Brand Ambassador

Brand Ambassador 2 mins read

Rosalía Announced as New Global Ambassador for Dior

Dior has officially named Spanish singer and global sensation Rosalía as their new Global Ambassador. Her inaugural role with the iconic fashion house features her as the face of the Lady Dior campaign, marking a significant milestone in her flourishing career in both music and fashion.

👜 Lady Dior Campaign Debut: As the new ambassador, Rosalía will bring her distinctive style and charisma to the Lady Dior campaign. Known for her unique blend of traditional flamenco with contemporary rhythms, Rosalía's artistic flair is expected to inject a fresh and vibrant energy into the classic elegance of the Dior brand.

🌍 Fashion and Music Icon: Rosalía has previously lent her influence and style to major brands including Nike, YSL Beauty, and MAC Cosmetics, showcasing

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Brand Ambassador 2 mins read

Tom Hardy Announced as New Ambassador for Jo Malone London

Tom Hardy, renowned for his intense roles in films like Mad Max, has taken a new direction by joining Jo Malone London as the brand's latest ambassador. This collaboration marks a significant shift from his usual action-packed on-screen endeavors to a more refined role in the world of luxury fragrances.

🖋️ A Fresh Endeavor in Fragrance: Hardy has signed a two-year contract to be the face of Jo Malone London's Cypress & Grapevine Cologne Intense line. This partnership reflects Jo Malone London's strategic initiative to expand and enhance its male fragrance offerings, tapping into Hardy's strong, masculine persona that aligns well with the brand's sophisticated and bold scents.

🌿 Expanding Male Fragrance Lines: Jo Malone London expressed that Hardy's appointment is part of a broader strategy to attract a more diverse consumer base, particularly focusing on male audiences. The Cypress & Grapevine Cologne Intense,

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Endorsement Deals 2 mins read

Razane Jammal Announced as Cartier’s Newest Ambassador

Cartier, the esteemed luxury jewelry and watch maison, has proudly announced British-Lebanese actress Razane Jammal as its newest ambassador. Known for her captivating role as Lyta Hall in Netflix's The Sandman, Jammal is celebrated not only for her acting skills but also for her elegance and international appeal, making her an ideal representative for the Cartier brand.

🎭 An Actress with Global Influence: Razane Jammal has quickly become a symbol of a new generation of actors from the Middle East who possess a significant international presence. Her performances, marked by depth and versatility, have resonated with audiences worldwide, aligning perfectly with Cartier's global ethos.

💍 Embodiment of Elegance and Creativity: Jammal's elegance, creative spirit, and innate charm are in perfect harmony with Cartier's values. Her ability to gracefully embody the sophistication and timeless appeal of Cartier's creations makes

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Brand Ambassador 2 mins read

Heidi Klum Joins L’Oréal Paris as New Brand Ambassador

Heidi Klum, the renowned German supermodel and television personality, has been announced as the latest ambassador for L'Oréal Paris, joining an illustrious lineup of brand representatives. This partnership aligns Klum with iconic figures such as Kate Winslet, Dame Helen Mirren, and Tasha Ghouri, who have previously lent their voices and visages to the brand's esteemed campaigns.

🌐 A Legacy of Beauty and Glamour: L'Oréal Paris, a leader in the global beauty market, celebrates beauty and self-worth through its renowned phrase, "Because You're Worth It." By bringing Heidi Klum into its family, the brand continues its tradition of associating with influential women who embody elegance and confidence.

📸 Promoting Beauty Across All Facets: Klum's role as a L'Oréal Paris ambassador will involve her participation in various marketing initiatives, including campaigns for skincare, haircare, and cosmetics. Known for her versatility

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Brand Ambassador 2 mins read

Gordon Ramsay Teams Up with Welch’s Fruit Snacks as Chief Fruit Officer

Welch’s Fruit Snacks has launched its largest-ever campaign featuring renowned celebrity chef Gordon Ramsay as the brand's first "CFO," or Chief Fruit Officer. In this groundbreaking role, Ramsay stars in the brand’s debut TV commercials and champions the educational Whole Fruit initiative.

🍇 A New Role for a Culinary Giant: Known for his fiery culinary prowess and television presence, Gordon Ramsay brings his celebrity influence to Welch’s Fruit Snacks, adding a new dimension to his diverse career. As CFO, Ramsay will be integral in promoting the brand's commitment to using whole fruits in their snacks, a key differentiator in the market.

📺 Debut TV Commercials: The campaign's highlight includes its first-ever TV commercials starring Ramsay, where he is expected to convey the brand's message with his trademark zeal. These commercials aim to capture the attention of a wide audience, leveraging Ramsay’s popularity

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Soccer 2 mins read

Cristiano Ronaldo Joins WHOOP as Global Ambassador and Investor

WHOOP, the renowned human performance company, has proudly announced Cristiano Ronaldo, the legendary football icon, as their new global ambassador and investor. This partnership marks one of Ronaldo's most significant investments, positioning him alongside an elite group of athletes who have also embraced WHOOP's mission to enhance human performance.

⚽ Ronaldo's Commitment to Performance: Known globally for his exceptional athleticism and dedication to fitness, Ronaldo's alignment with WHOOP underscores his commitment to maintaining peak performance. His investment in WHOOP is not just financial; it reflects a shared philosophy towards advancing wellness and athletic performance through cutting-edge technology.

🏅 Elite Company: Ronaldo joins a distinguished list of ambassador investors at WHOOP, including NFL superstar Patrick Mahomes, Olympic

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Basketball 2 mins read

Sabrina Ionescu Joins Tissot as First WNBA International Brand Ambassador

Tissot, the renowned Swiss watchmaker, is delighted to announce the signing of Sabrina Ionescu, guard for the New York Liberty and a standout figure in women's basketball, as its first WNBA athlete to serve as an International Brand Ambassador. This partnership marks a significant milestone in Tissot's engagement with basketball and highlights Ionescu's growing influence both on and off the court.

🏀 A Trailblazer on the Court: Sabrina Ionescu has rapidly become synonymous with excellence in women's basketball, known for her incredible skill and leadership. Her role as Tissot’s ambassador not only underscores her achievements as an athlete but also aligns with Tissot’s long-standing commitment to precision and excellence in sports timing.

🌍 Community Impact and Philanthropy: Beyond her basketball prowess, Ionescu is deeply committed to community service and empowerment through her SI20

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Brand Ambassador 2 mins read

Burberry Names South Korean Actor Son Suk-ku as New Brand Ambassador

Burberry, the iconic British luxury brand, has announced South Korean actor Son Suk-ku as its latest brand ambassador. Son, who has captivated audiences with his compelling performances across television and film, brings a vibrant energy and cultural influence to Burberry's global outreach.

🎬 Rising Star in Korean Cinema and Television: Son Suk-ku has rapidly risen to prominence within the entertainment industry, particularly noted for his recent role as a detective in the 2024 Netflix drama "A Killer Paradox." His versatile acting portfolio includes significant roles in well-received series such as "Matrimonial Chaos" (2018), "Designated Survivor: 60 Days" (2019), "D.P." (2021–2023), and "My Liberation Notes" (2022), along with notable film appearances in "Nothing Serious" (2021) and "The Roundup" (2022).

🌍 A Perfect Fit for Burberry's Image: Burberry praised Son Suk-ku for embodying the spirit of the brand, highlighting his dynamic presence and modern style as aligning perfectly with Burberry’s values

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Campaigns 2 mins read

WNBA Star Angel Reese Becomes the Face of Good American’s Denim Campaign for Tall Women

Angel Reese, the standout rookie drafted by the Chicago Sky in the first round of the 2024 WNBA Draft, has been announced as the new face of Good American’s denim line, specifically designed for tall women. This campaign represents a significant milestone for Reese, aligning her with a brand co-founded by Khloé Kardashian, known for its commitment to body positivity and inclusivity.

👖 A Perfect Fit: Good American, a brand that prides itself on catering to a diverse range of body types, has found a great match in Angel Reese. At 6'3", Reese embodies the brand's mission to provide stylish and comfortable denim for tall women who often face challenges finding jeans that fit well. Her role in this campaign will likely resonate with many women, promoting a message of confidence and self-acceptance.

🏀 Rising Sports Icon and Fashion Influencer: Since joining the WNBA, Angel Reese has quickly become a prominent figure both on and

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Brand Ambassador 2 mins read

Emma Roberts Named Global Brand Ambassador for Kiko Milano

Kiko Milano, the renowned Italian beauty brand, has announced Emma Roberts as its first-ever global brand ambassador. This significant partnership comes as Kiko Milano looks to enhance its global presence, bolstered by recent financial backing from L Catterton. Roberts, an acclaimed actress and producer, will spearhead a forthcoming global campaign, set to further elevate the brand's profile on the international stage.

🎬 Celebrated Acting Career: Emma Roberts has established herself as a versatile actress with roles spanning multiple genres in film and television. She is particularly noted for her impactful performances in Ryan Murphy's anthology series "American Horror Story," beginning with the 2013 season. Additionally, Roberts starred in the popular but short-lived series "Scream Queens," which also featured stars like Ariana Grande, Nick Jonas, and Jamie Lee Curtis.

💄 A Strategic Choice for Kiko Milano: By selecting Emma

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