman for live touring.

With over 7.9 million monthly Spotify listeners, his top markets include Mexico City, São Paulo, London, Istanbul, and Santiago. His latest…

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Music 2 mins read

Corina Smith Signs With Wasserman for Representation

Corina Smith has signed with Wasserman for representation, a move that aligns her with one of the most aggressive players in the Latin touring space. The Venezuelan singer first broke through with hits like La Difícil and Triste Pero Siempre…

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Endorsement Deals 2 mins read

Josh Allen Leaves Nike For New Balance

Josh Allen leaves Nike for New Balance in major endorsement shift. The reigning NFL MVP is now the face of New Balance football, a move he framed as “coming home,” tying his personal story to Firebaugh, California, where he and…

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Endorsement Deals 1 mins read

Doja Cat Signs New Endorsement Deal With MAC Cosmetics

Doja Cat named MAC Cosmetics’ new global ambassador. The move arrives amid a vintage VMAs-style entrance—she appeared to take a bite out of her signature “Lady Danger” lipstick on the red carpet (the bullet was actually a chocolate replica) to…

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Music 2 mins read

Daughtry Signs With 2PM Sharp for Public Relations

Daughtry signs with 2PM Sharp for PR representation. The band maintains agency representation through UTA and management under Grandview Music. This move expands their publicity strategy just as they gear up for new releases and tour dates.

Daughtry now commands…

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Music 2 mins read

Saosin Signs With Sound Talent Group

Saosin signs with Sound Talent Group (ex-UK/Europe) for representation. The post-hardcore band has tapped Sound Talent Group for worldwide representation excluding Europe and the UK, riding upward momentum in streaming and touring as they prepare for European shows this fall.

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Music 2 mins read

Fifth Harmony Signs With UTA for Representation

Fifth Harmony signs with UTA for representation. The group behind 33 million+ records and smash singles like “Worth It” and “Work from Home” is back in full strength (minus Camila Cabello), led by a surprise reunion and a visible rise…

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Film/TV 1 mins read

Joseph Morgan Signs With Untitled Entertainment for Management

Joseph Morgan has signed with Untitled Entertainment for management, while continuing his on-the-record representation with Gersh. The move adds a fresh strategic layer to his career infrastructure without disrupting his longstanding agency relationships.

A British actor and filmmaker best known…

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Endorsement Deals 1 mins read

Patrick Mahomes Signs Endorsement Deal For Hublot

Patrick Mahomes has been named the new brand ambassador for Hublot, joining elite company like Usain Bolt, Novak Djokovic, and Kylian Mbappé. The partnership aligns seamlessly with his personal passion—he’s a dedicated watch collector whose enthusiasm was nurtured by teammates…

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Endorsement Deals 1 mins read

Tom Holland Becomes Ambassador For LEGO

Tom Holland is stepping off the set and into play mode as LEGO’s newest ambassador, fronting the Never Stop Playing short film and joining the toy brand’s ongoing Rebuild the World campaign. The two-minute “brickbuster” opens with Holland as an…

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