Fashion

Endorsement Deals 2 mins read

ATEEZ×SHIBUYA109: A First-Ever Collaboration Delights Fans with Limited Edition Goods and Pop-Up Stores

Excitement fills the air as ATEEZ, the dynamic eight-member boy group from South Korea, partners with Tokyo’s iconic fashion building “SHIBUYA109” for an exclusive Spring Campaign. This groundbreaking collaboration brings ATEEZ’s captivating style to the forefront of the Shibuya and Abeno stores, along with the trendy “MAGNET by SHIBUYA109.”

🌸 Spring Campaign Extravaganza: From April 12th to 25th, fans and fashion enthusiasts can immerse themselves in ATEEZ’s world at the SHIBUYA109 Shibuya and Abeno stores, and from April 12th to 18th at MAGNET by SHIBUYA109. The buildings will be adorned with ATEEZ’s striking visuals, creating a vibrant atmosphere that celebrates music and style.

🎉 Exclusive Merchandise and Pop-Up Stores: As part of the collaboration, a special “NOT OKAY” POPUP STORE will grace the 8th floor of the Shibuya store and the Abeno store, offering a range of SHIBUYA109 limited edition goods. Fans can get their hands on unique merchandise inspired by ATEEZ’s electrifying

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Campaigns 2 mins read

Irina Shayk and Karlie Kloss Shine in Swarovski’s Venus-Inspired Campaign

Swarovski unveiled a dazzling spectacle with its latest campaign, showcasing the beauty and elegance of supermodels Irina Shayk and Karlie Kloss in a Venus-inspired shoot for the upcoming spring-summer collection.

✨ Crystal Adorned Brilliance: Irina Shayk, the stunning 38-year-old supermodel, mesmerized in a crystal-adorned bra that exuded sheer elegance and glamour. Her underwater-themed accessories, including stacks of bangles and multiple earrings, added a touch of aquatic enchantment to the shoot.

🌊 Underwater Fantasy: With her hair styled into a sleek wet-look updo adorned with pearls, Irina Shayk embodied the essence of Venus emerging from the sea. Her subtle makeup look complemented the ethereal theme, enhancing her natural beauty and captivating presence.

💙 Glamorous Jewellery: Karlie Kloss, the 31-year-old supermodel, dazzled in a series of glitzy starfish rings, layered choker necklaces, and blue crystals intricately

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Endorsement Deals 2 mins read

Hailey Bieber Stuns in Victoria’s Secret Bridal Line Debut 💍👰🏼

Renowned model and Rhode Beauty founder Hailey Bieber has stepped into the spotlight as the face of Victoria’s Secret Bridal Line, showcasing an exquisite array of bridal wear that embodies elegance and sophistication.

🌟 Vision in White: In a series of captivating photos shared on Victoria’s Secret’s Instagram page, Hailey Bieber shines in the brand’s re-launched ‘Bridal Shop.’ Adorned in a short white robe, her brunette bob styled with a side part and voluminous waves, Hailey exudes timeless bridal beauty.

💐 Bridal Elegance: The daughter of actor Stephen Baldwin effortlessly embodies the essence of bridal elegance in Victoria’s Secret’s latest collection. Her radiant smile, paired with a delicate white coffee cup, adds a touch of charm and allure to the bridal-themed photoshoot.

👑 Joining Elite Ranks: Hailey Bieber joins the league of iconic models who have graced Victoria’s Secret campaigns, bringing her own blend of grace and allure

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Fashion 1 mins read

Zara McDermott Unveils Her New Clothing Brand, RISE

Television personality Zara McDermott has made a splash in the fashion world with the launch of her much-anticipated clothing brand, RISE. The brand features a collection of everyday wardrobe essentials designed to empower women and celebrate inclusivity.

👚 Fashion with a Purpose: McDermott’s vision for RISE is clear – to create a brand that resonates with all women. The collection includes versatile pieces like leggings, unitards, and tops, meticulously crafted to be accessible, inclusive, comfortable, and effortlessly wearable.

💃 Accessible Style: With RISE, McDermott aims to make fashion accessible to everyone. The brand’s commitment to inclusivity is evident in its range of sizes and styles, ensuring that every woman can find pieces that make them feel confident and empowered.

👗 The Perfect Blend: RISE strikes the perfect balance between style and comfort, offering wardrobe staples that can effortlessly transition from day to night, work to play, embodying McDermott’s personal

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Endorsement Deals 2 mins read

Jordan Brand Welcomes Elly De La Cruz to the Family

As Major League Baseball gears up for another thrilling season, Jordan Brand has made a major splash by announcing a new endorsement deal with rising star Elly De La Cruz of the Cincinnati Reds.

🌟 Exciting Partnership: The exciting news was unveiled on Jordan Brand’s Instagram, showcasing De La Cruz as the newest addition to the esteemed Jordan Family. This endorsement deal marks a significant milestone in De La Cruz’s career, aligning him with one of the most iconic sports brands in the world.

🔴 Reds’ Dynamo: Known for his electrifying performances on the field, De La Cruz brings a dynamic blend of speed, power, and defensive prowess to the diamond. Despite some late-season struggles in 2023, his impressive stats speak volumes about his potential and impact on the game.

💪 Key Player: With 35 stolen bases in just 98 games, De La Cruz has established himself as a force to be reckoned with in the MLB. His abilities both at the plate and in the field make him a key cornerstone for the Reds as they strive for success in the upcoming season.

🔥 Building

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Campaigns 2 mins read

Kane Footwear and Brianna Cope Unveil the Kane x Brianna Cope Revive: A Tribute to the Ocean

Exciting news in the world of active recovery footwear as Kane Footwear proudly announces its partnership with professional surfer Brianna Cope and the launch of the Kane x Brianna Cope Revive. This new shoe not only represents Brianna’s love for the ocean but also pays homage to her roots on the beautiful island of Kauai.

🌺 Inspired by Nature: Brianna Cope, a Kane Athlete, shares her deep connection to the ocean and her island home through the Kane x Brianna Cope Revive. The shoe’s off-white upper symbolizes the sandy beaches of Kauai, while the blue marble swirled sole represents the majestic ocean waves that Brianna has been surfing since her youth.

🏝️ A Sanctuary and Safe Place: Growing up on Kauai, Brianna found solace and joy in the ocean, making it her sanctuary and safe place. Despite facing challenges, including being born with a birth defect, Brianna’s love for surfing and the ocean remained unwavering, shaping her identity as a pro surfer and a resilient individual.

🌟 Empowering

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Brand Ambassador 2 mins read

Gabrielle Union Joins Knix as Global Brand Ambassador, Unveiling “Knix for Life” Campaign

Exciting news in the world of intimate apparel as category-defining brand Knix proudly announces actress, producer, and best-selling author Gabrielle Union as their newest Global Brand Ambassador. This partnership marks a significant moment for Knix as they introduce their empowering new campaign and tagline, “Knix for Life.”

🌺 Breaking Barriers, Embracing Authenticity: Knix’s mission to provide products for every age and stage of life aligns perfectly with Gabrielle Union’s commitment to authenticity and breaking down barriers. As Knix’s Global Brand Ambassador, Gabrielle will champion the brand’s message of inclusivity, empowerment, and breaking taboos on important topics within their community.

💰 Thriving Growth Post-Acquisition: Knix’s partnership with Gabrielle Union comes on the heels of their $400M acquisition by Essity in September 2022. The brand has since experienced remarkable growth, surpassing the 3 million customer mark and achieving double-digit profitability. Gabrielle’s

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Brand Ambassador 1 mins read

TUMI Unveils Mun Ka Young as the Face of Asra Handbag Collection

Exciting news from the world of fashion as renowned brand TUMI announces South Korean actress Mun Ka Young as its newest brand ambassador, spearheading the launch of the exquisite Asra handbag collection.

🌸 Elegance Redefined: The Asra collection represents TUMI’s dedication to crafting women’s handbags that effortlessly transition from day to night. With feminine designs and elevated accents, these bags blend functionality with style, catering to the needs of modern women who exude effortless elegance in their busy lives.

📸 Captivating Campaign: To showcase the Asra collection, TUMI has partnered with Mun Ka Young in a visually stunning campaign directed by C Prinz and photographed by Bibi Cornejo Borthwick. The campaign captures Mun’s grace and modern allure as she navigates through a timeless, museum-like architectural setting, showcasing the versatility and sophistication of the Asra handbag.

Get ready to be captivated by the elegance and charm of TUMI’s Asra collection, brought to life by the impeccable style and representation of Mun Ka Young. Stay tuned for more from this dynamic

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Campaigns 1 mins read

Fashion Icons Unite: Anna Sui x Marc Jacobs Collaboration Celebrates 40th Anniversary

In a dazzling celebration of style and friendship, renowned American fashion designer Anna Sui has joined forces with Marc Jacobs for a limited-edition varsity jacket and bag collection. This exclusive collaboration marks a milestone moment as Marc Jacobs commemorates its 40th anniversary in the fashion industry.

🎨 Creative Fusion: Anna Sui and Marc Jacobs, longtime friends and visionaries in the fashion world, have seamlessly blended their distinct styles and artistic flair to create a collection that epitomizes elegance, innovation, and timeless charm.

💼 Limited-Edition Pieces: The highlight of this collaboration is a stunning varsity jacket and matching bag, meticulously crafted with premium materials and exquisite detailing. Each piece reflects the iconic aesthetics of both designers, showcasing a harmonious blend of classic sophistication and contemporary allure.

🌟 Celebrating Friendship and Fashion: The Anna Sui x Marc Jacobs collaboration not only celebrates four decades of Marc Jacobs’ influence in the fashion world but also exemplifies the power of friendship and

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Campaigns 2 mins read

Alex Cooper Shines in Skims Bridal Campaign

Skims, known for its innovative and inclusive approach to fashion, has once again hit the mark with its latest bridal campaign featuring soon-to-be bride and “Call Her Daddy” host, Alex Cooper.

📸 Captivating Visuals: Shot by renowned photographer Ellen von Unwerth, the campaign captures the essence of Vegas brides from the ’60s, adding a touch of nostalgia and glamour to Skims’ bridal offerings. The brand’s press release describes the collaboration as a seamless blend of modern elegance and timeless allure. Cooper praised the beauty of the Wedding Shop collections, hinting at wearing the pieces during her wedding weekend and honeymoon, adding a personal touch to the campaign.

👗 New Collection, Timeless Style: The campaign coincides with the launch of Skims’ updated wedding shop, featuring an array of strappy lingerie, luxurious loungewear, comfortable cotton sets, and even men’s styles for the first time. The collection’s versatility and elegance are highlighted, catering to diverse tastes

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Brand Ambassador 2 mins read

Molly Smith Lights Up as Boohoo’s Newest Ambassador

Love Island: All Stars victor Molly Smith is setting the fashion world ablaze as she steps into her role as the fresh face of Boohoo for 2024. The Manchester-born reality star, known for her captivating style and infectious charisma, has landed Boohoo’s most significant deal to date, solidifying her status as a sought-after influencer and fashion icon.

🏆 Post-Love Island Success: Molly Smith’s journey to becoming Boohoo’s ambassador began with her triumphant win on Love Island: All Stars. Her magnetic personality and impeccable fashion sense captured the hearts of viewers and industry insiders alike, leading to a flurry of interest from various brands vying to collaborate with her.

💃 Exclusive Partnership: Now, at 29 years old, Molly has signed an exclusive 12-month contract with Boohoo, marking a milestone in her flourishing career. This partnership grants her the platform to showcase her unique style and creative vision, starting with her debut curated edit set to launch on April 3rd.

👗 Sizzling

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Campaigns 2 mins read

Dickies Teams Up With Guy Mariano for Skateboarding Collection

Dickies, the iconic workwear brand with deep roots in skateboarding culture, is launching an exciting collaboration with legendary skater Guy Mariano. This collection pays homage to California skateboarding in the ’90s and brings together durability, style, and functionality for skaters and streetwear enthusiasts alike.

🌟 Skateboarding Heritage: Dickies has long been a go-to brand for skateboarders seeking tough and resilient apparel, making it a natural fit for this collaboration. Guy Mariano, known for his groundbreaking contributions to skateboarding, brings his unique style and experience to the partnership.

🌴 California Vibes: The Dickies x Guy Mariano collection captures the essence of California skateboarding with a range of standout pieces. Highlights include Guy Mariano’s signature jorts, athletic mesh shorts for ultimate mobility, a classic striped polo for a touch of retro flair, and a 3/4 zip anorak for versatile layering.

🛹 Functional Details: Each item in the collection is designed with skaters in mind, featuring practical details like embroidery, branded pull

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Campaigns 2 mins read

Olivia Culpo and Montce Swimwear Unveil Sensational Collab for Summer Vibes

Get ready to soak up the sun in style as Olivia Culpo makes waves with her sizzling new swimsuit collaboration with Miami’s own Montce Swimwear. This summer, it’s all about feeling your best and embracing beach-ready fashion like never before.

🌊 Essential Pieces: Dive into a world of chic swimwear and summer essentials with Olivia Culpo x Montce. From stunning swim pieces to versatile slip dresses, micro and tennis skirts, button-downs, and retro corset tops, this collection has everything you need to slay your summer style.

👗 First-Ever Collaboration: Olivia Culpo’s partnership with Montce marks a milestone as the brand’s first-ever collaboration. With Culpo’s keen eye for fashion and Montce’s expertise in swimwear, expect a fusion of sophistication and beach glam.

🤩 Empowering Vibes: Culpo’s vision for the collection is clear. This collab isn’t just about fashion; it’s about empowering individuals to embrace their unique style and confidence, whether

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Brand Ambassador 2 mins read

Zozibini Tunzi Embraces New Hair Journey as Dark and Lovely Ambassador

The esteemed Zozibini ‘Zozi’ Tunzi, renowned for her reign as Miss South Africa and Miss Universe, has embarked on a captivating new hair journey as she takes on the role of ambassador for haircare brand Dark and Lovely.

🌟 A Journey of Exploration: Zozi, known for her iconic fade cut during her pageant victories, has recently embraced a change with braids, symbolizing her ongoing journey of self-discovery and style evolution. This transition has not only showcased her versatility but also opened doors to exciting new opportunities in the beauty industry.

🌺 Honored Partnership: Dark and Lovely proudly announced Zozi as their brand ambassador and spokesperson for the Sub-Saharan Africa Region on Instagram, expressing their honor and excitement for the collaboration. The partnership signifies a celebration of diversity, beauty, and empowerment, aligning perfectly with Zozi’s values and influence.

🌈 Empowering Beauty: Zozi’s journey with Dark and Lovely embodies the brand’s

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Campaigns 2 mins read

Halle Bailey Shines in White Jumpsuit at Aerie Real Fest

Halle Bailey made a stunning appearance at Aerie‘s Real Fest in Atlanta, turning heads in a chic strapless cutout jumpsuit from the popular loungewear brand. The “Grown-ish” actress exuded elegance and style as she celebrated a decade of Aerie’s Real campaign, known for its promotion of diversity and unretouched imagery.

🌟 Fashion Forward: Bailey’s choice of attire showcased her fashion-forward sensibility, with the white jumpsuit complementing her radiant beauty and confident demeanor. The strapless design and cutout details added a touch of sophistication to her ensemble, making her a standout at the event.

✨ Accessorized to Perfection: Completing her look with layered gold jewelry and PVC sandals, Bailey demonstrated her knack for accessorizing with flair. Her choice of accessories added a touch of glamour and modernity to her outfit, elevating her overall appearance.

💇‍♀️ Hair and Makeup Mastery: Styled by hairdresser Tinisha Meeks in a curly bob and enhanced by makeup artist

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Endorsement Deals 2 mins read

Stacey Solomon Launches Affordable and Size-Inclusive Collection with In The Style

Exciting news for fashion enthusiasts as Stacey Solomon debuts her brand new spring-summer collection with online retailer In The Style. The 34-year-old television personality’s collection features a range of stylish pieces, all priced at £38 or below, making fashion accessible and affordable for everyone.

👗 Inclusive Range: Stacey’s collection with In The Style is designed to be inclusive, with all items available in petite and tall sizes, catering to a wide range of body types. The collection spans from UK sizes 6 to 28, ensuring that everyone can find pieces that fit and flatter their unique style.

🌟 Versatile Styles: From chic knitwear to trendy spring dresses, supportive swimwear, and stylish beach cover-ups, Stacey’s collection offers a variety of options for every occasion. Whether you’re looking for casual everyday wear or standout pieces for special events, there’s something for everyone in this diverse and affordable range.

🛍️ Available Now: The collection

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Brand Ambassador 2 mins read

EXO’s Baekhyun Becomes New Bench Endorser

Great news for Filipino EXO-Ls as K-pop sensation Baekhyun from EXO joins forces with popular Filipino fashion brand Bench as their latest brand ambassador. The announcement, made on Bench’s social media pages, has sparked excitement among fans eagerly anticipating Baekhyun’s upcoming activities with the brand.

👕 Stylish Collaboration: Bench’s decision to tap Baekhyun as their endorser adds another dimension of style and charisma to the brand. Known for his dynamic performances and fashion sense, Baekhyun’s partnership with Bench promises to bring fresh energy and creativity to the fashion scene.

📸 Photoshoot Sneak Peek: Bench teased fans with a short video from Baekhyun’s photoshoot, giving a glimpse of the captivating visuals and stylish ensembles that fans can expect to see in the upcoming campaign. The synergy between Baekhyun’s star power and Bench’s trendy aesthetics is sure to resonate with fashion enthusiasts.

🎶 Music and Fashion Fusion: Baekhyun’s solo

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Brand Ambassador 2 mins read

Livvy Dunne and Collegiate Athletes Join Vuori as NIL Ambassadors

California-based brand Vuori continues its commitment to supporting young athletes by adding Livvy Dunne and a roster of other collegiate athletes as NIL (Name, Image, Likeness) ambassadors. This expansion of Vuori’s ambassador program highlights the brand’s dedication to empowering ambitious athletes and fostering an authentic community.

🌟 Empowering Athletes: Karen Riley-Grant, Vuori’s Chief Marketing Officer, emphasizes the brand’s belief in supporting young, ambitious athletes and helping them achieve their goals. The partnership with Livvy Dunne, which started in 2021, serves as a testament to Vuori’s commitment to nurturing talent and telling athletes’ unique stories.

🤸‍♀️ Evolution of Partnerships: Vuori’s collaboration with Livvy Dunne showcases how the brand has evolved its partnership to authentically represent her journey as a college gymnast and influencer. The addition of other NIL athletes further strengthens Vuori’s connection with a diverse range of athletes and their communities.

🚀 Growing Community: In 2023, Vuori

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Brand Ambassador 2 mins read

Danielle from NewJeans Named Global Ambassador for ‘Celine’

Exciting news in the fashion world as French luxury brand ‘Celine‘ announces Danielle from NewJeans as their new global ambassador. The official announcement was made on March 22, igniting anticipation for the innovative collaboration between Danielle and ‘Celine.’

📸 Muse Unveiled: ‘Celine’ took to social media to unveil Danielle as their muse, sharing a captivating photo that encapsulates the essence of the brand’s timeless elegance and Danielle’s unique style. The announcement signifies a new chapter in ‘Celine’s brand narrative, with Danielle bringing her fresh perspective and influence to the global stage.

💫 Global Ambassadorship: As the global ambassador for ‘Celine,’ Danielle is set to engage in various activities and initiatives that showcase the brand’s ethos and vision. The partnership promises a novel synergy, blending Danielle’s fashion sensibility with ‘Celine’s heritage of luxury and sophistication.

🌍 Exciting

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Campaigns 2 mins read

Marks & Spencer Unveils SS24 Campaign with Sara Sampaio in New TV Ad

Exciting news from Marks & Spencer as they launch their Spring/Summer 2024 campaign with a captivating TV ad starring actress and model Sara Sampaio. Set to the upbeat sounds of Cyndi Lauper’s iconic 80s hit “Girls Just Want to Have Fun,” the 30-second advert showcases the style and versatility of the new womenswear collection in a playful and confident manner.

🌟 Starring Sara Sampaio: Sara Sampaio brings her charisma and charm to the screen, transforming her surroundings into a personal catwalk and effortlessly showcasing the latest trends from Marks & Spencer’s spring collection. Her dynamic presence captures the essence of style and fun, resonating with the brand’s ‘Anything but Ordinary’ ethos.

👗 Spring Style Spectacle: The ad highlights the diversity and appeal of the new womenswear collection, featuring Sara Sampaio in stylish ensembles that reflect the spirit of the season. From flared jeans with a 70s vibe to modern, chic outfits, Marks & Spencer celebrates the joy of

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