Digital

Investments 2 mins read

Gabbi Garcia Debuts Five Beauty, Adding Entrepreneur to Her Repertoire

Gabbi Garcia, celebrated actress and vlogger, has taken a bold step into the entrepreneurial world with the launch of her very own cosmetic brand, Five Beauty. This venture adds a new dimension to her already flourishing career and her ongoing partnership with the e-commerce giant Lazada.

🌐 From Lazada Endorser to Brand Owner: Initially invited by Lazada to be the face of LazBeauty, Garcia’s deep-seated passion for makeup was soon recognized. A year into this collaboration, Garcia has not only continued her role as a Lazada endorser but has also expanded her relationship with the platform by introducing her brand, Five Beauty.

🎨 A Passion Turned Profession: Garcia’s journey from a beauty enthusiast to a brand owner reflects her dedication and knowledge in the realm of cosmetics. Five Beauty is a culmination of her personal experiences and insights in makeup, promising to offer products that resonate with beauty aficionados and everyday users alike.

💋 Five Beauty: A New Cosmetic Contender: With its launch, Five Beauty is set to bring a fresh perspective to the beauty industry. Garcia’s involvement in the brand’s development

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Campaigns 2 mins read

Kate Moss Shines in Collaboration Between Celia Kritharioti and Harrods

Kate Moss, the iconic supermodel, has added yet another feather to her cap by becoming the face of a glamorous new campaign, a collaboration between renowned Greek fashion house Celia Kritharioti and luxury department store Harrods. This partnership, captured through the lens of British/German photographer Count Nikolai von Bismarck, is set to be a dazzling showcase of fashion and elegance.

👚 A Fusion of Greek Elegance and British Luxury: This collaboration brings together Celia Kritharioti’s reputation for exquisite Greek craftsmanship and Harrods’ status as a global leader in luxury retail. Kate Moss, embodying timeless beauty and fashion-forward sensibility, perfectly represents the synergy of these two esteemed brands.

📷 Behind the Camera: The campaign’s visual storytelling is entrusted to Count Nikolai von Bismarck, a photographer known for his captivating and artistic imagery. His expertise behind the camera is expected to bring out the essence of the collaboration, highlighting Moss’s iconic presence against the backdrop of Kritharioti’s designs and Harrods’ luxury

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Brand Ambassador 2 mins read

Nasty Blaq Joins Forces with Cardtonic as Brand Ambassador

Cardtonic, the innovative online platform for trading gift cards, has announced the signing of mega influencer and comedy sensation, Nasty Blaq, as their latest brand ambassador. This partnership aligns one of social media’s most vibrant comedic talents with a leading name in the digital trading space.

🤣 Bringing Laughter to Digital Trade: Nasty Blaq, celebrated for his hilarious social media skits and significant online following, brings a fresh and engaging energy to Cardtonic. Known for his relatable humor and infectious personality, Nasty Blaq is poised to amplify Cardtonic’s brand appeal, especially among the younger, digitally-savvy audience.

📈 Perfect Timing for Expansion: The collaboration comes at an opportune moment, as Cardtonic is actively expanding its services nationwide and across Africa. Nasty Blaq’s widespread popularity and appeal across the continent make him an ideal partner for the brand’s growth ambitions.

📱 A Match of Convenience and Comedy: Nasty Blaq’s partnership with Cardtonic is more than a typical brand endorsement; it’s

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Campaigns 1 mins read

Sofia Richie Grainge Sparkles with Djerf Avenue for Festive Collection

Sofia Richie Grainge, the American social media sensation and model, is bringing holiday cheer in style by joining forces with Swedish fashion label Djerf Avenue. Together, they’re set to unveil a captivating Christmas collection, blending Richie Grainge’s effortless elegance with Djerf Avenue’s chic Scandinavian aesthetics.

👠 A Fashionable Festive Fusion: This collaboration is a perfect blend of Richie Grainge’s renowned fashion sense and Djerf Avenue’s minimalist yet sophisticated design philosophy. The Christmas collection promises to offer a range of apparel that captures the joy and warmth of the festive season, with a touch of modern flair.

🌟 From Social Media to Style Icon: Known for her influential presence on social media and her modeling prowess, Richie Grainge brings a fresh and contemporary edge to the collaboration. Her keen eye for style and fashion trends is expected to infuse the collection with a unique charm that resonates with fashion-forward individuals.

🇸🇪 Swedish Chic Meets Global Glamour: Djerf Avenue, celebrated for its timeless and sustainable fashion pieces, finds in Richie Grainge

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Digital 1 mins read

Harris Reed: Dyson’s Newest Fashion-Forward Brand Ambassador

Renowned for his distinctive auburn mermaid locks, fashion designer Harris Reed has entered a new realm of creativity, becoming the brand ambassador for Dyson, a leader in innovative technology across wearables, beauty, and home.

👗 Fashion Meets Function: Reed, whose name is as synonymous with fashion as it is with his signature hair, aligns with Dyson’s ethos of innovative design and technological excellence. This partnership symbolizes a fusion of high fashion and cutting-edge technology, with Reed embodying the artistic spirit of both worlds.

📸 A Stylish Campaign: Celebrating this collaboration, Reed stars in a series of campaign photos featuring the Dyson Zone headphones, blending his unique sartorial flair with Dyson’s sleek aesthetic. This visual representation highlights the synergy between Reed’s fashion sensibilities and Dyson’s commitment to sophisticated, functional design.

🔬 Innovation at the Forefront: Dyson, known for its revolutionary approach to technology, finds in Reed an ambassador who not only uses their products but also shares their vision for groundbreaking innovation and design. Reed’s

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New Signings 2 mins read

Doug DeMuro Revs Up with WME for Automotive Ventures

Doug DeMuro, renowned automotive guru and YouTube sensation, shifts gears in his career by signing with Beverly Hills-based talent agency WME. This partnership gears up to drive DeMuro’s brand and his innovative Cars & Bids platform to new heights in the automotive world.

🎥 YouTube to WME: With nearly five million followers hooked on his car reviews, DeMuro’s move to WME marks a significant acceleration in his already impressive career. The agency’s vast network and expertise in brand building promise to turbocharge his presence in the automotive industry.

🚘 Cars & Bids: A Platform on the Rise: DeMuro’s brainchild, Cars & Bids, launched in 2020 alongside tech entrepreneur Blake Machado, has quickly revved up to be a go-to hub for enthusiasts seeking rare and special-interest vehicles. The platform’s rapid growth and success, highlighted by a substantial $37 million funding round, underscore its impact in the car community.

💼 A Business in Overdrive: Cars & Bids doesn’t just attract car lovers; it’s a booming business, facilitating $380 million in sales and drawing millions of visitors each

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Digital 2 mins read

Jamie Laing’s JamPot Podcast Network Teams Up with UTA

UTA, a leader in global talent representation, has inked a deal with JamPot, the innovative podcast network established by Jamie Laing of “Made In Chelsea” fame. This partnership marks a significant stride in the podcast network’s expansion journey.

🌍 Worldwide Expansion Plans: Under UTA’s wing, JamPot is set to amplify its presence, extending its reach from the UK to the US. This strategic move aims to elevate JamPot’s standing in the podcast world, leveraging UTA’s extensive network and expertise.

🎧 JamPot’s Audio Adventures: With offerings like NewlyWeds, Wednesdays, and NewlyDads, JamPot stands out as one of the few UK-based podcast networks spearheaded by talent. Its diverse podcast lineup showcases an array of engaging content, resonating with a wide audience spectrum.

🔊 Laing’s Audio Footprint: Jamie Laing, beyond his television popularity, has co-hosted several successful podcasts, including Private Parts, NewlyWeds, and BBC Sounds’ 6 Degrees. His foray into the audio realm demonstrates his versatility and commitment

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Brand Ambassador 2 mins read

Molly Sims Joins TravisMathew as Women’s Line Ambassador

TravisMathew, known for its contemporary lifestyle and performance apparel, has embarked on a stylish journey with entrepreneur, actress, and beauty founder Molly Sims, welcoming her as the inaugural brand ambassador for its Women’s line.

🎄 “Deck the Halls with Molly”: The launch of their new holiday campaign, featuring Molly’s handpicked styles, is designed to add a touch of glamour and practicality to the festive season. These curated pieces reflect the perfect blend of holiday spirit and the brand’s commitment to comfort and fashion.

👚 A Leap into Women’s Fashion: Since its debut in May 2022, TravisMathew’s Women’s line has been revolutionizing the idea of casual elegance. The brand caters to dynamic women who balance an active lifestyle with the need for versatile, fashionable wear.

💬 Molly Sims on the Partnership: As a mother of three, her lifestyle embodies the essence of the TravisMathew woman – active, stylish, and always on the go. Sims’ collaboration underscores the brand’s ethos of non-restrictive, chic

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New Signings 2 mins read

Valkyrae Joins WME: Gaming’s Leading Lady Levels Up

Rachell “Valkyrae” Hofstetter, celebrated as one of the world’s preeminent female streamers and gaming creators, has leveled up her career by signing with WME for representation, a strategic move from her previous representation by UTA.

👾 Streaming Superstar: Valkyrae, renowned for her engaging streams of popular games like “Among Us,” “Fortnite,” and “Valorant,” commands an impressive following of over 13.5 million across social media platforms, including 4 million subscribers on her main YouTube channel. Her live streams have not only captivated a vast audience but have also featured star-studded appearances from celebrities like Jimmy Fallon and the cast of “Stranger Things.”

🚀 A Meteoric Rise: Beginning her streaming journey on Twitch and subsequently signing an exclusive deal with YouTube in 2020, Valkyrae has seen a phenomenal rise. She’s not only one of the fastest-growing streamers globally but also holds the title of YouTube’s most-watched female streamer for the past three years.

💼 Breaking Barriers in Esports: Valkyrae’s

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Digital 1 mins read

Edward Enninful’s Visionary Path Now Guided by WME

Edward Enninful, the trailblazing editor-in-chief of British Vogue, takes a bold step forward by signing with WME for representation, solidifying his influence in the realms of fashion, diversity, and media.

📚 A Historic Tenure at Vogue: Since making waves in 2017 as the first Black editor-in-chief of Vogue, Enninful has been a transformative force, infusing the pages of the storied magazine with a rich tapestry of diversity and innovation. His leadership has given rise to pioneering issues like Vogue’s first braille edition and spotlighting stars with disabilities, reflecting his commitment to inclusivity.

🌍 A Global Role Awaits: Poised for 2024, Enninful will transition into a global advisory position, set to amplify his visionary impact on an even grander scale across the Vogue brand.

🔖 Editorial Prodigy: Enninful’s illustrious journey in fashion journalism began at the tender age of 18 as fashion director of i-D Magazine, with his editorial genius later gracing the pages of Vogue Italia, American Vogue, and W Magazine.

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New Signings 2 mins read

Haley Kalil: From Lab Coats to Swimsuits and Beyond with CAA

Haley Kalil’s journey from scientist to modeling sensation and social media comedienne has taken a dazzling turn, as she is now represented by CAA, one of Hollywood’s top talent agencies.

📚 Academic Excellence to Pageant Poise: The Minnesota native isn’t your typical fashion model. With a summa cum laude degree in medical biology and psychology, plus a chemistry minor under her belt, Kalil brings an intellectual rigor to her diverse career pursuits.

👑 Swimsuit Issue Success: Kalil transitioned from pageantry to the pinnacle of swimwear modeling, emerging as one of the winners of Sports Illustrated’s inaugural Swim Search. Her radiant presence graced the Swimsuit Issue from 2018-2021, earning her a spot in the sun among modeling’s elite.

🎥 Content Creation and Comedy: With a magnetic personality that’s garnered a staggering 14 million social media followers, Kalil’s comedic flair shines through in her skits and collaborations with stars like Jared Leto, the Jonas Brothers, Courteney Cox, and Ed Sheeran.

🏆 Recognitions

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