Film/TV

Endorsement Deals 2 mins read

Dakota Johnson Is Roberto Coin’s Newest Muse

Dakota Johnson has been named the global brand ambassador for Italian luxury jewelry house Roberto Coin, in a deal that runs through May 2027. Which is perfect, because if there’s anyone who knows how to stretch a campaign across award seasons, it’s the woman who made press tours for “Madame Web” feel like they deserved their own red carpet circuit.

The new campaign, lensed by fashion photography titan Craig McDean, features Johnson wrapped in Coin’s signature designs and the seductive, shimmering backdrops of Venice—a city that, like Dakota, knows how to do drama, glamour, and quiet prestige without needing to shout.

This isn’t Johnson’s first foray into luxury sparkle—she’s previously aligned herself with Gucci and Italian lingerie brand Intimissimi—but this marks her deepest dive yet into fine jewelry. Beyond print spreads and moody gondola shots, the partnership will also see her

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Endorsement Deals 3 mins read

Curry, Hart, and A’ja Wilson Chase the Cashback Crown

In Chase’s latest ad campaign, “Cashback Like a Pro,” we get the kind of brand exercise that feels less like a commercial and more like an All-Star Weekend scrimmage that somehow broke into a fintech conference. Stephen Curry and Kevin Hart are chirping back and forth about cashback rewards like it’s a Game 7 — until A’ja

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Brand Ambassador 2 mins read

Gemma Chan Joins Cartier as Its Latest Brand Ambassador

Yes, Gemma Chan is now officially a brand ambassador for Cartier. Though let’s be honest: this was less of a surprise and more of a coronation. The Crazy Rich Asians and Captain Marvel star has been wearing Cartier’s pieces for years like she had tenure — from the Grand Dîner du Louvre (aka Paris’ fanciest dinner flex) to the opening of the Cartier exhibition at the V&A, where diamonds and museum lighting do the heavy lifting together.

But now, she’s not just a guest. She’s the face.

Cartier doesn’t just pick ambassadors. It appoints them, like royalty, or permanent members of the UN Security Council. Which is why the maison’s newest announcement lands with the kind of sparkle that can only come from two high jewelry rings in an official portrait and a Hollywood star who’s always made elegance look easy.

The campaign she fronts draws on the “En Équilibre” concept — which roughly translates to “in balance,” and also happens to describe Gemma Chan’s whole aesthetic: poised

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Endorsement Deals 2 mins read

Pamela Anderson Signs New Endorsement Deal with Biolage

Pamela Anderson is now officially your hair’s spiritual advisor.

In what might be the most unexpected brand-first-meets-career-second-act alignment of 2024, Biolage has named the 57-year-old icon its first-ever global ambassador—a sentence that somehow feels both overdue and perfectly timed. It’s the first ambassador deal of this scale for Biolage in 30 years, and also Anderson’s first foray into the haircare ad space. Which, when you think about it, is kind of wild. The woman defined beach hair.

The debut campaign—titled “The BS Campaign (Biolage Science)” because subtlety is dead—drops June 2 and will spotlight the brand’s bestselling Hydra Source collection, because if there’s one thing Pamela Anderson has taught us, it’s that you can survive literal tidal waves and still come out with glossy, frizz-free ends.

But make no mistake: this isn’t just a nostalgic play. Anderson’s post-documentary renaissance has become a masterclass in reclaimed narrative.

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Film/TV 2 mins read

Sam Richardson Is Now Your Giant Financial Bestie, Courtesy of Experian

Experian wants to be more than just your credit score overlord. It wants to be your emotionally supportive, financially literate best friend. And to make that vision a little more relatable—and a lot more 6’5”—the company has cast Sam Richardson as its new spokesperson in a campaign that asks, “What if Experian were an actual person who followed you around, helped you make responsible decisions, and looked like a lovable giant from a sitcom multiverse?”

The answer, apparently, is: it’d be pretty charming.

In

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Film/TV 2 mins read

Beau Mirchoff Has Signed With Principal Entertainment For Management

Beau Mirchoff has signed with Principal Entertainment for management, because when you’ve gone from teenage heartthrob in a high school hoodie to grown-man cowboy navigating family drama on horseback, it’s probably time for a team that can wrangle both ends of your IMDb page.

He still rides with IAG for agency rep, but Principal steps in now to help steer the broader narrative—which is important when your career begins with Matty McKibben on Awkward (yes, the moody, mysterious one) and winds up with you starring in Hallmark’s Ride, roping cattle and emotions in equal measure.

Mirchoff has always been something of a shape-shifter. He played the new kid on Desperate Housewives during its late-stage chaos era. He showed up in The Fosters and its spinoff Good Trouble, playing the kind of emotionally unavailable boyfriend that lives rent-free in Freeform viewers’ heads. And then there was Now Apocalypse, a fever dream of a show that dared to ask: what if sex, aliens, and existential dread were the same thing?

In film, he’s popped up in places you probably

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Film/TV 2 mins read

Dan Soder Has Signed With Range Media Partners For Management,

Dan Soder has signed with Range Media Partners for management, which feels like the natural next step when your resume reads like the streaming era’s Swiss army knife—stand-up comic, prestige drama actor, former voice of satellite radio degeneracy, and, crucially, still a guy who loves telling jokes about his mom.

He stays repped by UTA, because sometimes you don’t fix what’s working—you just add horsepower. Range, after all, is where people go when the plan isn’t just to do gigs, but to architect a career. And Soder’s career is weird in a good way: he’s not the kind of comic whose audience forgets him after the next Netflix drop. He’s the kind that builds mythologies. The guy your friend insists you have to see live because “he’s actually really smart.” (He is.)

You might know him as Mafee on Billions—the junior trader with a soul, which in that show is basically science fiction. Or from his HBO special Son of a Gary, where he turns childhood trauma into a tight 58 minutes of catharsis and fart jokes. Or maybe you caught him during the Bonfire era on

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Film/TV 2 mins read

Lupita Nyong’o Has Signed With WME

Lupita Nyong’o has signed with WME, because eventually even the most decorated talent on the planet needs someone to manage the gravitational pull of their own career orbit.

The Oscar winner, best-selling author, podcast host, and face of Afrofuturist excellence is trading up on the rep front—and not because she had to, but because this stage of the game calls for boardroom heavyweights, not just publicists with taste. She’ll continue to be repped by ID PR, but now with WME on deck, we’re officially in strategic expansion territory.

And Lupita’s résumé? It’s less “career” and more “galaxy.” She debuted by sweeping award season with 12 Years a Slave like it was a team-building exercise. Then came Black Panther, where she became the emotional anchor of a global juggernaut. Then Us, where she played both victim and villain and made it look like a TED Talk on duality. And this summer, she’s adding “Shakespearean lead” to her already-unfair résumé—playing Viola in Twelfth Night for Shakespeare in the Park, opposite Peter Dinklage and Sandra Oh, like

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Endorsement Deals 1 mins read

Dom Pérignon Has Launched its “Creation is an Eternal Journey” Campaign

Dom Pérignon has launched its “Creation is an Eternal Journey” campaign, enlisting a diverse ensemble of artists—Zoë Kravitz, Clare Smyth, Tilda Swinton, Alexander Ekman, Takashi Murakami, Anderson .Paak, and Iggy Pop—to personify the brand’s creative ethos. Captured by photographer Collier Schorr, the campaign presents these figures in intimate settings with Dom Pérignon bottles, emphasizing a personal connection to the act of creation.

This initiative underscores Dom Pérignon’s commitment to the arts, aligning its vintage-only champagne with a spectrum of creative disciplines. The campaign suggests that the process of crafting a fine champagne parallels

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Film/TV 1 mins read

Corey Stoll Signs With UTA

Corey Stoll has signed with UTA for representation, adding some fresh horsepower to his already well-calibrated team. He’s still managed by Suskin/Karshan and repped for PR by Viewpoint, meaning this isn’t a total overhaul—more like swapping in a new engine under the hood.

Stoll’s one of those actors who’s been quietly excellent for over a decade: dependable, versatile, and always one good role away from full-on household name status. You’ve seen him as Peter Russo in House of Cards (RIP that shower scene), as the buzzing antagonist in Ant-Man, and more recently, as a heavy in Billions and The Many Saints of Newark. He’s the guy casting directors call when they want gravitas without the ego, intensity without the scenery chewing.

UTA’s signing suggests they see more than just a character actor—they see a leading man in waiting. And in a market hungry for grown-up dramas, prestige thrillers, and whatever category Andor falls into, Stoll’s stock is quietly on the rise. With the right project, the

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