Latin

Music 2 mins read

María Becerra Signs with Big Bad Wolf for Management

Argentine singer-songwriter María Becerra has signed with Big Bad Wolf for management, marking a significant milestone in her rapidly ascending career. She continues to be represented globally by Wasserman, solidifying her presence in the international music scene.

Career Highlights: María…

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Brand Ambassador 2 mins read

Nicky Jam Signs Endorsement Deal with Rewind It 10

Latin music superstar Nicky Jam has signed an endorsement deal with Rewind It 10, the beard dye brand founded by Fat Joe. As the latest ambassador for the brand, Nicky Jam joins an impressive roster of celebrities, including DJ Khaled,…

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Music 2 mins read

Humbe Signs with WME for Representation

Mexican singer-songwriter Humbe has signed with WME for representation, marking a new milestone in his rapidly growing career.

Career Highlights: Humbe, known for his eclectic pop sound and heartfelt lyrics, has quickly risen in the Latin music scene with a…

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Music 1 mins read

Feid Signs with CAA for Representation

Colombian reggaeton sensation Feid has signed with CAA for representation. He continues to be managed by Luis Villamizar, with PR handled by Lede Company.

Career Highlights: Feid, also known as “Ferxxo,” has quickly risen to prominence in the Latin music…

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Brand Ambassador 2 mins read

Eladio Carrión Signs New Endorsement Deal With New Balance

Eladio Carrión, the acclaimed Puerto Rican rapper, singer, and songwriter, has been announced as the new brand ambassador for New Balance. He joins an impressive roster of artists who have collaborated with the brand, including Action Bronson, Jack Harlow, and…

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Endorsement Deals 2 mins read

J Balvin and Cheetos Collaborate on a New Campaign

J Balvin, who is repped by WME, has teamed up with Cheetos for the latest installment of its ‘Deja tu Huella’ (‘Leave Your Mark’) campaign. Now in its fifth year, Cheetos’ annual ‘Deja tu Huella’ program honors influential figures in…

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Latin 2 mins read

Camila Fernandez Signs With TBA Agency

Mexican singer-songwriter Camila Fernandez has signed with TBA Agency for her representation in the United States and Canada, with Devin Landau and Amy Davidman serving as her point agents. She continues to be managed by Global Talent Services.

Career and…

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Latin 2 mins read

Rauw Alejandro Signs with United Talent Agency (UTA)

Rauw Alejandro, a leading figure in the Latin music scene, has transitioned to United Talent Agency (UTA) for representation, moving from his previous agency, CAA. This strategic shift aims to further elevate his rapidly growing career on the global stage.…

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Music 2 mins read

Natalia Lafourcade Signs with United Talent Agency (UTA)

Natalia Lafourcade, the acclaimed Mexican singer-songwriter, has transitioned to United Talent Agency (UTA) for representation, moving from her previous affiliations with Sound Talent Group and One Fiinix Agency. This change marks a significant step in her illustrious career as she…

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Music Festivals 1 mins read

The Agencies Behind Governors Ball 2024

We wanted to see which agencies are behind New York City’s Governors Ball by Founders Entertainment. Using Booking Agent Info’s music industry directory, we researched the agencies representing this year’s lineup.Wasserman leads with a significant 39% of the lineup. Their…

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Governors Ball Agencies 2024
Brand Ambassador 2 mins read

Rosalía Announced as New Global Ambassador for Dior

Dior has officially named Spanish singer and global sensation Rosalía as their new Global Ambassador. Her inaugural role with the iconic fashion house features her as the face of the Lady Dior campaign, marking a significant milestone in her flourishing…

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New Signings 2 mins read

Peso Pluma Signs with CAA

Mexican musician Peso Pluma, whose groundbreaking success has captivated the music industry, has officially signed with CAA for representation in all areas. This partnership highlights a significant milestone in his career, which has recently seen unprecedented achievements with his debut…

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New Signings 1 mins read

Louie TheSinger Joins UTA for Global Representation

Emerging talent Louie TheSinger has officially partnered with UTA for worldwide representation, marking a significant milestone in his music career. The Fort Worth native, known for his unique blend of cultural influences that reflect his Mexican American heritage, has rapidly…

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Brand Ambassador 2 mins read

Feid Steps into New Territory with Salomon Endorsement Deal

Salomon has officially welcomed the seven-time Grammy-nominated Colombian sensation, Feid, into its fold with an endorsement deal that’s stirring excitement across social media platforms. Today, the renowned sports equipment brand announced Salomón Villada Hoyos, globally recognized as Feid, as the…

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