K-Pop

BENCH/, the renowned clothing brand from the Philippines, has officially named RIIZE as their latest global ambassador. This announcement, made on April 7 via BENCH/’s official social media channels, marks a significant collaboration between the brand and the rising K-pop sensation.

🌍 Global BENCH/ Setter: RIIZE, comprising talented members known for their musical prowess and stylish flair, now holds the prestigious title of “Global BENCH/ Setter.” The group’s vibrant energy and fashion-forward approach perfectly align with BENCH/’s ethos of trendsetting and celebrating diversity in style.

📸 Stylish Poster Debut: To commemorate this partnership, BENCH/ unveiled a stunning poster featuring RIIZE members donning stylish outfits available at BENCH/. The poster serves as a captivating introduction to RIIZE’s role as brand ambassadors, showcasing their unique charm and impeccable fashion sense.

🌟 Joining Esteemed Ambassadors: RIIZE joins a prestigious lineup of BENCH/ ambassadors, including

On March 28, the fashion world buzzed with excitement as NewJeans unveiled Hanni as the latest global ambassador for Gucci Beauty. This prestigious appointment marks a significant milestone in Hanni’s collaboration journey with Gucci. Previously named a global ambassador for the brand in October 2022, Hanni’s exceptional style and allure have now secured her a coveted role as the face of Gucci Beauty.

💫 A Rising Star: Hanni’s rise to prominence in the fashion and beauty realm has been meteoric. Her distinct charm and fashion-forward approach have captivated audiences worldwide, making her a natural fit for Gucci’s iconic aesthetic.

🎨 Iconic Beauty: As Gucci Beauty’s global brand ambassador, Hanni brings her unique flair and elegance to showcase the brand’s exquisite range of beauty products. Her role signifies Gucci’s commitment to celebrating diversity, individuality, and timeless beauty.

🌺 A Seamless Partnership: Hanni’s second ambassadorial role with Gucci

Great news for Filipino EXO-Ls as K-pop sensation Baekhyun from EXO joins forces with popular Filipino fashion brand Bench as their latest brand ambassador. The announcement, made on Bench’s social media pages, has sparked excitement among fans eagerly anticipating Baekhyun’s upcoming activities with the brand.

👕 Stylish Collaboration: Bench’s decision to tap Baekhyun as their endorser adds another dimension of style and charisma to the brand. Known for his dynamic performances and fashion sense, Baekhyun’s partnership with Bench promises to bring fresh energy and creativity to the fashion scene.

📸 Photoshoot Sneak Peek: Bench teased fans with a short video from Baekhyun’s photoshoot, giving a glimpse of the captivating visuals and stylish ensembles that fans can expect to see in the upcoming campaign. The synergy between Baekhyun’s star power and Bench’s trendy aesthetics is sure to resonate with fashion enthusiasts.

🎶 Music and Fashion Fusion: Baekhyun’s solo

Exciting news in the fashion world as French luxury brand ‘Celine‘ announces Danielle from NewJeans as their new global ambassador. The official announcement was made on March 22, igniting anticipation for the innovative collaboration between Danielle and ‘Celine.’

📸 Muse Unveiled: ‘Celine’ took to social media to unveil Danielle as their muse, sharing a captivating photo that encapsulates the essence of the brand’s timeless elegance and Danielle’s unique style. The announcement signifies a new chapter in ‘Celine’s brand narrative, with Danielle bringing her fresh perspective and influence to the global stage.

💫 Global Ambassadorship: As the global ambassador for ‘Celine,’ Danielle is set to engage in various activities and initiatives that showcase the brand’s ethos and vision. The partnership promises a novel synergy, blending Danielle’s fashion sensibility with ‘Celine’s heritage of luxury and sophistication.

🌍 Exciting

Exciting news in the world of K-beauty as NACIFIC unveils its latest innovation, the ‘Black Seagrass Body Series,’ featuring the vibrant K-pop boy band Xikers as brand ambassadors for hair and body care products. This collaboration marks a celebration of beauty, music, and holistic skincare.

🎤 Ambassador Announcement: NACIFIC’s partnership with Xikers for the ‘Black Seagrass Body Series’ release highlights the brand’s commitment to merging beauty with artistry. As ambassadors for hair and body care products, Xikers bring their youthful energy and style to promote NACIFIC’s innovative skincare solutions.

📅 Photocard Event: To commemorate the launch of the new body care products and the selection of Xikers as brand models, NACIFIC is hosting an exclusive photocard event starting on March 22nd. Customers purchasing the new Black Seagrass Body Series, along with other select products, will receive special Xikers photocards, adding a collectible touch to their skincare routine.

🛍️ Online

Bulgari, the esteemed Italian luxury brand, has officially appointed Mingyu from SEVENTEEN as their first local ambassador for the Korean market, marking a significant milestone in the world of fashion and entertainment. The announcement came on March 19, showcasing Mingyu’s rising influence and impeccable fashion sense. Mingyu made a memorable appearance at the Bulgari Studio Global Event in Seoul, effortlessly showcasing Bulgari’s iconic B.zero1 collection with his signature style and elegance.

👔 A Perfect Fit for Luxury: Mingyu’s selection as Bulgari’s local ambassador underscores his status as a trendsetter and fashion icon. His ability to effortlessly blend Bulgari’s luxury pieces into his wardrobe further solidifies his role as a natural fit for the brand’s image and ethos.

💬 Brand Communication and Future Collaborations: As Bulgari’s local ambassador, Mingyu will not only represent the brand but also actively engage with fans to

In a striking display of global fashion synergy, UGG® proudly announces Hanni, the standout member of the sensational K-pop group NewJeans, as their latest Global Brand Ambassador. This collaboration kicks off with the UGG® Spring/Summer 2024 collection, an exciting venture that highlights the brand’s commitment to comfort and iconic style, infused with a fresh, dynamic spirit.

👣 A Nostalgic Journey Turns into an Ambassadorship: Hanni’s connection to UGG® runs deep, with the brand playing a significant role in her childhood memories. Her appointment as Global Ambassador brings her full circle, from a young admirer to the forefront of UGG®’s new campaign. Hanni’s enthusiasm for her new role is palpable as she shares her anticipation to spread her love for UGG®’s comfortable and stylish footwear with fans worldwide.

📸 A Campaign of Vibrancy and Adventure: Captured by the talented photographer Ken Ngan, the Spring/Summer 2024 campaign showcases Hanni in a light never seen before. She effortlessly embodies the

KOLON SPORT, renowned for its high-end outdoor lifestyle apparel, unveils its latest innovation – the GAIA Tough Jacket, a masterpiece crafted for the adventurous spirit. Inspired by the earth goddess Gaia, this new launch is set to revolutionize outdoor climbing gear by merging unparalleled functionality with cutting-edge design. Adding an element of celebrity flair, SEVENTEEN‘s Xu Minghao, also known as The8, steps into the role of brand ambassador, infusing the brand with his unique blend of fashion and vitality.

👚 Innovative Design for Ultimate Performance: The GAIA Tough Jacket breaks new ground with its 3D cutting design, providing wearers with enhanced freedom of movement and robust protection. Constructed using the innovative GORE-TEX C-KNIT fabric and GORE-TEX STRETCH material, it promises an extraordinary blend of softness and durable protection, catering to the demands of advanced outdoor enthusiasts. Not only does it offer superior breathability and comfort, but it also enables climbers to exceed their limits without compromise.

🌸 Tailored for Feminine Strength: With a special emphasis

The fashion realm is abuzz with the electrifying news: NCT‘s Ten, the multifaceted artist known for his impeccable style and magnetic charisma, has officially been crowned a global ambassador for the iconic luxury house, Saint Laurent. This prestigious title was unveiled following Ten’s distinguished presence at the Saint Laurent Men’s Winter 24 fashion show in Paris, marking a momentous milestone in his soaring career.

🇫🇷 A Parisian Affair: Ten’s recent attendance at the fashion spectacle, held amidst the grandeur of Paris Fashion Week, was not merely as a guest but as a symbol of his newly forged alliance with Saint Laurent. His interactions with Saint Laurent’s director, Emmanuel Tomasini, underscored the significance of this partnership, bridging the worlds of global pop culture and timeless French elegance.

👗 A Synthesis of Style and Sound: As a global ambassador, Ten is set to infuse Saint Laurent’s illustrious legacy with his unique flair, merging the vibrancy of music with the sophistication of high