Louis Vuitton Names Gong Yoo as New Brand Ambassador
Gong Yoo, the esteemed South Korean actor known for his captivating performances and charismatic presence, has been appointed as the latest brand ambassador for Louis Vuitton. This partnership places him alongside other high-profile ambassadors from the world of K-pop, such as J-Hope of BTS, and BamBam and Jackson Wang of Got7, under the prestigious LVMH Moët Hennessy Louis Vuitton umbrella.
Celebrated Career and Influence: Gong Yoo, acclaimed for his roles in iconic films and series such as "Train to Busan" and "Goblin," continues to be a significant figure in the entertainment industry. His role as the enigmatic Salesman in the global phenomenon "Squid Game" has further solidified his status as a global star, with anticipation building for his return in the show’s eagerly awaited second season.
Social Media Impact: On Instagram, Gong Yoo boasts an impressive following of over 4 million, accompanied by an extraordinary engagement rate of 17%. His influence extends beyond the screen,
On Running's Lifestyle Brand Push: On Running, traditionally known for its innovation in performance athletic wear, is making a significant push into the lifestyle sector. This strategy includes enlisting high-profile celebrities outside of the traditional sports arena to broaden its appeal. Earlier this year, the brand also brought on FKA Twigs as an ambassador, further emphasizing its commitment to diversifying its brand presence in the lifestyle and fashion domains.
Zendaya's Endorsement Portfolio: Zendaya is no stranger
Elevating Brand Presence: Zoë Kravitz's collaboration with Jessica McCormack is set to elevate the brand's profile, particularly as it navigates its U.S. expansion. Kravitz has previously lent her influence to major brands such as Tiffany & Co. and YSL Beauty, demonstrating her capacity to resonate with audiences and enhance brand visibility.
Glamorous Campaign Launch: The campaign was magnificently unveiled at a fashion show held at the historic Baths of Diocleziano, an ancient Roman bath complex, adding a touch of historical grandeur to the event. The fashion show was a star-studded affair, with iconic models like Isabella Rossellini and Carla Bruni walking the runway, enhancing the glamour and prestige of the occasion.
A Fresh Fashion Partnership: As Bottega Veneta's ambassador, Elordi will bring his distinct style and youthful charisma to the brand's menswear line. Known for its high-quality craftsmanship and innovative designs, Bottega Veneta aligns perfectly with Elordi's contemporary and sophisticated fashion sense. This partnership is set to highlight the brand's modern approach to luxury fashion, with Elordi at the forefront of their new campaigns.
Fashion and Family Legacy: Iris Law, daughter of renowned actors Jude Law and Sadie Frost, has already made significant strides in the fashion industry. Her previous collaborations
Expanding Influence in Fashion: As FASHIONPHILE's inaugural celebrity ambassador, Emma Roberts will play a pivotal role in elevating the brand's profile and connecting with a broader audience. Known for her chic style and fashion-forward choices, Roberts is perfectly poised to represent FASHIONPHILE, which specializes in authentic pre-owned luxury accessories.
Social Media Impact: With a substantial social media following of 21 million and an engagement rate of 1%, Roberts harnesses significant influence
Summer Essentials Curated by Kendall: In the campaign, Jenner showcases a handpicked selection of summer must-haves that embody both comfort and chic. She is featured in classic bikinis that highlight timeless summer fashion, complemented by statement hoop earrings and stylish summer sandals. The look is completed with basic tanks and versatile sunglasses, essentials that are perfect for any summer wardrobe.