Music

Stay up to date on the latest music industry deals and signings. This section highlights brand partnerships, sponsorships, and endorsement deals involving music artists, as well as new management, agency, PR, and label signings.
New Signings 2 mins read

The Knocks Sign with Wasserman Agency

The Knocks, the electrifying electronic music duo, have taken a significant step in their musical journey by signing with Wasserman Agency. Known for their infectious beats and dynamic performances, The Knocks are set to expand their presence in the music industry with this new partnership.

🔊 A Duo of Distinction: The Knocks, comprised of Ben “B-Roc” Ruttner and James “JPatt” Patterson, have made a name for themselves in the electronic music scene with their innovative sound and energetic live shows. Their ability to blend genres and create catchy, dance-worthy tracks has earned them a loyal fanbase and critical acclaim.

🤝 Joining Forces with Wasserman: By teaming up with Wasserman Agency, The Knocks align themselves with one of the leaders in talent representation and marketing. Wasserman’s extensive network and expertise in the entertainment industry provide an ideal platform for The Knocks to broaden their reach and explore new opportunities.

🌐 Expanding Their Musical Horizon: Wasserman Agency’s influence in the global music scene opens

Read More
New Signings 2 mins read

DJ Tennis Joins the Roster of Wasserman Agency

DJ Tennis, a prominent figure in the electronic music scene, has made a significant career move by signing with Wasserman Agency. This partnership marks a new chapter for the DJ, aligning him with one of the leading agencies in sports, entertainment, and lifestyle marketing.

🔊 A Leader in Electronic Beats: DJ Tennis, known for his captivating sets and unique sound, has become a staple in the electronic music world. His talent for blending various genres and creating immersive musical experiences has earned him a dedicated following and respect in the industry.

🤝 Teaming Up with Wasserman: By partnering with Wasserman Agency, DJ Tennis joins a roster of top-tier talents across various fields. Wasserman’s expertise in talent management and its global reach in the entertainment industry provide an excellent platform for DJ Tennis to expand his presence and explore new opportunities.

🌍 Expanding Horizons: Wasserman Agency’s vast network and experience in entertainment will likely open new doors for DJ Tennis, offering him opportunities to collaborate with other artists,

Read More
Campaigns 2 mins read

Kelly Clarkson Shines in Rob’s Backstage Popcorn Ad, Debunks Weight Loss Rumors

Kelly Clarkson, the beloved music icon and TV star, is dazzling fans in her latest venture – a captivating advertisement for Rob’s Backstage Popcorn. Unveiling her signature flavor, “Kelly’s Classic BBQ,” Clarkson’s appearance is turning heads not just for her gastronomic creation, but also for her transformed figure.

👕👖 A Stylish Debut: Adorned in a chic Talking Heads T-shirt paired with bellbottom jeans, Clarkson’s fashion choice complements her new, slimmer physique. This noticeable change is attributed to a healthier lifestyle, sparked by her move from Los Angeles to the bustling streets of New York City.

🚶‍♀️💪 Lifestyle Shift Sparks Transformation: Embracing New York’s pedestrian-friendly environment, Clarkson has integrated more physical activity into her daily life. Coupled with a revamped diet, these changes have contributed significantly to her weight loss, making her fitness journey a topic of admiration and inspiration.

🌆🍿 The Big Apple Effect: Clarkson’s move to NYC has been a key factor in her health and fitness

Read More
Campaigns 2 mins read

Jennifer Lopez Partners with Dolby for ‘This Is Me…Now’ Album in Dolby Atmos

Jennifer Lopez, the iconic artist known for her diverse talents, has collaborated with Dolby Laboratories, Inc. for the “Love More in Dolby” global brand campaign. The partnership highlights her new single “Can’t Get Enough” from the album “This is Me…Now,” marking her return to the studio after a decade.

🎧 Immersive Listening Experience: The new single, “Can’t Get Enough,” is now available for fans to experience in Dolby Atmos, a technology that delivers a more immersive and emotionally engaging audio experience. Available on Apple Music and other platforms where Dolby Atmos is offered, the song promises to showcase the depth and nuances of Lopez’s musical vision.

📅 Global Album Release: “This is Me…Now” is set for a global release on Friday, February 16th. The entire album will also be available in Dolby Atmos, allowing listeners to fully immerse themselves in the emotional and cinematic journey that Lopez aims to deliver.

💬 Jennifer Lopez on the Album’s Emotional Journey: Commenting

Read More
New Signings 2 mins read

Ashley Anne’s Breakthrough: Signing with WME for Global Representation

Nineteen-year-old Ashley Anne, a fresh face in the country music scene from Virginia Beach, VA, has taken a significant leap in her musical journey. The emerging singer and songwriter has just inked a global booking representation deal with WME, a move that coincides with the release of her debut EP, “dear dolly,” available now on major platforms.

📀 Debut EP ‘dear dolly’ Hits the Airwaves: Ashley Anne’s inaugural EP, “dear dolly,” showcases her storytelling prowess and musical talent. The release of this EP marks a pivotal moment in her career, as her music is now accessible to a wide audience on various streaming platforms.

🎤 A Future Shaped by WME: WME’s team, impressed by Ashley’s artistic flair and narrative skill, has expressed their enthusiasm in working with her. Anne is set to receive comprehensive support from the agency, covering areas such as touring, brand partnerships, digital presence, and client strategy. This extensive backing will provide a solid foundation for her burgeoning career.

🙏 Gratitude and Excitement from

Read More
Brand Ambassador 2 mins read

Lana Del Rey Sizzles in SKIMS Valentine’s Day Campaign

Lana Del Rey, the iconic “Say Yes to Heaven” singer, has stepped into a new role as the face of Kim Kardashian’s SKIMS brand, specifically for its alluring Valentine’s Day collection. The collection, set to be available from January 23 and priced between $16-$124, features Del Rey in a series of glamorous and seductive photos.

📸 Del Rey’s Enthusiasm for SKIMS: In a press release, the 38-year-old singer expressed her excitement about being part of the SKIMS Valentine’s campaign, citing her admiration for the brand since its inception. Collaborating with photographer Nadia Lee Cohen, Del Rey reveled in the “pretty and dreamy” collection, adding a touch of her unique style to the campaign.

🎥 Old Hollywood Meets Vintage Americana: The campaign resonates with Del Rey’s signature aesthetic – a blend of Old Hollywood glamour and vintage Americana. This thematic choice perfectly complements the 11-time Grammy nominee’s artistic persona, making the collaboration a seamless fit.

💋 A Romantic Ode with SKIMS: Del Rey showcases

Read More
New Signings 2 mins read

Yours Truly Joins UNIFIED Artist Management with New Single Release

Yours Truly, the acclaimed Sydney alternative rock band, starts the new year on a high note by signing with UNIFIED Artist Management. The band, under the guidance of Caleb Williams at UNIFIED, marks this new chapter by releasing their latest single “Call My Name,” through UNFD, a sister company of UNIFIED.

🎶 New Beginnings with ‘Call My Name’: “Call My Name” is an uplifting, epic-rock track and represents Yours Truly’s first new music since their 2022 EP “is this what i look like?”. This release is a celebration of the band’s fresh management partnership and a glimpse into their evolving musical journey.

🗣️ Caleb Williams on Working with Yours Truly: Expressing his admiration for the band, Caleb Williams shared his excitement about the opportunity to work with Yours Truly. He is optimistic about the band’s future, both domestically and internationally, and is eager to support their growth and success.

📈 Yours Truly’s Rise to Fame: The band gained significant recognition with their 2019 EP “Afterglow,”

Read More
New Signings 2 mins read

SF9’s Zuho Embarks on Acting Career with Haewadal Entertainment

Zuho, a member of the popular K-pop group SF9, is set to expand his horizons in the entertainment industry. He has recently signed an exclusive contract with Haewadal Entertainment, marking the beginning of his journey as an actor.

🏢 Joining Haewadal Entertainment: Haewadal Entertainment, home to renowned actors like Ha Ji-won, has welcomed Zuho into its fold. The agency, in a news release, expressed enthusiasm about Zuho’s multifaceted talents and pledged robust support for his upcoming ventures in acting.

🎤 Continuing with SF9: Despite this new venture, Zuho remains committed to SF9 and will continue his group activities under FNC Entertainment, as confirmed by SF9’s official fan club site. This move showcases his versatility and dedication to both his music and acting careers.

📺 Balancing Dual Roles: With Haewadal Entertainment managing his acting career and individual activities, Zuho is poised to make significant strides in the acting world while maintaining his role as an SF9 member. This balanced approach allows him to explore and showcase his diverse talents.

Zuho’s

Read More
New Signings 2 mins read

Mod Sun Joins Shelter Music Group for Management

Mod Sun, the eclectic alternative-pop artist, has inked a management deal with Shelter Music Group. This partnership marks a significant stride in Mod Sun’s career, aligning him with a firm that represents some of the most iconic names in the music industry.

🎸 Shelter Music Group’s Illustrious Roster: Shelter Music Group is renowned for its management of legendary artists and acts, including ZZ Top, Joe Perry, and Fleetwood Mac. Mod Sun’s addition to this roster places him among esteemed company in the music world.

🤝 Representation Team: At Shelter Music Group, Mod Sun will be represented by Carl Stubner, alongside Jackson Stubner and A&R James Robinson. This team brings a wealth of experience and industry knowledge that is poised to amplify Mod Sun’s presence in the music scene.

🚀 Anticipation for 2024: Mod Sun is set for a significant year ahead. He teased his fans on social media with promises of releasing his best album in 2024 and a year filled with “cool s— only.” This anticipation builds on his past successes and evolving musical journey.

🎤

Read More
Campaigns 2 mins read

Rihanna Dazzles in Savage X Fenty Valentine’s Day Photoshoot

Pop icon and entrepreneur Rihanna has turned heads with her latest photoshoot for her lingerie brand, Savage X Fenty. Showcasing a special Valentine’s Day collection, Rihanna unveiled the line on Wednesday, January 10, setting the tone for the upcoming day of love.

💖 Striking in Pink: The photoshoot features Rihanna in a stunning ensemble from the collection. She poses in a pink low-cut bra, panties, and garter, complemented by sheer tights. This captivating look, embodying both elegance and allure, is now available for purchase online and in stores.

📸 Seductive Shots: The photoshoot includes a range of provocative and seductive images. One photo offers a close-up of Rihanna’s rear, while another features the singer in a more intimate pose, adding an extra layer of allure to the collection.

📣 Rihanna’s Vision for Savage X Fenty: In a statement to Vogue Business, Rihanna reflected on the impact of Savage X Fenty in the industry. “It’s been beautiful to see our vision for Savage X Fenty impact the industry at such an incredible magnitude over the last five years,”

Read More
New Signings 2 mins read

Common Partners with SMAC Entertainment for Strategic Brand Development

Rapper, actor, and activist Common has taken a significant step in his multifaceted career by signing with SMAC Entertainment. The Grammy-, Emmy-, and Academy Award-winning artist’s collaboration with the talent management, music, branding, and production company is set to explore new horizons in strategic brand partnerships, endorsements, non-scripted projects, and brand development.

🤝 Expanding Brand Partnerships and Endorsements: Common’s partnership with SMAC Entertainment is aimed at leveraging his influence and creativity in various domains. The company will focus on securing strategic brand partnerships and endorsements that align with his artistic vision and values.

🎬 Non-Scripted Projects and Collaborations: The collaboration will also see Common venturing into non-scripted projects, expanding his presence in the entertainment industry beyond music and scripted content. This move is expected to showcase different facets of his talent and interests.

🚀 Future Project Development: The association with SMAC Entertainment opens avenues for brand development for Common’s

Read More
New Signings 2 mins read

Mexican American Artist Xavi Teams Up with WME for Global Representation

Xavi, the emerging Mexican American singer-songwriter, has signed with WME (William Morris Endeavor) for global representation in all areas, as recently reported by Billboard. This strategic move signifies a major step in the young artist’s burgeoning career.

📈 Chart-Topping Success: At just 19 years old, Joshua Xavier Gutiérrez, known professionally as Xavi, has already made significant strides in the music industry. He kickstarted 2024 with his first No. 1 on any Billboard chart with the romantic corrido “La Diabla,” which topped the Hot Latin Songs chart dated January 6. The song has also achieved notable positions on the Billboard Global 200 Excl. US and the Billboard Global 200 chart.

🏆 Making History on Spotify: Xavi has carved out a unique place in música mexicana history by becoming the first artist in the genre to secure the No. 1 spot on Spotify’s Top 50 Global chart with a solo track, thanks to “La Diabla.”

🎶 Continued Success on Billboard: The artist has maintained a presence at the top of Billboard’s Latin Songwriters chart for four weeks. His other

Read More
New Signings 2 mins read

Icelandic Band LÓN Joins Do Less Management Roster Ahead of Eurosonic Performance

Do Less Management, headed by Christiana Sudano, has announced the signing of Icelandic indie band LÓN. This partnership comes as LÓN prepares for their upcoming showcase performance at Eurosonic later this month, marking a significant step in their international exposure.

🇮🇸 The Trio of LÓN: LÓN, an Icelandic three-piece band, brings together a blend of indie and jazz/rock influences. The group includes Valdimar Guomundsson and Asgeir Aoalsteinsson, known for their work with the Icelandic indie rock band Valdimar, and Omar Guojonsso, a member of the jazz/rock bands adhd and the award-winning duet ROFOROFO.

🏞️ Formation During the Pandemic: The band was formed during the pandemic, a time when the three long-time friends came together to create music in a cabin by Iceland’s largest lake. This setting fostered a creative environment, leading to the birth of LÓN.

🗣️ Christiana Sudano on Representing LÓN: Sudano expressed her excitement about working with LÓN. “I am honored to represent Iceland’s super trio and to help expand their network in the U.S. These guys are no strangers to the music industry, and I am humbled that

Read More
New Signings 2 mins read

Tatiana Eva-Marie Joins The Kurland Agency for Worldwide Representation

The Kurland Agency, a notable figure in the world of music representation, has announced the signing of bandleader, singer, and actor Tatiana Eva-Marie for worldwide representation. This partnership marks a significant step in Eva-Marie’s flourishing career.

🎷 Leader of Avalon Jazz Band: Tatiana Eva-Marie is best recognized as the leader of the acclaimed Avalon Jazz Band. Her work with the band showcases a versatile range, spanning from the 1930s pop to modern jazz. Her unique style reflects her diverse cultural background, drawing on influences from her French and Romani heritage and the Great American Songbook.

🌐 Expanding Horizons: Over the past two years, Eva-Marie has been diligently working to broaden her touring presence in the U.S. Simultaneously, she has been cultivating a dedicated fan base online, appealing to jazz aficionados and music enthusiasts globally.

🎭 Exciting Projects in 2024: The year 2024 is set to be a landmark year for Tatiana Eva-Marie. She is preparing to premiere her first opera, where she serves as a librettist, in Switzerland in April. Additionally, she is slated to release her new album “Djangology”

Read More
Campaigns 2 mins read

Reebok Teams Up with Tobe Nwigwe for ‘Reebok by Chukwu’ Collection in Fall 2024

Reebok is starting the year 2024 on a high note by announcing an exciting collaboration with rapper and actor Tobe Nwigwe. This partnership promises to blend Nwigwe’s unique artistic vision with Reebok’s iconic sportswear legacy, creating a co-branded collection that resonates with fans of both music and fashion.

🌟 Tobe Nwigwe on Joining Forces with Reebok: Expressing his excitement about the collaboration, Nwigwe shared his personal connection with Reebok, recalling his middle school days and the eagerness to own the latest Question drop. He stated, “I’m honored to partner with a brand like Reebok that represents so many iconic moments in culture.” He looks forward to merging his perspective with Reebok’s to craft something extraordinary.

👗 The ‘Reebok by Chukwu’ Capsule Line: Nwigwe’s debut collection with Reebok, named “Reebok by Chukwu,” is set to feature a unique array of mint-colored apparel for men, women, and children. The line includes items like a zip-up vest, jacket, pants, and a skirt. Additionally, it will feature white lace-up sneakers with brown rubber

Read More
Campaigns 2 mins read

Rihanna and A$AP Rocky Collaborate for Fenty Beauty’s New Lip Balm

Rihanna and A$AP Rocky, a dynamic duo known for their musical prowess, have ventured into a new creative realm. This time, they’ve collaborated not in the recording studio, but in the makeup lab, resulting in an exciting new product for Fenty Beauty.

👄 Introducing Lux Balm Ultra-Hydrating Cherry Lip Balm: On Thursday, January 4, the couple unveiled the Lux Balm Ultra-Hydrating Cherry Lip Balm through Rihanna’s Fenty Beauty line. Touted as “the baddest lip balm out there,” this launch marks a unique blend of music and beauty.

📹 A$AP Rocky Stars in Ad Campaign: A$AP Rocky takes center stage in the new ad campaign for the lip balm. In a stylish and catchy promotion, he raps about this latest collaboration with Rihanna, who he affectionately refers to as his “baby mama” in the ad.

🌟 Rihanna’s Vision for the Product: In a press release shared with Page Six, Rihanna described the lip balm as the “ultimate lip savior.” Infused with vitamin E and shea butter, the Lux Balm aims

Read More
Brand Ambassador 2 mins read

(G)I-DLE’s Yuqi Becomes Fendi’s Latest Brand Ambassador

Fendi, the prestigious Italian luxury fashion house, has officially announced (G)I-DLE‘s Yuqi as its latest brand ambassador. This exciting revelation was made on January 7, and the announcement was shared on Fendi’s official Weibo account, accompanied by Yuqi’s first campaign photos for the brand.

📸 Yuqi’s Fashion Forward Campaign: In her debut campaign for Fendi, Yuqi showcases her versatility and fashion-forward persona. The campaign photos highlight her ability to seamlessly blend boldness, uniqueness, and liveliness, qualities that resonate deeply with Fendi’s brand ethos.

🎉 Fendi’s Official Announcement: Fendi’s announcement praises Yuqi for her charming talent and strong fashion expression. “Her changeable styles are full of infinite possibilities,” the announcement states, underscoring her alignment with the brand’s avant-garde and vibrant image.

🔮 Anticipating Future Collaborations: Fendi’s statement also expresses enthusiasm for Yuqi’s future contributions: “Look forward to Song Yuqi showing more

Read More
Endorsement Deals 2 mins read

BTS’ V Boosts Compose Coffee to Global Fame with Remarkable Sales Growth

Compose Coffee, initially a popular brand mainly in South Korea, has experienced a phenomenal surge in global popularity and user growth, thanks to BTS member V, also known as Taehyung. This significant boost in sales and user engagement has positioned the coffee brand on the global map, indicating the powerful influence of the K-pop superstar.

📈 Skyrocketing User Base: In December 2023, when V, the beloved Layover singer and a key member of BTS, became the face of Compose Coffee, the brand witnessed an astonishing rise in users. Within just 10 days of this partnership, Compose Coffee drew in over 12 million users, a testament to V’s immense global appeal and the brand’s growing popularity.

🌏 Global Sensation Over a Decade: Originating from Busan, Compose Coffee’s transformation into a global sensation is largely attributed to V’s endorsement. His universal appeal across various demographics has played a crucial role in the brand’s rapid expansion.

📣 Official Statement from Compose Coffee: Celebrating the partnership, Compose Coffee expressed their excitement

Read More
Brand Ambassador 2 mins read

Shruti Haasan Celebrates Fybros’ Fan Collection as Brand Ambassador

Fybros, an esteemed player in the electrical manufacturing industry, has announced an exciting expansion of its product line to include fans. This move comes as part of the company’s ongoing commitment to cater to the diverse needs of India’s fast-moving electrical goods (FMEG) sector, where it has been a significant presence for over 55 years.

🎉 Grand Launch with Shruti Haasan: The launch event was graced by the presence of acclaimed actor Shruti Haasan, who serves as the brand ambassador for Fybros. Her involvement in the launch underscores the importance Fybros places on quality and innovation in their product expansion.

🗣️ Shruti Haasan on the New Venture: Expressing her enthusiasm for the new product category, Shruti Haasan remarked, “I’m delighted to be associated with Fybros as they venture into the fan category. Their commitment to quality and innovation is truly commendable, and I believe these new additions will elevate the standards of comfort and efficiency for consumers across the country.”

Fybros’ foray into the fan segment marks a strategic extension

Read More
New Signings 2 mins read

Christina Aguilera Joins United Talent Agency for Worldwide Representation

Pop icon Christina Aguilera, known for her chart-topping hits like “Genie in a Bottle” and “What a Girl Wants,” has recently signed with United Talent Agency (UTA) for global representation. This move marks a new milestone in the illustrious career of the Grammy Award-winning artist.

🏆 A Celebrated Music Career: Aguilera, renowned for her powerful vocals, has sold over 75 million records worldwide. Her impressive track record includes five No. 1 singles on the Billboard Hot 100 chart, positioning her as the third female artist to top the list across three consecutive decades.

🎵 Acclaimed Recognition: With seven Grammy wins to her name, including two Latin Grammys, Aguilera’s recent accolades include the 2022 Latin Grammy Award for Best Traditional Pop Vocal Album for her second Spanish-language album, Aguilera. Her achievements extend to the People’s Choice Awards, where she received the inaugural Music Icon Award in 2021, and the Spirit of Hope Award at the 2022 Billboard Latin Music Awards. Additionally, she was honored with the Advocate for Change Award at the GLAAD Media Awards.

🌍

Read More