Sports

Campaigns 2 mins read

Austin Reaves Unveils New ’17 Rings’ Sneaker Collab with Kicks Crew

As the Los Angeles Lakers gear up for a historic playoff run, Austin Reaves is set to drop his latest signature sneaker collaboration with Kicks Crew, titled '17 Rings', celebrating the Lakers' storied legacy in the NBA.

👟 Signature Rigorer AR1: Following the success of his previous releases, including the sold-out 'Valentine's Day' edition, Reaves continues to make waves with his signature Rigorer AR1 line. The '17 Rings' edition pays homage to the Lakers' unparalleled success in basketball history.

🌟 Limited Edition Design: The '17 Rings' sneaker features a Lakers-inspired colorway, blending the iconic yellow and purple hues on a sleek white base. Kicks Crew's branding is prominently displayed, emphasizing the exclusive partnership for this unique sneaker design.

🏆 Celebrating Lakers Greatness: Every detail of the sneaker reflects the Lakers' championship

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Brand Ambassador 1 mins read

Cleartrip Scores Big with MS Dhoni as Brand Ambassador

The Indian online travel giant, Cleartrip, has pulled off a game-changing move by enlisting the legendary Mahendra Singh Dhoni, former captain of the Indian cricket team, as its newest brand ambassador.

🌍 A Global Travel Icon: Cleartrip's strategic partnership with Dhoni, known for his exceptional cricketing career and widespread popularity, signals a bold step towards enhancing the brand's global visibility and appeal.

💼 Charting a New Course: With Cleartrip CEO Ayyappan Rajagopal's recent teaser campaign generating buzz about a new brand ambassador, the official announcement of Dhoni's association has sparked excitement and anticipation among fans and industry observers alike.

🚀 Elevating Brand Visibility: Rajagopal's vision for Cleartrip's growth trajectory aligns perfectly with Dhoni's unparalleled influence and credibility, promising to amplify

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Endorsement Deals 2 mins read

Howzat Unveils The Grand Winnings Playground and ‘Howzat Pe Dekha Hai’ Campaigns with Irfan Pathan

India's leading multi-gaming app, Howzat, has kicked off its highly anticipated T20 campaign, The Grand Winnings Playground, in conjunction with the captivating digital campaign 'Howzat Pe Dekha Hai', featuring the app's brand ambassador Irfan Pathan. Tailored specifically for the Indian T20 league season, this expansive initiative offers fantasy cricket enthusiasts daily chances to win cars and cash prizes of up to ₹1 crore every match hour. The digital campaign shines a spotlight on real Howzat winners, reinforcing the platform's motto 'Sabse Zyada Winners' and showcasing its dedication to providing the most rewarding gaming experience.

🎯 Thrilling Rewards: As part of The Grand Winnings Playground, players can look forward to unparalleled rewards, including the opportunity to win brand-new cars like Ramprakash from Rajasthan, who recently clinched a car in a thrilling Howzat contest during the Lucknow vs. Chennai match.

🚀 Revolutionizing

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Endorsement Deals 2 mins read

Jordan Brand Welcomes Elly De La Cruz to the Family

As Major League Baseball gears up for another thrilling season, Jordan Brand has made a major splash by announcing a new endorsement deal with rising star Elly De La Cruz of the Cincinnati Reds.

🌟 Exciting Partnership: The exciting news was unveiled on Jordan Brand's Instagram, showcasing De La Cruz as the newest addition to the esteemed Jordan Family. This endorsement deal marks a significant milestone in De La Cruz's career, aligning him with one of the most iconic sports brands in the world.

🔴 Reds' Dynamo: Known for his electrifying performances on the field, De La Cruz brings a dynamic blend of speed, power, and defensive prowess to the diamond. Despite some late-season struggles in 2023, his impressive stats speak volumes about his potential and impact on the game.

💪 Key Player: With 35 stolen bases in just 98 games, De La Cruz has established himself as a force to be reckoned with in the MLB. His abilities both at the plate

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Brand Ambassador 1 mins read

Coach Welcomes Jayson Tatum as Ambassador for Spring 2024 Collection

Coach, the iconic luxury brand, is proud to announce American basketball star Jayson Tatum as its newest ambassador. The launch of the campaign today features the Spring 2024 collection, showcasing exquisite watches and sunwear that embody Coach's Courage to Be Real mission.

🌸 Springtime Style: The collaboration with Jayson Tatum is rooted in Coach's dedication to inspiring self-expression and confidence. The Spring 2024 collection reflects the essence of Expressive Luxury, encouraging individuals to embrace their authentic selves with style and courage.

🌟 Championing Ambition: Jayson Tatum's remarkable journey in the sports industry, coupled with his philanthropic endeavors through The Jayson Tatum Foundation, embodies the spirit of optimism and resilience that Coach celebrates. As a multi-time All-NBA First Team selection, Tatum's ambition and determination resonate with Coach's commitment to empowering individuals to reach their

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Campaigns 2 mins read

Kane Footwear and Brianna Cope Unveil the Kane x Brianna Cope Revive: A Tribute to the Ocean

Exciting news in the world of active recovery footwear as Kane Footwear proudly announces its partnership with professional surfer Brianna Cope and the launch of the Kane x Brianna Cope Revive. This new shoe not only represents Brianna's love for the ocean but also pays homage to her roots on the beautiful island of Kauai.

🌺 Inspired by Nature: Brianna Cope, a Kane Athlete, shares her deep connection to the ocean and her island home through the Kane x Brianna Cope Revive. The shoe's off-white upper symbolizes the sandy beaches of Kauai, while the blue marble swirled sole represents the majestic ocean waves that Brianna has been surfing since her youth.

🏝️ A Sanctuary and Safe Place: Growing up on Kauai, Brianna found solace and joy in the ocean, making it her sanctuary and safe place. Despite facing challenges, including being born with a birth defect, Brianna's love for surfing and the ocean remained unwavering, shaping

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Campaigns 2 mins read

PrizePicks Teams Up with ‘Suga’ Sean O’Malley in Game-Changing Partnership

PrizePicks, the premier daily fantasy sports platform in North America, has unveiled an exciting multi-year partnership with Bantamweight Champion 'Suga' Sean O'Malley, elevating the fan experience to new heights. This collaboration brings together the dynamic world of MMA with the thrill of fantasy sports, promising a fusion of entertainment and engagement like never before.

👊 A Champion's Alliance: Sean O'Malley, renowned for his electrifying performances and unmatched talent in mixed martial arts, joins forces with PrizePicks as a brand ambassador, amplifying the platform's reach and impact among sports enthusiasts worldwide.

🔥 Innovative Campaigns: The partnership kicked off with the 'Less Talk, More Action, More Suga' campaign, featuring a 'Pink Out' takeover of PrizePicks' Discord channel, exclusive Pink Suga Sean emojis, free entry giveaways, and a risk-free Protected Play during O'Malley's recent championship match.

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Campaigns 2 mins read

Muscle Milk Unveils “Strength for Life” Campaign with Star-Studded Athlete Roster

This spring, Muscle Milk is unleashing its power with a dynamic marketing campaign, an impressive lineup of athletes, and the launch of Muscle Milk Plant Protein shakes, signaling a new era of strength and resilience.

🌿 Introducing Muscle Milk Plant Protein: As part of the campaign, Muscle Milk introduces its latest innovation: Plant Protein shakes. Made with premium plant-based ingredients, these shakes are designed to fuel your body with the strength and vitality needed for life's challenges, both big and small.

🌟 A Star-Studded Roster: Joining forces with Muscle Milk are MLB star Julio Rodríguez, 7x WNBA All-Star Candace Parker, and global soccer sensation Christian Pulisic. Together, they embody the essence of strength and inspire individuals to push boundaries,

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New Signings 2 mins read

Louis Rees-Zammit Joins Roc Nation Sports for NFL Pursuit

Louis Rees-Zammit, the talented rugby star, has made a groundbreaking move by signing with Roc Nation Sports, founded by American rapper Jay-Z. This strategic partnership signals Rees-Zammit's bold ambition to secure a contract in the National Football League (NFL) and take his athletic career to new heights.

🌟 Limitless Potential: Rees-Zammit, at the age of 23, has already made waves in the rugby world. With Roc Nation Sports backing him, he has been assured that 'the sky is the limit' as he embarks on this transformative journey into American football.

🏈 Transition to the NFL: In a surprising turn of events, Rees-Zammit announced his departure from rugby earlier this year to pursue opportunities in the USA. Leaving behind his contract with Gallagher Premiership side Gloucester, he seized a spot on the NFL International Player Pathway (IPP). This intensive 10-week program equips players with the essential skills needed to thrive in the NFL, and Rees-Zammit has caught the attention of scouts with

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Campaigns 1 mins read

Trio of Top Athletes Joins California Prunes Campaign

The California Prune Board (CPB) has teamed up with a trio of elite Italian athletes for an exciting EU and UK-wide social media campaign showcasing the nutritional benefits of prunes.

🏆 Meet the Athletes:

Simona Quadarella: World champion swimmer, boasting two gold medals from the recent World Aquatics Championships. Elena Bertocchi: European diving champion, known for her exceptional skills in the diving arena. Simone Giannelli: Talented volleyball player, recognized for his prowess on the volleyball court.

🌿 Promoting Fitness and Nutrition: As these athletes gear up for a busy year of international competitions, they are collaborating with California Prunes to highlight the role of prunes in their daily fitness

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