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Brand Ambassador 1 mins read

Naseem Shah: Bowling Over Tech Enthusiasts as the Face of TECNO SPARK 20 Series!

TECNO, the leading smartphone brand in Pakistan, proudly unveils Pakistani cricketer Naseem Shah as the brand ambassador for the SPARK 20 series. This strategic collaboration aligns seamlessly with TECNO’s mantra, ‘Stop at Nothing,’ underscoring the brand’s dedication to delivering innovative products and excellence in the tech arena.

🤝 Perfect Match: Naseem Shah’s selection as the ambassador for the SPARK 20 series is rooted in his dynamic style, youthful energy, unwavering work ethic, consistent professional progress, resilience in the face of challenges, and a positive outlook on life.

🚀 Redefining the Experience: Naseem Shah, with his charisma and resonance among the masses, is set to play a pivotal role in amplifying TECNO’s presence in the smartphone market. As the face of the SPARK 20 series, his influence will be harnessed to connect with the right audience, making a lasting impact in the ever-evolving world of mobile technology.

In this exciting partnership, TECNO and Naseem Shah unite to not only enhance the SPARK 20 series but also to inspire consumers to push boundaries and embrace innovation with unwavering quality.

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Campaigns 1 mins read

Ashley Graham Radiates in St Tropez’s ‘Golden is Ours’ Campaign

Model and presenter Ashley Graham graces the spotlight, showcasing her radiant golden glow in a captivating ad for the renowned fake tan brand, St Tropez. The campaign, driven by the new brand platform, “Golden is Ours,” embraces the brand’s roots and reaffirms its position as the original and most coveted self-tan brand on the market.

📸 Visionary Creators: Behind the lens, photography and directing duo The Masons, recognized for their work with esteemed brands like Pandora and Stella McCartney, skillfully capture Ashley Graham’s sun-kissed allure. Their adept use of natural light and emphasis on celebrating the inherent textures of the skin infuse the visuals with an ultra-luxurious aesthetic.

🌊 Poolside Radiance: In the ad, Ashley Graham exudes confidence while lounging in a pool, with the camera intimately capturing the warmth of her sun-kissed skin. The visuals not only highlight the effectiveness of St Tropez’s products but also convey a sense of empowerment and self-confidence.

As Ashley Graham becomes the radiant face of St Tropez’s empowering campaign,

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New Signings 1 mins read

The Traitors’ Mastermind: Harry Clark Secures UK Representation with InterTalent

Breaking the mold and leaving an indelible mark on The Traitors UK, Harry Clark, the enigmatic winner and master strategist, has inked a deal with InterTalent, a move that adds another chapter to his rising star status.

🎭 The Unrivaled Game Player: Clark’s victory in the BBC mystery entertainment series is attributed to his “hella elusive” gameplay. From the outset labeled a ‘traitor,’ he outsmarted fellow competitors with a daring and brazen attitude that captivated the nation. Clark’s journey, marked by trickery, misdirection, and charm, culminated in a dramatic face-off with best friend Mollie Pearce in the final episode of the second season.

🚁 From Army Engineer to Reality TV Champion: At 23, Harry Clark, a Helicopter Engineer in the British Army, declared himself the “best Traitor ever” upon clinching the victory. His triumphant moment included plans to treat his family to dinner, symbolizing not just a personal achievement but a triumph that resonated with viewers.

As Harry Clark ventures beyond The Traitors stage, his collaboration with InterTalent sets the stage for a multifaceted career that promises to

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New Signings 1 mins read

UTA Inks Deal with Emerging Talent: Ian Harrison Joins the Roster

United Talent Agency (UTA) proudly announces the global representation of rising country music singer-songwriter Ian Harrison, signaling a significant milestone in his burgeoning career.

🤝 UTA Dream Team: Ian Harrison’s journey under UTA’s wing features a stellar team comprising Lance Roberts, Elisa Vazzana, Matthew Morgan, Nick Barnes, and Brandi Brammer, dedicated to amplifying his presence across all facets of the entertainment realm.

🌟 From The Voice to Success: Initially gaining recognition on NBC’s The Voice, Harrison has since evolved into a formidable force in the music industry. His back-to-back successful singles, “Keep You With Me” and “Wish I Had,” serve as testament to his artistic prowess and growing influence.

🎸 Ohio Roots, Nashville Soul: Hailing from Columbus, Ohio, Ian Harrison has found his artistic home in Nashville, where he currently resides, immersed in the creative process of writing and recording new music that promises to captivate audiences worldwide.

UTA’s strategic alliance with Ian Harrison is a testament to the agency’s commitment to nurturing and showcasing exceptional

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New Signings 1 mins read

Jon Pardi Signs Global Deal with WME: A Milestone in Country Music

Country sensation Jon Pardi has sealed a global representation deal with WME, marking a pivotal moment in his illustrious career. The agency will represent him across touring, brand partnerships, TV, film, and digital platforms.

🎶 Impressive Track Record: Pardi’s journey in country music is adorned with accomplishments, boasting six No. 1 singles, including chart-toppers like “Head Over Boots,” “Dirt On My Boots,” and “Heartache Medication.” Recognized for his multifaceted talents in writing, producing, and singing, Pardi has earned accolades from ACM and CMA.

🤠 Grand Ole Opry Induction: The pinnacle of Pardi’s career came at Stagecoach 2023 when Alan Jackson extended an invitation to join the Grand Ole Opry. Later, Garth Brooks bestowed the honor of induction, making Pardi the first artist from California to attain this prestigious membership.

In the vibrant tapestry of country music, Jon Pardi’s alliance with WME marks not just a deal but a significant chapter in his journey towards greater heights. 🚀

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Brand Ambassador 2 mins read

Kyle Larson Revs Up with Logan Paul’s Prime Drink Brand

Kyle Larson, the high-profile NASCAR driver, kicks off the racing season with a significant boost, having inked an endorsement deal with Prime Hydration, the beverage brand co-founded by internet personalities Logan Paul and KSI. This partnership marks a major milestone in Larson’s career, aligning him with a rapidly growing brand in the sports hydration space.

🚗 Adding Fuel to the Sponsorship Tank: Larson, known for his skill on the racetrack, has been steadily enhancing his portfolio with new sponsors, complementing his existing HendrickCar.com deal. The collaboration with Prime Hydration is a testament to his rising status in the world of motorsports and his appeal to a broader audience.

🥤 Prime Hydration: A Refreshing Partnership: Prime Hydration, established by Logan Paul and KSI, has made waves in the competitive sports drink market. The brand is renowned for its focus on hydration and energy, making it a fitting choice for an elite athlete like Larson. The endorsement deal aligns Larson with a brand that resonates with sports

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Brand Ambassador 2 mins read

Giannis Antetokounmpo Joins STARRY®’s Star-Studded Lineup

STARRY, the official soft drink of the NBA, WNBA, and NBA G League in North America, has made an exhilarating addition to its roster by signing Giannis Antetokounmpo, the Milwaukee Bucks’ superstar and two-time NBA MVP. This collaboration brings together one of basketball’s most dynamic athletes with a brand known for its vibrant and energetic marketing campaigns.

🏆 A Champion’s Endorsement: Giannis Antetokounmpo, renowned for his athletic prowess and charismatic personality, joins STARRY alongside other prominent names in basketball. His impressive accolades, including being an 8-time NBA All-Star and NBA Finals MVP, add considerable star power to the STARRY lineup, which already boasts talents like A’ja Wilson, Jamal Murray, Zion Williamson, Jaren Jackson Jr., and Myles Turner.

🌟 “It’s Time To See Other Sodas” Campaign: Antetokounmpo is set to be a key player in STARRY’s latest campaign, “It’s Time To See Other Sodas.” This innovative campaign, which began with a bang at

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Campaigns 2 mins read

Barry Keoghan’s Romantic Collaboration with Bumble for Valentine’s Day

Dublin actor Barry Keoghan, known for his compelling performances, has embarked on a unique partnership this Valentine’s Day, capturing the hearts of fans. While rumors circulate about his relationship with American singer Sabrina Carpenter, Keoghan chose to celebrate the day of love through a collaboration with the dating app Bumble.

📸 Sultry Snaps by Venetia Scott: Barry Keoghan graced the lens of renowned British fashion photographer Venetia Scott, bringing forth a series of sultry and captivating snapshots. The February 14 celebration with Bumble took on a romantic and retro aesthetic, perfectly encapsulated by Scott’s lens.

👔 Styled by Ilaria Urbinati: The actor’s charismatic presence in the photos is complemented by the impeccable styling of Ilaria Urbinati, a renowned fashion stylist known for her work with top-notch Hollywood talents. Keoghan’s outfits exude a blend of romance and nostalgia, adding a touch of allure to the Valentine’s Day celebration.

🌹 Romantic and Retro Locations:

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New Signings 2 mins read

Julien Paschal, “Money Heist: Berlin” Star, Joins Alta Global Media

Julien Paschal, known for his role as Francois Polignac in the prequel series “Money Heist: Berlin,” has inked a deal with Alta Global Media, a prominent international management company. The actor, whose performance in the Netflix series garnered attention, is set to explore new horizons under the guidance of Alta Global Media.

🔥 Role in “Money Heist: Berlin”: Julien Paschal made a notable impact in the “Money Heist” universe with his portrayal of Francois Polignac. His character, intricately woven into the narrative alongside Pedro Alonso and Samantha Siquieros, adds depth to the prequel series centered around the iconic character Berlin.

🎬 Netflix’s “Berlin”: A Prequel Adventure: The prequel, titled “Berlin,” is a captivating addition to the “Money Heist” saga. Created by Álex Pina and Esther Martínez, the series delves into the backstory of Berlin, portrayed by Pedro Alonso. Set in Paris years before the original series, it unfolds a gripping tale of a criminal gang led by Berlin, navigating the complexities of a jewel heist entangled with unexpected emotions.

🌍 Alta

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New Signings 2 mins read

Laz Alonso Joins Independent Artist Group

Actor Laz Alonso, recognized for his captivating performances, has recently signed with Independent Artist Group, a move poised to amplify his multifaceted career. Best known for his standout role as Mother’s Milk in the acclaimed Amazon series “The Boys,” Alonso’s collaboration with the agency is expected to open new avenues in both television and film.

🦸‍♂️ Iconic Role in “The Boys”: Laz Alonso’s portrayal of Mother’s Milk in “The Boys” has garnered widespread acclaim. The Amazon series, known for its unconventional take on superheroes, is set to embark on its fourth season, and Alonso’s presence in the cast has been pivotal to the show’s success. His character, Mother’s Milk, adds depth and charisma to the ensemble, making him a fan favorite.

🎙️ Voice Work in Animation: Beyond live-action roles, Alonso is currently showcasing his versatility in the animated realm. Voicing the title character in Netflix’s “My Dad the Bounty Hunter,” he brings his distinctive talent to the world of animation. This underscores his ability

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Brand Ambassador 2 mins read

Kartik Aaryan Becomes Brand Ambassador for Urbn

Bollywood actor Kartik Aaryan has been chosen as the brand ambassador for Urbn, a high-tech lifestyle brand specializing in D2C charging solutions. This collaboration aims to connect with younger audiences by offering user-friendly and stylish charging solutions.

🔋 On-the-Go Charging in Style: Urbn focuses on providing contemporary youth with stylish and innovative charging solutions, catering to the demand for on-the-go charging without compromising on appearance.

🤝 Brand Ambassadorship: Kartik Aaryan, known for his distinctive and relatable persona, embodies Urbn’s commitment to delivering accessible and cutting-edge products. He will feature in commercials across Urbn’s digital and social media channels in the coming months.

🎤 Kartik Aaryan’s Perspective: Kartik shared his challenge of finding reliable on-the-go charging solutions while constantly moving between film sets. He expressed excitement about joining Urbn and contributing to fulfilling India’s charging needs.

💡 Urbn’s

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Campaigns 1 mins read

Madison Beer Amplifies Tour Experience with JBL Partnership

Madison Beer is set to elevate her upcoming tour with a unique partnership with JBL, promising fans an exclusive peek behind the curtains and an enhanced musical journey.

📸 Exclusive Content for Fans: Through this collaboration, Beer plans to produce custom content, offering fans a glimpse into the tour’s backstage life and personal moments, all accompanied by her trusty JBL PartyBox speaker and favorite headphones.

🔊 A Natural Connection: Beer shared her long-standing relationship with JBL products, emphasizing the organic fit of this partnership. She values JBL’s commitment to superior sound quality, aligning perfectly with her musical ethos.

🎤 JBL’s Latest Innovations: JBL recently introduced a new lineup of speakers and accessories, including the PartyBox Club 120 and PartyBox Stage 320, alongside the JBL PartyBox Wireless Mic, set to enhance any musical gathering or karaoke night.

Madison Beer’s enthusiasm for the PartyBox highlights her excitement for the partnership, promising a

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Campaigns 1 mins read

Michelle Young’s Super Bowl Spotlight with UNRL

Former Bachelorette Michelle Young made a splash during the Super Bowl, featuring in a commercial for UNRL, a brand known for its sleek athleisure wear.

📺 Announcement Via Instagram: Excitedly, Young hinted at her Super Bowl debut to her followers from Minnesota or Wisconsin, teasing them to watch out for her in the commercials, adding a playful wink to her message.

🎥 A Moment of Fame: Sharing the highlight on her Instagram, Young expressed her disbelief and excitement over appearing in a Super Bowl commercial alongside her friend Jordan Alberino, capturing a milestone moment in her post-Super Bowl career.

👀 Brand’s Proud Share: UNRL didn’t miss the chance to amplify their Super Bowl moment, taking to social media to highlight their spot with Michelle, prompting viewers with “Did you see it?!” accompanied by eager eye emojis.

It’s a testament to Michelle Young’s diverse talents and appeal, showing her transition from reality TV to capturing hearts in one of the biggest advertising

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New Signings 1 mins read

Tatiana Maslany Joins Forces with UTA

UTA has successfully signed the Emmy-award-winning actress Tatiana Maslany, celebrated for her remarkable versatility in roles across television series like Orphan Black and the recent Marvel series She-Hulk: Attorney at Law, underlining her status as a formidable talent in the industry.

📺 Recent Endeavors: Maslany’s latest portrayal as Jennifer Walters, aka She-Hulk, in Disney+’s series has captivated audiences with its unique blend of superhero action and legal comedy. Her role in the HBO’s Perry Mason reboot further showcased her dynamic range, contributing to the series’ acclaim.

🏆 Acclaimed Performances: Maslany’s breakthrough role in Orphan Black, where she played multiple human clones, not only earned her an Emmy but also nominations for a Golden Globe and Critics’ Choice Award, cementing her position as a powerhouse of acting talent.

🎥 Diverse Filmography: Beyond television, Maslany has demonstrated her cinematic prowess in films such as Stronger with Jake Gyllenhaal, Destroyer alongside Nicole Kidman and Sebastian Stan, and Woman

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Sports 1 mins read

Tiger Woods Embarks on New Venture with TaylorMade

Golf icon Tiger Woods has officially teamed up with TaylorMade, launching a new apparel and footwear brand named Sun Day Red, marking a significant shift following his departure from Nike.

🌟 Introducing Sun Day Red: The newly unveiled brand, set to debut online in May, represents a pivotal moment in Woods’ career. “Life changes and this is an important transition. I wanted to have a brand that I was proud of going forward,” Tiger expressed about his venture.

👕 A Tribute to Tradition: Sun Day Red is a nod to Woods’ tradition of wearing red on Sundays, symbolizing his competitive spirit and dedication. The brand’s tiger logo commemorates the 15 major championships adorning Woods’ illustrious career.

📢 Official Announcement: The partnership between Woods and TaylorMade was revealed during a press event in Pacific Palisades, California, on the eve of the PGA Tour’s Genesis Invitational, hosted by Woods himself.

As Tiger Woods and TaylorMade join forces to create Sun Day

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New Signings 1 mins read

Christian Schwochow Teams Up with CAA for Global Representation

Christian Schwochow, the acclaimed director behind the lens of the sixth and final season of “The Crown,” has made a significant career move by signing with CAA.

👑 A Royal Touch to ‘The Crown’: Schwochow’s expertise shone brightly as he led the direction and executive production of Netflix’s prestigious series “The Crown,” capturing the poignant last months of Princess Diana’s life with sensitivity and depth. His work contributed to Elizabeth Debicki’s Golden Globe win for her portrayal of Diana.

📺 Versatile Directing Portfolio: Beyond “The Crown,” Schwochow’s directorial prowess extends to other notable projects, including “Munich ’38 (The Edge of War)” and the award-winning German series “Bad Banks,” further showcasing his versatile and compelling storytelling skills.

🏆 Recognized Talent: With a career that has garnered critical acclaim and awards, including a best director award at the German Television Awards, Schwochow’s partnership with CAA is set to open new doors and bring his unique vision to a broader audience.

As Christian Schwochow embarks on this new

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Music 2 mins read

H.E.R. Lights Up With Lighthouse Management

Just off the heels of a Super Bowl Halftime show performance with Usher, H.E.R., the Grammy-Oscar-Emmy laureate, has inked a deal with Lighthouse Management and Media, signaling a new phase in her illustrious career. Managed by the dynamic trio of Aleen Keshishian, Zack Morgenroth, and Jacob Epstein, H.E.R. is poised to delve into new creative realms and broaden her artistic horizon.

🚀 A New Chapter Begins: This partnership marks a pivotal chapter for H.E.R., known for her profound songwriting and versatile musical talents. Her commitment to evolving creatively and exploring novel avenues is at the forefront of this collaboration.

🏆 A Legacy of Excellence: At a young age, H.E.R. has amassed significant accolades, including five Grammys, an Oscar, and an Emmy, showcasing her exceptional talent and impact on the music and entertainment industry. Her powerful song “I Can’t Breathe,” a response to George Floyd’s tragic death, and “Fight for You” from “Judas and the Black Messiah,” which clinched an Oscar, highlight her ability to blend artistry with activism.

📽️

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New Signings 2 mins read

Kylie Minogue Teams Up with UTA

Australian pop icon Kylie Minogue, known for her dazzling stage presence and a string of hit songs, has taken a significant step in expanding her international presence. Minogue has signed with UTA (United Talent Agency) for her live representation and acting endeavors in North America, a move that promises to bring her unique brand of entertainment to an even wider audience.

🏆 Grammy Triumph: Kylie Minogue’s recent accolade – winning the best pop dance recording Grammy for her viral hit “Padam Padam” – underscores her enduring appeal and talent. This recognition, especially for a newly introduced award category, highlights Minogue’s ability to stay ahead of musical trends and resonate with audiences globally.

🌍 Expanding Her Horizons: By partnering with UTA, Minogue is set to amplify her impact in North America, both as a live performer and an actress. UTA’s vast network and expertise in the entertainment industry will play a pivotal role in navigating her career across these dynamic fields.

🎤 A Stellar Live Performer: Kylie Minogue has long been

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Campaigns 1 mins read

Beyoncé Tests Verizon’s Limits in Super Bowl Spectacle

Beyoncé, in a dazzling Verizon Super Bowl commercial, attempted to do the impossible: break the network. This high-energy ad showcased Beyoncé in various scenarios, from running her own lemonade stand to a space performance, each more elaborate than the last, underscoring the reliability and strength of Verizon’s network.

🍋 A Nod to ‘Lemonade’: The commercial cleverly referenced Beyoncé’s iconic 2016 album “Lemonade,” with Tony Hale engaging in a bit of lemon squeezing, adding a layer of wit and nostalgia for fans.

🎵 Beyoncé Everywhere: The ad ambitiously placed Beyoncé in a multitude of scenarios, including a fictional saxophone album and even a presidential run, highlighting the versatile and omnipresent nature of both the artist and Verizon’s network.

📱 Verizon and Beyoncé: A History: The collaboration between Beyoncé and Verizon isn’t new. Their partnership dates back to 2004, showcasing a longstanding relationship that spans tours, album releases, and now,

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Campaigns 1 mins read

Quinta Brunson Sparkles in TurboTax’s Super Bowl Blitz

Quinta Brunson, the brilliant mind behind “Abbott Elementary,” shines in TurboTax‘s latest Super Bowl commercial, directed by the acclaimed Taika Waititi. This year’s ad not only entertains but also educates viewers on making smart tax-saving moves, with Brunson engaging in a witty exchange with Connie, a TurboTax tax expert.

🌟 A Million-Dollar Question: The commercial takes a humorous turn as Brunson inquires if it’s possible to deduct “like a million nachos,” blending practical tax questions with a dose of her signature humor. This playful interaction highlights the complexities of tax deductions and the value of expert advice in navigating them.

💵 Scan to Win Big: Adding to the Super Bowl excitement, the commercial introduces a unique twist with a QR coat, inviting viewers to enter a “Super Bowl File” for a chance to win a staggering $1 million in a sweepstakes. This innovative approach not only captivates audiences but also offers them a potentially life-changing opportunity.

Quinta

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