Sports

Brand Ambassador 2 mins read

Vishy Anand Joins Chess.com as Brand Ambassador: A New Chapter in Chess Broadcasting

In a monumental move for the world of chess, the legendary Grandmaster Viswanathan Anand, India's most celebrated chess icon, has officially joined hands with Chess.com as a brand ambassador. This collaboration unites the five-time world chess champion with the world’s largest chess platform, promising to bring a new dimension to chess broadcasting in 2024 and beyond.

🇮🇳 An Indian Legend in Global Chess: Vishy Anand, a name synonymous with brilliance in the 64-square universe, is revered for his exceptional intellect and skill in the game. His association with Chess.com stands as a testament to his commitment to the sport and his desire to contribute more to the chess community.

🌟 Elevating Chess’s Global Appeal: Anand’s collaboration with Chess.com is more than just a partnership. It is a strategic move aimed at amplifying the reach and appeal of chess worldwide. With his rich experience and profound knowledge, Anand is set to play a crucial role in attracting and educating a new wave of chess enthusiasts, both in India and across the globe.

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New Signings 2 mins read

McCallan Castles Teams Up with Priority Sports for NFL Representation

McCallan Castles, the standout tight end from the University of Tennessee, has taken a significant leap towards his NFL aspirations. He has inked a deal with Priority Sports, a leading sports agency, for representation in the professional arena. This move comes after an impressive single season with the Tennessee Volunteers, where he left a mark with his commendable performance.

🔝 Ranking High: Castles' talent and hard work have not gone unnoticed. He has earned the accolade of being ranked as the No. 8 fullback/H-back on the esteemed Mel Kiper Jr.'s 2024 NFL Draft board. This ranking underscores his potential and readiness for the next level of his football career.

🏈 A Season to Remember: Castles' time at the University of Tennessee was short yet impactful. In his one season with the Vols, he managed to score five touchdowns, playing a crucial role in the team's offense. His contributions were particularly vital at key moments throughout the 2023 season, proving his capability as a reliable tight end.

🙏 Grateful

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Brand Ambassador 2 mins read

AB de Villiers Joins Wolf7Pay as Brand Ambassador: A Game-Changing Partnership

In a significant move in the online gaming sphere, Wolf7Pay has roped in the cricketing legend AB de Villiers, famously known as Mr 360, as its brand ambassador. This collaboration symbolizes a pivotal moment for Wolf7Pay, as they secure the endorsement of one of cricket's most innovative and versatile players.

🎲 Diverse Gaming Experience: Wolf7Pay stands out with its unique offering of seven original gaming sites, providing a varied and dynamic gaming experience. Committed to responsible gaming, the platform ensures a secure and enjoyable environment for enthusiasts to engage in their favorite activities.

🌟 AB de Villiers’ New Innings: Known for his extraordinary skill and ability to adapt to any situation on the cricket field, de Villiers now takes on a new role, bringing his charisma and widespread appeal to the online gaming world. His association with Wolf7Pay is expected to significantly boost the platform's visibility and appeal to a broader audience.

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Sports 2 mins read

Travis Kelce Teams Up with Subway, Joins Patrick Mahomes in Fresh Commercial

Travis Kelce, the NFL star known for his on-field prowess, has ventured into a new field with a sponsorship deal with Subway. He's making a mark in the fast-food industry by starring in the brand's latest commercial, alongside his teammate, the dynamic quarterback Patrick Mahomes.

🏈 A Winning Combination: Travis Kelce, a key player for his NFL team, brings his athletic charisma to Subway's marketing campaign. His partnership with Subway is a strategic move, aligning one of football's most recognizable faces with one of the leading fast-food chains.

🎥 Commercial Spotlight: In the new Subway commercial, Kelce shares the screen with Patrick Mahomes, adding a layer of excitement for fans. The pairing of these two sports icons in a commercial not only boosts the ad's appeal but also highlights Subway's commitment to associating with top athletes.

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Endorsement Deals 1 mins read

Speedo Dives into Partnership with Bella Sims

Speedo, the world-renowned swimwear and accessories brand, celebrated for its cutting-edge Fastskin® LZR® Intent and LZR Valor swimsuits, proudly announces a groundbreaking partnership with Arabella “Bella” Gabrielle Sims, America's swimming prodigy.

🌟 Rising Star Meets Iconic Brand: Bella Sims, an 18-year-old Olympic and World Championship medalist from Las Vegas, NV, joins forces with Speedo. Her journey, beginning as a young swimmer and culminating in her Olympic Silver medal at the 2020 Games and multiple World Championship accolades, makes her an ideal fit for Speedo's legacy of performance and innovation.

🏅 Track Record of Triumphs: Bella's swimming prowess is undeniable, evidenced by her pivotal role in the Gold-Winning 4×200 Free Relay team at the 2022 World Aquatics Championships in Budapest. In 2023, she continued to dazzle, clinching silver in both the 4×100 Mixed freestyle relay and the women’s 4×200 free relay at Fukuoka.

🚀 Embracing Excellence: Under the banner of ‘Go

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New Signings 1 mins read

CboysTV Joins Forces with UTA

The adrenaline-pumping YouTube collective CboysTV, renowned for their high-octane stunts and motorized adventures, has inked a deal with UTA, a powerhouse in the entertainment and sports talent agency world.

🏍️ Daredevil Entertainment: CboysTV, a dynamic team of six friends - Ben Roth (24), Ryan Iwerks (27), CJ Lotzer (27), Micah Sandman (27), Ken Matthees (28), and Evan Sheff (30), are celebrated for their heart-racing extreme sports content, drawing millions of viewers on YouTube.

🎥 Expanding Digital Horizons: With UTA's expertise, CboysTV is set to broaden their digital presence, extending their reach beyond their successful YouTube channel (boasting 5.5 million followers) to platforms like Instagram, Facebook, TikTok, and Snapchat. The aim is to grow their community and deepen audience engagement.

🌍 Building a Sustainable Model: UTA's collaboration will empower CboysTV to transform their digital popularity into a sustainable

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Brand Ambassador 1 mins read

Mercy Miller Joins Sweetkiwi as Brand Ambassador

Sweetkiwi, a leader in healthy desserts, has welcomed basketball prodigy Mercy Miller as its new brand ambassador under a Name, Image, and Likeness (NIL) agreement potentially valued at $1.4 million.

🍦 Healthy Desserts and Sports: Sweetkiwi's collaboration with Mercy Miller underscores its commitment to promoting nutritious lifestyles, particularly among young athletes and sports fans. The alignment of Miller's athletic discipline and focus on health with Sweetkiwi's mission makes this a fitting partnership.

🌟 Influencing Youth Sports: Mercy Miller, celebrated for his basketball prowess and influence in youth sports, is an ideal figure to embody Sweetkiwi's principles. This alliance aims to motivate younger audiences to opt for healthier dessert choices, proving that taste doesn't have to be sacrificed for health.

Sweetkiwi's partnership with Mercy Miller represents a significant step in encouraging healthier eating habits among young sports enthusiasts while enjoying the delicious offerings of Sweetkiwi. 🏀🍨

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Brand Ambassador 1 mins read

Mehidy Hasan Miraz Teams Up with Reebok Cricket

In a significant move for Bangladesh cricket, Mehidy Hasan Miraz has been named the new brand ambassador for Reebok Cricket. This partnership marks a milestone in Mehidy's career, aligning him with an esteemed international sports brand.

📝 The Signing Ceremony: The official signing took place at the Gulshan Club, a notable event that saw Mehidy Hasan Miraz and Reebok Cricket's CEO & Director M.H. Khan formalizing the agreement. Also present was Sports World’s CEO Farhan Ahmed Khan, alongside other notable guests, making it a memorable occasion.

🌍 A Global Platform for Mehidy: By joining forces with Reebok Cricket, Mehidy is set to elevate his global presence in the sport. Known for his exceptional skills on the cricket field, this partnership with a renowned brand like Reebok Cricket is a testament to his growing influence in the game.

This collaboration between Mehidy Hasan Miraz and Reebok Cricket, facilitated by Sports World Bangladesh, signifies a significant stride in Mehidy's cricketing career and showcases

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Brand Ambassador 2 mins read

Christian McCaffrey Partners with Brookstone: Elevating Lifestyle and Wellness

Brookstone, renowned for its tech-forward home and lifestyle accessories, proudly announces a brand partnership with Christian McCaffrey, the celebrated running back for the San Francisco 49ers. Acclaimed as one of the NFL's finest, McCaffrey's accolades include three Pro Bowl and All-Pro selections. His stellar reputation, both on and off the field, makes him the ideal ambassador for Brookstone from Fall 2024 to Fall 2025.

🛍️ McCaffrey as the Face of Brookstone: The partnership will showcase McCaffrey in various digital, print, and out-of-home advertising campaigns. Additionally, he will participate in in-person events, further strengthening the connection between the brand and its consumers.

🧳 Focus on Travel and Wellness Products: The collaboration will spotlight categories such as luggage, travel accessories, electronics, grooming essentials, massage chairs, and more. Given McCaffrey's dynamic lifestyle as an NFL athlete, this focus is a natural fit, offering products that not only aid

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Brand Ambassador 2 mins read

Keegan Bradley Joins Flag & Anthem as Brand Ambassador for Golf Line

Flag & Anthem, a notable name in lifestyle and performance apparel, has made a significant announcement for their Spring 2024 performance golf campaign. PGA Tour golfer Keegan Bradley, currently ranked 16th in the Official World Golf Rankings, has been welcomed as the brand's newest ambassador and its first professional golfer.

👕 Bradley to Sport Flag & Anthem: Starting in 2024, Bradley will be seen wearing Flag & Anthem's performance golf apparel, including the signature brand logo, during all tour events. This partnership marks a new direction for both Bradley and Flag & Anthem, as they embark on a journey to blend sports performance with style.

📢 Featured in 2024 Marketing Campaign: Bradley will play a pivotal role in Flag & Anthem’s 2024 marketing efforts. He will be featured in digital and social media content, aligning with the launch of the 2024 PGA Tour season and continuing throughout the year. This inclusion is set to elevate the brand's visibility and appeal in the

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