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Brand Ambassador 1 mins read

Cleartrip Scores Big with MS Dhoni as Brand Ambassador

The Indian online travel giant, Cleartrip, has pulled off a game-changing move by enlisting the legendary Mahendra Singh Dhoni, former captain of the Indian cricket team, as its newest brand ambassador.

🌍 A Global Travel Icon: Cleartrip's strategic partnership with Dhoni, known for his exceptional cricketing career and widespread popularity, signals a bold step towards enhancing the brand's global visibility and appeal.

💼 Charting a New Course: With Cleartrip CEO Ayyappan Rajagopal's recent teaser campaign generating buzz about a new brand ambassador, the official announcement of Dhoni's association has sparked excitement and anticipation among fans and industry observers alike.

🚀 Elevating Brand Visibility: Rajagopal's vision for Cleartrip's growth trajectory aligns perfectly with Dhoni's unparalleled influence and credibility, promising to amplify

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Campaigns 2 mins read

Infinix Teams Up with Wahaj Ali for an Exciting Journey with the NOTE 40 Series

Step into a vibrant new chapter as Infinix, a leading name in the world of smartphones, unveils an exhilarating collaboration with the versatile and acclaimed Pakistani actor, Wahaj Ali. This dynamic partnership marks a thrilling new era for both Infinix and Wahaj Ali, promising innovation, creativity, and boundless possibilities.

🌌 A Star in the Making: Wahaj Ali's journey in Pakistan's entertainment industry has been nothing short of spectacular. Renowned for his exceptional talent and diverse roles, Wahaj has captivated audiences with his nuanced performances and undeniable charm.

🎭 Versatility Personified: From romantic dramas like "Mujhe Pyaar Hua Tha" to intense thrillers like "Jurm," Wahaj has showcased his range as an actor, earning accolades and admiration along the way. His debut in Lollywood with "Teri Meri Kahaniyaan" further cemented his status as a rising star in the film industry.

📸 Exclusive Collaboration: Infinix's partnership

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Campaigns 2 mins read

STARRY and Lil Durk Team Up for STARRY FIZZ FEST

Get ready to shoot hoops and sparkle with excitement as STARRY® partners with rapper Lil Durk to launch the thrilling STARRY FIZZ FEST, a unique basketball skills competition offering students from Historically Black Colleges and Universities (HBCUs) a chance to win big!

🌠 Refreshing Collaboration: STARRY®, known for its zesty lemon-lime flavor and crisp bite, joins forces with Lil Durk, a passionate basketball enthusiast, to bring a fresh twist to college hoops. This spring, students from Norfolk State University, Hampton University, Jackson State University, and Morgan State University can vie for over $333,000 in scholarships and prizes. The grand prize includes an NIL (Name, Image, Likeness) deal typically reserved for student-athletes, granting the winner an exclusive opportunity to become the face of STARRY® and score an all-expenses-paid trip to Kia NBA Tip-Off!

🏆 Campus Showdown: STARRY FIZZ FEST promises fierce competition

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Campaigns 2 mins read

LOEWE Unveils “Decades of Confusion” Film Starring Dan Levy & Aubrey Plaza

Prepare for a spellbinding journey through time and style as LOEWE launches its latest film extravaganza, "Decades of Confusion," featuring the dynamic duo of Dan Levy and Aubrey Plaza.

🔤 The Name Game: LOEWE's playful exploration of its name takes center stage in "Decades of Confusion," a whimsical spelling bee that traces the evolving pronunciation and spelling of the iconic brand over the years.

🎥 Star-Studded Cast: Directed by Ally Pankiw and penned by the witty Dan Levy, the film showcases Levy as the perplexed judge of a national spelling bee spanning from 1971 to the present. Enter Aubrey Plaza, who dazzles in multiple roles as quirky contestants representing each era.

👗 Fashion Time Warp: Plaza's transformation is a feast for the eyes, courtesy of LOEWE's iconic archive pieces and the creative genius of award-winning hair stylist Michelle Ceglia. From

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Campaigns 2 mins read

Lizzo’s Yitty Unveils Debut Swimwear Collection, Embracing Inclusive Sizing from 6X to XS

Summer just got a whole lot sassier with Lizzo's highly anticipated swimwear collection from Yitty, set to make waves starting this Monday exclusively on the brand’s website.

🌟 A Celebration of Diversity: As the Grammy-winning artist and cofounder of Yitty, Lizzo brings her signature confidence and inclusivity to the forefront with this groundbreaking swimwear line. Designed with inclusive sizing from 6X to XS, every body can dive into summer with style.

💫 Innovative Design and Comfort: The collection is a testament to Yitty’s commitment to shaping and smoothing technology. Each swimsuit silhouette, ranging from cheeky to full coverage, boasts double-layered tricot compression zones strategically placed in the waist and belly areas for a comfortable yet flattering fit that accentuates curves.

🎨 Vibrant Variety: Dive into a palette of six captivating colors and one

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Endorsement Deals 2 mins read

ATEEZ×SHIBUYA109: A First-Ever Collaboration Delights Fans with Limited Edition Goods and Pop-Up Stores

Excitement fills the air as ATEEZ, the dynamic eight-member boy group from South Korea, partners with Tokyo's iconic fashion building "SHIBUYA109" for an exclusive Spring Campaign. This groundbreaking collaboration brings ATEEZ's captivating style to the forefront of the Shibuya and Abeno stores, along with the trendy "MAGNET by SHIBUYA109."

🌸 Spring Campaign Extravaganza: From April 12th to 25th, fans and fashion enthusiasts can immerse themselves in ATEEZ's world at the SHIBUYA109 Shibuya and Abeno stores, and from April 12th to 18th at MAGNET by SHIBUYA109. The buildings will be adorned with ATEEZ's striking visuals, creating a vibrant atmosphere that celebrates music and style.

🎉 Exclusive Merchandise and Pop-Up Stores: As part of the collaboration, a special "NOT OKAY" POPUP STORE will grace the 8th floor of the Shibuya store and the Abeno store, offering a range of SHIBUYA109 limited edition goods. Fans can get their hands on

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Brand Ambassador 2 mins read

Pamela Reif Joins Hey Tea as Healthy Lifestyle Advocate

Renowned German fitness influencer Pamela Reif has teamed up with Hey Tea, the innovative Chinese tea brand known for its modern take on tea culture, as its inaugural Healthy Lifestyle Advocate.

🌱 Promoting Healthy Choices: Hey Tea's collaboration with Pamela Reif underscores its commitment to providing transparent information about its products and promoting healthy beverage choices. The brand's move to disclose detailed ingredients and nutritional data for its popular offerings aligns with Reif's advocacy for a balanced and mindful approach to nutrition.

🍓 Official Healthy Options: As part of this partnership, Pamela Reif has identified five menu selections from Hey Tea as official healthy options. These selections, characterized by real fruit and tea without added flavorings, exemplify Hey Tea's dedication to offering wholesome and nutritious beverage choices.

🌏 Global

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New Signings 2 mins read

Takashi Yamazaki, ‘Godzilla Minus One’ Filmmaker, Joins CAA for Representation

Japanese filmmaker Takashi Yamazaki, renowned for his groundbreaking work on the Oscar-winning blockbuster "Godzilla Minus One," has signed with Creative Artists Agency (CAA) for representation.

🌟 Oscar-Winning Success: Yamazaki's visionary work as writer, director, and VFX supervisor on "Godzilla Minus One" catapulted the film to unprecedented success, earning it the first-ever nomination and win for a Japanese production in the VFX category at the Academy Awards. The film's triumph over formidable contenders like "The Creator," "Guardians of the Galaxy Vol. 3," and "Mission: Impossible – Dead Reckoning Part One" solidified Yamazaki's status as a masterful filmmaker on the global stage.

🎥 Box Office Sensation: Alongside its critical acclaim, "Godzilla Minus One" achieved commercial greatness, becoming the third-highest grossing foreign language feature in U.S. box office history. Yamazaki's storytelling prowess and innovative visual effects captivated audiences worldwide, establishing him as a visionary force in modern cinema.

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Campaigns 2 mins read

Irina Shayk and Karlie Kloss Shine in Swarovski’s Venus-Inspired Campaign

Swarovski unveiled a dazzling spectacle with its latest campaign, showcasing the beauty and elegance of supermodels Irina Shayk and Karlie Kloss in a Venus-inspired shoot for the upcoming spring-summer collection.

✨ Crystal Adorned Brilliance: Irina Shayk, the stunning 38-year-old supermodel, mesmerized in a crystal-adorned bra that exuded sheer elegance and glamour. Her underwater-themed accessories, including stacks of bangles and multiple earrings, added a touch of aquatic enchantment to the shoot.

🌊 Underwater Fantasy: With her hair styled into a sleek wet-look updo adorned with pearls, Irina Shayk embodied the essence of Venus emerging from the sea. Her subtle makeup look complemented the ethereal theme, enhancing her natural beauty and captivating presence.

💙 Glamorous Jewellery:

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Endorsement Deals 2 mins read

Hailey Bieber Stuns in Victoria’s Secret Bridal Line Debut 💍👰🏼

Renowned model and Rhode Beauty founder Hailey Bieber has stepped into the spotlight as the face of Victoria's Secret Bridal Line, showcasing an exquisite array of bridal wear that embodies elegance and sophistication.

🌟 Vision in White: In a series of captivating photos shared on Victoria's Secret's Instagram page, Hailey Bieber shines in the brand's re-launched 'Bridal Shop.' Adorned in a short white robe, her brunette bob styled with a side part and voluminous waves, Hailey exudes timeless bridal beauty.

💐 Bridal Elegance: The daughter of actor Stephen Baldwin effortlessly embodies the essence of bridal elegance in Victoria's Secret's latest collection. Her radiant smile, paired with a delicate white coffee cup, adds a touch of charm and allure to the bridal-themed photoshoot.

👑 Joining Elite Ranks: Hailey Bieber joins the league of iconic

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