Fashion

Brand Ambassador 2 mins read

Marion Caunter: Omega’s Emblem of Malaysian Elegance and Swiss Precision

In an illustrious partnership that seamlessly melds Malaysian flair with the unmatched craftsmanship of Swiss watchmaking, Omega is proud to welcome Marion Caunter as its latest 'Friend of the Brand' in Malaysia. This alliance celebrates the confluence of Caunter's impactful style and Omega's heritage of watchmaking excellence.

🌟 A Union of Distinction and Style: Omega's president and CEO, Raynald Aeschlimann, extolled Marion for her dynamic presence, influential stature, and unwavering commitment to excellence, making her the epitome of Omega's sophisticated and modern essence. Marion, a revered entrepreneur and fashion vanguard in Malaysia, personifies the brand's ethos with her entrepreneurial ventures and the launch of her beauty brand, Mare, mirroring Omega's dedication to quality and innovation.

💼 Shared Visions of Excellence: Marion shared her excitement and honor at this collaboration on Instagram, emphasizing the synergy between her journey, values, and Omega's storied tradition of creating

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Campaigns 2 mins read

Jacqueline Fernandez and Zakir Khan Spark The Roadster Life Co’s “Trends with Benefits” Campaign

The Roadster Life Co, renowned for its chic casual wear and accessories available on Myntra, has unveiled its electrifying new brand campaign, "Trends with Benefits". This innovative campaign shines with the star power of Bollywood icon Jacqueline Fernandez and the comedy genius Zakir Khan as the brand's latest ambassadors, showcasing the brand's commitment to fashion-forward, trendsetting offerings.

🛍️ Fashion Meets Functionality: "Trends with Benefits" goes beyond mere aesthetics, encapsulating The Roadster Life Co's dedication to making the latest fashion trends accessible and affordable. This campaign transcends style, aiming to empower individuals with the confidence to express themselves freely and to realize their full potential through fashion.

🎤💼 Dynamic Duo of Style: The pairing of Jacqueline and Zakir as the faces of the campaign merges unparalleled fashion credibility with relatable charm. For Zakir, venturing into his first fashion brand endorsement brings a touch of authenticity

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New Signings 2 mins read

Isamaya Ffrench Joins Forces with Art + Commerce and WME for Multifaceted Representation

Renowned British makeup artist and creative powerhouse, Isamaya Ffrench, has embarked on a new chapter in her illustrious career by signing with both Art + Commerce and WME for comprehensive representation. This strategic partnership is set to amplify Ffrench's influence across the beauty and fashion industries while exploring new ventures in television and strategic partnerships.

👁️ A Visionary in Beauty: Ffrench is celebrated for her groundbreaking work as an interdisciplinary artist, seamlessly blending elements of art, beauty, and fashion. Her innovative approach to makeup has established her as a leading voice in the industry, captivating audiences and collaborators alike.

🚀 Expanding Horizons: With Art + Commerce, Ffrench will continue to elevate her profile in beauty and fashion, leveraging their expertise to further her creative endeavors. Simultaneously, WME will focus on diversifying Ffrench's portfolio by developing projects that transcend traditional boundaries, including potential opportunities in television and strategic alliances.

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Campaigns 2 mins read

Cy Busson Fronts Blauer USA’s Spring/Summer 2024 Campaign

Blauer USA is unveiling its Spring/Summer 2024 collection with a fresh face, Cy Busson — the son of renowned Australian model and actor Elle Macpherson. Captured by the lens of James Mollison, this campaign sees Busson stepping into the fashion spotlight, echoing his mother's iconic footsteps while carving out his own path as an aspiring model and photographer.

🎓 A Fusion of Finance and Fashion: Currently immersed in finance studies in Boston, Massachusetts, Busson brings a unique blend of academic pursuit and a natural flair for fashion to the table. His approach to fashion, inspired by his mother, focuses on personal style over mere brands, perfectly embodying the essence of Blauer USA's ethos.

👗👖 A Season of Diversity: Alongside Greta Sader, Busson showcases the SS24 collection's breadth, featuring three distinct lines that draw inspiration from an eclectic mix of influences. The "Fusion" line stands out with its innovative blend of contrasting fabrics and textures, creating hybrid styles that resonate with a palette of gray, blue, green, and sand. This season's

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Campaigns 2 mins read

Oscar Isaac Stars in Fear of God’s Striking Collection 8 Campaign

Oscar Isaac, celebrated for his dynamic roles across major film franchises and critically acclaimed movies, now lends his iconic presence to Jerry Lorenzo’s Fear of God, becoming the distinguished face of the brand's Collection 8 campaign. Captured in evocative black-and-white imagery by photographer Luis Alberto Rodriguez, Isaac embodies the essence of the collection with a series of compelling visuals.

📸 A Collaboration Rooted in Style: Isaac's connection to Lorenzo’s visionary label isn't new; his portrayal of Jonathan Levy in HBO's "Scenes From a Marriage" showcased a wardrobe that included pieces from Fear of God, notably a batwing pullover from the brand’s collaboration with Zegna. This choice of attire highlighted costume designer Miyako Bellizzi's skillful selection and brought Fear of God's unique aesthetic to a wider audience.

🌟 Elegance on Display: Collection 8, which debuted at Fear of God’s inaugural runway show at Los

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Campaigns 2 mins read

Gap’s Spring 2024 Campaign Celebrates Authenticity with Tyla

Gap, the revered American fashion house, is thrilled to unveil its Spring 2024 campaign, which shines a spotlight on linen as the quintessential canvas for genuine style. This campaign heralds a tribute to the art of self-expression and uniqueness, intertwining elements of fashion, music, and dance.

🏆 Featuring Tyla, a GRAMMY® Award-winning Phenomenon: Central to the campaign is the incredibly talented Tyla, whose achievements include a GRAMMY® Award win. Gap has long been synonymous with pop culture, and by partnering with Tyla, the brand reinforces its commitment to collaborating with pioneers in fashion and music. The campaign's visuals, characterized by fluid motion and the effortless grace of Gap's latest Linen Collection, invite individuals to infuse these pieces with their personal flair.

🎵 A Sonic and Choreographic Fusion: Accompanied by the global hit "Back On 74" by Jungle, a group that has received a BRIT Award nomination, the campaign incorporates

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Brand Ambassador 2 mins read

Lacoste Welcomes Pierre Niney to Its Esteemed Circle of Ambassadors

In a move that marries the elegance of French fashion with the charm of cinematic talent, Lacoste has proudly announced Parisian actor Pierre Niney as the latest addition to its distinguished roster of ambassadors. Joining the ranks of sports icons like Novak Djokovic and Venus Williams, Niney's induction into the Crocodile brand's family marks a significant moment as Lacoste continues to celebrate its legacy and embrace a future of stylish, cultural prominence.

🌟 A Decade of Distinction: Pierre Niney, renowned for his compelling presence both on stage and screen, steps into this new role a decade after his tenure with the Comédie Française, one of France's most revered theatrical institutions. His selection as a global ambassador from March 1 underscores Lacoste's commitment to associating with figures who embody the brand's core values of elegance, performance, and luxury.

🏆 Celebrated Talent Meets Iconic Fashion: Niney, at 34, has already

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Campaigns 2 mins read

Converse’s ‘We Create Next’ Campaign Features Alexis Sablone, Tyler The Creator, and Zion Effs

Converse has unveiled its latest brand campaign, 'We Create Next', as part of the company's ongoing mission to support and inspire the upcoming generation of skateboarders. This initiative reinforces Converse's commitment to the skate community, a culture it has been a part of since the sport's inception nearly 75 years ago.

🔥 Historical Connections & Future Ambitions: The bond between Converse and skateboarding is deep-rooted, characterized by a mutual ethos of daring and innovation that drives the 'We Create Next' campaign. It's this spirit of pushing boundaries and challenging the status quo that lies at the heart of the initiative.

🛹 Talent Showcase: Highlighting the diversity and vibrancy of the skateboarding world, the campaign features a blend of personalities, including young skateboarding prodigy Zion Effs, the legendary Alexis Sablone, and creative force Tyler,

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Campaigns 2 mins read

Adidas Confirms Long-Term Partnership with Lamine Yamal

Adidas is thrilled to welcome Lamine Yamal into its illustrious family, marking the beginning of a long-term partnership. As of today, Yamal will be donning the X Crazyfast boots, a choice that complements his dynamic and explosive style of play on the wing perfectly.

🌟 A Dream Realized: Lamine Yamal expressed his enthusiasm about joining adidas, a brand he has admired since childhood, especially idolizing football legend Leo Messi, a long-time adidas icon. "I am proud to join adidas as they have always been the brand of the best," said Yamal. He is looking forward to a promising future filled with achievements alongside adidas.

🏠 Roots and Pride: Hailing from Rocafonda, merely 40 minutes away from his club’s training ground, Yamal takes pride in his origins and the community that shaped his football journey. The partnership announcement film, shared on adidasFootball channels, celebrates Yamal's journey from the streets of Rocafonda to the football field, paying homage to his connection with the area code

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Campaigns 2 mins read

Roh Yoon Seo Radiates Spring Vibes for Lee’s ’24 Spring Collection

Actress Roh Yoon Seo, known for her roles in the tvN drama 'Crash Course in Romance' and the Netflix Original 'Black Knight,' is bringing the essence of spring to life in Lee's latest '24 Spring collection. The new promotional campaign captures Roh in an array of denim and casual wear that perfectly embodies the "springtime girlfriend look."

👖 Denim Days and Spring Rays: The photoshoot showcases Roh Yoon Seo in a series of outfits that blend youthful vigor with the ease of spring. From cool denim ensembles to cozy, casual attire, the actress channels the spirit of the season with her natural and vibrant presence. Each outfit is carefully curated to reflect the fresh, airy feeling of spring, making it easy for viewers to envision themselves in Lee's latest collection.

🌟 A Natural, Youthful Mood: Roh's styling in the campaign emphasizes comfort without sacrificing style, suggesting that the '24 Spring collection from Lee is designed for those looking

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