Latest News

Endorsement Deals 2 mins read

C.P. Company x adidas Originals Unveil Collaborative Campaign Featuring British Icons

In celebration of the SPZL line's tenth anniversary, C.P. Company and adidas Originals have launched a highly anticipated collaborative apparel and footwear collection. The campaign, titled Party of Dreams, showcases a lineup of prominent British talent, including actor Ashley Walters, acclaimed actor Stephen Graham, legendary musician Goldie, model Robert Brooks, and model Toby Mclellan, bringing together a dynamic mix of style and cultural influence.

Talent Highlights:

Ashley Walters: Known for his powerful portrayal of Dushane in the acclaimed British crime drama Top Boy, Walters has also stepped behind the camera as a director. His recent directorial projects include the much-anticipated series A Thousand Blows, further establishing his presence in the entertainment industry.

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Basketball 2 mins read

Malik Monk Collaborates with Pizza Guys on New Campaign

Sacramento Kings guard Malik Monk has teamed up with Pizza Guys, a Sacramento-based pizza franchise known for its fresh, high-quality offerings, to launch the "Malik Monk Special" in celebration of the basketball season. This collaboration, part of Monk's brand ambassador role announced earlier this year, features a pizza topped with four premium meats—pepperoni, cup and crisp pepperoni, bacon, and sausage—paired with a side of Cheezee Pepperoni Rolls.

In a unique addition, Pizza Guys has introduced a limited-edition box that transforms into a basketball hoop, allowing fans to shoot hoops at home while watching Monk on the court. Additionally, fans can pick up a Pizza Guys x Malik Monk mini basketball for $4 at participating locations, further enhancing the experience for basketball and pizza lovers alike.

Career Highlights: Malik Monk, born on February 4, 1998, in Jonesboro, Arkansas, has made a name for himself as an electrifying shooting guard

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Sports 2 mins read

Sophie Cunningham Signs with William Raymond Communications for PR

Phoenix Mercury guard Sophie Cunningham has officially signed with William Raymond Communications for public relations representation, marking a new chapter in her career as she broadens her presence beyond the basketball court. Cunningham continues to be represented by Golden Standard Sports and Entertainment.

Career Highlights: Sophie Cunningham, a standout player known for her resilience and leadership, first rose to prominence during her collegiate career at the University of Missouri. As a Tiger, she became the all-time leading scorer in Missouri program history, amassing 2,187 points. Cunningham’s performance earned her three First-Team All-SEC selections, highlighting her as one of the top players in the conference.

In the 2019 WNBA Draft, Cunningham was selected 13th overall by the Phoenix Mercury. Since joining the league, she has made

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Electronic 2 mins read

Maxi Meraki Signs with CAA for Representation

Belgian DJ and producer Maxi Meraki has officially signed with Creative Artists Agency (CAA) for representation, a milestone that underscores his rising influence in the electronic music scene. Known for his soulful and innovative approach to music, Meraki continues to be managed by Blue Flame Agency, which has played a pivotal role in shaping his career.

Career Highlights: Maxi Meraki has built a reputation as a dynamic force in electronic music, producing a unique blend of deep house and melodic techno. His work has been released on prominent labels including Abracadabra, Monaberry, Get Physical, Ultra Records, and Artbat’s Upperground, consistently earning spots on music charts. Tracks like “Dare Your Move,” released on Spinnin’ Deep in 2022, have become fan favorites and even caught the attention of Ibiza’s Solomun, who included the track in his residency performances.

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Boxing 2 mins read

Mike Tyson Named Brand Ambassador for NAGA

https://www.youtube.com/watch?v=S7aFx3PzDZ4

Boxing legend Mike Tyson has joined NAGA, a social trading-focused online broker, as their newest brand ambassador. In the "Party of Dreams" campaign video, Tyson humorously navigates the convenience of using NAGA’s all-in-one app, contrasting it with the hassle of juggling multiple financial apps. The platform allows users to manage trading, copy trading, investing, cryptocurrency, and payments all within a single app, aligning with NAGA’s commitment to simplifying the financial experience.

Upcoming Fight: Tyson is set to return to the ring for an anticipated match against YouTuber-turned-boxer

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Music 2 mins read

Ariana Grande Stars in Swarovski’s ‘Party of Dreams’ Holiday 2024 Campaign

Swarovski has launched its Holiday 2024 campaign, Party of Dreams, featuring global brand ambassador Ariana Grande. This luxurious campaign, directed by Swarovski’s Creative Director Giovanna Engelbert and shot by renowned photographers Mert and Marcus, takes place in an opulent, Swarovski-themed nightclub setting. Grande appears in a series of stunning shots and videos wearing jewelry from Swarovski's Millenia and Matrix Crash collections, styled in an outfit specially designed by Engelbert.

About the Partnership: Ariana Grande, who was announced as Swarovski’s global brand ambassador in July 2024, has brought her signature elegance to the Party of Dreams campaign, embodying the brand's celebration of glamour and modern luxury. The campaign video features Grande alongside other guests, creating a festive scene that showcases Swarovski's bold and intricate designs.

Career

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Comedy 2 mins read

Funny Marco Signs with William Raymond Communications for PR

Social media star and comedian Funny Marco has signed with William Raymond Communications for public relations representation, further solidifying his influence in the digital entertainment space. He continues to be represented by IAG for bookings.

Social Media and Career Highlights: Funny Marco, born Marco Summers, rose to fame through his engaging pranks and skit-based videos that quickly went viral across social media platforms. With over 5 million followers on Instagram, boasting an engagement rate of nearly 1.5%, and over 2.6 million followers on TikTok, with an impressive 3% engagement rate, Marco has successfully captivated a large and loyal audience with his unique sense of humor and relatable content.

He initially built his platform on YouTube in 2018, where his distinct comedic style and prank videos attracted a rapid following. His viral prank video, “SHE DIDN'T EXPECT

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Business Ventures 2 mins read

Britney Spears Launches Jewelry Line ‘B Tiny’

Pop icon Britney Spears has announced the launch of her first jewelry line, B Tiny, surprising fans with a new venture after her recent decision to step back from the music industry. The launch, made public on November 3, 2024, sees Spears diving into jewelry design after previously exploring the fashion industry with clothing collections. This line marks her first official jewelry collection, which she teased with a preview of a golden hand chain adorned with cerulean gemstones, worn around the wrist and middle finger.

About 'B Tiny': The B Tiny collection features pieces that reflect Spears’s personal style and penchant for sparkle, introducing a fresh and glamorous take on jewelry for her fanbase. This exclusive preview included a unique hand chain design, showcasing Spears's eye for detail and flair for elegant, statement pieces.

Career Highlights: Britney Spears catapulted to fame in the late 1990s with her

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Investments 2 mins read

Khaotic Joins SneakyLinks as Investor and Brand Ambassador

Love & Hip Hop star and rapper Khaotic has joined SneakyLinks, a new social media app, as an investor and brand ambassador. SneakyLinks, co-founded by investor Daniel Gamble and rap legend Jim Jones, launched at Invest Fest '24, drawing attention for its innovative, privacy-focused platform. With Khaotic’s involvement, SneakyLinks aims to expand its appeal among younger audiences seeking an alternative to mainstream social media, offering a more community-oriented, authentic space.

Career Highlights: Known for his energetic style and candid personality, Khaotic—born Rubin Carlton McFadden—has gained popularity in the music industry with tracks like "Action," "Keep it Real," and "Can't Win for Losing." His breakout single, "These Hoes For Everybody," released in 2015, attracted wide attention and solidified his reputation in the rap scene.

In addition to his

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Country 2 mins read

Danielle Bradbery Signs with Reliant Talent Agency

Country singer Danielle Bradbery has signed with Reliant Talent Agency for representation, adding to her already impressive team. She continues to be managed by Why&How, with PR handled by Kirby Allison Public Relations.

Career Highlights: Danielle Bradbery first rose to fame in 2013, winning Season 4 of The Voice at just 16, making her the youngest winner in the show's history at that time. Following her victory, she released her debut self-titled album, which included popular tracks like "The Heart of Dixie." Bradbery showcased her artistic growth with her second album, I Don’t Believe We’ve Met (2017), featuring the hit single "Sway" and marking a new phase in her career.

In recent years, Bradbery has collaborated with notable artists such as Thomas Rhett and Nick Jonas and has

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