Campaigns

Get ready to shoot hoops and sparkle with excitement as STARRY® partners with rapper Lil Durk to launch the thrilling STARRY FIZZ FEST, a unique basketball skills competition offering students from Historically Black Colleges and Universities (HBCUs) a chance to win big!

🌠 Refreshing Collaboration: STARRY®, known for its zesty lemon-lime flavor and crisp bite, joins forces with Lil Durk, a passionate basketball enthusiast, to bring a fresh twist to college hoops. This spring, students from Norfolk State University, Hampton University, Jackson State University, and Morgan State University can vie for over $333,000 in scholarships and prizes. The grand prize includes an NIL (Name, Image, Likeness) deal typically reserved for student-athletes, granting the winner an exclusive opportunity to become the face of STARRY® and score an all-expenses-paid trip to Kia NBA Tip-Off!

🏆 Campus Showdown: STARRY FIZZ FEST promises fierce competition and unforgettable moments as students showcase their basketball prowess and vie for the chance to shine on

Prepare for a spellbinding journey through time and style as LOEWE launches its latest film extravaganza, “Decades of Confusion,” featuring the dynamic duo of Dan Levy and Aubrey Plaza.

🔤 The Name Game: LOEWE’s playful exploration of its name takes center stage in “Decades of Confusion,” a whimsical spelling bee that traces the evolving pronunciation and spelling of the iconic brand over the years.

🎥 Star-Studded Cast: Directed by Ally Pankiw and penned by the witty Dan Levy, the film showcases Levy as the perplexed judge of a national spelling bee spanning from 1971 to the present. Enter Aubrey Plaza, who dazzles in multiple roles as quirky contestants representing each era.

👗 Fashion Time Warp: Plaza’s transformation is a feast for the eyes, courtesy of LOEWE’s iconic archive pieces and the creative genius of award-winning hair stylist Michelle Ceglia. From 70s curtain bangs and oversized glasses to 80s Miami glam, Plaza embodies every era with panache.

💃👜

Summer just got a whole lot sassier with Lizzo‘s highly anticipated swimwear collection from Yitty, set to make waves starting this Monday exclusively on the brand’s website.

🌟 A Celebration of Diversity: As the Grammy-winning artist and cofounder of Yitty, Lizzo brings her signature confidence and inclusivity to the forefront with this groundbreaking swimwear line. Designed with inclusive sizing from 6X to XS, every body can dive into summer with style.

💫 Innovative Design and Comfort: The collection is a testament to Yitty’s commitment to shaping and smoothing technology. Each swimsuit silhouette, ranging from cheeky to full coverage, boasts double-layered tricot compression zones strategically placed in the waist and belly areas for a comfortable yet flattering fit that accentuates curves.

🎨 Vibrant Variety: Dive into a palette of six captivating colors and one eye-catching print, ensuring there’s a swimsuit to suit every taste and mood. Whether you prefer bold and bright hues or subtle and sophisticated

Swarovski unveiled a dazzling spectacle with its latest campaign, showcasing the beauty and elegance of supermodels Irina Shayk and Karlie Kloss in a Venus-inspired shoot for the upcoming spring-summer collection.

✨ Crystal Adorned Brilliance: Irina Shayk, the stunning 38-year-old supermodel, mesmerized in a crystal-adorned bra that exuded sheer elegance and glamour. Her underwater-themed accessories, including stacks of bangles and multiple earrings, added a touch of aquatic enchantment to the shoot.

🌊 Underwater Fantasy: With her hair styled into a sleek wet-look updo adorned with pearls, Irina Shayk embodied the essence of Venus emerging from the sea. Her subtle makeup look complemented the ethereal theme, enhancing her natural beauty and captivating presence.

💙 Glamorous Jewellery: Karlie Kloss, the 31-year-old supermodel, dazzled in a series of glitzy starfish rings, layered choker necklaces, and blue crystals intricately

International Delight is thrilled to announce its partnership with multi-talented artist Victoria Justice. As a celebration of music, art, and creativity, Coachella is the perfect setting to showcase International Delight’s Cold Foam, adding a touch of flavor and fun to festival-goers’ coffee experiences.

☀️ Cold Foam Delights: International Delight’s Cold Foam range offers an array of creamy delights that coffee enthusiasts can enjoy right from the comfort of their homes. From classic favorites to trendy new creations, there’s a Cold Foam flavor for every coffee lover.

🎉 Join the Cold Foam Party: Whether you’re soaking in the Coachella vibes or simply enjoying a refreshing coffee moment at home, International Delight and Victoria Justice invite you to join the Cold Foam party and savor the deliciousness of coffee in a whole new way. Cheers to good music, great coffee, and unforgettable moments! 🎶☕

Exciting news from Sol de Janeiro as they venture into the sun care market with the launch of their Rio Radiance SPF 50 Sunscreen collection, accompanied by a captivating campaign featuring influencer Sofia Richie Grainge as the face of the brand.

🌴 Embracing Diversity in Sun Protection: Sol de Janeiro’s new range aims to address diverse sun protection needs, ensuring that everyone can enjoy the sun safely while nourishing their skin. The Rio Radiance SPF 50 Sunscreen collection includes three essential products: Body Lotion, Body Spray, and Body Oil, all infused with the brand’s signature Brazilian beauty secrets.

🌅 Sun-Kissed Glow: As the brand known for the iconic Brazilian Bum Bum Cream, Sol de Janeiro is now ushering in a new era with its sunscreen line, offering not just protection but also a radiant glow. CEO and co-founder Heela Yang emphasizes the importance of sunscreen that not only shields the skin but also enhances its natural beauty.

🌺 Sofia Richie Grainge as the Face: Sofia

Exciting news in the world of active recovery footwear as Kane Footwear proudly announces its partnership with professional surfer Brianna Cope and the launch of the Kane x Brianna Cope Revive. This new shoe not only represents Brianna’s love for the ocean but also pays homage to her roots on the beautiful island of Kauai.

🌺 Inspired by Nature: Brianna Cope, a Kane Athlete, shares her deep connection to the ocean and her island home through the Kane x Brianna Cope Revive. The shoe’s off-white upper symbolizes the sandy beaches of Kauai, while the blue marble swirled sole represents the majestic ocean waves that Brianna has been surfing since her youth.

🏝️ A Sanctuary and Safe Place: Growing up on Kauai, Brianna found solace and joy in the ocean, making it her sanctuary and safe place. Despite facing challenges, including being born with a birth defect, Brianna’s love for surfing and the ocean remained unwavering, shaping her identity as a pro surfer and a resilient individual.

🌟 Empowering

In a dazzling celebration of style and friendship, renowned American fashion designer Anna Sui has joined forces with Marc Jacobs for a limited-edition varsity jacket and bag collection. This exclusive collaboration marks a milestone moment as Marc Jacobs commemorates its 40th anniversary in the fashion industry.

🎨 Creative Fusion: Anna Sui and Marc Jacobs, longtime friends and visionaries in the fashion world, have seamlessly blended their distinct styles and artistic flair to create a collection that epitomizes elegance, innovation, and timeless charm.

💼 Limited-Edition Pieces: The highlight of this collaboration is a stunning varsity jacket and matching bag, meticulously crafted with premium materials and exquisite detailing. Each piece reflects the iconic aesthetics of both designers, showcasing a harmonious blend of classic sophistication and contemporary allure.

🌟 Celebrating Friendship and Fashion: The Anna Sui x Marc Jacobs collaboration not only celebrates four decades of Marc Jacobs’ influence in the fashion world but also exemplifies the power of friendship and

PrizePicks, the premier daily fantasy sports platform in North America, has unveiled an exciting multi-year partnership with Bantamweight Champion ‘Suga’ Sean O’Malley, elevating the fan experience to new heights. This collaboration brings together the dynamic world of MMA with the thrill of fantasy sports, promising a fusion of entertainment and engagement like never before.

👊 A Champion’s Alliance: Sean O’Malley, renowned for his electrifying performances and unmatched talent in mixed martial arts, joins forces with PrizePicks as a brand ambassador, amplifying the platform’s reach and impact among sports enthusiasts worldwide.

🔥 Innovative Campaigns: The partnership kicked off with the ‘Less Talk, More Action, More Suga’ campaign, featuring a ‘Pink Out’ takeover of PrizePicks’ Discord channel, exclusive Pink Suga Sean emojis, free entry giveaways, and a risk-free Protected Play during O’Malley’s recent championship match. These initiatives garnered

Skims, known for its innovative and inclusive approach to fashion, has once again hit the mark with its latest bridal campaign featuring soon-to-be bride and “Call Her Daddy” host, Alex Cooper.

📸 Captivating Visuals: Shot by renowned photographer Ellen von Unwerth, the campaign captures the essence of Vegas brides from the ’60s, adding a touch of nostalgia and glamour to Skims’ bridal offerings. The brand’s press release describes the collaboration as a seamless blend of modern elegance and timeless allure. Cooper praised the beauty of the Wedding Shop collections, hinting at wearing the pieces during her wedding weekend and honeymoon, adding a personal touch to the campaign.

👗 New Collection, Timeless Style: The campaign coincides with the launch of Skims’ updated wedding shop, featuring an array of strappy lingerie, luxurious loungewear, comfortable cotton sets, and even men’s styles for the first time. The collection’s versatility and elegance are highlighted, catering to diverse tastes

This spring, Muscle Milk is unleashing its power with a dynamic marketing campaign, an impressive lineup of athletes, and the launch of Muscle Milk Plant Protein shakes, signaling a new era of strength and resilience.

🌿 Introducing Muscle Milk Plant Protein: As part of the campaign, Muscle Milk introduces its latest innovation: Plant Protein shakes. Made with premium plant-based ingredients, these shakes are designed to fuel your body with the strength and vitality needed for life’s challenges, both big and small.

🌟 A Star-Studded Roster: Joining forces with Muscle Milk are MLB star Julio Rodríguez, 7x WNBA All-Star Candace Parker, and global soccer sensation Christian Pulisic. Together, they embody the essence of strength and inspire individuals to push boundaries, whether on the field, at the gym, or in everyday life.

💪 Strength Beyond

The California Prune Board (CPB) has teamed up with a trio of elite Italian athletes for an exciting EU and UK-wide social media campaign showcasing the nutritional benefits of prunes.

🏆 Meet the Athletes:

🌿 Promoting Fitness and Nutrition: As these athletes gear up for a busy year of international competitions, they are collaborating with California Prunes to highlight the role of prunes in their daily fitness routines. The six-month marketing campaign focuses on showcasing the versatility and benefits of California Prunes as an essential part of their preparational nutrition for training and competitions.

Stay tuned as Simona Quadarella, Elena Bertocchi,

Clutch, Canada’s premier online used car retailer, is revolutionizing car advertising with a groundbreaking campaign featuring NBA star Kelly Olynyk from the Toronto Raptors. Known for its commitment to customer convenience and safety, Clutch has partnered with Mint to launch the ‘That’s Clutch’ campaign, marking its debut in NBA marketing partnerships.

🌟 Leaders in Innovation: Clutch has rapidly become one of Canada’s fastest-growing companies, earning recognition on The Globe & Mail’s list of Top Growing companies for three consecutive years. The brand’s success is rooted in its focus on providing consumers with a hassle-free car-buying experience, eliminating the need for stressful haggling and potentially risky interactions with strangers from the internet.

🏀 NBA Collaboration: The collaboration with Kelly Olynyk and the NBA underscores Clutch’s commitment to brand marketing as a key driver of long-term growth. By teaming up with a renowned NBA athlete, Clutch aims to highlight its brand distinctions

Dickies, the iconic workwear brand with deep roots in skateboarding culture, is launching an exciting collaboration with legendary skater Guy Mariano. This collection pays homage to California skateboarding in the ’90s and brings together durability, style, and functionality for skaters and streetwear enthusiasts alike.

🌟 Skateboarding Heritage: Dickies has long been a go-to brand for skateboarders seeking tough and resilient apparel, making it a natural fit for this collaboration. Guy Mariano, known for his groundbreaking contributions to skateboarding, brings his unique style and experience to the partnership.

🌴 California Vibes: The Dickies x Guy Mariano collection captures the essence of California skateboarding with a range of standout pieces. Highlights include Guy Mariano’s signature jorts, athletic mesh shorts for ultimate mobility, a classic striped polo for a touch of retro flair, and a 3/4 zip anorak for versatile layering.

🛹 Functional Details: Each item in the collection is designed with skaters in mind, featuring practical details like embroidery, branded pull