Brand Ambassador

Acclaimed actress Cate Blanchett has been named the inaugural ambassador for Wakehurst, one of Kew’s Royal Botanic Gardens. Known for her compelling performances and advocacy for environmental causes, Blanchett’s new role aligns with her dedication to conservation and sustainability.

🍃 A Natural Fit: Blanchett’s appointment as Wakehurst’s first ambassador underscores her commitment to environmental issues and her desire to support important conservation efforts. Her role will involve raising awareness about the critical work Wakehurst does in preserving and studying plant diversity and ecosystems.

🌍 Advocating for Biodiversity: In her ambassadorial role, Blanchett will help highlight Wakehurst’s initiatives, which include scientific research, conservation of endangered species, and education about the importance of biodiversity. Her global influence is expected to bring significant attention to Wakehurst’s efforts to serve as an “insurance policy against extinction” for wild flora and fauna.

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La Mer, the prestigious skincare brand, has announced Taiwanese superstar Jay Chou as its newest ambassador. Known for his influential presence in the music and entertainment industry, Chou brings his unique charm and widespread appeal to La Mer, aligning with the brand’s luxurious and rejuvenating skincare philosophy.

🧴 A Perfect Harmony: Chou’s endorsement stems from his personal connection with La Mer’s philosophy that youth and vitality are timeless qualities that can be nurtured through dedicated self-care. He expressed excitement about the partnership, emphasizing that La Mer’s products have the capability to recharge the youthful energy of the skin.

🌟 Expanding Appeal: By partnering with Jay Chou, La Mer aims to broaden its reach and resonate with a more diverse audience. Chou’s endorsement is expected to attract fans from across the globe, enhancing the brand’s international appeal and reinforcing its commitment to delivering high-quality, effective skincare solutions.

🎵 Celebrating

PUMA is excited to announce Leicester-born rising star Sekou as its latest brand ambassador, aligning perfectly with PUMA’s core values of confidence, courage, and determination. This collaboration kicks off with the launch of the ‘Super Team’ campaign, featuring a re-introduction of the iconic OG model sneaker first released in 1982.

🎨 Revitalized Classics: The Super Team campaign introduces an exclusive range of colorways including ‘Fresh Mint’, ‘Blue Skies’, and ‘Team Regal Red.’ These vibrant additions bring a fresh take to the classic silhouette, offering a more narrow and adaptive fit that encourages consumers to experiment with era-spanning styles and aesthetics.

📸 A Fusion of Music and Style: Photographed in a studio surrounded by musical instruments, Sekou perfectly embodies the spirit of the campaign, merging his musical talents with PUMA’s iconic fashion. Known for his eclectic mix of jazz, R&B, pop, and soul, Sekou brings a unique vibrancy and authenticity to the brand,

Marvin Harrison Jr., a standout wide receiver from Ohio State University, has officially been named the face of football for New Balance. This announcement comes as Harrison prepares for the highly anticipated 2024 NFL draft, where he is considered one of the top prospects.

🌐 A Generational Talent: Widely regarded as a “generational talent,” Harrison has been praised by fans, analysts, and sports figures alike, including Los Angeles Lakers forward LeBron James, who has dubbed him “H.I.M.”—highlighting his exceptional skill and presence on the field.

👟 Strategic Endorsement Deal: Harrison has inked a multiyear endorsement deal with New Balance, positioning him at the forefront of the brand’s expansion into football. This partnership marks a significant milestone for both Harrison and New Balance as they aim to make a substantial impact in the sports footwear and apparel market.

🏈 Joining Elite Company: At just 21 years old, Harrison joins an exclusive group of athletes

Afghanistan’s cricket icon, Rashid Khan, has been announced as the new brand ambassador for Afghan Wireless Communication Company (AWCC), the leading telecom services provider in Afghanistan. This partnership marks a significant collaboration, leveraging Khan’s widespread popularity and respected status both on and off the cricket field.

🌐 A Perfect Match: AWCC praised Rashid Khan for his exceptional contributions to cricket and his positive influence in social circles within Afghanistan. As a prominent young figure in the country, Khan’s alignment with AWCC symbolizes a forward-looking vision for connectivity and digital advancement in the region.

🗣️ Rashid’s Enthusiasm for the Role: Expressing his excitement about this new role, Rashid Khan emphasized his long-standing belief in AWCC’s brand and its role as a pioneer in the digital transformation of Afghanistan. He shared his hopes for the partnership, focusing on helping more people connect, encouraging educational pursuits, and enabling Afghans to utilize their talents and share their experiences on a broader

Cathay, the premium travel lifestyle brand, has proudly announced Hong Kong Olympic swimmer Siobhan Haughey as its new brand ambassador. This partnership is a strategic alignment with the brand’s ethos “Every Move Counts,” emphasizing its dedication to providing exceptional service and creating memorable journeys for all its customers.

🌍 Beyond Just Travel: Embracing its brand concept “Move Beyond,” Cathay aspires to offer more than just transportation; it seeks to enrich the travel experience by emotionally engaging customers. The brand is committed to helping travelers advance in life by connecting them with meaningful places, people, and experiences, thereby enhancing the overall travel experience.

🏅 Olympic Excellence Meets Premium Travel: As an Olympic medalist with significant achievements on the global stage, Siobhan Haughey embodies the spirit of excellence and determination that Cathay wishes to reflect. Her role as brand ambassador will involve starring in a new series of advertisements for Cathay, showcasing journeys that resonate with their shared belief that “Every Move Counts.”

📹 A Vision Shared:

Audi has announced a strategic move in the Middle East by selecting Dubai-based Chef Izu Ani as its first brand ambassador in the region. Known for his innovative culinary creations and his role in establishing several gastronomic landmarks in the UAE, Chef Izu embodies the sophistication and excellence that Audi seeks to represent.

🔍 A Strategic Choice: Audi, a brand synonymous with luxury and innovation, carefully selects ambassadors who align with its high standards and refined image. The partnership with Chef Izu is a testament to Audi’s commitment to associating with individuals who are not only leaders in their respective fields but also resonate with the brand’s values.

🍴 Culinary Excellence Meets Automotive Luxury: Chef Izu Ani is celebrated for his creative approach to cuisine and his successful track record in the vibrant culinary scene of Dubai. His expertise and flair in the kitchen mirror Audi’s dedication to excellence in automotive engineering, making this partnership a compelling alignment of craftsmanship and luxury.

📈 Expanding Brand Influence: With this

Boxing legend Mike Tyson has embraced a new role as the brand ambassador for the blockchain initiative Ready To Fight (RTF). This announcement comes at a pivotal moment as RTF prepares to launch its RTF token on four major cryptocurrency exchanges, marking a significant advancement in its mission to revolutionize the boxing industry.

🌍 A Digital Arena for Boxing: RTF, spearheaded by heavyweight champion Oleksandr Usyk alongside a team of seasoned advisors and ambassadors, is designed as a blockchain-based social network. This platform is dedicated to connecting boxers at all levels with key figures in the sport, thereby shaping the future of boxing by leveraging modern technology.

👊 Tyson’s Growing Blockchain Portfolio: Tyson’s partnership with RTF is a continuation of his involvement in the blockchain space. His previous ventures include launching a series of NFTs with digital artist Corey Van Lew and a Mystery Box NFT collection on Binance’s NFT marketplace. These initiatives have allowed him to connect with fans in innovative ways and explore new digital frontiers.

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Tangerine, a leading Australian telecommunications company, proudly announced the signing of Olympian swimmer Mollie O’Callaghan OAM as its new brand ambassador on 22nd April 2024. This partnership aligns with Tangerine’s commitment to excellence and speed, mirroring the attributes that O’Callaghan exemplifies through her inspirational career and achievements in swimming.

🌐 A Symbol of Excellence and Youthful Energy: At just 20 years old, Mollie O’Callaghan has become a symbol of exceptional talent and determination in the world of competitive swimming. Her youthful vigor and groundbreaking performances bring a dynamic energy to Tangerine’s ambassadorship, highlighting the company’s forward-thinking and innovative approach to telecommunications.

🏅 Historic Achievements in Swimming: O’Callaghan’s record-setting pace in the pool includes making history at the World Championships by being the first woman to win both the 100m and 200m freestyle in the same tournament and breaking the longest-standing women’s World Record in the 200m Freestyle. Her accomplishments extend to the 2020 Tokyo Olympics, where she secured two gold and one

UK rap sensation Dave has stepped up as the latest brand ambassador for New Balance, spearheading the eagerly anticipated re-launch of the iconic 1000SL sneaker line. Renowned for his sharp lyrical talent and deep roots in British youth culture, Dave infuses New Balance with a vibrant blend of style, culture, and individuality.

👟 A Campaign of Culture and Speed: The new campaign features Dave in the midst of a high-energy street race, perfectly showcasing the 1000SL’s versatility and its alignment with urban style and performance. Directed by Elliot Elder and George Muncy of the celebrated studio Uncanny, the campaign film vibrantly captures the essence of competition and movement, mirroring the sneaker’s design ethos.

📸 Iconic Imagery by Ewen Spencer: Complementing the dynamic film, the campaign’s visuals are captured by Ewen Spencer, renowned for his documentation of UK youth subcultures since the late 1990s. Spencer’s distinctive photography adds a layer of authenticity and cultural resonance to the portrayal

MasterChow, an emerging Indian brand known for its ready-to-cook Asian staples, is excited to announce celebrity chef Ranveer Brar as its new brand ambassador. This partnership marks a significant step for MasterChow in establishing itself as the premier source for authentic Chinese cuisine, aptly branded as “Asli Chinese.”

🥘 A Match of Culinary Excellence: Chef Ranveer Brar, with his extensive culinary background and passion for authentic flavors, is the perfect face for MasterChow’s dedication to authenticity and quality. This collaboration aligns with Brar’s culinary philosophy, which emphasizes genuine, rich flavors and high-quality ingredients.

📈 Strategic Brand Positioning: By teaming up with Chef Brar, MasterChow aims to enhance its credibility and relatability in the market, positioning itself as a trusted name in Chinese cuisine. The association with a renowned chef helps reinforce MasterChow’s commitment to offering consumers a true taste of China through their convenient and easy-to-prepare food products.

👨‍🍳 Culinary Authenticity on the Forefront: The partnership is set to not only boost MasterChow’s

Specta Quartz Surfaces, a distinguished brand under ARL Infratech Ltd, is thrilled to announce celebrity interior designer Gauri Khan as its new brand ambassador. Known for her exquisite taste and transformative interior design projects for high-profile clients globally, Khan’s collaboration with Specta Quartz is poised to redefine luxury in interior spaces.

🇮🇹 Craftsmanship Meets Elegance: Leveraging cutting-edge technology from Breton, Italy, Specta Quartz Surfaces manufactures top-tier luxury stone surfaces known for their exceptional quality and innovative design. This partnership reflects the brand’s commitment to excellence and its ambition to lead the market with unique and durable quartz surfaces.

🎨 A Touch of Luxury: With Gauri Khan’s endorsement, Specta Quartz aims to enhance its visibility and appeal within the luxury interiors market. Khan’s renowned design expertise and her ability to blend modern aesthetics with timeless elegance make her the perfect voice for a brand that stands at

Innovative Eyewear, Inc., a trailblazer in the development of smart eyewear technology, is thrilled to announce the signing of UK football legend and media personality Micah Richards as its official brand ambassador. The company, known for integrating cutting-edge technology with popular eyewear brands such as Lucyd®, Nautica®, Eddie Bauer®, and Reebok®, aims to expand its visibility and consumer engagement with Richards’ involvement.

🏅 A Storied Career: Micah Richards is celebrated not only for his impressive football career, where he made significant impacts at Manchester City and on the international stage with England and Great Britain, but also for his successful transition into broadcasting. Currently, he is a familiar face on Sky Sports, CBS Sports, and BBC Sport, and co-hosts “The Rest is Football,” a top ten UK podcast.

🌐 Enhancing Brand Presence: Richards’ dynamic presence in the sports and media industry makes him an ideal ambassador for Innovative Eyewear’s smart products. His expertise

Piaget, the esteemed Swiss watchmaker, is marking its 150th anniversary by welcoming British model Ella Richards and Thai actor Apo Nattawin as the new faces of the brand. This move introduces a fresh chapter in Piaget’s long-standing legacy, emphasizing a blend of traditional craftsmanship and contemporary appeal.

🌍 Global Appeal: The selection of Richards and Nattawin highlights Piaget’s global outreach and its commitment to diversity in representation. Richards, hailing from the UK, and Nattawin, a prominent figure in Thai entertainment, embody the elegance and sophistication that Piaget is known for around the world.

⌚ A New Chapter for Piaget: The enlistment of these ambassadors comes at a pivotal time for Piaget as it celebrates a significant milestone. The brand aims to blend its rich heritage with modern elements, fostering a connection with both longstanding enthusiasts and new generations of watch lovers.

🎉 Anniversary Celebrations: The introduction of Richards and Nattawin as part

Canadian actress Maitreyi Ramakrishnan, best known for her breakout role in the hit series “Never Have I Ever,” has been announced as the new ambassador for the prestigious beauty brand Lancôme. Her appointment marks a significant collaboration, as she joins a lineup of influential women who have represented the brand.

💬 Embracing Beauty and Confidence: Ramakrishnan is excited about this dream partnership with Lancôme, a brand that she truly love. With Lancôme, she has been able to explore herself through the world of makeup while diving deeper into her own inner confidence. Her words reflect a journey not just of external beauty but personal growth and empowerment. This partnership promises to bring forth innovative and inspiring beauty campaigns that highlight her unique perspective and charisma.

🚀 A New Chapter: Lancôme is renowned for its commitment to celebrating women’s beauty and strength, making Ramakrishnan an ideal fit for the brand. Her rising star status and relatable persona are set to attract

SPACE India, a pioneering organization dedicated to integrating Astronomy and Space Science into school curricula across India, has announced Bollywood actress and UNDP Youth Champion, Sanjana Sanghi, as its new Brand Ambassador. Since its founding in 2001, SPACE India has inspired over 1.5 million students in more than 1,000 schools, making space education accessible and exciting for young minds.

🎓 A Perfect Alignment of Values: Sanjana Sanghi’s exemplary academic background as a gold medalist from Lady Shri Ram College and her active involvement in education and social causes make her an ideal figure to represent SPACE India. Her commitment to promoting educational opportunities and her enthusiasm for space science resonate deeply with SPACE India’s mission.

🌠 Advocating for Space Education: With Sanjana Sanghi’s support, SPACE India aims to expand its reach and influence further. Her popular appeal and dedication to humanitarian efforts are expected to help raise awareness about the importance of space science