Football Archives - Page 2 of 4

Sports 2 mins read

Russell Wilson Signs with WME for Off-Field Representation

NFL quarterback Russell Wilson has signed with WME for off-field representation, further expanding his ventures beyond football. Wilson, known for his leadership both on and off the field, will now be represented by WME for various opportunities in entertainment, endorsements, and business. In addition, his public relations are handled by JonesWorks, and he is managed by Untitled Entertainment for Film and TV projects.

Career Highlights: Russell Wilson is a Super Bowl-winning quarterback, currently playing for the Denver Broncos after a successful tenure with the Seattle Seahawks. Throughout his career, Wilson has been recognized for his exceptional playmaking abilities, leadership, and work ethic. He has earned multiple Pro Bowl selections and has established himself as one of the most consistent and successful quarterbacks in the NFL.

Off-Field Ventures: Beyond football, Wilson is a prominent

Sports 2 mins read

Lamar Jackson Signs New Endorsement Deal with Gatorade

NFL star quarterback Lamar Jackson has signed a new endorsement deal with Gatorade, joining the brand’s latest campaign, “You Know We Got ‘IT'”, which revives Gatorade’s iconic tagline, “Is It In You?”. Jackson’s partnership with Gatorade marks another major milestone in his career as he joins a roster of elite athletes representing the brand.

Gatorade’s Campaign and Athlete Lineup: As part of the “You Know We Got ‘IT'” campaign, Jackson will be featured in various commercials and digital content aimed at showcasing the athleticism, determination, and resilience that Gatorade stands for. He joins an impressive lineup of athletes under the Gatorade umbrella, including fellow NFL quarterback Josh Allen, rising basketball star Cooper Flagg, MLB player David

Sports 2 mins read

Professional Football Player Diana Flores Signs Endorsement Deal with Gatorade

World champion flag football quarterback Diana Flores has signed an endorsement deal with Gatorade, becoming the first flag football athlete to join the Gatorade family. As part of the brand’s latest campaign, “You Know We Got ‘IT'”, Flores will help drive Gatorade’s message as they revive their iconic tagline, “Is It In You?”, signifying a new chapter in Gatorade’s approach to sports and athlete empowerment.

Diana Flores’ Career Highlights: Diana Flores is widely regarded as one of the top athletes in flag football, having earned global recognition as a world champion quarterback. Her leadership on the field and dedication to advancing women’s sports has made her a key figure in flag football’s rise in prominence. In addition to her accomplishments as an athlete, Flores serves on the Gatorade Women’s Advisory Board, helping to champion opportunities for women in sports.

Brand Collaborations: In addition to her new partnership with Gatorade, Flores has previously

Brand Ambassador 2 mins read

Brock Purdy Signs Multi-Year Endorsement Deal with Ariat International

San Francisco 49ers starting quarterback Brock Purdy has signed a multi-year endorsement deal with Ariat International, a leader in innovative western and work footwear and apparel. As Ariat’s newest brand ambassador, Purdy will appear in national TV commercials and social media campaigns, aiming to engage fans and boost brand awareness.

Endorsement Portfolio: In addition to his new partnership with Ariat, Purdy has a growing list of endorsements, including deals with Recover 180, Toyota, Buffalo Wild Wings, and Yerbae, among others. His increasing popularity as the 49ers’ quarterback has made him an attractive figure for brands seeking to connect with sports fans and everyday consumers alike.

Ariat’s Brand Ambassadors: By joining Ariat, Purdy aligns himself with a prestigious group

Football 2 mins read

Jason Kelce Collaborates with Buffalo Wild Wings on New Football Season Campaign

Jason Kelce has teamed up with Buffalo Wild Wings for an exciting new campaign as the football season approaches. Known for his storied career as the center for the Philadelphia Eagles, Kelce is now bringing his larger-than-life personality to the world of advertising, partnering with the popular casual-dining chain to reignite fans’ excitement for the game.

Campaign Highlights: The campaign features a 30-second hero spot titled “You Up?,” where Kelce, recently retired, finds himself feeling

Football 2 mins read

Travis and Jason Kelce Team Up with General Mills for the Launch of ‘Kelce Mix’ Cereal

Travis and Jason Kelce have teamed up with General Mills to create a new cereal blend, aptly named the Kelce Mix. This unique collaboration combines the brothers’ favorite General Mills cereals—Cinnamon Toast Crunch, Lucky Charms, and Reese’s Puffs—into one box, offering fans a delicious new way to enjoy these classic flavors. The partnership, which taps into the Kelce brothers’ well-known love of cereal, is set to make a significant impact as it aligns with the duo’s popularity both on and off the football

Sports 2 mins read

Carlton Davis III Signs with Athletes First

NFL cornerback Carlton Davis III has signed with Athletes First for representation, transitioning from his previous agency, Wasserman. This move marks a new chapter in Davis’s career as he continues to establish himself as one of the premier defensive backs in the league.

Career Highlights and Achievements

Carlton Davis III was drafted by the Tampa Bay Buccaneers in the second round of the 2018 NFL Draft after a standout college career at Auburn University, where he earned First-Team All-SEC honors. Since entering the NFL, Davis has become a key player for the Buccaneers’ defense, known for his physical style of play and ability to shut down some of the league’s top receivers.

Davis was instrumental in the Buccaneers’ Super Bowl LV victory, where his coverage skills were on full display throughout the playoffs. His performance in the 2020 season earned him recognition as one of the top cornerbacks in the NFL, with Pro Football Focus frequently ranking him

Endorsement Deals 2 mins read

Diana Flores Signs New Endorsement Deal with Oakley

Diana Flores, a standout quarterback on the Mexican National Flag Football team, has signed a new endorsement deal with Oakley. The partnership comes as part of Oakley’s broader commitment to supporting athletes across various sports, especially as flag football is set to make its Olympic debut at the LA28 Games. Flores, who is represented by SMAC Entertainment, joins an elite roster of Oakley brand ambassadors that includes NFL stars like Vikings wide receiver Justin Jefferson and Chiefs quarterback Patrick Mahomes.

Career Highlights

Flores has quickly become one of the most recognizable faces in the world of flag football. She gained widespread attention as a Super Bowl correspondent for TelevisaUnivision earlier this year and starred in an NFL commercial during Super Bowl LVII in 2023 that spotlighted the growing

Sports 2 mins read

Hellmann’s and NFL Star Will Levis Collaborate on New Campaign

Tennessee Titans quarterback Will Levis, who went viral last year for his unconventional habit of putting mayonnaise in his coffee, has taken his love for the condiment to a whole new level. In a unique collaboration with Hellmann’s, Levis is helping launch the brand’s first mayo-inspired fragrance, Will Levis No. 8.

The Campaign and Creative Direction

The campaign, created by agency Edelman and directed by Emmy Award-winning cinematographer Steven Meizler (The Queen’s Gambit), features a humorous and dramatic film that draws on classic

Football 2 mins read

Deion Sanders Joins DIRECTV’s ‘For The Birds’ Campaign

Deion Sanders, the legendary football coach and former NFL star known as “Coach Prime,” has teamed up with DIRECTV for their latest ‘For The Birds’ campaign. This new campaign, which aims to inform consumers about DIRECTV’s satellite-free streaming option, features Sanders alongside award-winning actors Steve Buscemi and Henry Winkler, who reprise their roles as the iconic avian duo, Frank and Bobby.

Campaign

Influencers 2 mins read

Allison Kuch and Isaac Rochell Join UTA for Multi-Faceted Ventures

TikTok star Allison Kuch and her husband, NFL player Isaac Rochell, have ventured into a new realm of opportunities by signing with UTA (United Talent Agency) in all areas. This strategic move aims to leverage their substantial social media influence into various ventures, including podcasts, unscripted TV, and other business projects.

👥 The Power Couple’s Social Media Influence: Kuch and Rochell bring to UTA a significant social media presence, which the agency plans to use for expanding their foothold in the content and entertainment business. Their collaboration with UTA reflects the growing trend of digital influencers branching out into diverse media and business landscapes.

🎥 Allison Kuch’s TikTok Fame: Kuch has amassed around 3 million followers on her lifestyle-oriented TikTok account. She often shares insights into her life as an NFL wife, offering glimpses from the sidelines and her personal life. Her content resonates with a broad audience, capturing the essence of her daily experiences and special moments, such as the birth of their first child, a daughter.

🎙️ Foray

Sports 2 mins read

Tom Brady Partners with Gopuff to Promote TB12 Health Products

Tom Brady, the NFL Hall of Fame inductee and renowned quarterback, has expanded his partnership with Gopuff, the delivery service, by not only investing in the company but also curating a new health and wellness category featuring his TB12 health products.

🏈 Deepening Involvement with Gopuff: Already an investor, Tom Brady is now taking a more hands-on role with Gopuff. He will be involved in content creation, product development, and spearheading initiatives that align with his interests in health and wellness. This collaboration emphasizes Brady’s commitment to promoting healthier lifestyles and making wellness products more accessible to the public.

🌱 Curating Health and Wellness: Brady’s involvement includes curating a “Brady Bag” collection and a health and wellness category on Gopuff. These collections are themed around specific events and are designed to promote a balanced, healthy lifestyle, reflective of Brady’s TB12 philosophy which focuses on holistic health and sustainable peak performance.

🚀 Branding and Endorsements: Throughout

Brand Ambassador 2 mins read

Ksubi Launches Eyewear Line with Patty Mills as Campaign Frontman

Ksubi, the renowned Australian streetwear brand, is making a striking entrance into the eyewear market with the release of its new sunglasses collection this Thursday. To celebrate this significant expansion, Ksubi has partnered with NBA star Patty Mills, who not only fronts the campaign but has also collaborated on the design of one of the styles.

🕶️ A Fresh Vision in Eyewear: The new collection features four distinct sunglasses styles, each embodying Ksubi’s signature aesthetic that blends contemporary fashion with a bold streetwear edge. The collaboration with Patty Mills brings an additional layer of authenticity and flair, particularly with the style he helped co-create, ensuring that the offerings are not only fashionable but also personally inspired.

🏀 Patty Mills: More Than an Athlete: Known for his dynamic presence both on and off the basketball court, Patty Mills’ collaboration with Ksubi extends his influence into the world of fashion. The campaign showcases Mills modeling the sunglasses, highlighting their unique

Investments 2 mins read

Travis Kelce and Patrick Mahomes Launch Culinary Venture with 1587 Prime Steakhouse

Kansas City Chiefs stars Travis Kelce and Patrick Mahomes are making a play off the field with their latest business venture, the launch of 1587 Prime Steakhouse in Missouri. This new restaurant venture represents a significant expansion of their business interests, with an investment of £23.9 million aimed at capturing the culinary hearts of Kansas City and beyond.

🍴 A Touchdown in the Culinary World: The steakhouse, named 1587 Prime as a homage to their jersey numbers (15 for Mahomes and 87 for Kelce), is managed by the renowned hospitality group Noble 33. This group is known for its portfolio of high-end restaurants in major cities like Las Vegas, Los Angeles, Miami, London, and New York City, ensuring that 1587 Prime is in experienced hands.

💼 Business Beyond Football: With an initial investment of £1 million, Kelce and Mahomes are not just setting up a local eatery but are eyeing broader horizons. The duo’s venture into the restaurant

Brand Ambassador 1 mins read

Puka Nacua Secures Multi-Year Footwear and Apparel Deal with Jordan Brand

Rising NFL star Puka Nacua, who made significant waves in his rookie year, has signed a multi-year footwear and apparel deal with Jordan Brand. This partnership marks a significant milestone in Nacua’s rapidly ascending career.

🏈 Impressive Rookie Season: After being drafted in the fifth round by the LA Rams out of BYU, Nacua quickly became a standout player. He shattered rookie records by finishing the season with 105 receptions and 1,486 receiving yards, nearly clinching the Offensive Rookie of the Year award.

👟 Jordan Brand Collaboration: The deal with Jordan Brand, as reported by sports industry insider Nick DePaula, encompasses both footwear and apparel, aligning Nacua with one of the most prestigious athletic brands in the world. This collaboration not only highlights Nacua’s on-field talents but also his marketability off the field.

This strategic alliance is not just a testament to Nacua’s exceptional rookie performance but also to his potential to influence and inspire future generations of athletes.

Maxx Crosby Joins Jordan Brand: A New Endorsement Era for the Raiders Star

Maxx Crosby, celebrated edge rusher for the Las Vegas Raiders, has embarked on a new chapter in his career with a multi-year footwear and apparel endorsement deal with Jordan Brand. This partnership positions Crosby alongside the elite athletes associated with one of the most iconic sports brands globally.

👟 Strategic Brand Alignment: According to sports industry insider Nick DePaula, Crosby’s deal with Jordan Brand highlights his prominence in the NFL and his appeal as a sports figure with significant influence. Crosby, a three-time Pro Bowler, is recognized not only for his formidable presence on the field but also for his marketable persona off the field.

🏈 Raiders and Jordan Brand: With this deal, Crosby becomes the second NFL player recently to join Jordan Brand, following Los Angeles Rams wide receiver Puka Nacua. This move underscores Jordan Brand’s strategy to diversify its portfolio by including top talents from various sports disciplines, enhancing the brand’s visibility and appeal across different audiences.

Maxx

Endorsement Deals 2 mins read

Michael Penix Jr. Joins Adidas Ahead of NFL Draft

Adidas has officially signed Michael Penix Jr., one of the top quarterback prospects, to an endorsement deal as the NFL Draft unfolds tonight. The terms of the agreement have not been disclosed, but this partnership marks a significant moment for both Adidas and Penix Jr.

🏈 Impressive Collegiate Career: Penix Jr., renowned for his dynamic performance as the quarterback for the Washington Huskies, has had an exceptional senior year. He led the nation with 4,903 passing yards, contributed 36 touchdowns, and spearheaded his team’s journey to the national championship game. Although they were runners-up to the Michigan Wolverines, Penix Jr.’s efforts did not go unnoticed.

🏆 Accolades and Projections: His outstanding play made him a finalist for the Heisman Trophy and he clinched the Maxwell Award for his prowess on the field. As the draft approaches, Penix Jr. is anticipated to be among the top five quarterbacks selected, highlighting his potential impact in the NFL.

👟 A Continuation of Partnership:

Campaigns 2 mins read

Siya Kolisi Collaborates with Freedom of Movement for Exclusive Fashion Line

South African rugby legend and World Cup winner, Siya Kolisi, has partnered with lifestyle brand Freedom of Movement (FOM) to launch the FOM x Kolisi AW24 Collection. This collaboration marks a significant venture beyond Kolisi’s achievements on the rugby field, blending his personal style with FOM’s commitment to social change.

👞 Stylish and Socially Conscious Fashion: The new collection features vellies (traditional South African leather shoes), a classic tee, chinos, and a shearling denim jacket. Each piece reflects a fusion of casual elegance and practicality, aimed at appealing to fashion-forward individuals who are also conscious of the impact of their consumer choices.

🌍 Fashion as a Vehicle for Change: Freedom of Movement has long been recognized for its dedication to high-quality, locally-sourced materials and craftsmanship. The collaboration with Kolisi emphasizes the brand’s deeper purpose: to use fashion not only as a form of personal expression but as a means to contribute positively

Campaigns 2 mins read

Michigan Quarterback J.J. McCarthy Partners with ZenWTR Ahead of NFL Draft

In anticipation of the NFL Draft, Michigan quarterback J.J. McCarthy has joined forces with ZenWTR, aligning himself with other NFL celebrities like Travis Kelce of the Kansas City Chiefs and Maxx Crosby of the Las Vegas Raiders. McCarthy, fresh from clinching a National Championship and being a hot topic in NFL mock drafts, is now endorsing the premium vapor distilled alkaline water brand.

🏈 Impressive Collegiate Career: McCarthy’s tenure at Michigan was marked by stellar performances, including throwing for 2,991 yards, 22 touchdowns, and only 4 interceptions this past season. His leadership on the field led the Wolverines to a perfect 15-0 record and secured them the College Football Playoff National Championship. His outstanding achievements earned him accolades such as the Big Ten Quarterback of the Year, Rose Bowl Game Offensive MVP, and Michigan’s Most Valuable Player.

💧 New Endorsement Deal: The partnership announcement was made through a collaborative Instagram post by McCarthy, which featured him training and hydrating

Campaigns 2 mins read

Kyler Murray Teams Up with RECOVER 180 for Hydration and Health

Arizona Cardinals quarterback Kyler Murray has announced a new partnership with RECOVER 180, an all-organic sports drink aimed at promoting optimal hydration for athletes. This collaboration highlights Murray’s commitment to maintaining peak physical performance through proper hydration practices.

🌱 Organic Hydration: RECOVER 180, developed by beverage industry veteran Lance Collins, known for creating BODYARMOR, focuses on providing a healthier, organic alternative to traditional sports drinks. This move aligns with a growing trend in sports nutrition that emphasizes natural ingredients and overall wellness.

🏋️‍♂️ Athlete Endorsement: In his discussions with Fox Business Digital, Murray expressed his enthusiasm for RECOVER 180, noting it as “probably the best drink I’ve not only tasted, but as far as making me feel good.” He praised the beverage for its effectiveness in hydration both on and off the field, highlighting the drink’s superior formulation compared to other sports drinks in the market.

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