Jay-Z Invests in Wristcheck: Joining the Wave of Celebrity-Backed Watch Platforms
Hip-hop mogul Jay-Z, also known as Shawn Carter, has made a strategic investment in Wristcheck, an innovative platform for buying and selling authenticated pre-owned timepieces. Founded by Austen Chu, known for his significant Instagram following as a horophile, Wristcheck has carved a niche in the luxury watch market by ensuring each piece is vetted by Swiss-trained watchmakers.
Celebrity Trend in Watch Trading: Jay-Z’s investment aligns him with other celebrities who have shown a keen interest in the luxury watch market. Notable figures such as Cristiano Ronaldo and Charles Leclerc have put their support behind Chrono24, a leading entity in the online watch trading space valued at over a billion dollars. Similarly, personalities like Kevin Hart, John Legend, and J
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