Soccer Archives - DealDigest

Endorsement Deals 2 mins read

Jack Harlow and Endrick Appear in New Balance’s Latest Tennis-Inspired Spot

New Balance has a sneaker called the T-500, which is not a robot but a tennis shoe — and in its latest campaign, it turns out that tennis can, in fact, be played inside a shoebox. A real one. With real football phenom Endrick volleying around not with a racket, but a soccer ball, because the rules are flexible in surreal brand worlds.

The new installment in New Balance’s “Quiet Please” series places the Real Madrid-bound striker in the middle of a match that’s less Wimbledon and more meta-sport satire. The kicker? It’s all happening inside an oversized shoebox. Watching from the sidelines of this box-universe are Endrick himself (life-sized this time) and model Gabriely Miranda, lounging at a country

New Signings 1 mins read

Richarlison Signs with CAA for Representation in Partnership with Pillar Agency

Brazilian football star Richarlison has signed with CAA for representation, in collaboration with Pillar Agency, marking a key moment in his off-field career.

Soccer Career Highlights: Richarlison has made a significant impact in both club and international football. Currently playing as a forward for Tottenham Hotspur in the Premier League, he previously had stints with Watford and Everton, where his dynamic style and goal-scoring ability earned him widespread recognition.

Internationally, Richarlison has been a standout player for Brazil. He was instrumental in helping Brazil win the gold medal at the 2020 Tokyo Olympics, finishing as the top scorer of the tournament. He has also represented Brazil in the Copa América and World Cup, showcasing his skills on the global stage.

Known for his versatility, speed, and work ethic, Richarlison continues to be a key player for both his club and country, with a promising future ahead. With CAA and Pillar Agency now handling his representation,

Endorsement Deals 2 mins read

Jude Bellingham Signs New Endorsement Deal with Louis Vuitton

Louis Vuitton has announced British soccer sensation Jude Bellingham as its newest brand ambassador. The partnership marks another significant step in Bellingham’s rising influence both on and off the pitch. Known for his impeccable style, Bellingham was voted by GQ readers as the most stylish player of the Euro 2024 tournament.

Career and Endorsements

Bellingham’s collaboration with Louis Vuitton follows a string of high-profile endorsements. In June, he was named ambassador for Skims men’s underwear, showcasing his growing appeal in the fashion world. Additionally, he recently unveiled his first signature collection with Adidas Originals, further cementing his status as a fashion-forward athlete.

Louis Vuitton’s Sporting Ambassadors

Bellingham joins a prestigious lineup of Louis Vuitton men’s ambassadors from the world

Sports 3 mins read

Soccer Superstar Mia Hamm Stars in Miller Lite Campaign

Soccer legend Mia Hamm, represented by Wasserman, is the star of Miller Lite’s latest “Great Taste, Less Filling” campaign. Known for her incredible impact on the sport, Hamm brings her star power to the brand, joining a long line of iconic athletes who have endorsed Miller Lite. In addition to Miller Lite, Hamm has previously worked with major brands such as Doritos, Frito-Lay, and Nike.

Career Highlights: Mia Hamm is widely regarded as one of the greatest female soccer players of all time. During her illustrious career, she played as a forward for the U.S. Women’s National Team (USWNT) from 1987 to 2004. Hamm’s influence on women’s soccer is unparalleled, and she remains a significant figure in the sport even after her retirement. Hamm was a crucial member of the USWNT that won the FIFA Women’s

Sports 2 mins read

Marcus Rashford and Jadon Sancho Invest in Nala’s Baby

KREPT, of the musical duo Krept and Konan and Co-Founder and Director of Nala’s Baby, has welcomed footballers Marcus Rashford and Jadon Sancho into the fold as investors in the rapidly growing brand. Launched two years ago, Nala’s Baby has seen substantial growth, with the two English footballers joining other high-profile investors such as Anthony Joshua, Jourdan Dunn, and Yung Filly.

Brand Growth and Expansion: Since its inception, Nala’s Baby has demonstrated impressive growth. This week, the brand expanded its retail presence by becoming available in its sixth national retailer, Sainsbury’s.

Soccer 1 mins read

Lionel Messi Signs New Endorsement Deal With Beats By Dre

Lionel Messi has signed a new endorsement deal with Beats By Dre, joining an elite group of ambassadors that includes LeBron James, Erling Haaland, Naomi Osaka, Sha’Carri Richardson, Lil Wayne, and Alessia Russo. This partnership adds to Messi’s extensive list of endorsements, which includes global brands such as Lowes, Lay’s, Mastercard, and many others.

Expanding

Sports 2 mins read

Real Madrid Teenager Endrick Becomes Red Bull Brand Ambassador

Real Madrid’s Brazilian teenage soccer sensation Endrick has signed a multi-year sponsorship deal with Austrian energy drinks maker Red Bull. The agreement was confirmed on Tuesday, adding another prestigious brand to Endrick’s growing list of endorsements.

Representation and Management: Endrick’s career is managed by Roc Nation Sports Brazil, an agency owned by rapper Jay-Z. Thiago Freitas, COO of Roc Nation Sports in Brazil, confirmed that the 18-year-old Brazil international will be a brand ambassador for Red Bull.

Endorsement Portfolio: This new partnership with Red Bull is a significant addition to Endrick’s endorsement roster, which already includes high-profile brands such as Disney, New Balance, and Panini. This places him in an elite group of athletes who represent the Austrian energy drink

Campaigns 2 mins read

Megan Rapinoe Stars in New Knix Campaign

Megan Rapinoe, represented by Wasserman, stars in a new campaign for Knix, an intimates and apparel brand. As the 2024 Summer Olympic Games in Paris approach, Knix is launching a bold campaign focused on addressing periods for menstruating athletes. The campaign is fronted by former Olympian Megan Rapinoe, who retired from professional soccer last year.

Campaign Focus and Objectives: The Knix campaign aims to break the stigma around menstruation, particularly for athletes competing at the highest levels. By highlighting that periods are a reality for almost all menstruating athletes, Knix is taking a significant step in supporting and normalizing this aspect of athletes’ lives. The campaign’s message underscores the importance of acknowledging and accommodating the needs of menstruating athletes, ensuring they can perform at their best without any added stress or discomfort.

Megan Rapinoe’s Involvement: Megan Rapinoe, known for her impactful presence

Soccer 1 mins read

André Silva Signs with Roc Nation for Representation

Portuguese striker André Silva has signed with Roc Nation Sports for representation, with Alan Redmond appointed as his point agent.

Club Career Highlights: Silva has played for notable clubs such as AC Milan and Eintracht Frankfurt, showcasing a strong scoring ability. During his time at Eintracht Frankfurt, he notably scored 28 goals in the 2020-2021 Bundesliga season, placing him as one of the top scorers in the league.

National Team Contributions: As a member of the Portugal national team, Silva has been instrumental in various international fixtures. He has scored over 15 goals for his national side, participating in crucial tournaments such as the UEFA European Championship and the FIFA World Cup qualifiers.

Recent Performances: In the recent seasons, Silva has continued to perform at a high level, demonstrating his skill and consistency on the field. His ability to adapt and score in different European leagues has marked him as a versatile and valuable

Sports 2 mins read

Vinicius Jr. Teams Up with Dirt Is Good as Brand Ambassador

Vinicius Jr., the dynamic Brazilian footballer, has been announced as the latest global brand ambassador for Dirt Is Good, the leading laundry brand known internationally under names such as Persil, OMO, Breeze, Skip, and Surf Excel. This partnership adds to his growing portfolio of high-profile endorsements and solidifies his status as a sought-after figure in sports marketing.

⚽ Expanding Brand Partnership: As part of the Dirt Is Good campaign, Vini Jr joins forces with Bukayo Saka of Arsenal FC and England, enhancing the brand’s connection with young, energetic sports enthusiasts who resonate with the brand’s message of embracing life’s adventures without worrying about stains. Dirt Is Good promotes the idea that getting dirty is a part of active and healthy development, a message that aligns well with the active lifestyles of both athletes.

🌍 Global Influence and Appeal: Represented by Roc Nation, Vini Jr continues to make significant

Brand Ambassador 2 mins read

Thiago Silva Joins Superbet as Brand Ambassador

Thiago Silva, the renowned footballer known for his defensive prowess, has been announced as the new brand ambassador for Superbet, a major player in the sports betting industry. This partnership leverages Silva’s global appeal and follows his previous successful endorsements.

🏅 New Partnership: Silva’s role as Superbet’s ambassador will involve various promotional activities aimed at engaging sports betting enthusiasts around the world. His strong reputation and professional integrity align well with Superbet’s commitment to responsible and exciting sports engagement.

🌍 Previous Endorsements: Prior to joining Superbet, Thiago Silva has been associated with several other brands, enhancing his visibility off the pitch. His endorsements include relationships with ONE Hyperbarics, Puma, and Trivago, showcasing his broad appeal across

Brand Ambassador 2 mins read

Trent Alexander-Arnold Joins Guess Jeans as Brand Ambassador

Trent Alexander-Arnold, the renowned footballer known for his dynamic play as a defender for Liverpool FC, has been named the new brand ambassador for Guess Jeans. This partnership highlights his influential style both on and off the pitch.

👖 New Face of Guess Jeans: Alexander-Arnold’s appointment as the brand ambassador for Guess Jeans aligns with the brand’s strategy to associate with high-profile sports figures who have a strong fashion sense. Guess aims to leverage his youthful appeal and style to resonate with a global audience.

🏅 Impressive Endorsement Portfolio: Represented by PLG Group, Alexander-Arnold has an extensive history of brand endorsements, including major names like Adidas, Under Armour, eFootball, Red

Brand Ambassador 2 mins read

Harry Kane Joins Allianz as Global Ambassador

Harry Kane, renowned footballer and captain of the England national team, has been announced as the new global ambassador for Allianz, one of the world’s leading insurance and asset management companies. This partnership highlights Kane’s commitment to leveraging his platform for broader societal impact, particularly in the realm of mental health.

🏆 Expanding Influence Beyond Football: While Harry Kane is celebrated for his football prowess, his role as an ambassador for Allianz underscores his dedication to activities beyond the pitch. Kane is an active investor and a vocal advocate for mental health, having launched the Harry Kane Foundation (HKF) in October 2022. The foundation aims to transform societal attitudes toward mental health, especially among younger generations.

🌐 Joining a Prestigious Roster: As an Allianz ambassador, Kane aligns with other high-profile ambassadors such as Nico Rosberg, a former Formula 1 World Champion, and Marc

Brand Ambassador 2 mins read

Jude Bellingham Named New Ambassador for Kim Kardashian’s SKIMS

Jude Bellingham, the rising soccer star managed by his own company, Bello and Bello, has been announced as the latest ambassador for SKIMS, the innovative solutionwear brand founded by Kim Kardashian. This collaboration marks a significant alignment between one of the most exciting talents in sports and a leading brand in fashion and lifestyle.

👕 Expanding SKIMS’ Athletic Partnerships: Bellingham’s partnership with SKIMS highlights the brand’s ongoing strategy to diversify its ambassador portfolio, which includes a mix of celebrities and athletes like Ice Spice, PinkPantheress, Brittany Mahomes, Caleb Love, Cameron

Business Ventures 2 mins read

Lionel Messi Launches Hydration Drink Brand Más+

Lionel Messi, the world-renowned footballer, has ventured into the beverage industry with the launch of his new non-alcoholic “hydration drink” brand, Más+. This move adds to Messi’s expanding portfolio of business ventures and partnerships.

🥤 Introducing Más+: Más+ Next Generation Beverage Co., initiated by Messi, represents his latest foray into health and wellness products, focusing on hydration and performance. The brand’s launch is in collaboration with Mark Anthony Brands, known for their success with White Claw, signaling a promising start for Más+.

🏢 Business Ventures and Partnerships: Beyond the playing field, Messi has demonstrated a keen interest in diverse business opportunities. His ventures include Messi’s Playtime Sports Investment Firm, Messi10 by Cirque Du Soleil, and The

Brand Ambassador 2 mins read

David Beckham Partners with Bowers & Wilkins as Brand Ambassador

David Beckham, the renowned global sports icon and entrepreneur, has become the new face of Bowers & Wilkins, the esteemed British audio brand. This “long-term partnership” will launch with a major campaign focused on Bowers & Wilkins’ high-end noise-cancelling wireless headphones, the Px8.

🎧 Launching the Px8 Campaign: Beckham’s collaboration with Bowers & Wilkins begins with the promotion of the Px8 headphones, a premium product that combines state-of-the-art noise-cancelling technology with superior sound quality. Beckham’s widespread appeal and refined image align perfectly with the brand’s reputation for luxury and innovation in audio technology.

📈 A Busy Month of Endorsements: Beckham’s partnership with Bowers & Wilkins adds to a busy month of endorsements, including recent deals with AliExpress, Ninja Brand, and Hugo

Brand Ambassador 2 mins read

Vinicius Junior Becomes Gatorade’s Latest Brand Ambassador

Vinicius Junior ana Vini Jr, the electrifying Brazilian footballer and star winger for Real Madrid, has officially joined Gatorade as a brand ambassador in a new multi-year deal. Represented by Roc Nation, Vinicius Jr. adds this significant partnership to his impressive roster of endorsements, reflecting his rising status in the global sports arena. This announcement follows Gatorade’s recent major deal with A’Ja Wilson earlier this month

⚽ Joining a Prestigious Lineup: Vinicius Jr. steps into a distinguished group of Gatorade ambassadors, joining forces with top athletes like Korean footballer Heung-min Son, NBA star Jayson Tatum, and tennis sensations Coco

Brand Ambassador 2 mins read

David Beckham Is The New Global Brand Ambassador for Ninja Brand

SharkNinja, renowned for its innovative product design and technology, has proudly announced David Beckham as the new global brand ambassador for its Ninja brand. This multi-year partnership will leverage Beckham’s worldwide influence to highlight Ninja’s performance-oriented product design.

🍴 A Strategic Collaboration: David Beckham, celebrated football icon and global celebrity, is set to bring his expertise and charisma to the Ninja brand, known for its high-performance kitchen appliances. Beckham will play a crucial role in promoting a range of Ninja products, from blenders and food processors to cooking appliances, aligning his commitment to health and fitness with Ninja’s cutting-edge technology.

🌍 Global Reach and Influence: With Beckham’s vast global following, this partnership is poised to significantly enhance Ninja’s visibility and appeal worldwide. Beckham will help communicate Ninja’s core message of innovative, efficient, and powerful product design to a diverse audience, emphasizing the brand’s

Brand Ambassador 2 mins read

David Beckham Signs Multi-Year Deal with HUGO BOSS

David Beckham, the renowned football icon and fashion influencer, has entered into a significant multi-year partnership with HUGO BOSS. This collaboration marks a pivotal moment for BOSS, as it is the first time the brand will work with Beckham to design multiple menswear collections for its BOSS line, encompassing both formal and casual wear over the coming years.

👔 A Fusion of Style and Expertise: Beckham’s keen eye for style and aesthetic will merge with BOSS’s acclaimed high-end tailoring to create collections that promise to captivate the fashion world. The partnership is set to include multiple capsules and seasonal collections, offering a range of attire that reflects Beckham’s personal style and the meticulous craftsmanship synonymous with BOSS.

🎨 Beckham’s Fashion Legacy: Beckham is no stranger to the fashion industry. His previous collaborations have included successful collections with H&M and a partnership with Kent & Curwen, showcasing his ability to blend athletic charisma with contemporary fashion

Soccer 2 mins read

Cristiano Ronaldo Joins WHOOP as Global Ambassador and Investor

WHOOP, the renowned human performance company, has proudly announced Cristiano Ronaldo, the legendary football icon, as their new global ambassador and investor. This partnership marks one of Ronaldo’s most significant investments, positioning him alongside an elite group of athletes who have also embraced WHOOP’s mission to enhance human performance.

⚽ Ronaldo’s Commitment to Performance: Known globally for his exceptional athleticism and dedication to fitness, Ronaldo’s alignment with WHOOP underscores his commitment to maintaining peak performance. His investment in WHOOP is not just financial; it reflects a shared philosophy towards advancing wellness and athletic performance through cutting-edge technology.

🏅 Elite Company: Ronaldo joins a distinguished list of ambassador investors at WHOOP, including NFL superstar Patrick Mahomes, Olympic champion swimmer Michael

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