PEPSI Welcomes Summers with a New Campaign and a Brand-New Look with Jacqueline Fernandez
Pepsi®, the iconic beverage brand, is gearing up to embrace the summer season in Sri Lanka with its latest film starring the charismatic Jacqueline Fernandez. Aligned with the campaign positioning 'Refreshing Pepsi, Bold New Look,' this TVC offers a modern take inspired by Pepsi®'s legendary Cindy Crawford commercial, showcasing a bold makeover of the Pepsi packaging.
📅 Launch and Concept: The campaign launch coincides with the onset of summer, highlighting Pepsi®'s commitment to refreshing experiences and innovation. The film features a captivating narrative set at a vintage gas station, where Jacqueline Fernandez's appearance adds an element of allure and excitement to the brand's new look.
👀 Jacqueline's Impact: Jacqueline Fernandez's inclusion in the campaign amplifies its appeal, as she embodies the essence of modernity and style. Her effortless charm and energy resonate with Pepsi®'s message of embracing bold transformations
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