Latest News

Music 2 mins read

Loud Luxury Signs with Wasserman

Canadian electronic duo Loud Luxury has signed with Wasserman for representation, with Matt Rodriguez and Lee Anderson as their point agents. The duo was previously represented by WME. They continue to be managed by Northside Artist Management as they build on their remarkable success in the electronic music scene.

Career Highlights: Loud Luxury, comprised of Andrew Fedyk and Joe Depace, first gained widespread attention with their 2017 breakout single Body, featuring Brando. The track became a global hit, amassing over a billion streams and earning multi-platinum certifications in several countries. Body was a defining moment in their career, leading to award nominations and wins, including a Juno Award for Dance Recording of the Year. Following the success of

Read More
Music 2 mins read

Flume Signs with Three Six Zero for Management

Electronic music producer Flume has signed with Three Six Zero for management, marking a new chapter in his career. Previously, he was managed by Future Classic. His bookings are now handled by Wasserman, with public relations managed by Sacks & Co in the US and All Stripes in the UK.

Career Highlights: Flume, born Harley Streten, emerged as a major force in electronic music with his self-titled debut album in 2012, which featured hit tracks like Sleepless and Holdin On. His groundbreaking sound, blending elements of future bass, trap, and experimental electronica, earned him widespread acclaim. Flume’s career reached new heights in 2016 with the release of his Grammy-winning album Skin, featuring collaborations with artists such as Tove Lo and Kai, and producing hits like Never

Read More
Music 1 mins read

Ava Max Signs with MDDN for Management

Pop star Ava Max has signed with MDDN for management, with Benjamin “Benji” Madden, Josh Madden, Jennifer Hurst, and Joey Simmrin taking on her management duties. Previously, she was managed by Scooter Braun Projects. Ava Max continues to be signed to Atlantic Records and is represented by CAA for bookings.

Career Highlights: Ava Max skyrocketed to fame with her 2018 breakout single Sweet but Psycho, which topped charts in 22 countries and solidified her place in the pop music scene. Following the success of her debut single, her debut album Heaven & Hell was released in 2020 and featured additional hits such as Kings & Queens

Read More
Sports 2 mins read

Conor McGregor Signs New Endorsement Deal with Bucked Up

MMA superstar Conor McGregor has signed an endorsement deal with Bucked Up, becoming the brand’s newest ambassador. As part of this collaboration, McGregor has worked with the company to develop two new energy drink flavors: Notorious Buck Irish Apple and Orange. The partnership also includes plans for future workout supplements, further expanding McGregor’s influence in the fitness and wellness space.

Career Highlights: McGregor, known for his charismatic personality and knockout power, rose to international fame as a UFC fighter. He made history by becoming the first fighter to hold two UFC titles simultaneously in different weight divisions—featherweight and lightweight. McGregor has been involved in several iconic fights, including his match against Floyd Mayweather in a highly publicized boxing bout in 2017.

Business Ventures: Beyond his fighting career, McGregor has expanded his empire into various business ventures. He is the founder of Proper No. Twelve Irish Whiskey, which quickly became a commercial success

Read More
Basketball 1 mins read

Tyrese Haliburton Signs New Endorsement Deal with PUMA

Indiana Pacers star Tyrese Haliburton has signed a new endorsement deal with PUMA, marking a significant move from his previous deal with Nike. The new partnership is expected to position Haliburton as one of the faces of PUMA Basketball, a title currently held by LaMelo Ball of the Charlotte Hornets. With LaMelo receiving multiple signature models and lifestyle shoes, Haliburton’s role is anticipated to expand with similar high-profile branding efforts from PUMA.

Previous Nike Partnership: Haliburton initially signed with Nike when he entered the NBA in 2020. While he did not receive a signature shoe with Nike, he was one of the faces of the brand’s GT Cut line, joining prominent players like Domantas Sabonis and Jrue Holiday.

This new PUMA deal represents a major step forward for Haliburton, as he continues to build his presence both on and off the court.

Read More
Brand Ambassador 1 mins read

Valentino Beauty Names Charli XCX as US Brand Ambassador

Valentino Beauty has announced Charli XCX as its latest US ambassador, coinciding with the launch of the brand’s Spike Valentino Buttery Matte Lip Color. The singer’s growing list of beauty partnerships this year includes collaborations with skincare brands Laneige and K18.

Ambassadorships and Collaborations: By joining Valentino Beauty, Charli XCX is now part of a prestigious roster of ambassadors that includes actress Florence Pugh and actor-singer Tan Jianci, who represents the brand in China.

Career Highlights: Charli XCX has made a major impact on the music scene, known for her genre-defying pop sound and hit songs like Boom Clap, Boys, and Vroom Vroom. In addition to her music career, she has been a trailblazer in the fashion and beauty space, continually expanding her influence with high-profile brand partnerships.

With this new collaboration, Charli XCX further solidifies her presence in the beauty industry, contributing to Valentino’s ever-evolving brand image.

Read More
Endorsement Deals 2 mins read

Sarah Michelle Gellar Collaborates with Philosophy on New Campaign

Sarah Michelle Gellar, best known for her iconic role as Buffy the Vampire Slayer, has partnered with skincare brand Philosophy for the launch of its new Ultimate Miracle Worker Face & Neck Cream. Represented by CAA and Linden Entertainment, Gellar stars in a unique horror-themed campaign that addresses concerns about using retinol in skincare routines. The campaign includes a short horror film directed by Joe Pernice and filmed by renowned horror Director of Photography Jason Krangel, perfectly aligning with Gellar’s association with

Read More
Endorsement Deals 2 mins read

Maxx Crosby Named Brand Ambassador of Saxx Underwear

Las Vegas Raiders defensive end Maxx Crosby has been announced as the new brand ambassador for Saxx Underwear. Represented by Wasserman, Crosby will appear in ads for the brand and take on a key role in their college football-focused NIL (Name, Image, and Likeness) campaign.

Campaign Overview: Building on Saxx’s 2022 campaign, which featured top college pass rushers and raised funds for the Testicular Cancer Foundation, Crosby will identify standout college athletes known for their sacking abilities. Each player selected for the All-Saxx Conference will receive a personal message from Crosby, a package of Saxx products, and monetary compensation. For every sack these players achieve, Saxx will continue its $1,000 donation to the Testicular Cancer Foundation.

Multiyear Partnership: As part of the deal, Saxx Underwear will become the official sponsor of “The Rush with Maxx Crosby,” a podcast and YouTube show co-hosted by Crosby. Additionally, Saxx will be the exclusive underwear provider of the Sack Summit, an offseason

Read More
Film/TV 1 mins read

Cara Delevingne Signs with Anonymous Content for Representation

Cara Delevingne has signed with Anonymous Content for representation, expanding her versatile career in both acting and fashion. She continues to be represented by Shemarya Artists and The Lede Company.

Recent Highlights: Delevingne recently completed her acclaimed run as Sally Bowles in Rebecca Frecknall’s Cabaret in London’s West End. Additionally, she appeared in the 12th season of FX’s American Horror Story: Delicate, which won a Creative Arts Emmy for Outstanding Contemporary Costumes for a Limited or Anthology Series or Movie. She also guest-starred in the latest season of the animated series Futurama.

Fashion Career: Delevingne has been a fashion icon throughout her career, modeling for prestigious brands such as Chanel, Louis Vuitton, Burberry, Dolce & Gabbana, Fendi, and many others. She had a long-lasting professional relationship with the late Karl Lagerfeld,

Read More
Music 2 mins read

Olivia Rodrigo Collaborates with Sony to Launch New LinkBuds Colorway

Global pop star Olivia Rodrigo has teamed up with tech giant Sony to launch a new colorway for their latest LinkBuds collection. As part of the collaboration, the two new models, LinkBuds Fit and LinkBuds Open, are released in Rodrigo’s signature violet colorway. These new earbuds feature light Air Fitting Supporters, ensuring all-day comfort, no matter the wearer’s lifestyle.

Custom Design and Features: Rodrigo, alongside her producer Dan Nigro, played an active role in designing the earbuds, offering custom EQ settings and a special

Read More
Rock 2 mins read

Disturbed Signs with Independent Artist Group (IAG) for Representation

Disturbed, the iconic American heavy metal band, has signed with Independent Artist Group (IAG) for representation. They continue to be managed by Q Prime, a management powerhouse that has helped guide their highly successful career.

Career Highlights: Since their formation in 1994, Disturbed has become one of the most influential bands in the modern metal scene. Their 2000 debut album The Sickness propelled them to stardom, featuring hit singles like Down with the Sickness and Stupify. Known for their unique blend of aggressive yet melodic sound, Disturbed has consistently delivered chart-topping albums. Notably, five of their seven studio albums have debuted at number one on the Billboard 200, including Believe, Ten Thousand Fists, Indestructible, Asylum, and Immortalized.

One of the band’s most significant moments came with their 2015 cover of Simon & Garfunkel’s The Sound of Silence, which became a global sensation,

Read More
Electronic 2 mins read

Brodinski Signs with Ground Control Touring for Representation

French DJ and producer Brodinski has signed with Ground Control Touring for representation and continues to be booked by Super! for his European performances.

Career Highlights: Brodinski is known for his innovative blending of electronic music with hip-hop influences, making him a standout figure in the global dance music scene. Rising to prominence in the late 2000s, Brodinski’s early works were rooted in techno and electro, and his collaboration with labels such as Turbo and Ed Banger Records helped solidify his position as a major player in the electronic music world.

In 2015, Brodinski shifted his sound to focus more on hip-hop with the release of his debut album Brava. This genre-blending project featured collaborations with notable hip-hop artists such as Young Scooter, Slim Thug, and iLoveMakonnen, showcasing his ability to cross genres seamlessly.

Brodinski is also a co-founder of the label Bromance, which has released music from prominent artists such as Gesaffelstein.

Read More
Music 2 mins read

Giggs Signs with Wasserman for Worldwide Representation (Excluding North America)

British rapper Giggs has signed with Wasserman for worldwide representation, excluding North America, with Mike Malak as his point agent.

Career Highlights: Giggs, born Nathaniel Thompson, is one of the most influential figures in the UK rap scene. Emerging from Peckham, London, Giggs made a name for himself with his gritty, street-oriented lyrics and unique delivery. His breakthrough came with the release of his debut album Walk in da Park in 2008, which cemented his place in the UK music industry. His follow-up albums, including Let Em Ave It and Landlord, further solidified his reputation as one of the leading voices in UK rap.

Giggs’ 2016 album Landlord debuted at number two on the UK Albums Chart and featured the hit single Whippin’ Excursion. He has since collaborated with major artists such as Drake, appearing on tracks like KMT and No Long Talk from Drake’s More Life playlist, giving him even more global recognition.

Festival

Read More
Film/TV 2 mins read

Lupita Nyong’o Named Global Brand Ambassador for Chanel

Oscar-winning actress and producer Lupita Nyong’o has been announced as Chanel’s new global brand ambassador. Represented by CAA, Nyong’o has been a friend of the Chanel house for over a decade, frequently gracing red carpets in Chanel’s iconic designs.

Career Highlights: Nyong’o burst onto the global stage with her Academy Award-winning performance in 12 Years a Slave, earning her the Oscar for Best Supporting Actress. Since then, she has starred in major blockbusters, including Black Panther, the Star Wars saga, and her most recent project, A Quiet Place: Day One. At the 2023 Toronto International Film Festival, she voiced the lead character in DreamWorks Animation’s The Wild Robot.

Nyong’o also recently launched her weekly podcast, Mind Your Own, which highlights the stories of African people worldwide in search of love, family, and new beginnings. Next year, she will return to the stage in Twelfth Night

Read More
Brand Ambassador 1 mins read

Kate McKinnon Joins Philips Sonicare as Brand Ambassador

Actress and comedian Kate McKinnon has been announced as the latest brand ambassador for Philips Sonicare, starring in a humorous new campaign. McKinnon, who is represented by CAA and Artists First, continues her streak of comedic advertising following her partnership with Hellmann’s earlier this year.

In the campaign video titled Sonicare Switch, McKinnon plays the mythical Susan Toothbrush, a quirky character who magically appears in people’s bathrooms to help them make better oral healthcare decisions. In the spot, Susan Toothbrush hilariously criticizes a man’s outdated toothbrush, calling it an “ancient bristle-stick” just as he prepares for a job interview.

The campaign will be distributed widely through various platforms including social media, retail stores, linear TV, and programmatic video on YouTube, Prime Video, Meta, TikTok,

Read More
Agency Signing 1 mins read

Jalen Rasheed Nailor Signs with 1 of 1 Agency

Jalen Rasheed Nailor, an NFL wide receiver, has signed with 1 of 1 agency, further enhancing his off-field representation.

Career Highlights: Nailor, known for his speed and athleticism, currently plays as a wide receiver for the Minnesota Vikings in the NFL. A standout at Michigan State University, Nailor developed a reputation for his big-play ability, earning the nickname “Speedy.” His combination of quickness and route-running skills made him a key offensive weapon for the Spartans.

Since being drafted into the NFL in 2022, Nailor has shown potential as a dynamic receiver, contributing to the Vikings’ offense with his versatility and ability to stretch the field. With 1 of 1 agency representing him, Nailor is poised to expand his brand beyond the football field.

Read More
Music 1 mins read

Daniel Allan Signs with United Talent Agency (UTA)

Rising electronic music producer Daniel Allan has signed with United Talent Agency (UTA) for representation. He continues to be managed by Delfina Glover, marking a new chapter in his rapidly growing career.

Career Highlights: Known for his genre-blurring sound, Allan has made a name for himself in the electronic music world, blending elements of house, pop, and experimental beats. His innovative use of Web3 technology in the music space, particularly through NFTs, has earned him significant attention as an independent artist pushing boundaries. Allan has collaborated with a wide range of artists and producers, and his releases have garnered millions of streams across platforms.

With a focus on community-building and fan engagement, Allan has been able to connect with listeners in unique ways, making him a standout in the modern music landscape. Now with UTA behind him, Allan is set to take his career to even greater heights.

Read More
Music 1 mins read

Cardinal Black Signs with WME for Representation

British rock band Cardinal Black has signed with WME for worldwide representation, adding to their growing success in the music industry. They continue to be repped by Soldout Productions for European bookings and are managed by Impresarius.

Career Highlights: Formed by members of the Welsh rock scene, Cardinal Black has rapidly built a reputation for their powerful sound, blending elements of classic rock and blues with modern influences. Led by singer Tom Hollister, the band’s soulful vocals and dynamic performances have earned them a loyal fan base.

Their debut album, January Came Close, received critical acclaim for its emotive songwriting and impressive musicianship. Since then, the band has performed at notable festivals and headlined shows across Europe, showcasing their talents to larger audiences.

With WME now representing them, Cardinal Black is set to continue making waves in the

Read More
Music 1 mins read

Rita Ora Signs with Range Media Partners for Management

Rita Ora, the multi-hyphenate star, has signed with Range Media Partners for representation across music, film/TV, endorsements, and more. She continues to be booked by Wasserman for tours, represented by CAA for film/TV, and has PR handled by Permanent Press Media in the U.S. and Stoked PR in the UK.

Music Career: As a musician, Rita Ora has achieved immense success, amassing over 10 billion global streams and securing 13 top 10 singles in the UK, including four No. 1 hits. Her debut album, Ora, debuted at No. 1 on the UK Albums Chart, and she has continued to release hits like Let You Love Me and Anywhere, making her one of the most prominent British pop stars of her generation.

Film and TV: Beyond music, Ora has made significant

Read More
Endorsement Deals 1 mins read

Lauren London, Mookie Betts, and Pusha T Collaborate with LEGO on New Campaign

LEGO has launched its Touch of Gold initiative, a campaign that celebrates influential Black figures in creative spaces, featuring Los Angeles Dodgers outfielder Mookie Betts, actress Lauren London, and rapper Pusha T alongside their families. The campaign showcases each star at home, highlighting the creative ways they build connections with their children through LEGO.

Campaign Overview:

Mookie Betts is seen building LEGO flowers outdoors with his wife and two children, emphasizing the importance of family time and creativity in their backyard. Lauren London, known for her role in ATL, invites her little ones into a colorful playroom filled with LEGO bricks, where they unleash their imaginations with animals and spaceships. Pusha T, the renowned Virginia rapper, takes his family into… Read More