Film/TV

Lebanese actress and beauty icon Nadine Nassib Njeim has unveiled her highly anticipated debut beauty brand, introducing the inaugural 'Glow Collection'. Announced on Instagram, this premiere lineup is designed to enhance and illuminate the skin, ensuring a radiant and flawless look.

🌟 Luminous Essentials: The Glow Collection promises to deliver everything needed for a vibrant, full-face glow. Key products include the Glow Satin Illuminator Prep and Prime Face Serum, Allure Velvet Glow Blush, Glow Lighter Liquid Highlighter, Blending Face Brush, and Lip Glow Gloss Hydra Cool Lipgloss. "Each product has been meticulously crafted to cater to the diverse beauty needs of women everywhere," Nadine shared in her announcement.

💄 Universal Appeal: Emphasizing inclusivity, Nadine explains that the collection's shades are designed to complement all skin tones. The textures range from silky satin to radiant shine, perfect for achieving a polished look throughout the year.

👗 Elegant Presentation: The collection

AbhiBus has unveiled its latest advertising campaign starring Tollywood icons Mahesh Babu and Rajendra Prasad. The campaign, crafted for the festive season, promotes the ease of last-minute bus bookings through humorous narratives.

🚌 Spontaneous Travel Adventures: Directed by Anil Ravipudi, the campaign kicks off with a light-hearted ad where Rajendra Prasad, playing the uncle, is seen encouraging his nephew, portrayed by Mahesh Babu, to take a break from studies for a trip to Tirupati. The ad captures their spontaneous journey, highlighting AbhiBus's efficient booking process that enables hassle-free travel planning.

🎬 Dynamic Duo on Screen: Chosen for their well-known on-screen chemistry and comedic flair, Mahesh Babu and Rajendra Prasad bring a dynamic and entertaining element to the campaign. Their interactions are filled with witty exchanges and playful banter, embodying the brand's energetic and vibrant image.

📺 Multi-Platform Engagement: The campaign is set to run across television and

The Moms Co., renowned for its commitment to natural skincare, has launched its latest initiative, #400%Hydration, featuring Bollywood icon and brand ambassador Sonam Kapoor. This campaign introduces the brand’s innovative Natural Hydrating Range, specifically formulated to meet the skincare needs of lactating and breastfeeding mothers.

🌿 Innovative Skincare Technology: The new range boasts an advanced formulation that includes 8 types of hyaluronic acid, ensuring deep skin penetration that hydrates and revitalizes skin up to 400%. This targeted approach helps in maintaining soft, supple, and plump skin, addressing the essential care new mothers deserve.

🎉 Launch Event Insights: The launch was held at the scenic Grappa, Shangri-La Eros in New Delhi, perfectly echoing the campaign's theme of hydration. Sonam Kapoor, in her dual role as a new mother and brand advocate, shared insights into her personal motherhood experiences

Hunkemöller, the renowned Dutch lingerie and swimwear brand, has unveiled its new #OwnYourGlow campaign featuring the luminous Portuguese model and actress Sara Sampaio. Known for her captivating presence and natural affinity for beach settings, Sampaio embodies the essence of the brand’s latest collection.

🌊 Beach-Inspired Aesthetics: Emphasizing the theme of natural beauty and comfort, the campaign captures Sara Sampaio in her element — the beach. Her affinity for the ocean and sandy shores resonates deeply with the brand’s vision of effortless allure and confidence, making her the perfect face for this campaign.

👙 Lingerie and Swimwear Fusion: The #OwnYourGlow campaign highlights key pieces from Hunkemöller’s collection that blend aesthetic appeal with functional elegance, designed to make every woman feel radiant and self-assured.

Sara Sampaio’s involvement

In a strategic move to capture the attention of Gen Z consumers, Priyagold has launched its new 'Snakk' campaign, focusing on their latest Snakker biscuits. The campaign cleverly uses the term 'Snakk' to resonate with the young audience, positioning Snakker biscuits as the go-to snack for this generation.

🍪 Celebrity Endorsement: Bollywood actress Kiara Advani, known for her significant influence among youngsters and a robust social media following, stars in the campaign. The choice of Advani as the face of 'Snakk' leverages her popularity to forge a strong connect with Gen Z, potentially boosting the brand's appeal and market penetration among younger consumers.

🎥 Interactive Content: The campaign introduces an engaging video posted on Advani's social media, where she is seen baking a cake using secret ingredients. This setup not only entertains but also engages viewers by inviting them to guess her favorite