Hip-Hop

Music 2 mins read

Saweetie Launches New Campaign with Postmates and The Boiling Crab

Saweetie, the dynamic rapper and entrepreneur, has teamed up with Postmates and The Boiling Crab for an exciting new campaign. This collaboration highlights Saweetie’s favorite dining spot, The Boiling Crab, which she has frequently ordered from on the Postmates app.

🍤 A Flavorful Partnership: The campaign centers around Saweetie's genuine love for The Boiling Crab, making it a natural fit for her to promote. By integrating her personal preferences with her professional endeavors, Saweetie adds an authentic touch to the campaign, connecting with fans and foodies alike.

📱 Endorsement History and Social Media Influence: Since becoming an ambassador for Postmates in April of last year, Saweetie has successfully harnessed her expansive social media reach to promote the brand. With over 12.5 million followers on Instagram and nearly 5 million on TikTok, her impact is significant. Her engaging content drives more than just views, with engagement rates of over 1.5% on Instagram and around 2% on

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Music 2 mins read

Sexyy Red Takes Center Stage in New Au Vodka Campaign

Sexyy Red, the dynamic artist known for her vibrant presence and energetic music, is now the face of a new advertising campaign for Au Vodka, co-owned by Charlie Sloth. This collaboration taps into her substantial influence and unique style to promote the premium vodka brand.

🍸 Au Vodka's Latest Promotion: Sexyy Red's involvement with Au Vodka includes starring in a compelling new ad that highlights the luxurious and bold spirit of the brand. The campaign leverages her charismatic personality and connection with her audience to bring a fresh and exciting perspective to the vodka market.

🎶 Recent Musical Achievements: Coinciding with the campaign, Sexyy Red has been riding high on the success of her third album, "In Sexyy We Trust," released last month. Her musical career continues to ascend, paralleling her increasing visibility in the lifestyle and beverage sectors.

📲 Social Media Impact: Promoting the campaign through

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Hip-Hop 2 mins read

Terrace Martin Joins United Talent Agency (UTA)

Terrace Martin, the acclaimed musician, producer, and songwriter, has signed with United Talent Agency (UTA) for representation, transitioning from his previous association with Independent Artist Group (IAG). This strategic move aligns with Martin’s growing influence in the music industry and his expanding career prospects.

🎷 Expanding Representation: UTA, known for its robust roster of artists across various entertainment sectors, will now represent Terrace Martin as he continues to build on his prolific career in music production and performance. UTA's resources and industry connections are expected to open new avenues for Martin, enhancing his visibility and opportunities in the global music scene.

🎤 Continued Public Relations Support: For public relations efforts, Martin will continue his collaboration with Biz3, ensuring that his public image and media interactions

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Data Insights 2 mins read

The Agencies Behind Summer Smash Festival

We used Booking Agent Info’s music industry database to research the agencies behind Lyrical Lemonade’s festival Summer Smash. Here is what we found out:

Creative Artists Agency (CAA) leads with 18% of the lineup, representing top artists like CLIP, Lil Tecca, Lil Yachty, and Playboi Carti.

Close behind is Cara

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Agencies Behind Summer Smash
Music 2 mins read

Kodak Black Signs with WME for Representation

Kodak Black, the influential rapper and music producer, has officially signed with William Morris Endeavor (WME) for representation, managed by Zach Iser. This move marks a significant development in Kodak Black's career as he continues to expand his influence in the music industry.

🎵 Recent Musical Ventures: Kodak Black recently launched his new music label, Vulture Love Music, under which he released the compilation album Last Zombies on Earth. This initiative showcases his entrepreneurial spirit and commitment to fostering new music and talent within the industry.

📀 Previous Works and Achievements: Prior to his latest release, Kodak Black's album When I was Dead was released last year, adding to his robust discography that continues to resonate with fans globally. He boasts nearly 30 million monthly listeners on Spotify, with top markets in

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Campaigns 2 mins read

Lil Wayne Remixes “A Milli” for Domino’s and Uber Eats Partnership Celebration

In a unique collaboration, Lil Wayne is set to remix his 2008 hit “A Milli” to “10 Milli” to celebrate Domino’s new partnership with Uber Eats. This remix commemorates Domino’s announcement of giving away $10 million worth of free pizza to Uber Eats users this season, marking a significant promotion linked to their latest service expansion.

🍕 Domino’s and Uber Eats Collaboration: The partnership between Domino’s and Uber Eats aims to enhance convenience for customers and expand the reach of Domino’s delivery services through the Uber Eats platform. Lil Wayne's involvement brings a creative twist to this announcement, leveraging his star power to generate buzz and excitement around the launch.

🎵 A Fresh Take on a Classic Hit: “10 Milli” not only updates a beloved track but also symbolizes the substantial impact of the Domino’s and Uber Eats collaboration. Lil Wayne, who has been promoting Uber Eats since his

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Music Festivals 1 mins read

The Agencies Behind Governors Ball 2024

We wanted to see which agencies are behind New York City's Governors Ball by Founders Entertainment. Using Booking Agent Info's music industry directory, we researched the agencies representing this year's lineup.Wasserman leads with a significant 39% of the lineup. Their roster includes a variety of acts from headliner SZA to Yung Gravy, Stephen Sanchez, G Flip, and Geese.Next is Creative Artists Agency with 17%. They represent headliners Rauw

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Governors Ball Agencies 2024
Campaigns 2 mins read

Coi Leray Stars in Foot Locker’s ‘Start with Sneakers’ Campaign Featuring Adidas

Foot Locker, in collaboration with Adidas, has launched their latest campaign, 'Start with Sneakers,' featuring Grammy-nominated artist Coi Leray. This new initiative showcases Leray's flair for fashion and her unique approach to styling Adidas footwear, highlighting versatile and trendy looks.

👟 Fashion Forward with Adidas: Coi Leray, known for her dynamic musical style and fashion sense, brings her unique aesthetic to the campaign. She is featured wearing an Adidas tracksuit paired with stylish wraparound sunglasses, embodying the sporty yet chic vibe that Adidas is known for. The campaign creatively demonstrates how Adidas sneakers can be the foundation of any fashion ensemble.

🎨 Versatile Styling Tips: In the campaign, Leray assists customers in envisioning and executing various looks with Adidas sneakers. From pairing Adidas Originals Gazelles with a striking red Adidas

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New Signings 2 mins read

North London’s Rising Star Lzee Signs with Primary Talent

Lzee, an emerging talent from North London, has officially signed with Primary Talent for representation. Known for his compelling debut single "Gavin & Stacey," Lzee has quickly captured the attention of the music scene, showcasing his ability to blend catchy lyrics with vibrant beats.

🎵 Early Success and Growing Popularity: Lzee first made waves in the music industry with "Gavin & Stacey," a track that set the tone for his musical style and attracted a significant listener base. He continued to build on this momentum with hits like "4THEWEEKEND" and "Elementary," the latter achieving over 1 million streams on Spotify. These accomplishments highlight his knack for creating music that resonates with a broad audience.

📱 Strong Social Media Presence: With over 45,000 followers on Instagram, Lzee has cultivated a robust online presence, engaging fans with regular updates, behind-the-scenes content, and previews of upcoming

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Music 2 mins read

MJ Cole Signs With Earth Agency

MJ Cole, a pioneer of the UK garage scene, has officially signed with Earth Agency, aligning himself with some of the most exciting names in music today. Known for his influential sound and innovative productions, Cole's partnership with Earth Agency marks a strategic move to enhance his global presence and explore new creative opportunities.

🎵 A Rich Roster of Talent: At Earth Agency, MJ Cole joins an impressive lineup of artists who are making significant impacts across various music genres. This roster includes Bad Gyal, known for her unique blend of dancehall and reggaeton; Bella Shmurda, a rising star in the Afrobeat scene; Blaqbonez, one of the leading figures in Nigerian hip-hop; and Donae'o, famed for his contributions to UK grime and hip-hop.

🌍 Synergy with Seasoned Artists: The diversity and caliber of artists represented by Earth Agency offer MJ Cole an enriched environment ripe for collaboration and innovation. The agency is renowned

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