Film/TV

Brand Ambassador 2 mins read

Skai Jackson Elevates Textured Hair Care as Cantu Beauty’s New Ambassador

Cantu Beauty, a trailblazer in the realm of textured hair care products, has proudly unveiled Skai Jackson as its new brand ambassador. Jackson, celebrated for her roles as an actress and achievements as a bestselling author, brings her genuine passion for empowering young women and her long-standing connection with the brand into this exciting collaboration.

🌱 A Reformulation Rooted in Authenticity and Strength: Under Jackson’s ambassadorship, Cantu Beauty introduces a revamped lineup of its beloved products, now enriched with fair-trade organic shea butter and a B vitamin complex. This innovative reformulation aims to boost moisture, strengthen hair, and promote healthy growth, addressing the specific needs of textured hair consumers with precision and care.

🛍 Empowering Through Excellence: The newly enhanced product range includes fan favorites like the Sulfate-Free Cleansing Cream Shampoo, Hydrating Cream Conditioner, Curl Activator Cream, Coconut Curling Cream, Shea Butter Leave-in Conditioning Repair Cream, and Argan Oil Leave-In

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Brand Ambassador 2 mins read

Riley Keough Embodies Elegance in Chanel’s Spring 2024 Campaign

Chanel, the emblem of fashion sophistication, unveils Riley Keough as its new house ambassador, casting the actress and filmmaker in a luminous new light. Keough, with a heritage deeply rooted in entertainment royalty as the granddaughter of Elvis Presley and daughter of Lisa Marie Presley, steps into this role with a personal narrative that intertwines with the legacy of Chanel.

👗 A Lifelong Admiration Comes Full Circle: Keough’s journey with Chanel extends back to her childhood, a testament to the brand’s enduring influence on her life. “I have loved Chanel since I was a little girl,” she shared, reflecting on the brand’s significant presence during her upbringing. For Keough, the Chanel woman is an amalgam of sophistication, elegance, artistry, and bold integrity — qualities she admirably embodies in her new role as brand ambassador.

📸 A Captivating Spring 2024 Campaign: The campaign, set against the architectural beauty of Villa Noailles in Hyères, France, captures the essence of Chanel’s spring 2024

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Brand Ambassador 3 mins read

Tamannaah Bhatia Stirring up Delight as Rasna’s New Brand Ambassador

Rasna, a household name that has quenched the thirst of millions with its delightful array of beverages, has embarked on a refreshing new journey with the appointment of Tamannaah Bhatia as its new brand ambassador. The latest campaign, enriched with 21 vitamins and minerals, marks a pivotal repositioning for Rasna, aiming to cater to the evolving tastes and health-conscious inclinations of its consumers, particularly those in SEC A and B households.

🎯 A Campaign Rooted in Understanding and Innovation: Born out of extensive market research across India, this new initiative by Rasna seeks to redefine what a healthful and tasty drink can be. It introduces a thicker, tastier, and healthier iteration of the beloved beverage, promising not just satisfaction but also nutrition to its consumers. The campaign cleverly integrates the emotional essence of Rasna, portraying it as a symbol of happiness and success within the family unit, a narrative beautifully brought to life by Tamannaah Bhatia.

💬 Tamannaah Bhatia: The Face of Happiness and Health: Bhatia’s connection with Rasna goes beyond mere endorsement; it is a trip down memory lane to her own childhood, reflecting the

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New Signings 2 mins read

Tovah Feldshuh Joins Forces with Stewart Talent for a Bright Future Ahead

Tovah Feldshuh, an acclaimed actress whose talent spans across Broadway, film, and television, has made a strategic move in her illustrious career by signing with Stewart Talent for representation. Known for her versatility and depth, Feldshuh has etched her name in the annals of performance art with multiple Emmy and Tony Award nominations to her credit.

🌟 A Storied Career on Stage and Screen: Feldshuh’s journey in the performing arts is nothing short of remarkable, beginning with her first Tony nomination in 1976 for her role in “Yentl.” Her prowess on the stage has been recognized with subsequent Tony nominations for “Saravá” (1979), “Lend Me a Tenor” (1989), and “Golda’s Balcony” (2004). Her exceptional talent has also been acknowledged by the television industry, with Emmy nominations for “Holocaust” (1978) and “Law & Order” (2003).

📽 A Diverse Portfolio: Beyond the stage, Feldshuh has showcased her acting chops in a wide array of film and television roles, including memorable appearances in “Harlan Coben’s Shelter,” “Crazy Ex-Girlfriend,” and “The

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Campaigns 2 mins read

ALDO and Bollywood Shine Together: Apparel Group Renews Partnership with Janhvi Kapoor and Aditya Roy Kapur

In a glamorous blend of fashion and cinema, Apparel Group has officially announced the renewal of its dynamic partnership with Bollywood sensations Janhvi Kapoor and Aditya Roy Kapur for the ALDO brand. This collaboration is a testament to Apparel Group’s innovative approach to marketing and its dedication to making a significant impact within the Indian market, a realm where fashion and film intertwine seamlessly.

🎬 A Strategic Alliance: Leveraging the immense popularity and influence of Kapoor and Kapur, Apparel Group aims to amplify ALDO’s visibility and appeal across India. These partnerships are more than mere endorsements; they are strategic relationships that enrich the brand’s connection with its audience, infusing ALDO with the aspirational qualities, glamour, and trustworthiness that these Bollywood stars embody.

👗 Spotlight on Spring ’24 Collection: The unveiling of ALDO’s Spring ’24 collection marks a pivotal

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New Signings 2 mins read

CAA Welcomes ‘Between The Temples’ Director Nathan Silver into Its Esteemed Ranks

In a significant move that underscores his rising status in the film industry, Nathan Silver, the creative force behind the acclaimed feature film “Between The Temples,” has been signed by Creative Artists Agency (CAA). This partnership comes on the heels of the film’s successful premiere at this year’s Sundance Film Festival, followed by an international debut at the Berlin Film Festival, solidifying Silver’s reputation as a filmmaker of exceptional talent and vision.

📽 A Cinematic Triumph: “Between The Temples” stars Jason Schwartzman and Carol Kane in a compelling narrative that explores a cantor’s crisis of faith. The film has garnered critical acclaim, achieving a 91% fresh rating on Rotten Tomatoes, a testament to its innovative storytelling and powerful performances. The movie’s intriguing plot, revolving around a grade school music teacher who becomes the cantor’s adult bat mitzvah student, has captivated audiences worldwide, leading to its acquisition by Sony Pictures Classics for worldwide distribution.

🏫 An Illustrious Background: Silver, a distinguished alumnus of the NYU Tisch School of the Arts,

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New Signings 2 mins read

Emily Atack Partners with Curtis Brown: A New Era for the Multifaceted Talent

In an exciting development for the entertainment industry, Emily Atack, the multifaceted actor, comedian, and activist, has embarked on a new chapter in her illustrious career by signing with Curtis Brown for representation, as exclusively reported by Variety. This strategic partnership encompasses representation across all areas, heralding a period of boundless potential for Atack’s already diverse and impressive career.

🎭 A Star on the Rise: Atack first captured the hearts of audiences as the standout star of the critically acclaimed sitcom “The Inbetweeners,” laying the groundwork for a career characterized by versatility and depth. Her trajectory since then has been nothing short of remarkable, featuring roles in a variety of projects such as the “Dad’s Army” film alongside Catherine Zeta Jones and Bill Nighy, “Lies We Tell” with Gabriel Byrne and Harvey Keitel, and “Alright Now,” starring Cobie Smulders.

📚 A Creative Powerhouse: Beyond her acting prowess, Atack has demonstrated her talent as a writer and performer through her own sketch/comedy

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New Signings 2 mins read

Gina Carano Embarks on New Chapter with Straightwire Entertainment Group

Gina Carano, celebrated for her roles in “The Mandalorian” and “Deadpool,” has taken a significant step forward in her illustrious career by signing with Straightwire Entertainment Group for management. This new partnership signals a promising future for Carano, who has captivated audiences with her dynamic performances across both film and television.

🎥 A Journey from the Ring to the Screen: Carano’s transition from a formidable presence in the mixed martial arts arena to a commanding figure in Hollywood is a tale of relentless dedication and talent. Her cinematic debut under the direction of Steven Soderbergh in “Haywire” (2011) set the stage for a career marked by compelling performances. Portraying Mallory Kane, a black ops agent entangled in a deadly conspiracy, Carano shared the screen with luminaries such as Antonio Banderas, Micheal Douglas, Michael Fassbender, and Channing Tatum, earning a Critics Choice Award nomination for Best Actress in a Drama.

🚗💨 Expanding Her Range: Carano’s versatility shone through in her role as DSS agent Riley Hicks in

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New Signings 2 mins read

Rachel Bloom Embarks on a New Journey with WME

Renowned for her trailblazing role in the hit musical dramedy series “Crazy Ex-Girlfriend,” Rachel Bloom is charting a new path by signing with WME for representation across all areas. Bloom, a luminary in both acting and musical comedy, has captured hearts with her unique blend of humor, music, and storytelling, earning her critical acclaim, including a Golden Globe for Best Actress in a TV Series — Musical or Comedy.

🏆 An Award-winning Talent: Bloom’s creative genius extends beyond acting; she’s celebrated for her songwriting prowess, clinching an Emmy for Best Original Music and Lyrics with “Antidepressants Are So Not A Big Deal.” Her passion for performing has led her from the “Crazy Ex-Girlfriend: Live” stage show to “What Am I Going To Do With My Life Now?” solo tour and, most recently, her Off-Broadway musical comedy show, “Death, Let Me Do My Show.”

📺 Continuing Creative Partnerships: While embracing this new chapter with WME, Bloom remains connected with her existing team at Sugar23, Ginsburg Daniels Kallis LLP, and YMU,

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Campaigns 2 mins read

Tinder’s Empowering Gen Z Campaign in Korea with Jeon Jong-seo

In a bold move to celebrate authenticity and diversity among Korea’s Gen Z, Tinder has unveiled an inspiring campaign featuring the critically acclaimed actress, Jeon Jong-seo. Known for her captivating performances in “Money Heist: Korea – Joint Economic Area,” “The Burning,” and “The Call,” Jeon Jong-seo now leads Tinder’s “There is no wrong choice, Tinder” campaign, a series of four videos that shine a light on the genuine stories and experiences of Korean Tinder users.

🌈 Embracing Individuality: This campaign is a vibrant testament to Tinder’s commitment to fostering a space where authenticity, confidence, and personal choice are not just encouraged but celebrated. By bringing to the forefront the personal journey of Jeon Jong-seo, especially as she navigates the complexities of her role in the romantic comedy “Wedding Impossible,” Tinder underscores the importance of being true to oneself.

📹 A Series of Real Stories: Through these compelling narratives, Tinder

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Campaigns 2 mins read

Patanjali Kesh Kanti’s #TootnaManaHai Campaign: Tamannaah Bhatia Embodies Women’s Resilience

Patanjali Kesh Kanti proudly introduces its transformative campaign, #TootnaManaHai, spotlighting the exceptional Tamannaah Bhatia as the emblem of enduring strength and resilience inherent in every woman. This campaign is a homage to the invincible spirit of women, emphasizing that succumbing is not in their nature, a philosophy echoed by Vermmillion Communication’s ingenious concept.

🔍 A Deep Dive into Hair Wellness: The spotlight of the #TootnaManaHai campaign shines on Patanjali Kesh Kanti Advance Hair Oil, a treasure trove of Ayurvedic goodness designed to counter hair woes while nurturing hair to its healthiest state. This initiative underscores Patanjali’s commitment to leveraging nature’s bounty to foster hair that radiates vitality and strength.

🗣️ Tamannaah Bhatia – The Voice of Empowerment: Entrusted with carrying the campaign’s powerful message, Tamannaah Bhatia steps into the role seamlessly, her aura and authenticity resonating with the campaign’s core values. Her narrative in the campaign is more than just a message; it’s an anthem of empowerment, echoing the silent strength of women ready to face life’s challenges undeterred.

Patanjali

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Film/TV 2 mins read

Crocs India Unites with Vedang Raina & Rasha Thadani for a Fusion of Fashion and Authenticity

Crocs Inc., celebrated for its global footprint in casual footwear, is excited to announce its partnership with Bollywood’s promising new faces, Vedang Raina and Rasha Thadani. This collaboration is a tribute to Crocs’ enduring “Come As You Are” philosophy, encouraging self-expression and uniqueness through its versatile range of footwear.

🌈 Empowering Individuality: At the core of Crocs’ latest initiative is the desire to amplify voices of the youth, encouraging them to showcase their genuine selves. With the help of Vedang and Rasha, Crocs plans to navigate the vibrant landscape of GenZ fashion, making a bold statement on the importance of embracing one’s uniqueness. The brand’s iconic Jibbitz™ charms serve as a medium for consumers to personalize their Crocs, turning each pair into a narrative of individual identity.

💬 Stars Share Their Excitement: Rasha Thadani expressed her enthusiasm, noting the alignment of Crocs’ playful and colorful essence with her personal advocacy for creativity and

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Campaigns 2 mins read

Ranveer Singh Electrifies Pepsi’s 125th Anniversary Campaign

Celebrating a remarkable 125 years of refreshment and cultural impact, Pepsi® steps into a new era with a dazzling commercial featuring Bollywood powerhouse, Ranveer Singh. Known for his boundless energy and captivating performances, Singh brings his dynamic charisma to Pepsi’s latest campaign, captivating audiences and setting social media abuzz.

🎉 A Legacy Reimagined: Marking its 125th birthday, Pepsi® pays homage to its storied presence in India, introducing a refreshed global identity that resonates with over a century of being at the heart of pop culture. The brand’s latest endeavor, “Yeh Dil Maange More,” sees Ranveer Singh at the helm, embodying the spirit and vibrancy that Pepsi® stands for.

📺 Ranveer Sets the Screen Aflame: In the viral commercial, Ranveer Singh’s performance raises the bar, merging inspiration with entertainment. His electrifying presence, coupled with the captivating visuals, ensures that the advertisement is not just seen but remembered. His narration of the iconic “Yeh

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Campaigns 1 mins read

Kylie Jenner Shines in Sam Edelman’s 20th Anniversary Campaign

In a dazzling celebration of two decades of unparalleled style and craftsmanship, Sam Edelman proudly unveils its Spring/Summer 2024 campaign starring the iconic Kylie Jenner. This landmark campaign ushers in a year-long celebration of Sam Edelman’s 20th anniversary, showcasing the enduring legacy and innovation of the beloved contemporary lifestyle brand.

📸 A Visionary Collaboration: The campaign captures a series of captivating images featuring Kylie Jenner like never before, spotlighting the essence and innovative spirit of Sam Edelman. Stepping out from her brand, Jenner brings a dynamic and fresh perspective to the campaign, elevating the brand’s signature aesthetic to new heights.

🗣️ Kylie Jenner on Empowerment through Fashion: Jenner’s engagement with Sam Edelman’s footwear instills a sense of confidence and beauty, honoring her role in this significant milestone. Sam Edelman, co-founder and creative director, shares his gratitude for the ongoing support and vision that have propelled the brand into

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Campaigns 2 mins read

Jon Hamm Tickles Funny Bones in Minute Maid Zero Sugar Ad: A Masterclass in Comedy

Minute Maid Zero Sugar has unveiled its latest advertising venture, featuring none other than the illustriously versatile Jon Hamm. Renowned for his profound dramatic roles, Hamm has a well-documented penchant for comedy, making him the perfect protagonist for an advertisement that’s ingeniously about ‘nothing.’

🎥 A Creative Collaboration: Hamm’s enthusiasm for the project was palpable. The collaboration brought together a blend of humor and creativity under the guidance of the acclaimed director, Clay Weiner. Known for his comedic prowess, Weiner’s involvement was a decisive factor for Hamm, ensuring the commercial’s success in delivering a unique and humorous take on advertising.

📺 Meta-Comedy Meets Marketing: Diving into the realms of meta-comedy, the commercial playfully mocks the traditional advertising formula, offering viewers a refreshing departure from the norm. Hamm’s character, caught in a scriptless and directionless scenario, embodies the essence of the ad’s clever premise

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Brand Ambassador 2 mins read

Shah Rukh Khan Shines as Joy Personal Care’s New Face

Joy Personal Care, a leading name in the Indian personal care landscape, proudly unveils a groundbreaking collaboration with the king of Bollywood, Shah Rukh Khan, as the brand ambassador for its face wash segment. This significant partnership marks a new era for Joy Personal Care, with Khan set to endorse the brand’s flagship product, JOY Lemon Face Wash, alongside the talented Sanya Malhotra. The dynamic duo is poised to captivate audiences in a high-energy commercial slated for release during the eagerly anticipated IPL 2024, leveraging Joy Personal Care’s two-year association as an associate sponsor of the Kolkata Knight Riders to maximize its presence.

🎬 A Duo of Stars for a Stellar Campaign: In a strategic move to bolster its visibility and impact during the IPL season, Joy Personal Care’s upcoming commercial featuring Shah Rukh Khan and Sanya Malhotra is anticipated to be a game-changer for the brand. With an esteemed reputation for championing causes such as women’s empowerment, Khan’s alignment with Joy Personal Care resonates with

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Endorsement Deals 2 mins read

Shahid Kapoor Elevates realme’s NARZO Series

In a strategic move to captivate the hearts of millennials and GenZ, realme announces the iconic Shahid Kapoor as the product ambassador for its NARZO Series. Recognized for his versatility on the silver screen and a vibrant presence that resonates well beyond the boundaries of Bollywood, Kapoor is the epitome of the energy and innovation that the NARZO Series represents. This collaboration is poised to amplify realme’s allure and fortify its rapport with the spirited youth of India.

🔊 A Symphony of Innovation and Charisma: Tao Zhang, the Chief Marketing Officer at realme India, expresses immense excitement about welcoming Shahid Kapoor to the realme family, highlighting the synergy between Kapoor’s dynamic persona and the NARZO Series’ essence. This partnership is envisioned to elevate Narzo’s brand appeal and deepen the connection with India’s youth, who are the series’ core audience.

🎬 Shahid Kapoor on Joining the realme Narzo Family: Sharing his enthusiasm, Shahid Kapoor reflects on the synergy between

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New Signings 2 mins read

Gloria Obianyo’s Diverse Talent Captivates Impression Entertainment

In an exciting development for the entertainment industry, Impression Entertainment has officially welcomed the multi-talented Gloria Obianyo, renowned for her roles in cinematic powerhouses like Dune and the latest Mission: Impossible, as well as her captivating performance in Amazon’s Good Omens. Obianyo’s dynamic range, from the archangel Uriel in Good Omens to her compelling presence in Outlander, underscores her as a force to be reckoned with.

📽 A Star on the Rise: Obianyo’s journey through the realms of sci-fi and historical fantasy has already made significant impacts, with her roles in Mission: Impossible – Dead Reckoning and Dune leaving indelible marks on audiences worldwide. Her earlier work alongside Robert Pattinson in A24’s High Life offered a glimpse into her profound versatility and depth as an actress.

🎭 From Stage to Screen: Beyond the silver screen, Obianyo has illuminated the stage in London’s Almeida Theatre with her performance in King Lear, drawing critical acclaim. Her diverse theatre portfolio,

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New Signings 2 mins read

Tarek and Heather Rae El Moussa Forge New Path with CAA

In a landmark move within the realms of real estate and entertainment, Tarek and Heather Rae El Moussa have partnered with CAA for representation, underscoring their expanding influence in television and beyond. Esteemed for their dynamic presence on HGTV’s The Flipping El Moussas, this power couple is steering towards new horizons.

🌆 Real Estate Meets Reality TV: Heather Rae El Moussa, celebrated for her prowess in real estate showcased in Selling Sunset on Netflix, joins forces with Tarek, her husband renowned for his ventures like Tarek Buys Houses and Homeschooled by Tarek. Together, they’ve introduced Home by THEM, a collection that marries luxury with conscious living.

🔨 Building Dreams: Tarek, a veteran in the real estate scene with TEM Capital, shares his journey through HGTV’s Flip or Flop and Flipping 101, offering viewers an insider’s look into the lucrative yet challenging world of property flipping.

As they align with CAA, Tarek and Heather Rae El Moussa are

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New Signings 2 mins read

Jason Lee Takes His Talent to UTA: A New Chapter Begins

In a significant move that’s sending waves across the entertainment industry, Jason Lee, the dynamic entrepreneur, philanthropist, author, and media personality, has inked a deal with UTA for comprehensive representation. This partnership heralds a new era for Lee, who is best known as the CEO and founder of Hollywood Unlocked, a pivotal platform that has redefined entertainment news and interviews since its inception in 2015.

🚀 A Trailblazer’s Journey: Hollywood Unlocked, under Lee’s visionary leadership, has emerged as a beacon in the entertainment and music landscape, securing its place as a trusted source for breaking news and candid interviews. With strategic podcast and digital series syndication deals through Fox Soul and iHeartRadio, Lee’s influence spans 72 markets, crowning him the leader of the No. 1 weekend show on iHeartRadio.

📺 Rising to Fame: Lee’s path to prominence was paved with notable appearances on VH1’s “Love & Hip Hop: Hollywood” and his role alongside Nick Cannon on MTV’s “Wild ‘N Out,” marking him as a distinctive voice in the realm of reality TV and comedy.

🌍 Expanding Horizons: Beyond his media ventures, Lee has also been an influential

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