Fashion

Endorsement Deals 2 mins read

Future Elevates Streetwear with Lanvin Lab’s Latest Collection

The prolific rapper Future has once again joined forces with the esteemed Parisian luxury fashion house Lanvin, introducing his second clothing line under the Lanvin Lab umbrella. Following the triumphant debut of his initial collection, this new ensemble continues to draw from Future’s deep-rooted appreciation for both the legacy of Lanvin and the vibrant culture of streetwear. The collection is a dazzling mix of casual essentials and exquisite accessories, designed to cater to a unisex audience with a keen eye for sophisticated layering, tailoring, and a distinctive knack for standout accessories.

🔍 A Fusion of Heritage and Modernity: Lanvin Lab’s latest offering is a creative amalgamation of timeless elegance and contemporary flair, showcasing Future’s unique perspective on fashion. The assortment includes an array of hoodies, sweatpants, t-shirts, and an eclectic selection of accessories such as sunglasses, hats, and an opulent silk travel kit. This collection stands as a testament to Future’s design aspirations and Lanvin’s dedication to craftsmanship,

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Brand Ambassador 2 mins read

Jay Chou Embarks on a Global Journey with Rimowa as the New Face of Luxury Travel

Rimowa, a synonym for luxury travel, has proudly introduced the “King of Mandopop,” Jay Chou, as its latest global ambassador. This partnership marries the elegance of Rimowa’s travel essentials with the iconic status of Chou, whose artistic prowess and cinematic feats have captivated audiences worldwide. From chart-topping albums to roles in Hollywood hits like The Green Hornet and Now You See Me 2, Chou’s diverse talents reflect the versatility and global reach Rimowa aspires to.

🌟 A Symphony of Travel and Artistry: Chou’s appointment is a testament to Rimowa’s commitment to associating with individuals who epitomize global influence and artistic excellence. His journey across various domains of creativity mirrors the brand’s ethos of innovative travel experiences. Rimowa CEO, Hugues Bonnet-Masimbert, expressed admiration for Chou’s extensive impact on the global music scene, making him the ideal ambassador for a brand that stands at the crossroads of tradition and innovation.

🛫 Inspiring a New Era of Travelers:

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Brand Ambassador 2 mins read

Kylie Verzosa Elevates SportsPlus PH as New Brand Ambassador

In a move that’s setting the sports betting world abuzz, SportsPlus PH, a leader in the Philippine sports betting industry, proudly welcomes Kylie Verzosa, actress and Miss International 2016, as its newest brand ambassador. Verzosa, a celebrated figure known for her grace and advocacy, brings a fresh dynamism to SportsPlus PH, aligning with its mission to offer an unparalleled sports betting experience.

📱 A Seamless Sports Experience: Verzosa’s collaboration with SportsPlus PH is not just about adding a face to the brand but enhancing the way Filipinos engage with sports. With her at the helm, SportsPlus PH aims to spotlight its user-friendly platform that provides access to over 30,000 international sports events, making it a go-to destination for sports enthusiasts nationwide.

🏀 Bridging Passion and Convenience: Emphasizing convenience and accessibility, SportsPlus PH, through its partnership with Verzosa, highlights the ease with which fans can immerse in the excitement of live sports. From basketball and soccer to tennis

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Brand Ambassador 2 mins read

NCT’s TEN Elevates to Global Ambassador for Saint Laurent

The fashion realm is abuzz with the electrifying news: NCT‘s Ten, the multifaceted artist known for his impeccable style and magnetic charisma, has officially been crowned a global ambassador for the iconic luxury house, Saint Laurent. This prestigious title was unveiled following Ten’s distinguished presence at the Saint Laurent Men’s Winter 24 fashion show in Paris, marking a momentous milestone in his soaring career.

🇫🇷 A Parisian Affair: Ten’s recent attendance at the fashion spectacle, held amidst the grandeur of Paris Fashion Week, was not merely as a guest but as a symbol of his newly forged alliance with Saint Laurent. His interactions with Saint Laurent’s director, Emmanuel Tomasini, underscored the significance of this partnership, bridging the worlds of global pop culture and timeless French elegance.

👗 A Synthesis of Style and Sound: As a global ambassador, Ten is set to infuse Saint Laurent’s illustrious legacy with his unique flair, merging the vibrancy of music with the sophistication of high

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Brand Ambassador 2 mins read

Antoine Dupont: The New Face of Louis Vuitton

In a thrilling fusion of high fashion and athleticism, Louis Vuitton proudly welcomes Antoine Dupont, the esteemed captain of the French national rugby team, as its newest ambassador. This partnership is part of the broader “premium partnership” between parent company LVMH and the eagerly anticipated Olympic and Paralympic Games set to dazzle Paris this summer. Dupont’s inclusion marks a significant moment in Louis Vuitton’s expanding collaboration with world-class athletes and sporting entities.

🏆 A Synergy of Sports and Style: With the recent entrée of Pharrell Williams as the creative director for men’s wear and the announcement of the LVMH-Olympics collaboration, Louis Vuitton has been at the forefront of blending the dynamic worlds of fashion and sports. Dupont’s appointment follows the recent addition of Victor Wembanyama, the French NBA sensation, highlighting the brand’s commitment to incorporating athletic excellence within its legacy of luxury.

🤺🏊 A Growing Roster of Athletic Elegance:

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Brand Ambassador 2 mins read

Barry Keoghan: Burberry’s New Beacon of Style and Culture

Irish actor Barry Keoghan, celebrated for his role in “Saltburn,” steps into the spotlight as Burberry’s latest brand ambassador, embodying the timeless elegance and innovative spirit of the iconic British luxury fashion house. Keoghan, known for his captivating performances and distinctive style, brings a fresh and dynamic energy to Burberry, reflecting the brand’s commitment to heritage and its pulse on contemporary culture.

🔵 Elegance at the Met Gala: Making a striking appearance at the 2023 Met Gala, Keoghan turned heads in a blue tartan suit, complete with a matching blue rose adorning the pocket of his double-breasted blazer, a nod to the event’s homage to the legendary Karl Lagerfeld. This moment underscored Keoghan’s affinity for Burberry’s unique blend of tradition and modern flair.

🍂 Front Row at Burberry’s Fall 2024 Show: Keoghan’s connection to Burberry was further highlighted at Daniel Lee’s fall 2024 runway show in East London’s Victoria Park, where the actor showcased the brand’s signature black trench coat,

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Brand Ambassador 2 mins read

Wang Yibo Elevates Lacoste as New Global Ambassador

In a strategic move to deepen its connection with the Chinese market, Lacoste has proudly announced the dynamic Chinese actor and former K-pop sensation, Wang Yibo, as its newest global ambassador. With an impressive digital footprint exceeding 40 million followers on Weibo, Wang’s appointment heralds a new era for Lacoste, marrying the brand’s legacy of elegance with the actor’s daring persona and fashion-forward sensibility.

🔥 A Bold Fusion of Talent and Style: Wang Yibo, known for his multifaceted career from music to acting, embodies Lacoste’s spirit of courage and innovation. His fearless approach to exploring new horizons reflects the brand’s commitment to supporting individuals who dare to lead and inspire. Lacoste commends Wang’s boldness and adventurous spirit, qualities that resonate with its own brand ethos.

🌐 A Viral Sensation and Fashion Icon: The announcement of Wang Yibo as Lacoste’s global ambassador has set the digital world ablaze, amassing over 600 million views on Weibo, underscoring the actor’s vast influence and appeal. This partnership is set

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Campaigns 2 mins read

Alia Bhatt Dazzles in Mumbai as Gucci’s Global Ambassador

In a showcase of style and sophistication at a recent Gucci event in Mumbai, Bollywood sensation Alia Bhatt captivated all as the brand’s esteemed Global Brand Ambassador. Adorned in a chic all-black pantsuit, Bhatt exuded elegance, merging fashion-forward sensibilities with the iconic allure of power dressing. Her selection for the event not only spotlighted her impeccable taste but also underscored her pivotal role in bridging Indian talent with the global fashion scene.

🎉 A Style Symphony in Black: Alia’s ensemble for the evening—a striking all-black suit with a daring v neckline—spoke volumes of her fearless approach to style. Complemented by her signature smokey eyes, a subtle lip shade, and her effortlessly styled bob, Bhatt presented a picture of modern elegance. The occasion celebrated Gucci’s Spring/Summer 2024 collection, with Alia at the forefront, reflecting her substantial influence and the spotlight on India in the international fashion domain.

🌍 An Icon on the Global Stage: Marking her journey as Gucci’s first

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Endorsement Deals 1 mins read

self-portrait Welcomes Jisoo to Its Luminary Lineup

In a dazzling move, self-portrait, celebrated for its exquisite fashion lineage, warmly embraces BLACKPINK’s Jisoo as the face of its Spring/Summer 2024 campaign. This heralds a pivotal moment for the brand, marrying the realms of music and fashion in a collaboration with Jisoo, marking her inaugural venture into the modern fashion arena.

🌍 A Symphony of Style and Sound: Esteemed for captivating audiences with its choice of ambassadors like Emily Ratajkowski, Naomi Campbell, and Gigi Hadid, self-portrait now ventures into a new domain by aligning with a musician of Jisoo’s caliber. The brand’s founder, Han Chong, shared, “Musicians have been a rich wellspring of inspiration, weaving through their dynamic stage presences and iconic styles. It’s been a dream to collaborate with an artist who embodies self-portrait’s essence and connects with our global audience.”

This alliance symbolizes a seamless fusion of Jisoo’s magnetic charm and self-portrait’s elegant aesthetics, setting the stage for a season of fresh, inspiring

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Brand Ambassador 2 mins read

Cindy Kimberly Sizzles as PrettyLittleThing’s New Brand Ambassador

In an electrifying collaboration for 2024, PrettyLittleThing has unveiled the stunning Cindy Kimberly, also known as wolfiecindy, as their latest brand ambassador. Cindy, renowned for capturing hearts worldwide and her relationship with football star Dele Alli, brings her unique style and breathtaking beauty to the forefront of PLT’s fashion narrative.

🖤 Elevating Fashion: Cindy made a striking impression in her debut, donning a daring black cut-out maxi dress that flawlessly showcased her impeccable figure, followed by a captivating transition into a sheer green mini dress, adding a vibrant touch to her ambassadorial unveiling. Another snapshot revealed Cindy in a chic little black dress paired with pristine white heels, epitomizing the blend of elegance and edginess that PLT stands for.

🌟 A Year of Style: This partnership signals a significant moment, positioning Cindy Kimberly at the heart of PrettyLittleThing’s 2024 campaign. Known for her influential presence on social media, Cindy brings a fresh dynamism to the brand,

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Brand Ambassador 2 mins read

David Yurman Welcomes Iris Law and Fei Fei Sun as Gleaming Global Ambassadors

David Yurman, the pinnacle of American luxury jewelry craftsmanship, proudly introduces the radiant Iris Law and the illustrious Fei Fei Sun as the faces of its global ambassadorship. This year, they will grace a quintet of captivating campaigns, inaugurating with the brand’s illustrious Sculpted Cable and Modern Cable collections this spring.

📸 A Vision of Elegance and Path-Paving: The Durimel Brothers’ visionary direction, coupled with Carlos Nazario’s impeccable styling in the vibrant city of Los Angeles, narrates a tale of women charting their own courses. This narrative is exquisitely woven into the fabric of David Yurman’s signature and novel jewelry designs. Tyrone Lebon captures Law and Sun against the picturesque backdrop of Santa Monica’s hills, adorning the iconic Sculpted Cable bracelets, symbolizing the act of forging one’s unique journey through life.

🌟 Modern Cable: A Fresh Twist on Tradition: Iris Law stars in a series of lighthearted and spirited vignettes at Bar Marmount in Los Angeles, capturing

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Brand Ambassador 2 mins read

ALIGNE Kicks Off with Lioness Lucy Bronze as Stellar Brand Ambassador for SS24

British fashion trailblazer ALIGNE has scored a goal in the style arena by announcing football sensation Lucy Bronze as its inaugural brand ambassador and the dazzling face of its Spring/Summer 2024 collection. Bronze, a key player in the Lionesses’ triumphant Euro 2022 campaign and a star at the prestigious Liga F club Barcelona, embodies the brand’s ethos of empowerment, excellence, and ethical fashion.

🎉 A Match Made in Fashion Heaven: Led by the visionary Ginny Seymour, ALIGNE’s female-driven team is setting the stage for a revolution in responsible fashion that marries luxury with accessibility. The collaboration with Bronze, ahead of International Women’s Day, symbolizes a groundbreaking moment for ALIGNE, celebrating the synergy between high fashion and the world of women’s sports.

🏆 Championing Female Excellence On and Off the Field: Bronze, acclaimed as one of the globe’s premier female footballers, brings her trailblazing spirit and style to ALIGNE’s SS24 campaign. “Lucy was the natural choice

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New Signings 2 mins read

Luke Meagher: HauteLeMode’s Fashion Savant Joins UTA

Digital fashion critique pioneer, Luke Meagher, with an impressive following of 1.4 million across platforms like YouTube, Instagram, and TikTok, embarks on a new chapter by signing with the esteemed UTA talent agency. Known for his HauteLeMode brand, Meagher has carved a unique niche in fashion analysis, delivering candid and compelling reviews that resonate with a vast audience.

🔍 A Bold Future with UTA: UTA’s reputation for fostering innovation and excellence makes this partnership a perfect match for Meagher’s ambitious vision. This collaboration aims to expand his influence through enhanced content creation, branding, endorsements, and various other ventures, promising to keep his audience engaged across multiple verticals.

👀 A Trailblazer in Fashion Critique: Luke Meagher’s fearless and unfiltered commentary on fashion and style has established him as a leading voice in digital fashion criticism. Celebrated by Coveteur, Vogue, and the Business of Fashion 500 list, Meagher brings a fresh, modern take to fashion analysis, blending the sharp wit of Joan Rivers with the thorough critique of Cathy Horyn.

With UTA’s backing, Luke Meagher

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Brand Ambassador 1 mins read

Gulf Kanawut: Gucci’s Latest Fashion Icon

Gucci proudly introduces Gulf Kanawut as its newest brand ambassador, causing a sensation in the fashion world. This announcement marks a significant moment, as the Thai actor and entertainment industry powerhouse steps into a pivotal role with the illustrious Italian fashion house.

🎉 A Stylish Debut: Gulf is poised to make his first official appearance as Gucci’s ambassador at the grand opening of Gucci in The Exchange TRX, Malaysia, on March 6, 2024. His previous engagements as a friend of Gucci, including his presence at Milan Fashion Week Fall/Winter 2024 and the Gucci Cruise 2024 show in Seoul, have already showcased his fashion-forward presence and deep connection with the brand.

💼 Embodiment of Gucci’s Spirit: With his impeccable sense of style and magnetic charm, Gulf Kanawut is the epitome of Gucci’s values of individuality and self-expression. His unique blend of sophistication and modern edge perfectly aligns with Gucci’s vision, making him an exemplary figure for the brand’s global ambassadorship.

As Gulf Kanawut steps into this exciting new role, the fashion world

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Brand Ambassador 1 mins read

aespa’s Giselle Shines as LOEWE’s Newest Brand Ambassador

LOEWE, the renowned luxury fashion house, is delighted to unveil aespa‘s Giselle as its latest brand ambassador, marking her debut at the LOEWE 2024 Fall-Winter Pre-Collection Show in Paris. Giselle graced the event with her presence on March 1, showcasing her unique blend of elegance and charm.

👗 A Fashion Statement in Paris: Dressed in a striking jacket adorned with a large ribbon, Giselle turned heads and captured hearts at the show. Her distinctive style and grace perfectly complement LOEWE’s aesthetic, embodying the brand’s innovative and sophisticated design philosophy.

🌈 In Elite Company: Sharing the spotlight with creative giants, Giselle posed alongside LOEWE’s creative director Jonathan Anderson, and sat in the esteemed front row next to musical icon Pharrell Williams, acclaimed British actress Emilia Clarke, and Hollywood’s own Meg Ryan.

As Giselle embarks on this exciting new role with LOEWE, her global influence and fashion-forward sensibility promise to bring a fresh and vibrant energy to the brand. LOEWE

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Film/TV 2 mins read

Idris and Sabrina Elba Capture the Essence of Timeless Love in Calvin Klein’s Eternity Campaign

Calvin Klein Fragrances, a proud division of Coty Inc., is thrilled to unveil Idris and Sabrina Elba as the captivating new ambassadors for the Eternity Aromatic Essence campaign. This announcement comes hand-in-hand with the launch of two enchanting new fragrances, symbolizing the enduring spirit of love and commitment. The Elbas, who have been vocal advocates for inclusivity in beauty and wellness, bring their genuine passion and charisma to a campaign directed by the renowned Mert Alas, celebrating the profound connection between partners.

🎥 A Vision of Unity and Inclusivity: Sabrina Elba shares her excitement about joining forces with Calvin Klein, a brand legendary for its powerful narratives of freedom and self-expression. This partnership offers the Elbas a unique platform to promote diversity and representation in the beauty sector. The campaign’s heartfelt depiction of their relationship aims to inspire a global audience, enriching the storied legacy of the Eternity line.

🌟 Legacy and Love Intertwined: Under the leadership of Javier

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Endorsement Deals 2 mins read

Katie Ledecky Dives into Partnership with Athleta for Empowering Women

In a groundbreaking move on the inaugural day of Women’s History Month, Athleta proudly unveils a monumental five-year collaboration with Katie Ledecky, the globally acclaimed champion swimmer. Ledecky, heralded as the most decorated female swimmer, joins forces with Athleta as the latest luminary in the Power of She Collective, a distinguished assembly of top-tier athletes dedicated to Athleta’s mission of empowering women and girls to foster confidence, resilience, and wellness through physical activity.

🎖️ A Union of Champions: Ledecky, with an unparalleled legacy of 21 World Championships and 10 Olympic medals, brings her extraordinary prowess to Athleta’s Power of She Collective. Celebrating female athletes’ unique and collective strengths, Ledecky’s partnership with Athleta is rooted in shared values of empowerment and holistic support. “I’ve long admired Athleta for its genuine support of female athletes,” Ledecky shared, expressing her enthusiasm for joining a brand that mirrors her personal and professional ethos.

👭

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Brand Ambassador 2 mins read

Feid Steps into New Territory with Salomon Endorsement Deal

Salomon has officially welcomed the seven-time Grammy-nominated Colombian sensation, Feid, into its fold with an endorsement deal that’s stirring excitement across social media platforms. Today, the renowned sports equipment brand announced Salomón Villada Hoyos, globally recognized as Feid, as the pioneering Americas Salomon Sportstyle brand ambassador, marking a significant milestone in both Salomon’s and Feid’s journey.

🌍💼 A Groundbreaking Partnership: Salomon’s latest move to sign Feid underscores the brand’s strategic vision to expand its footprint in the Americas, making this their largest endorsement deal to date. Feid’s debut into the footwear endorsement sphere with Salomon not only highlights his influence but also his genuine affinity for the brand, as evidenced by his frequent showcasing of Salomon sneakers, including the Salomon XT-6, on his social media channels.

🏃‍♂️🎨 A Fusion of Identity and Creativity: Expressing his enthusiasm about the partnership, Feid shared, “I have been a big

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Brand Ambassador 2 mins read

Marion Caunter: Omega’s Emblem of Malaysian Elegance and Swiss Precision

In an illustrious partnership that seamlessly melds Malaysian flair with the unmatched craftsmanship of Swiss watchmaking, Omega is proud to welcome Marion Caunter as its latest ‘Friend of the Brand’ in Malaysia. This alliance celebrates the confluence of Caunter’s impactful style and Omega’s heritage of watchmaking excellence.

🌟 A Union of Distinction and Style: Omega’s president and CEO, Raynald Aeschlimann, extolled Marion for her dynamic presence, influential stature, and unwavering commitment to excellence, making her the epitome of Omega’s sophisticated and modern essence. Marion, a revered entrepreneur and fashion vanguard in Malaysia, personifies the brand’s ethos with her entrepreneurial ventures and the launch of her beauty brand, Mare, mirroring Omega’s dedication to quality and innovation.

💼 Shared Visions of Excellence: Marion shared her excitement and honor at this collaboration on Instagram, emphasizing the synergy between her journey, values, and Omega’s storied tradition of creating exceptional timepieces. This collaboration represents

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Campaigns 2 mins read

Jacqueline Fernandez and Zakir Khan Spark The Roadster Life Co’s “Trends with Benefits” Campaign

The Roadster Life Co, renowned for its chic casual wear and accessories available on Myntra, has unveiled its electrifying new brand campaign, “Trends with Benefits”. This innovative campaign shines with the star power of Bollywood icon Jacqueline Fernandez and the comedy genius Zakir Khan as the brand’s latest ambassadors, showcasing the brand’s commitment to fashion-forward, trendsetting offerings.

🛍️ Fashion Meets Functionality: “Trends with Benefits” goes beyond mere aesthetics, encapsulating The Roadster Life Co’s dedication to making the latest fashion trends accessible and affordable. This campaign transcends style, aiming to empower individuals with the confidence to express themselves freely and to realize their full potential through fashion.

🎤💼 Dynamic Duo of Style: The pairing of Jacqueline and Zakir as the faces of the campaign merges unparalleled fashion credibility with relatable charm. For Zakir, venturing into his first fashion brand endorsement brings a touch of authenticity and connects with audiences nationwide, thanks to his relatable

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