Latest News

Brand Ambassador 2 mins read

Pat Cummins Brings His Signature Poise to Carrera as the Brand’s New Ambassador

In sports, there are individuals who transcend their sport, embodying excellence and a unique style that sets them apart. Pat Cummins is one such figure, daring to be different and pushing the boundaries of what's possible. Carrera, known for its innovative eyewear designs and commitment to excellence, finds a perfect match in Cummins as they both strive to be at the pinnacle of their respective industries.

🌍 A Historic Comeback: Amidst Australia's remarkable comeback in the 2023 ODI World Cup, Pat Cummins emerged not just as a cricketing hero but also as a symbol of resilience and leadership. Cummins, Australia's captain, led the team to a historic nine consecutive victories, including a memorable upset win over host nation India. His remarkable performance on the field immortalized him as one of cricket's greatest captains, showcasing his skill with both the ball and bat.

🌟 Beyond Sports Excellence: Cummins' star continues to

… Read More
Brand Ambassador 2 mins read

Tommy Hilfiger Unveils Georgia May Jagger as Summer 2024 Watch and Jewellery Collection Ambassador

Tommy Hilfiger, the iconic fashion brand, has proudly announced Georgia May Jagger as the brand ambassador for its Spring Summer 2024 watch and jewellery collection campaign. Georgia May Jagger's natural charisma, optimism, and effortless style perfectly embody Tommy Hilfiger's Classic American Cool DNA, bringing a refreshing touch to the brand's latest offerings. The campaign, captured by Scott Trindle in the picturesque setting of Barcelona, Spain, showcases the fusion of timeless elegance and contemporary allure.

⌚ Women's Watch Collection: The Spring Summer women's watch collection introduces the Sport Lux range, featuring bold 40mm stainless-steel cases with ceramic accents, multifunctional movements, and crystal indexes. The collection highlights a dressed-up timepiece with a crystal-set bezel and tonal dial, presented on link bracelets for a relaxed yet sophisticated spring aesthetic. Versatile jewellery styles complement the watches, including integrated bracelets in various finishes

… Read More
Brand Ambassador 2 mins read

Castrol and bp Sign Shah Rukh Khan as Brand Ambassador: Embracing Innovation and Excellence in Lubricants

Castrol, a leading global lubricants brand under the bp Group, has announced a strategic partnership with the iconic Shah Rukh Khan as its brand ambassador. This collaboration signifies Castrol's commitment to delivering high-performance lubricants and furthering its presence in the automotive industry.

πŸ‘‘ Shah Rukh Khan as Ambassador: Over the next two years, Shah Rukh Khan will be featured in digital, print, and TV campaigns for bp and Castrol, showcasing their extensive range of products designed to enhance vehicle performance.

πŸ”§ Shared Values of Innovation: Sashi Mukundan, President of bp India and Senior Vice President of the bp group, highlighted the association with Shah Rukh Khan as a reflection of their dedication to innovation, performance, reliability, and sustainability in the automotive sector. This partnership underscores their joint efforts in shaping the future of mobility.

… Read More
Brand Ambassador 2 mins read

Eveready Industries India Ropes in Neeraj Chopra as New Brand Ambassador: Powering Excellence and Innovation

Eveready Industries India (EIIL), a leading battery brand, has announced its exciting collaboration with Neeraj Chopra, the reigning Olympic gold medalist and World No. 1 in men's javelin, as its new brand ambassador. This partnership underscores Eveready's commitment to excellence and innovation, marked by the launch of the new Ultima Alkaline battery series.

πŸ”‹ Ultima Alkaline Series: The Ultima Alkaline battery series represents a significant leap in technology, offering 400% more power for longer running toys and gadgets. Eveready's focus on delivering long-lasting value-for-money solutions for high-drain devices aligns perfectly with the needs of modern-day India.

πŸ… Chopra's Inspiration: Neeraj Chopra's remarkable journey to success has inspired millions worldwide, embodying values of performance, power, endurance, and reliability. His partnership with Ultima reflects a shared commitment to setting new benchmarks for excellence in the industry.

… Read More
New Signings 2 mins read

SMAC Entertainment Signs NFL Wide Receiver DK Metcalf For Management: Expanding Brand Presence Beyond the Field

SMAC Entertainment, the renowned management and production company co-founded by Constance Schwartz-Morini and Michael Strahan, has welcomed star NFL wide receiver DK Metcalf to its roster, signaling a strategic move towards expanding his brand presence beyond the football field.

🀝 Collaboration Goals: SMAC will collaborate with Metcalf to identify new business ventures that align with his brand image, including opportunities in entertainment production, future endorsements, licensing, and partnerships. The firm's dedicated team, led by Jose Diaz, Derek Sanderson, and Georgie Moskowitz, will spearhead these efforts to maximize Metcalf's potential in diverse sectors.

πŸ† NFL Career Highlights: Metcalf, a second-round pick in the 2019 NFL Draft after an impressive collegiate career at the University of Mississippi, has made significant strides since joining the Seattle Seahawks. His NFL debut in 2019 marked the beginning of a stellar career, breaking franchise records and setting NFL records for receiving

… Read More
New Signings 2 mins read

The Girls On The Bus’ Scribe Tawal Panyacosit Inks With M88

Fresh off the Max debut of 'The Girls on the Bus,' where he serves as a story editor, Tawal Panyacosit has signed with M88 for representation, marking another milestone in his flourishing career.

πŸŽ₯ About 'The Girls On The Bus': Created by Amy Chozick and Julie Plec, the political drama follows the journey of four female journalists as they navigate the complexities of covering flawed presidential candidates. Panyacosit's role as a story editor in the series has contributed to its success, with the first two episodes starring Melissa Benoist, Carla Gugino, and more, produced by Berlanti Productions, premiering on March 14.

πŸ–‹οΈ Writing Credits: Panyacosit's impressive writing credits include collaborations with showrunners Julie Plec and Marguerite MacIntyre on 'Vampire Academy' for Peacock, and 'Life After First Failure' for CW Seed, a series that he co-created, co-developed, and co-executive produced. His passion for genre storytelling, encompassing magical, mystical, mythological, and musical elements, serves as a driving force in his creative endeavors.

… Read More
New Signings 2 mins read

Melina Kanakaredes Signs With CESD: Versatile Actress Expands Representation

Melina Kanakaredes, renowned for her memorable role as Stella Bonasera in 'CSI: NY,' has signed with CESD for representation, marking a new chapter in her illustrious career. Kanakaredes's portrayal of Detective Stella Bonasera captivated audiences during the six-season run of 'CSI: NY' on CBS from 2004-2010, showcasing her talent and versatility as an actress.

πŸŽ₯ Recent Projects: Most recently, Kanakaredes has been captivating viewers as Nancy Dunlop on Showtime's hit series 'Billions.' Her impressive resume also includes starring roles in NBC's 'Providence,' appearances on 'The Resident,' 'The Practice,' 'Leaving L.A.,' and 'NYPD Blue.' She also had a significant arc on the ABC series 'Notorious,' alongside Piper Perabo and Daniel Sunjata, as well as a recurring role in the Netflix animated series 'Blood of Zeus.'

🌟 Feature Film Roles: In the feature film space, Kanakaredes has showcased her talent in a range of roles, including the thriller drama 'Snitch,' starring alongside Dwayne Johnson

… Read More
New Signings 2 mins read

UTA Signs β€˜May December’s Cory Michael Smith: Actor Expands Horizons Across Film, Television, and Theater

UTA has signed actor Cory Michael Smith, known for his role in 'May December,' for representation in all areas, with an eye toward securing him new opportunities across film, television, theater, and more. The signing follows Smith's notable supporting role in 'May December,' Netflix's Oscar- and Golden Globe-nominated drama directed by Todd Haynes. Smith's portrayal of Georgie, a pivotal character in the film, garnered critical acclaim, contributing to the film's success as one of the most acclaimed releases of 2023.

πŸ“½οΈ Recent Projects: Currently, Smith is in production on Jason Reitman’s 'SNL 1975,' a project chronicling the events leading up to Saturday Night Live's debut. In this upcoming series, Smith takes on the role of actor and comedian Chevy Chase, showcasing his versatility and range as an actor.

🎬 Career Highlights: Prior to his role in 'May December,' Smith has made notable appearances on Gillian Flynn's Amazon series 'Utopia' and Netflix's 'Transatlantic.' His performance in

… Read More
Campaigns 1 mins read

Bukayo Saka Launches His Own Brand of Nando’s Hot Sauce: ‘Peri-Peri Saka’ Adds Spice to Nando’s Menu

Arsenal's rising star Bukayo Saka is not just delivering goals on the pitch; he's spicing things up off the field too. The England international, enjoying a stellar season with 16 goals in 37 appearances for Mikel Arteta's squad, has teamed up with popular chicken restaurant Nando's to introduce his own line of hot sauce titled 'Peri-Peri Saka.'

🌟 A Flavorful Collaboration: The new condiment, available at Nando's branches across the UK and Ireland starting Tuesday, combines Saka's love for BBQ and tomato flavors with Nando's signature Peri-Peri sauce, creating a tantalizing blend that promises to add an extra kick to customers' meals.

πŸ”₯ Spicing Up the Menu: Saka's passion for spice is well-known, with former Arsenal teammate Pierre-Emerick Aubameyang affectionately calling him 'Little Chili,' a nickname that reflects Saka's fiery style both on and off the pitch.

The collaboration

… Read More
Campaigns 2 mins read

Calvin Klein Launches New Calvin Klein Home Campaign Starring Camila Morrone

Calvin Klein, a prominent fashion brand owned by PVH Corp. [NYSE], has unveiled its Calvin Klein Home Spring 2024 campaign featuring the talented actress Camila Morrone, showcasing the brand's latest collection of home essentials. This campaign marks the debut of the first collection under Revman International, Calvin Klein's license partner for home accessories.

πŸ“… Spring 2024 Campaign Debut: The Calvin Klein Home campaign for Spring 2024 introduces Emmy Award-nominated actress Camila Morrone in a series of cinematic still life portraits alongside the brand's newest home bedding and bath textiles. The collection includes the Washed Texture Duvet Set in white, the Aquarelle Floral Bed, the Honeycomb Blanket in off white, the Organic Earth Duvet and Sheet Set in mocha brown, and the Entwine Towel in white.

πŸ“Έ Captivating Visuals: The campaign's images, beautifully captured by Annemarieke Van Drimmelen, showcase Camila Morrone

… Read More